• Title/Summary/Keyword: Selling Process

Search Result 159, Processing Time 0.024 seconds

A Study on the Construction of an Ideal Internet Fashion Cyber Mall Focused on Web Design, Merchandising and Management

  • Hong, In-Sook;Ryu, Jin-Kyeung;Park, Eun-Jung;Lee, Kyung-Ah;Lee, Keum-Hee;Kim, Moon-Sook
    • The International Journal of Costume Culture
    • /
    • v.3 no.3
    • /
    • pp.201-211
    • /
    • 2000
  • The purpose of this study is to pinpoint currently arising issues concerning cyber fashion mall by analysing present status and contents of its web design, management and planning within the limits o business to customer (B2C) commerce, and to suggest a direction for building an ideal fashion mall on the internet. As for the study method, conceptual definitions were given based on previous studies. And a positive study was implemented, in which the cases of 23 chosen cyber fashion malls among 60 or so domestic and foreign malls selling fashion products were found by internet search engines and analysed. Results of the case analysis of cyber fashion malls are as follows : 1) cybermall must provide customers with an integrated service as well as e-commerce. 2) various products assortment and price differentiation must be developed, 3) the techniques of graphics, coloring and texturing, and layout design must be adopted to process and express product information, 4) the legislative system is needed to deal with the security, and 5) design and management of customer oriented interface are needed to process and express product information matter of electronic payment and customer protection. Considering the issues in internet fashion cybermalls, are suggested the important factors that are necessary or web design, planning and management to build an ideal cyber fashion mall. These results will contribute to the development of fashion e-commerce.

  • PDF

Techno-economic Analysis of Glycerol Steam Reforming for H2 Production Capacity of 300 m3 h-1 (300 m3 h-1급 수소 생산을 위한 글리세롤 수증기 개질반응의 기술·경제성 분석)

  • Heo, Juheon;Lim, Hankwon
    • Applied Chemistry for Engineering
    • /
    • v.29 no.2
    • /
    • pp.209-214
    • /
    • 2018
  • In this paper, the techno-economic analysis of glycerol steam reforming for $H_2$ production capacity of $300m^3\;h^{-1}$ was carried out. The process of glycerol steam reforming was constructed by using Aspen $HYSYS^{(R)}$, a commercial process simulator, and parametric studies for the effect of the operating temperature on $H_2$ production was performed. Moreover, the economic analysis was conducted through an itemized cost estimation, sensitivity analysis (SA) and cash flow diagram (CFD), and the unit $H_2$ production cost was 5.10 $ ${kgH_2}^{-1}$ through the itemized cost estimation of glycerol steam reforming for $H_2$ production capacity of $300m^3\;h^{-1}$. SA was employed to identify key economic factors and various economic indicators such as net present value (NPV), discounted payback period (DPBP), and present value ratio (PVR) were found according to $H_2$ selling price using CFD.

Development of Large-scale Tool Dynamometer for Measuring Three-axis Individual Force (3축 분력 측정이 가능한 대형 공구동력계 개발)

  • Kim, Joong-Seon;Wang, Duck-Hyun
    • Journal of the Korean Society of Manufacturing Process Engineers
    • /
    • v.18 no.5
    • /
    • pp.29-36
    • /
    • 2019
  • In modern society in which the fourth industrial revolution has come to the fore and rapid technology innovations are taking place, a phenomenon of making and selling small quantities of various products that consumers want instead of mass producing one item has emerged. As the market is moving toward the multi-item small-sized production system, there is a need for a system in which a machine independently judges and carries out machining and post-processing. In order for a machine to judge processing on its own, it is necessary to measure the force applied to a product. This study aimed to develop a large-scale dynamometer that enables three-axis measurement using octagonal ring load cells. As for the device's configuration, four octagonal ring load cells, which were previously researched, were used to enable three-axis measurement. It was reconfigured by modifying the attachment position of the octagonal ring load cells' strain gauge and the Wheatstone bridge of each axis, and a system was set up to allow the monitoring of data measured through the monitor. The configured device calculated a strain rate by an experiment, and this rate was compared with the theoretical strain rate to find a correction value. The correction value was entered into a formula, deriving a modified formula. The modified formula was entered into the device, which completed the large-scale dynamometer.

Comparison of Stock Price Prediction Using Time Series and Non-Time Series Data

  • Min-Seob Song;Junghye Min
    • Journal of the Korea Society of Computer and Information
    • /
    • v.28 no.8
    • /
    • pp.67-75
    • /
    • 2023
  • Stock price prediction is an important topic extensively discussed in the financial market, but it is considered a challenging subject due to numerous factors that can influence it. In this research, performance was compared and analyzed by applying time series prediction models (LSTM, GRU) and non-time series prediction models (RF, SVR, KNN, LGBM) that do not take into account the temporal dependence of data into stock price prediction. In addition, various data such as stock price data, technical indicators, financial statements indicators, buy sell indicators, short selling, and foreign indicators were combined to find optimal predictors and analyze major factors affecting stock price prediction by industry. Through the hyperparameter optimization process, the process of improving the prediction performance for each algorithm was also conducted to analyze the factors affecting the performance. As a result of feature selection and hyperparameter optimization, it was found that the forecast accuracy of the time series prediction algorithm GRU and LSTM+GRU was the highest.

