• Title/Summary/Keyword: Services Strategies

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A study on the constructing strategies for the effective service of government information (국가보유정보의 효율적인 서비스 구축 방안에 관한 연구)

  • 이응봉
    • Journal of Korean Library and Information Science Society
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    • v.27
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    • pp.211-244
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    • 1997
  • The purpose of this study is to provide some constructing strategies for the effective service of government informations aiming at enhancing the quality of public services and the competitiveness of government in case of Korea. The major suggestions of this study are as follows: First, the constructing strategies for the effective service of government informations should be implemented in the level of national government reforms. Second, the constructing strategies for the effective service of government informations are to drive at linking the related policies and the use of information communication technologies. Third, the constructing strategies for the effective service of government informations are should be based on the information superhighway project initiated in 1994. Fourth, the constructing strategies for the effective service of government informations are to drive at introducing the concepts of IRM(Information Resources Management) and emphasizing the concepts of information transfer. Fifth, the constructing strategies for the effective service of government informations are to drive at adapting the related new information technologies including Internet by a means to full joint utilization of information. Sixth, the constructing strategies for the effective service of government informations are to drive at the policy of full joint utilization of information linking through the private and public sector. Finally, the constructing strategies for the effective service of government informations are to drive at considering the linkage of other countries and international organizations.

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The Internet Business Model of Selling Products or Services (제품/서비스를 판매 및 이용하는 인터넷 비즈니스 모델)

  • 이기백;최문기
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2000.04a
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    • pp.165-173
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    • 2000
  • Some people think that the Internet is a tool of making the current market as a perfect competition market and that the business model of selling products or services is not attractive. But research of this issue propose that the Internet give us new challenge of business. The objective of this study is to analyze the properties of Internet and Internet business and to evolute the Internet business model of selling products or services and to suggest survival strategies in fierce competition circumstances.

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A Study on the Effects of the Competitive Factors for each IT Service Type on the Business Performance of IT Service Companies-with a Focus on Financial and Non-financial Performance (IT서비스 유형별 경쟁력요인이 IT서비스 기업의 비즈니스 성과에 미치는 영향에 관한 연구 : 재무적 및 비재무적 성과 관점으로)

  • Lee, Ji-Woon;Kang, Sung-Min
    • Journal of Information Technology Applications and Management
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    • v.17 no.4
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    • pp.157-180
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    • 2010
  • The IT services industry is considered as the leading industry of the ubiquitous age that raises a nation's overall productivity and efficiency. Therefore, it is receiving increasing attention as the industry that can bring about economic takeoff and successful overseas market entrance for the next generation. In order to achieve successful development, the industry should be competitive and armed with strategies that well demonstrate the characteristics of IT services. Therefore, it is important to explore the competitive factors of the industry for its qualitative development from the perspectives of IT services industry policies and as well as IT services companies. This study categorized IT services into three types-system integration, IT consulting, and IT outsourcing- and then examined the competitive factors of each service type and their relationships with financial and non-financial performances. In conclusion, the current competitiveness of domestic IT services industry is attributed to institutions environment rather than its competitive advantages in technology, quality, know-how, and highly qualified human resources. In order to facilitate the sound growth of the IT industry and seek reasonable market competition, the environment that puts its priority on the improvement of institutions environment and the ability to carry out a project needs to be established. In all, this study can be utilized as an important knowledge for the establishment of polices to foster IT services industry and of strategies that raise competitiveness to maximize the performances of companies.

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Developing the Design Strategies for Innovation of e-Government Websites : An Empirical Investigation (전자정부 웹사이트 혁신을 위한 디자인 전략의 개발 : 실증 연구)

  • Lim, Se Hun
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.1-10
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    • 2012
  • Korean government is providing a Internet-based government services to people. One of the main concerns of the government for implementing e-government services is to increase the sustainable use of the people. Therefore, management and development of e-government Web site is an important issue. In particular, it is an important to the government policy for reinforcing satisfaction and trust of the usage of e-government services. Thus, the Web site design is an important issue to consider for increasing usage of e-government services. Therefore, studies of e-government Web site design suggested an important implication to spread for continual usage of e-government services. In this study, we investigated relationships among the design factors of e-government Web site, trust, and satisfaction. The results of this study will provide useful suggestions for developing design strategies for continual adoption of e-government services.

A Study of Marketing Strategies as a Customer Segmentation in Domestic Bank (국내 은행의 고객세분화 마케팅 전략 비교분석)

  • Bae, Mi-Kyeong
    • Korean Journal of Human Ecology
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    • v.13 no.3
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    • pp.453-466
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    • 2004
  • This study reviewed the marketing strategies of domestic banks and introduced the theoretical framework of CRM model. The market segmentation for consumers in several domestic banks was compared and whether those informations were useful for consumers to evaluate the banks fit to their needs and for bank managers to promote their marketing strategies were also analyzed. The results of study showed that the domestic banks seemed to be apparently different in consumer services. This study showed that their private strategies must be somewhat different and it was important to search and keep those VIP's who contributed to their business. It was recommended to build the PB(private banking) center to counsel those VIP's and to analyze customers' characteristics.

