• 제목/요약/키워드: Silver service

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IT서비스 기반의 실버IT 비즈니스 모델 연구 (New IT Service Business Model for Silver Users)

  • 김태규;이주환
    • 한국IT서비스학회지
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    • 제8권4호
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    • pp.187-199
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    • 2009
  • Content services for silver users on the ubiquitous technologies are getting attention as a new business model, monitoring users in real-time on the real-world and/or cyber-world. A lot of business and service model have been developed to apply silver or elder user. This study explained a state-of-the-art silver IT service to innovative services for users, ranging from home and finance to support for healthcare and living. Due to the variation of subtle terminologies, this study was conducted to restructure an adaptive terminology including some definitions. Current silver IT service model has been evaluated from the technical, functional, and business analyst, and its suitability has also been expressed in a proposed model and service. The purpose of this study was to propose a systematic approach of new IT service business model for silver users. A proposed model was described to explain the feasibility of the silver IT industry.

고령화시대의 노인 주거환경 제공을 위한 실버타운의 선택 영향요인 분석 (Determinants of Choosing to Live in Silver Town for Supply of Dwelling Environments of Elder)

  • 강남훈
    • KIEAE Journal
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    • 제12권2호
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    • pp.103-110
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    • 2012
  • This Study analyzed about various factors affecting preference of Silver Town. Especially, the Study shows how Individual peculiarities and the realization of decrepit Service and facilities have on preference of Silver Town. According to analysis, the site location, Economics and Safety have a positive effect on the preference of the Silver Town. On the other hand, Investment, pleasant environment and convenience have nothing to do with the preference of the Silver Town. Also, the Study shows that if someone realizes that medical service is the most important thing in the essential service, they prefer the Silver Town. If someone realizes that asset management service is the most important thing in the essential service, they don't prefer the Silver Town.

성인을 대상으로 한 실버타운 내 영양 서비스 및 영양사 역할에 대한 요구도 조사 (A Study on the Need for a Nutritional Care Service and the Role of a Dietitian in Silver Town)

  • 서은희;황용일;박은주
    • 동아시아식생활학회지
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    • 제21권4호
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    • pp.600-608
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    • 2011
  • The purpose of this study was to investigate the need for a nutritional care service in silver town and identify awareness of the role of a dietitian in silver town using a structured questionnaire. The subjects consisted of 466 adults (216 males, 250 females), aged 20~59 years, in the Gyeongnam area. Although most of the subjects were aware of silver town and felt a necessity for it, only 24.9% of the subjects intended to live in silver town, whereas 55.6% of the respondents replied that they did not know whether they lived in silver town. Results on the importance of services offered in silver town indicated that medical service facilities, the interior and mood of silver town, the reliability of management, and meal service prepared by a dietitian were prioritized. Healthy food was the most valuable part of the meal service followed by taste. In total, 88.3% of the subjects answered that the meal service in silver town should be supervised by a dietitian. Clinical nutrition management was chosen as the most important job of the dietitian followed by sanitation management. These results could provide a better understanding of the personal needs of silver town, focusing on the meal service and the role of a dietitian.

급식 서비스 만족도가 구전에 미치는 영향 -경기 지역 유료 실버 타운을 중심으로- (Silver Town Satisfaction with Food Service Effect on Word of Mouth - With Charged Silver Town in Gyeonggido Area -)

  • 신미경;김하윤;김명희
    • 동아시아식생활학회지
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    • 제20권1호
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    • pp.159-165
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    • 2010
  • This study was conducted to evaluate food service satisfaction of senior citizens in three charged silver towns in Gyeonggido. Food satisfaction factors influencing the satisfaction of silver town residents' included satisfaction and word of mouth. For this study, 210 silver town residents were surveyed; however, 16 of these resident did not complete the survey. Therefore, the results of 194 survey questionnaires were analyzed. All results were conducted using the frequency, factor analysis, and regression procedure of SPSS 12.0. The determinant factors of the silver town feeding service included food service, food feeding, emotional, physical, and sensory characteristics of the senior citizens. Among these, food service, food feeding, emotional, and sensory characteristics of the respondents had a significant effect on their level of satisfaction. In addition, satisfaction of the residents was affected by word of mouth. Thus, the results of this study suggests that if the food service is well-arranged by hiring professional workers in the food service industry while considering the needs of senior citizens, feeding service can be improved. In addition, if the feeding service is focused on providing better service with more trained and educated staff members so that the clients perceive that they receive more personalized care and differentiated concern, it would be possible to enhance the relationship with customers continuously and to induce potential customers' residence in the silver town.

