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Building Service UX Index : Measuring UX Satisfaction in Mobile Content Services (사용자 만족도에 기반 한 서비스 UX 인덱스 구축 -모바일 컨텐츠 기반 서비스를 중심으로)

  • Park, Jongmin;Ha, Hyunnam;Hong, Sangwoo;Chung, Kyungwon
    • Journal of the HCI Society of Korea
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    • v.9 no.2
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    • pp.41-51
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    • 2014
  • In mobile content services like apps for smart mobile devices in specific, there has been a growing interest in evaluating UX quality to make sure that it provides better experience to users and consequently, secures competitiveness in a market. In that sense, usability testing has been considered as one method that enables designers and design managers to evaluate UI quality before they launch their service. However, those designers have been faced with a following fundamental question to be answere d : Is good UX design a good business? In other words, can well-designed service, which has good usability, actually satisfy target users and improve competitiveness in a market? There is no doubt that usability is one important factor perceived by users. However, it has a limit in terms of evaluating UX quality in macro level, as it mostly focuses on ease of use and efficiency of performing tasks, but does not cover other possible experiential factors, which also can be perceived by users, such as market situation and preexistence experience. Therefore, this research aims to identify key experiential factors in using mobile content services, and establish service UX index model that enables to measure perceived user satisfaction, and identify how UX design contributes to the satisfaction in quantitative way.

Does Cultural Intelligence enhance Export SME's Capability for Utilizing Foreign Market Informations? (문화 인텔리전스는 수출중소기업의 해외시장정보 활용능력을 키우는가?)

  • Hong, Songhon
    • International Commerce and Information Review
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    • v.19 no.1
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    • pp.127-152
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    • 2017
  • One of the biggest challenges in export activities of SME is the increasingly cultural diversity that requires especially export managers to adapt their doing business in many different kinds of cross-cultural situations effectively. A relative newly developed concept 'Cultural Intelligence' has been evaluated as a key element for the success in international business activities. This study aims to investigate empirically the role of Cultural Intelligence(CQ), one component of cultural competence, on export marketing adaptation. The statistical method used to test the hypotheses was Structural Equation Modeling using PLS. The results of this study are follows. The moderating role of Cultural Intelligence between information seeking and information using abilities is more stronger in marketing rather than relationship adaptation. Cultural Intelligence moderates between them. Critical factors affecting Cultural Intelligence are also discussed; foreign language fluency, business travels in abroad, characteristics of the business travels, multi-lingual ability, pre-education related cultural subjects, and visit experience in foreign countries. Especially, export managers' foreign language ability leads to much stronger influence on cultural intelligence. The result of the empirical study provides important implications for export SME and export supporting organizations. Export firms and supporting organizations must expand programs widely in multi cultural training and education to help managers gain a better understanding in a various export environment.

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The Developed Study for SMPS to Protect the Noise and Inrush Current at LED Lighting Source (LED 광원에서 잡음 및 돌입전류 방지를 위한 스위칭모드 전원공급 장치 (SMPS) 개발 연구)

  • Chung, Chansoo;Hong, Gyujang;We, Sungbok;Yu, Geonsu;Kim, Mijin
    • KEPCO Journal on Electric Power and Energy
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    • v.2 no.4
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    • pp.577-582
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    • 2016
  • This Study focused on the development of SMPS (Switching Mode Power Supply) to supply the constant votage and current nevertheless LED fluorescent Light generated the electric noise (with Harmonics) and Inrush current at instant time of turn-on and off. Recently, according to the Green policy in government, the LED fluorescent Lighter showed the rapidly increasing tend as indoor and outdoor Lighter. But, because of costs, LED fluorescent Light not considered and neglected the following items; power factor, efficiency, Harmonics and Inrush current. So, we are developed the SMPS about 3 key issues as follows: 1st, power factor and efficiency is 85%. 2nd, the switching noisy by harmonic is minimized. 3rd, the Inrush current at turn on and off time is reduced the minimum 0.3 A after $100{\mu}sec$ on turnon time. The proposed SMPS adjusted by LNK 409 driver (included the high frequency modulation function). Although, the developed SMPS maintained the about 85% of power factor and efficiency. but, the SMPS must be generated low heat by the variation of minute load current at switching timing. To improve the above weak point, the developed SMPS have the feedback monitoring circuit between input side and output side to maintain the power factor and efficiency. Also, we are studied the time-constant of control circuit to output the constant voltage and current nevertheless the load disturbance of LED lighting. The LED fluorescent Light of 46W is checked the above items.

