• Title/Summary/Keyword: Smart-economy

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Word-of-Mouth Redefined: A Profile of Influencers in the Travel and Tourism Industry

  • George, Richard;Stainton, Hayley;Adu-Ampong, Emmanuel
    • Journal of Smart Tourism
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    • v.1 no.3
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    • pp.31-44
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    • 2021
  • The emergence of the digital economy and easy accessibility to Web 2.0 tools has seen an expansion of the influencer ecosystem within the travel and tourism industry. Founded on the principles of reference groups and peer reference there is a growing trend amongst industry practitioners who are now opting to move away from many of the traditional approaches used to market their products and services and are instead taking advantage of the concept of e-word-of-mouth (eWOM). Whilst there is a growing body of academic literature addressing the notion of influencer marketing, there is little understanding of influencer marketers themselves. Consequentially, this study addresses this gap in the literature through the quantitative examination of those who promote products, services, or companies by distributing eWOM through their online digital channels and presence; otherwise known as travel influencers. A quantitative research approach involving an online survey yielded 255 responses from travel influencers. The research findings indicate that those who work in this field prefer not to be awarded the label "travel influencer," focusing instead on their specific method of influencing, such as blogging and vlogging or sharing Instagram updates. The research also demonstrates how the new influencers have a strong role in generating travel urge and desire. The research contributes to the wider body of academic literature and travel industry practitioners by establishing the general profile of influencers and their increasingly specialized role in tourism and hospitality marketing.

Financial Analysis and Validity Study for the Introduction of Liquid Hydrogen in Changwon City (창원시 액화수소 도입에 따른 재무성 분석 및 타당성 검토)

  • KANG, BOO MIN;JEONG, CHANG-HOON;HA, SEUNG WOO;JIN, HONG-DEOK;KIM, HAK-MIN;JEONG, DAE-WOON
    • Transactions of the Korean hydrogen and new energy society
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    • v.33 no.4
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    • pp.293-300
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    • 2022
  • The Changwon city which announced 2040 hydrogen policy vision is planning to establish the new hydrogen-centered city. The building of plant which is available to produce the 5 ton/day of liquid hydrogen is promoted as one of the projects in order to achieve the vision. However, the analysis in terms of local economic and environmental aspects is insufficient because this liquid hydrogen plant is the first in Korea. Therefore, in this study, the financial feasibility of the liquid hydrogen plant project was analyzed by reviewing the benefits of liquid hydrogen supply and environmental improvement, and the feasibility of this project has been investigated which is being built based on the hydrogen industrial plan of Changwon city.

Urban Flood Vulnerability Assessment Based on FCDM and PSR Framework

  • Quan Feng;Seong Cheol Shin;Wonjoon Wang;Junhyeong Lee;Kyunghun Kim;Hung Soo Kim
    • Proceedings of the Korea Water Resources Association Conference
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    • 2023.05a
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    • pp.181-181
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    • 2023
  • Flood is a major threat to human society, and scientific assessment of flood risk in human living areas is an important task. In this study, two different methods were used to evaluate the flood in Ulsan City, and the results were comprehensively compared and analyzed. Based on the fuzzy mathematics and VIKOR method of the multi-objective decision system, similar evaluation results were obtained in the study area. The results show that due to the large number of rivers in Ulsan City and the relatively high exposure index, the whole city faces a high risk of flooding. However, fuzzy mathematics theory pays more attention to the negative impact of floods on people, and the adaptability in the Nam-gu District is lower. In contrast, the VIKOR method pays more attention to the positive role of the economy and population in flood protection, and thus obtains a higher score. Both approaches demonstrate that the city of Ulsan faces a high risk of flooding and that its citizens and policymakers need to invest in preventing flood damage.

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Service Model Standardization of Risk Mitigation on Livestock Pandemic based on Network (네트워크 기반에서 가축 유행병 위기 완화 서비스 모델 표준화)

  • Kim, Dong Il;Chung, Hee Chang
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.450-452
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    • 2022
  • In this paper, we present a standard model of livestock epidemic service in the field of smart livestock, which is emerging as an important issue in smart agriculture. By using the network to identify the global livestock epidemic disease risk and provide relevant models to service users, it is expected that it will actually provide economic benefits to livestock owners and ultimately help the national livestock industry economy. In order to apply the standard livestock epidemic service standard model and the livestock infectious disease crisis mitigation standard model sharing method that is presented in conjunction with ICT to the standards in the domestic and international agricultural and livestock industries in the future, continuous research will be carried out.

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Service Model Standardization of Risk Mitigation on Livestock Pandemic based on Network (네트워크 기반에서 가축 유행병 위기 완화를 위한 개념 모델 표준화)

  • Kim, Dong Il;Chung, Hee Chang
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.10a
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    • pp.12-14
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    • 2022
  • In this paper, we present a standard conceptual model of livestock epidemic service in the field of smart livestock, which is emerging as an important issue in smart agriculture. By using the network to identify the global livestock epidemic disease risk and provide relevant models to service users, it is expected that it will actually provide economic benefits to livestock owners and ultimately help the national livestock industry economy. In order to apply the standard livestock epidemic service standard model and the livestock infectious disease crisis mitigation standard model sharing method that is presented in conjunction with ICT to the standards in the domestic and international agricultural and livestock industries in the future, continuous research will be carried out.

