• Knowledge Management Research
• /
• v.20 no.1
• /
• pp.45-75
• /
• 2019

Recently, the growth of beauty industry such as plastic surgery and beauty is continued every year in Korea. With the increased interest in appearance based on the improvement of life standard and the development of media, people's perception of cosmetic plastic surgery is changing. Now, as the service for consumer satisfaction based on their desire, the perception of plastic surgery medical service is changed to the high value-added industry with the high growth potential. Thus, this study aims to suggest the strategies for providing the medical service that could satisfy customers, by drawing the factors cognized as important when customers aim to get the cosmetic plastic surgery, and then additionally analyzing the relationships of those factors. On top of performing the topic modeling based on customers' comments data of social commerce related to cosmetic plastic surgery, this study also conducted the network analysis for visualizing the relations of each keywords. The drawn main factors were divided by applying the sub-categories of the SERVQUAL theory, and the additional characteristics of plastic surgery were shown by referring the relevant previous researches. Moreover, the interview with the cosmetic plastic surgery specialists (plastic surgeons) and customers who actually received the plastic surgery, helped the understanding of the interpretation of each factor and the actual relevant phenomenons. The significance of this study is to draw and discuss the main factors that should be observed by Korean cosmetic plastic surgery medical institutes, by mining and analyzing the opinions of customers interested in the cosmetic plastic surgery and procedure with the use of topic modeling. In other words, the quality of medical service of cosmetic plastic surgery could be improved by presenting the key factors that could be considered by the cosmetic plastic surgery medical service suppliers and also the actual strategies.

• 한국체육학회지인문사회과학편
• /
• v.57 no.2
• /
• pp.195-212
• /
• 2018

O2O stands for 'Online to Offline', which is a new marketing strategy that links online and offline. As consumers' interests in health service has increased recently, sports O2O service is drawing attention from researchers and practitioners as well. For this reason, the purpose of this study is to analyze the empirical relationships of health literacy and innovativeness based on the expectation-confirmation model among users of sports O2O service. For data analyses, frequency analysis, correlation analysis, confirmatory factor analysis, reliability analysis and structural equation modeling were performed using SPSS 21,0 and AMOS 21.0. The results of this study were as follows. First, health literacy had positive effect on usefulness. Second, innovativeness had positive effect on usefulness. Third, confirmation had positive effect on usefulness. Fourth, confirmation had positive effect on satisfaction. Fifth, usefulness had positive effect on satisfaction. Sixth, usefulness had positive effect on intention to use. Seventh, satisfaction had positive effect on intention to use.

• The Korean Journal of Franchise Management
• /
• v.9 no.2
• /
• pp.39-52
• /
• 2018

Purpose - This study investigates the effect of service quality of coffee shop on store attitude and store loyalty. It demonstrates that the individual's behavior identification level plays a moderating role when the service quality of coffee shop affects store attitude. Conceptually drawing on Brady & Cronin's three-dimensional model of service quality, this study examines the effect of service quality of coffee specialty store on customer's attitudes and loyalty. Also, according to construal level theory, it examines the individual's propensity difference whether the individual's behavior identification level on service quality and store attitude has a moderating effect Research design, data, and methodology - This study used Brady & Cronin's three-dimensional service quality model, and 183 valid cases collected through the questionnaire survey were used for data analyses. For hypothesis testing, regression analysis, multiple regression analysis, and covariance analysis were conducted. Result- As a result of this study, first, it is confirmed that service quality has a positive effect on store attitude toward coffee shop. Second, the difference of an individual's construal level did not have a moderating effect on the influential relationship of service quality on the store attitude of coffee shop. This is because the influence of the service quality is greater than the difference between groups at the construal level. Therefore, there was no moderating influence according to construal level. Third, the store attitude of coffee specialty store has a positive effect on store loyalty. Conclusions - It is confirmed that there is a difference in the effect of service quality and store attitude on general and college students. This suggests that it can be used to establish marketing strategies by segment. And, the college students were found to be more influenced by physical environment quality factor among three dimensions of service quality. Therefore, it is necessary to further improve efforts to raise the level of service quality perception through physical environmental factors such as clean and pleasant environment including the interior of a coffee shop, and internal table arrangement. The empirical study on the moderating effects of customer's tendency of difference is meaningful in the absence of empirical studies.

• Journal of the Korean Association of Geographic Information Studies
• /
• v.8 no.3
• /
• pp.107-120
• /
• 2005

In Korea, MOCT and KOWACO published a standard for lineament map drawings, "The Handbook for the Drawing and Management of Hydrogeologic Map" in 2003. According to this guideline, hydrogeologic and related thematic maps should include characteristics of groundwater quality and quantity. These maps are generally drawn with ArcView GIS 3.x software. The activities of well notation on groundwater level map and Stiff diagram drawings on groundwater quality map require a great deal of efforts because hundreds or thousands of well data, water level data and hydrogeochemical data are produced through many kinds of investigations. As well, lineament density map is very important to survey and explore groundwater in a deep aquifer. In this study we developed some modules for well notation, Stiff diagram drawings, and lineament density value calculation with Avenue$^{TM}$ script and it was revealed that they can be very useful and easy for drawing groundwater thematic maps.