The Security Risk and Countermeasures of Blockchain based Virtual Currency Trading (블록체인 기반 가상화폐 거래의 보안 위험 및 대응방안)

  • Chung, Young-Seek;Cha, Jae-Sang
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.11 no.1
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    • pp.100-106
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    • 2018
  • Since the concept of virtual currency called Bitcoin was announced in 2008, the blockchain technology, which is the basis of Bitcoin, is attracting attention as an important platform technology in the era of the 4th industrial revolution that can change our society in the future. Although Existing electronic financial transactions store and manage all transaction history at a reliable central organization such as government and bank, blockchain-based electronic financial transactions are composed of a distributed structure in which all participants participating in the transaction store and manage the transaction history, it is possible to secure transaction transparency while reducing system construction and operation costs. Besides the virtual currency that started with bit coins, the technology of these blockchains has been extended in various fields such as smart contracts and document management. The key technology area of this blockchain is security based on proven cryptographic technology to make it difficult to forge and hack, but there are security risks such as security vulnerabilities in the virtual currency trading service, We will discuss security risks in using virtual currency and discuss countermeasures. Especially security accidents of virtual currency exchanges are occurring frequently recently, the damage of users who trade the virtual currency is also increasing, we propose security threats and security countermeasures against virtual currency exchanges.

Secure Certificates Duplication Method Among Multiple Devices Based on BLE and TCP (BLE 및 TCP 기반 다중 디바이스 간 안전한 인증서 복사 방법)

  • Jo, Sung-Hwan;Han, Gi-Tae
    • KIPS Transactions on Computer and Communication Systems
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    • v.7 no.2
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    • pp.49-58
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    • 2018
  • A certificate is a means to certify users by conducting the identification of the users, the prevention of forgery and alteration, and non-repudiation. Most people use an accredited certificate when they perform a task using online banking, and it is often used for the purpose of proving one's identity in issuing various certificates and making electronic payments in addition to online banking. At this time, the issued certificate exists in a file form on the disk, and it is possible to use the certificate issued in an existing device in a new device only if one copies it from the existing device. However, most certificate duplication methods are a method of duplication, entering an 8-16 digit verification code. This is inconvenient because one should enter the verification code and has a weakness that it is vulnerable to security issues. To solve this weakness, this study proposes a method for enhancing security certificate duplication in a multi-channel using TCP and BLE. The proposed method: 1) shares data can be mutually authenticated, using BLE Advertising data; and 2) encrypts the certificate with a symmetric key algorithm and delivers it after the certification of the device through an ECC-based electronic signature algorithm. As a result of the implementation of the proposed method in a mobile environment, it could defend against sniffing attacks, the area of security vulnerabilities in the existing methods and it was proven that it could increase security strength about $10^{41}$ times in an attempt of decoding through the method of substitution of brute force attack existing method.