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A Study on the Improvement of Evacuation Behavior of Local Cultural Performance Center according to the theory of complex system) - Centering on medium-sized venues - (Complexsystem 이론에 따른 지역문화 공연장 피난행태 개선에 관한 연구 -중규모 공연장을 중심으로-)

  • Seung Yong Lee
    • Smart Media Journal
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    • v.12 no.9
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    • pp.124-133
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    • 2023
  • Currently, Korea shares culture, economy, and society together as a member of the international community along with rapid economic growth. In particular, in the 2000s, the construction of local cultural performance halls has been promoted through efforts and methods for the development of local culture. As a result, many local governments built medium-sized or larger performance halls, and achieved both quantitative and qualitative effects by satisfying citizens and attracting visitors. However, this study aims to analyze the safety of the space used by many visitors at the same time and whether an effective evacuation plan is applied to frequent disasters and disaster situations in recent years.

Life Satisfaction Depending on Digital Utilization Divide within People with Disabilities (스마트 도시(Smart City)의 데이터 경제 구현을 위한 개인정보보호 적용설계(PbD)의 도입 필요성 분석)

  • Jin, Sang-Ki
    • Informatization Policy
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    • v.26 no.3
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    • pp.69-89
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    • 2019
  • In order to implement smart cities that will become living spaces in the fourth industrial revolution era, detailed privacy information such as residents' living information, buildings and facilities information must be collected and processed in real time. While city functions and convenience for individuals are being facilitated, threats to personal information exposure and leakage are also likely to increase at the same time. Therefore, the design concept for personal information protection should be considered and accordingly reflected from the stages of smart city design, technology development and operation planning of intelligent information (AI) facilities. The results of the analysis show that for activation of smart cities and operation of data-driven cities, the concept of Privacy by Design (PbD) has already been introduced in the institutional, industrial and technological aspects, particularly in the cases of European countries and the US. In order to strengthen the local and global competitiveness of smart cities and the country, Korea also needs to actively deploy PbD as a strategy to secure a data-driven economy, which is the core strategy for smart cities. Therefore, the study suggests policy implications focused on approaches to legislative improvement and technology development support, which reflect the basic properties of PbD as defined in the study.

Global Revitalization Model for Smart IT Venture Ecosystem Using AHP Model (계층분석을 활용한 글로벌수준의 스마트 IT창업생태계 활성화 모형개발)

  • Lee, Jungmann;Park, Jaemin
    • Journal of Digital Convergence
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    • v.11 no.5
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    • pp.73-81
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    • 2013
  • The paradigm of IT ecosystem has been rapidly changing into open ecosystem irrespective of the territory on which the device, software and contents are located. IT venture ecosystem which can compete and collaborate with the global companies is really needed because the global opportunity of IT venture company has been expanding. Research model based on PEST-SWOT-AHP(Analytic Hierarchy Process) model was employed to analyze the current status and problems of IT venture ecosystem in Korea. Survey was conducted with 20 experts who are involved in venture companies, university, R&D research institute, and investment companies as a working group supported by the Ministry of Knowledge Economy (MKE). The empirical result showed that global promotion of IT ventures, coexistence and development of large enterprises and ventures, revitalization of investment infrastructure, and building of smart venture ecosystem are derived to revitalize IT venture ecosystem and suggested global revitalization model for smart IT venture ecosystem.

COVID-19 Epidemiological Investigation Support System Using the Smart City Data Hub: Experiences and Lessons Learned (스마트시티 데이터허브를 활용한 코로나19 역학조사지원시스템 사례 및 교훈)

  • Kim, Jae Ho;Lee, Seok Jun;Hwang, Dong Hwan;So, Yeong Soeb;Jun, Yong Joo;Cho, Dae Yeon
    • Journal of Appropriate Technology
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    • v.6 no.2
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    • pp.211-218
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    • 2020
  • Since World Health Organization (WHO) declared Pandemic about COVID-19 at 11 March, 2020, 214 countries now have more than 5.8 million confirmed cases and 360 thousand deaths (29 March 2020). The pandemic of COVID-19 caused lockdown in numerous countries and cities. Strict social distancing also affects most of fields such as health, education, politics, religion, and economy. South Korea actively uses various digital technologies to fight against COVID-19, which is introduced internationally as a successful example. This article introduces the development background and functionalities of COVID-19 Epidemic Investigation Support System (EISS) as well as Smart City Datahub, the core technology that enables the rapid development and application of EISS. Moreover, based on this example, the role and importance of horizontal common platform, such as Datahub, are discussed in the view of future city.

Design of Food Waste Trading E-Commerce Service with IoT-based Capacity Information Collection (사물인터넷 기반의 용량 정보 수집을 통한 음식물 쓰레기 전자상거래 서비스의 설계)

  • Wahyutama, Aria Bisma;Hwang, Mintae
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.112-114
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    • 2022
  • This paper proposes an E-Commerce service that supports large quantities of food waste sales generated by collective residences, including apartments, to consumers in urban areas, such as livestock farmers, through online transactions. Unlike general E-Commerce, the proposed service uses a smart food waste bin equipped with an IoT-based sensor and communication module to automatically collect the location information of each apartment and the amount of food waste to be displayed in a specialized E-Commerce platform. The key of this system is to provide information and sell it to consumers. The smart food waste bin periodically delivers its current capacity and location using a weight sensor, GPS sensor and LoRa communication module to a cloud-based database to be used in web or mobile applications. The proposed E-Commerce service is expected to help resolve the food waste disposal problem and revitalize the local economy by linking with a service that delivers food waste from each apartment to a nearby location where the buyer is located.

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