• Journal of the Economic Geographical Society of Korea
• /
• v.25 no.4
• /
• pp.641-656
• /
• 2022

This article investigates how Baedal Minjok(BaeMin) has grown to be a dominant mobility platform operator in food delivery sector in South Korea and what roles its brand and branding have played in the process, drawing on the idea of origination. For the purpose, BaeMin is considered as a typical platformized mobility service provider and origination is framed to be an appropriate analytical lens for the business sector. For the origination conception, unlike mainstream neoclassical theory and concepts, is able to deal fairly well with the issues of imperfect competition, imperfect information, and monopolistic brand rent, which are apparent in today's platformized mobility services. Drawing evidence from textual data, empirical analysis pays particular attention to discursive and symbolic dimensions of BaeMin's socio-spatial biography. It is found that national origination underpinning ethnicity comprises an important pillar of BaeMin's brand and branding. Another form of place-based origination is also observed to matter, especially in the varied relation between the mobility service brand's owner and consumers. However, this configuration of BaeMin's brand origination has yet to be fully stabilized, as it has faced with serious challenges including brand vandalism and anti-brand movement especially since its merger to German food delivery platform giant Delivery Hero in 2020. This origination crisis moment appears to be associated with a series of contractions intrinsic to so-called 'platform capitalism'.

• The Journal of Information Systems
• /
• v.26 no.1
• /
• pp.75-91
• /
• 2017

Purpose Fintech has been recently drawing extensive attention all over the world as the innovative trend that will change the future of the global financial industry. However, fintech has been mostly focusing on the payment service in the embryonic stage in Korea. This paper will investigate the approach to increase the intention to use for those who do not use fintech at present. Design/methodology/approach This paper empirically analyzes the impact of innovation of users and the perceived ease-of-use and security on the intention to use through the perceived usefulness and confidence. The 255 survey responses were used to verify research hypotheses through covariate structural equation model. Findings According to the analysis results, it was found that innovation had a significant impact on the perceived usefulness, but had no significant impact on confidence. The perceived usefulness had a significant impact on perceived usefulness and confidence. Moreover, the perceived usefulness and confidence had a significant impact on the intention to use. Meanwhile, it was identified that the security perceived by those who do not use fintech had a negative impact on perceived usefulness, confidence, and intention to use related to fintech. Accordingly, fintech service providers need to determine an approach to help customers to have a positive perception on the security of fintech.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2003.05a
• /
• pp.740-744
• /
• 2003

Nowaday, a system development which does to the foundation is drawing the concern that new foundation technique for Web application development. Various terminal is a service supply is not easy. Because of the protocol to use differs for every each terminal, We must make a server program the each every protocol. A reservation system setup itself was not easy at the reason. Because of the importance of the field which is the mobile have been enlarged to a day, We have been raised in reality to the problem to solve. This facility which the technique supports in the paper to use, We can offer the service to server program. The design will try to implement about the reservation system besides.

• Architectural research
• /
• v.14 no.4
• /
• pp.117-124
• /
• 2012

High rise office buildings represent one of the most energy-intensive architectural typologies. The growth of urban population necessitates sustainable high rise towers that lessen environmental impacts and energy consumption. Among various sustainable strategies, the integrated design is long known to be an important process that has great impact on building's sustainability. The framework for this paper is based on the case study of integrated towers that are located in different climate zones. The paper specifically addresses to what extent climate conditions influence the design of a high rise building and what kinds of the climate integrated design has been implemented. Qualitative case studies were carried out using published data and architectural drawing set. The technical work presented in the paper is based on computer simulation that examines the insolation analysis using hourly recorded weather data. The analysis results revealed that the site and building envelope integration and the site and building service systems have shown the most frequently employed in the integrated towers through the implementation of renewable resource integration, high performance envelopes and sustainable building service systems. Internal comfort and further energy saving in the integrated towers are offered through an automatic building management system. Due to the dynamic climate conditions, integration of building systems requires a sophisticated approach to building sustainability.

• Journal of Families and Better Life
• /
• v.30 no.3
• /
• pp.135-149
• /
• 2012

The aim of this study is to examine how perceived family-friendliness of community influences parents' efficacy and stress. This study asks three research questions: 1) what is the geographical boundary of community perceived by parents with pre-school children, 2) how the components of family-friendly community affect parents' perception on family-friendliness of their communities, 3) how the perceived family-friendliness of their community affects parenting efficacy and stress. Drawing on a sample of 628 parents(318 males, 310 females) who had at least one pre-school child, we analyze the data by frequencies, means and hierarchical regressions. The major findings are as follows. While the responses on the geographical boundary of community varies the most frequent response is 'Gu'. Both knowledge on family service infra and community social capital, which consist of family-friendly community, affect the perception of family-friendliness of community. The perceived family-friendliness of community is positively associated with parenting efficacy and negatively associated with parenting stress. The effect of the perceived family-friendliness of community on parenting efficacy disappears when social capital is included in the model. There is no such pattern in the association between the perceived family-friendliness of community and parenting stress.

• The Korean Journal of Health Service Management
• /
• v.9 no.4
• /
• pp.119-130
• /
• 2015

Objectives : The aim of this study was to determine the effects of job stress on temporomandibular disorders, temporomandibular disorder habits, and xerostomia and on oral health status and to provide basic data necessary to develop oral health promotion programs. Methods : For this purpose, a survey was conducted drawing the following conclusions. Cross-analysis, correlation analysis, One-way ANOVA, data were collected using the program SPSS 18.0 statistical techniques, independent sample T-black, the Scheffe post-implementation verification. Results : Job stress positively affected temporomandibular disorders, temporomandibular disorder habits, and xerostomia: those with more job stress were more likely to have temporomandibular disorders, temporomandibular disorder habits, and xerostomia. Conclusions : It is necessary to have a good understanding of the causes of job stress and recognize and manage oral symptoms caused by job stress in the pursuit of oral health.