Study on the Sector for Enterprise Support of the Industry of Transportation, Machinery, Materials and Parts in Chungbuk through Statistical Analysis (충북 수송기계소재부품산업 통계분석을 통한 기업지원영역 연구)

  • Lee, Hyoungwook;Park, Sung-Jun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.8
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    • pp.246-253
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    • 2018
  • The main industries in Chungcheongbuk-do are the smart IT parts; bio-health; and transportation machinery, materials and parts. The transportation, machinery, materials and parts (TMMP) industry is a key source technology for environmentally friendly and intelligent vehicles related to future vehicles in the machinery sector. Business support projects to improve this industry are currently underway. In this study, the number of enterprises, number of employees, amount of shipment, and added value of the enterprises in Chungbuk area were analyzed for the downstream and rear industries of the transportation, machinery, materials, and parts industry to set targets and directions for the technical support projects during the enterprise support. In particular, for the SMEs with less than 50 employees, the changes in the value added per enterprise were analyzed according to the period from the year of foundation. In the case of the rear industry, the value added by companies within three years after foundation has decreased gradually each year, so technical support is needed at the beginning of the startup. Companies between the ages of five and nine years are showing a fluctuating trend each year. Therefore, it is necessary to support business diversification or find new items.

A Study on the necessity of Open Source Software Intermediaries in the Software Distribution Channel (소프트웨어 유통에 있어 공개소프트웨어 중개자의필요성에 대한 연구)

  • Lee, Seung-Chang;Suh, Eung-Kyo;Ahn, Sung-Hyuck;Park, Hoon-Sung
    • Journal of Distribution Science
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    • v.11 no.2
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    • pp.45-55
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    • 2013
  • Purpose - The development and implementation of OSS (Open Source Software) led to a dramatic change in corporate IT infrastructure, from system server to smart phone, because the performance, reliability, and security functions of OSS are comparable to those of commercial software. Today, OSS has become an indispensable tool to cope with the competitive business environment and the constantly-evolving IT environment. However, the use of OSS is insufficient in small and medium-sized companies and software houses. This study examines the need for OSS Intermediaries in the Software Distribution Channel. It is expected that the role of the OSS Intermediary will be reduced with the improvement of the distribution process. The purpose of this research is to prove that OSS Intermediaries increase the efficiency of the software distribution market. Research design, Data, and Methodology - This study presents the analysis of data gathered online to determine the extent of the impact of the intermediaries on the OSS market. Data was collected using an online survey, conducted by building a personal search robot (web crawler). The survey period lasted 9 days during which a total of 233,021 data points were gathered from sourceforge.net and Apple's App store, the two most popular software intermediaries in the world. The data collected was analyzed using Google's Motion Chart. Results - The study found that, beginning 2006, the production of OSS in the Sourceforge.net increased rapidly across the board, but in the second half of 2009, it dropped sharply. There are many events that can explain this causality; however, we found an appropriate event to explain the effect. It was seen that during the same period of time, the monthly production of OSS in the App store was increasing quickly. The App store showed a contrasting trend to software production. Our follow-up analysis suggests that appropriate intermediaries like App store can enlarge the OSS market. The increase was caused by the appearance of B2C software intermediaries like App store. The results imply that OSS intermediaries can accelerate OSS software distribution, while development of a better online market is critical for corporate users. Conclusion - In this study, we analyzed 233,021 data points on the online software marketplace at Sourceforge.net. It indicates that OSS Intermediaries are needed in the software distribution market for its vitality. It is also critical that OSS intermediaries should satisfy certain qualifications to play a key role as market makers. This study has several interesting implications. One implication of this research is that the OSS intermediary should make an effort to create a complementary relationship between OSS and Proprietary Software. The second implication is that the OSS intermediary must possess a business model that shares the benefits with all the participants (developer, intermediary, and users).The third implication is that the intermediary provides an OSS of high quality like proprietary software with a high level of complexity. Thus, it is worthwhile to examine this study, which proves that the open source software intermediaries are essential in the software distribution channel.