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Flexibility-New Move To Competition \ulcorner (유연성 - 새로운 경쟁무기)

  • 김기영;박준병;오세진
    • Korean Management Science Review
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    • v.7 no.2
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    • pp.58-76
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    • 1990
  • Flexibility, in the context of manufacturing, refers to an ability to accommodate changes in market requirements in terms of product, process, and other services in a timely manner at a reasonable cost. The basic purpose of this paper is to analyze manufacturing strategies of leading Korean manufacturers in order to answer the following questions : How important are manufacturing flexibilities to Korean companies in restoring their once competitive cost-based strategies and adopting new variety-based strategies\ulcorner How effectively are Korean companies competing with their foreign competitors, like the US and European companies in terms of manufacturing flexibilities\ulcorner And in order to improve the flexibilities what kinds of manufacturing capabilities are considered as important key factors by Korean manufacturers and are their action programs effectively implemented to acquire these capabilities\ulcorner Major findings of the analysis indicate that Korean companies are very eager to reorganize their high-volume, cost-based corporate strategies as low volume, variety-based strategies. However, Korean manufacturers are still much dependent on the large size high volume factories and / or 'focus factories'. And the action programs and technologies to improve manufacturing flexibilities have been actively implemented at a higher rate than those of their foreign counterparts.

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Examination of Prospective Teachers' Perceptions on Mathematical Concepts and Their Potential Teaching Strategies

  • Lee, Ji-Eun
    • Research in Mathematical Education
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    • v.18 no.1
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    • pp.55-74
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    • 2014
  • This study examined the potential teaching strategies of prospective elementary teachers and their perceptions of the procedural/conceptual nature of examples. Fifty-four prospective teachers participated in this study, engaging in two-phase tasks. Analysis of data indicated that: (a) Overall, the participants' perceptions were geared toward putting emphasis on conceptual understanding rather than procedural understanding; but (b) Generally, procedure-oriented strategies were more frequently incorporated in participants' potential teaching plans. This implied that participants' preconceived ideas regarding math examples were not always reliable indicators of their potential teaching strategies. Implications and suggestions for mathematics teacher preparation are discussed.

An Exploratory Study on the Relationship between Firm Capabilities, Competitive Strategies and Competitive Advantage of Mobile Telecommunication Services (이동통신서비스의 기업능력, 경쟁전략 및 경쟁우위의 영향관계에 관한 탐색적 연구)

  • Kim Moon-Koo;Park Jong-Hyun;Park Myeong-Cheol
    • Korean Management Science Review
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    • v.21 no.2
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    • pp.235-252
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    • 2004
  • Recently domestic mobile carriers have been engaged in heated battles for survival as the market is now rapidly approaching its maturity phase. and the launch of 3G service combined with the introduction of mobile number portability is dramatically reshaping the market landscape. The mobile carriers may have to create and maintain their competitive advantage based on their core capabilities and differentiated strategies. which will lead continuous survival and profits of the firm. This paper investigated competitiveness factors among mobile carriers. and analyzed the relationships of firm capabilities. competitive strategies and competitive advantage. We found that core capabilities and competitive strategies affecting competitive advantage are different from each carrier. Finally. we discussed strategic implications for carriers to increase their competitiveness.

An Exploratory Study on the Important Factors of Financial Services Depending on the Types of Financial Consumers (금융소비자 특성별 금융서비스 중요 요인에 대한 탐색 연구)

  • Chun, Sung-Yong
    • Journal of the Korean Operations Research and Management Science Society
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    • v.36 no.4
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    • pp.125-141
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    • 2011
  • There have been some research papers on financial services marketing, but there are only few exploratory studies that analyze characteristics of financial consumers in Korea. This study examines, based on FGI and web survey results, which factors consumers consider more important when choosing their financial services. I found that 'product profitability' is the most important factor when consumers choose their financial services, followed by 'relational benefits', 'convenience', 'product diversity', 'company stability', 'branch satisfaction', and 'social responsibility' in order of importance. The study also showed that there are differences in perception of these important factors depending on the types of consumers such as gender, age, size of financial assets, degree of risk-taking, and main financial company they are using. This study hopefully provide implications to marketing managers in financial services that they could decide which factors they have to focus on more when planning marketing strategies. Another objective of this study is to provide useful insights to the future researchers in financial services marketing.

An Analysis of Consumer Preferences among Wireless LAN and Mobile Internet Services

  • Ahn, Ji-Woon;Lee, Jong-Su;Lee, Jeong-Dong;Kim, Tai-Yoo
    • ETRI Journal
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    • v.28 no.2
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    • pp.205-215
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    • 2006
  • Wireless data communication (WDC) services are increasingly penetrating the market. The two main alternative WDC technologies are wireless LAN and mobile Internet. Services based on these technologies display differences in quality attributes such as terminal device, data transmission speed, pricing scheme and so on. How consumers choose between these two alternatives will be determined by their preferences regarding such quality attributes. In turn, their preferences will affect the evolution of WDC services and related technologies. This study employs a conjoint analysis of consumer valuations of quality attributes of wireless LAN and mobile Internet services. Respondents rate hypothetical service alternatives featuring various combinations of quality attributes. By estimating consumer willingness to pay for the attributes of WDC services, the authors predict the evolution of WDC services and related technologies along various quality dimensions, make a comparison with the results of a previous study, and draw policy implications for national-and company-level R&D strategies.

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