의류제품과 미용서비스 구매시 점포서비스품질이 실버소비자만족 및 재구매의도에 미치는 영향 (Effects of Service Quality on Consumer Satisfaction and Repurchase Intention of Apparel Products and Hairdressing Services for Silver Consumers)

  • 강은미;박은주
    • 한국의류학회지
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    • 제31권4호
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    • pp.584-593
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    • 2007
  • Recently, the growing of the aging population by medical and science development, silver consumers were became new consumption market. The purposes of this study were to investigate the effects of service quality on consumer satisfaction and repurchase intention in the apparel store and hairdressing shop. Data were obtained from 853 women in the 50's and 60's who living in Busan. Data were analyzed by frequency analysis, factor analysis, Cronbach's alpha, 1-test, and path analysis using SPSS WIN 12.0. The results of the study were as follows: First, service qualities of apparel store were composed of Personal Service, Facilities Service, Product Service, and Policy Service. Service quality of hairdressing shop were consisted of Personal Service, Facilities Service, Skill Service, and Policy Service. Second, repurchasing intention was differently influenced by perceived store service quality and consumer satisfaction when purchasing apparel products and hairdressing services. Salesperson or hairdresser was the most important variable for silver consumers' satisfaction, which influenced the repurchase intention of apparels or hairdressing services. This research extends a domain of fashion market research from the product to the service. Additionally, this study provides an insight into silver fashion marketers and retailers for developing market strategies for silver common. Implications are drawn for the information useful to consumer behavior researchers and retailers of the silver fashion market.

실버타운 선호도에 영향을 주는 요인에 관한 연구 (A Survey on the Housing Preferences of Elderly People)

  • 문자
    • 한국농촌간호학회지
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    • 제2권2호
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    • pp.111-119
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    • 2007
  • Purpose: In this study consumers' preference for housing for elderly people was analyzed as well as the recognition by elders of silver town facilities, and their preference for service provided by silver town. The study was done to provide basic data for the development of silver town facilities that are low in cost and high in efficiency. Methods: A sample research was used in this study to analyze the understanding of old age, silver town, and service preference. Results: First, interest and intention to live in silver town was very positive, however low cost was also preferred and that is quite different to current silver towns of Korea. Second, women have more understanding of, requests for, and intention to move into silver town facilities than men. Women's demands for silver town facilities must be reflected in the development strategy of silver towns. Third, the most important part of activating silver town facilities is price strategy. Government political support is required in order to keep silver town move-in costs affordable. Fourth, silver towns must function as total service complex towns. Conclusion: This study is meaningful as efficient operation of silver town is suggested rather than facility degradation to achieve price reduction. This result is important to the development of silver towns based on consumer preference, as it suggests a development direction that is focused on securing differentiated services and programs.

실버 소비자들의 주관적 연령에 따른 미용 서비스 구매 행동 (Purchasing Behavior of Hairdressing Services on Cognitive Age of Silver Consumers)

  • 강은미;박은주
    • 복식문화연구
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    • 제16권4호
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    • pp.762-774
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    • 2008
  • Recently, silver consumers were became new consumption market. The purpose of this study were to find out the relationships among cognitive age and variables related to hairdressing purchases in hairdressing shop. Data were obtained from 853 women in the 50's and 60's who living in Busan. Data were analyzed by frequency analysis, descriptive analysis, factor analysis, Cronbach's alpha and, $X^2$-test, t-test using SPSS WIN 12.0. The results of the study were as follows: First, Service quality of hairdressing shop were consisted of Personal Service, Facilities Service, Skill Service, and Policy Service. Second, Silver consumers' cognitive age influenced purchase behavior of hairdressing services. Most of respondents were perceived themselves to be younger than their chronological ages. Repurchasing intention of silvers who were active and self-fidelity or perceived themselves cognitively younger were more likely to be influenced by store service quality and consumer satisfaction. This study provides an insight into silver fashion marketers and retailers for developing market strategies for silver fashion market. Implications are drawn for the information useful to consumer behavior researchers and retailers of the silver fashion market.