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A Study on UI Prototyping Based on Personality of Things for Interusability in IoT Environment (IoT 환경에서 인터유저빌리티(Interusability) 개선을 위한 사물성격(Personality of Things)중심의 UI 프로토타이핑에 대한 연구)

  • Ahn, Mikyung;Park, Namchoon
    • Journal of the HCI Society of Korea
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    • v.13 no.2
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    • pp.31-44
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    • 2018
  • In the IoT environment, various things could be connected. Those connected things learn and operate themselves, by acquiring data. As human being, they have self-learning and self-operating systems. In the field of IoT study, therefore, the key issue is to design communication system connecting both of the two different types of subjects, human being(user) and the things. With the advent of the IoT environment, much research has been done in the field of UI design. It can be seen that research has been conducted to take complex factors into account through keywords such as multi-modality and interusability. However, the existing UI design method has limitations in structuring or testing interaction between things and users of IoT environment. Therefore, this paper suggests a new UI prototyping method. In this paper, the major analysis and studies are as follows: (1) defined what is the behavior process of the things (2) analyzed the existing IoT product (3) built a new framework driving personality types (4) extracted three representative personality models (5) applied the three models to the smart home service and tested UI prototyping. It is meaningful with that this study can confirm user experience (UX) about IoT service in a more comprehensive way. Moreover, the concept of the personality of things will be utilized as a tool for establishing the identity of artificial intelligence (AI) services in the future.

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Symmetric SPN block cipher with Bit Slice involution S-box (비트 슬라이스 대합 S-박스에 의한 대칭 SPN 블록 암호)

  • Cho, Gyeong-Yeon;Song, Hong-Bok
    • The Journal of the Korea institute of electronic communication sciences
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    • v.6 no.2
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    • pp.171-179
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    • 2011
  • Feistel and SPN are the two main structures in a block cipher. Feistel is a symmetric structure which has the same structure in encryption and decryption, but SPN is not a symmetric structure. Encrypt round function and decrypt round function in SPN structure have three parts, round key addition and substitution layer with S-box for confusion and permutation layer for defusion. Most SPN structure for example ARIA and AES uses 8 bit S-Box at substitution layer, which is vulnerable to Square attack, Boomerang attack, Impossible differentials cryptanalysis etc. In this paper, we propose a SPN which has a symmetric structure in encryption and decryption. The whole operations of proposed algorithm are composed of the even numbers of N rounds where the first half of them, 1 to N/2 round, applies a right function and the last half of them, (N+1)/2 to N round, employs an inverse function. And a symmetry layer is located in between the right function layer and the inverse function layer. The symmetric layer is composed with a multiple simple bit slice involution S-Boxes. The bit slice involution S-Box symmetric layer increases difficult to attack cipher by Square attack, Boomerang attack, Impossible differentials cryptanalysis etc. The proposed symmetric SPN block cipher with bit slice involution S-Box is believed to construct a safe and efficient cipher in Smart Card and RFID environments where electronic chips are built in.

Authentication and Group Key Management Techniques for Secure Communication in IoT (IoT 환경에서 안전한 통신을 위한 인증 및 그룹 키 관리 기법)

  • Min, So-Yeon;Lee, Jae-Seung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.12
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    • pp.76-82
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    • 2019
  • The development of Internet technology and the deployment of smart devices provide a convenient environment for people, and this is becoming common with the technology called the Internet of Things (IoT). But the development of, and demand for, IoT technology is causing various problems, such as personal information leaks due to the attacks of hackers who exploit it. A number of devices are connected to a network, and network attacks that have been exploited in the existing PC environment are occurring in the IoT environment. When it comes to IP cameras, security incidents (such as distributed denial of service [DDoS] attacks, hacking someone's personal information, and monitoring without consent) are occurring. However, it is difficult to install and implement existing security solutions because memory space and power are limited owing to the characteristics of small devices in the IoT environment. Therefore, this paper proposes a security protocol that can look at and prevent IoT security threats. A security assessment verified that the proposed protocol is able to respond to various security threats that could arise in a network. Therefore, it is expected that efficient operation of this protocol will be possible if it is applied to the IoT environment.