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실버타운을 위한 u-서비스 시스템의 설계 (Design of the u-Service System for Silver Towns)

  • 최연석;박병태;최용주
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2010년도 춘계학술대회
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    • pp.127-135
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    • 2010
  • In this paper, the u-Service system that is based on location-aware technology is designed for a silver town. It provides services such as emergency call, intelligent elevator operation, and hands-free door access based on the location of the residents with personal device as called smart tag. It can also be applied to other service areas such as the location-aware u-Service for Hospital, high-rising complex building, APT, etc.

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실버세대 헤어 미용업의 서비스품질과 고객충성도에 대한 관계성 연구: 관계품질을 중심으로 (Research on the Relationship between the Service Quality and Customer Loyalty of the Hair Beauty Industry for the Silver Generation : With a Focus on Relationship Quality)

  • 유민정;김성남
    • 한국산학기술학회논문지
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    • 제18권7호
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    • pp.410-416
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    • 2017
  • 고령화 사회의 실버세대는 새로운 소비자군으로 급부상하여 실버고객들이 이용하는 서비스 산업이 발전할 것이다. 그 중에서도 미용서비스 분야는 실버세대들에게 삶의 질적 향상을 위하여 반드시 필요한 분야이다. 본 연구는 실버세대의 미용서비스 품질 형성요인을 알아보고 고객충성도와의 관계성을 알아보기 위하여 서울지역에 거주하고 있는 244명의 실버 세대들을 대상으로 분석을 실시하였다. 실증분석을 위한 통계처리는 SPSS 23.0과 AMOS 23.0 통계 프로그램을 활용하였다. 분석결과, 미용서비스를 이용하는 실버고객이 인지하는 서비스품질은 관계품질인 신뢰와 몰입에 유의한 영향을 미치는 것으로 나타났고, 관계품질인 신뢰와 몰입은 고객충성도에 정의 영향을 미치는 것으로 나타났다. 또한 서비스품질과 고객충성도의 관계에서 신뢰는 신뢰성, 반응성, 공감성, 확신성에서 매개효과가 있었고, 몰입은 신뢰성, 반응성, 공감성, 확신성, 유형성에서 매개효과가 있는 것으로 나타났다. 본 연구의 결과는 실버세대를 위한 실버 전용 미용서비스 산업과 그와 관련된 교육 프로그램이 미미한 실정에서 실버세대를 위한 미용산업이 중요한 자리매김을 할 수 있는 기초자료를 제시하는 데에 큰 의의가 있다.

실버타운 입주자 개인 특성에 따른 급식 및 전체 만족에 관한 연구 (A Study on the Feeding and Whole Satisfaction of Silver Town Tenants according to Individual Characteristics)

  • 조춘봉;채병숙;신왕선
    • 한국조리학회지
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    • 제12권2호
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    • pp.57-72
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    • 2006
  • It is a real situation that the meal service at silver towns such as the welfare facilities for the elderly is giving help in maintaining health, preventing diseases, and giving mental pleasure to the dwelling elderly people, thus the importance of meal service for housing occupants is being demanded together. This study is based on some inconvenient matters when using the meal-service facilities within the silver town targeting housing occupants at the silver town, aiming to examine which influence it can have upon the satisfaction with meal service in housing occupants. Accordingly, the purpose of this study is to present a desirably developmental direction for the meal-service facilities, which can cope with diverse needs of housing occupants. To achieve the objectives of this study, it was analyzed by selecting research variables that were verified by the consideration of preceding studies.

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