Process Simulation and Economic Feasibility of Upgraded Biooil Production Plant from Sawdust (톱밥으로부터 생산되는 개질 바이오오일 생산공장의 공정모사 및 경제성 분석)

  • Oh, Chang-Ho;Lim, Young-Il
    • Korean Chemical Engineering Research
    • /
    • v.56 no.4
    • /
    • pp.496-523
    • /
    • 2018
  • The objective of this study is to evaluate the economic feasibility of two fast pyrolysis and biooil upgrading (FPBU) plants including feed drying, fast pyrolysis by fluidized-bed, biooil recovery, hydro-processing for biooil upgrading, electricity generation, and wastewater treatment. The two FPBU plants are Case 1 of an FPBU plant with steam methane reforming (SMR) for $H_2$ generation (FPBU-HG, 20% yield), and Case 2 of an FPBU with external $H_2$ supply (FPBUEH, 25% yield). The process flow diagrams (PFDs) for the two plants were constructed, and the mass and energy balances were calculated, using a commercial process simulator (ASPEN Plus). A four-level economic potential approach (4-level EP) was used for techno-economic analysis (TEA) under the assumption of sawdust 100 t//d containing 40% water, 30% equity, capital expenditure equal to the equity, $H_2$ price of $1050/ton, and hydrocarbon yield from dried sawdust equal to 20 and 25 % for Case 1 and 2, respectively. TCI (total capital investment), TPC (total production cost), ASR (annual sales revenue), and MFSP (minimum fuel selling price) of Case 1 were $22.2 million, $3.98 million/yr, $4.64 million/yr, and $1.56/l, respectively. Those of Case 2 were $16.1 million, $5.20 million/yr, $5.55 million/yr, and $1.18/l, respectively. Both ROI (return on investment) and PBP (payback period) of Case 1(FPBU-HG) and Case 2(FPBU-EH) were the almost same. If the plant capacity increases into 1,500 t/d for Case 1 and Case 2, ROI would be improved into 15%/yr.

The Role of Space-based Social Capital in Retailing Industrial Cluster: The case study of Dondaemun-gu Dapsimni Auto-parts shopping area (유통산업 집적지에서 장소기반 사회자본의 역할: 동대문구 답십리 자동차 부품상가를 사례로)

  • Ko, Byeungok
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.19 no.3
    • /
    • pp.457-473
    • /
    • 2016
  • This research investigates that role of space-based social capital presented in Dapsimni auto-parts shopping area considering Korean auto-parts industry and the regional characteristics of retailing industrial cluster. For this, it went through the process with in-depth interview and surveys of the owner of Dapsimni, social capital of retailing industrial cluster studied using Lin(1999)'s social capital model by separating formation, accessibility and mobilization of it. The result is that auto-part sellers in Dapsimni make themselves space-based social capital, which provides the profit from certain area: strengthening auto-parts of transaction cost and information exchange among them, creating new market for selling auto-parts. This meant that main factor sustaining the characteristic of retailing industrial cluster despite gradually decline of its role.

  • PDF

Effects of Sucrose Immersion on the Rehydration Characteristics of Freeze Dried Mooks (전처리가 동결건조묵의 재수화 특성에 미치는 영향)

  • Youn, Kwang-Sup;Hwang, Jung-Shub
    • Korean Journal of Food Science and Technology
    • /
    • v.33 no.4
    • /
    • pp.395-400
    • /
    • 2001
  • The objectives of this study are to establish efficient pretreatment concentration and rehydration process for the production of the high quality of freeze-dried Mook, a traditional gel food in Korea, as an instant food. Effect of immersion in sucrose solution as pretreatment before freeze-drying on the rehydration efficiency and quality characteristics was studied. The rehydration efficiency of non-treated Mook was the highest. The rehydration efficiency increased as the concentration of sucrose increased. The texture of rehydrated Mook treated in sucrose solution was decreased with increase in rehydration temperature. The Mook treated at 60% sucrose solution was somewhat similar to the market selling Mook in the quality and the treatment prevented color and texture degradation.

  • PDF

Features of Attention Shown at Continuous Observation of Department-Store Space (백화점 공간의 연속 주시에 나타난 주의집중 특성)

  • Choi, Gae-Young
    • Korean Institute of Interior Design Journal
    • /
    • v.24 no.6
    • /
    • pp.128-136
    • /
    • 2015
  • This research, which has been planned to appreciate the features of continuous observation of space, has applied the procedure of acquiring continuous visual information when the act of watching takes place along the time to analyze the space characteristics through the scenes and time so that the features of attention shown in the process of acquiring visual information at the time of observing continuous scenes might be estimated. For analysis of the features of continuous observation was set up the premise that the features of observation and perception vary depending on gender, when the women shops in department stores were selected as research objects. The observation features found at the time of continuous observation of selling spaces in department stores were focused on two analysis methods in order to compare the differences and characteristics of the two. The followings are the findings. First, the area with predominant observation was found to be 87.1% in both methods. It was found that the analysis of observation features by "Analysis I" was useful for inter-sectional comparison of continuous images. Second, in case of extracting predominant sections, the ceiling or the structures which are the backgrounds rarely attracted any eyes. Depending on analysis method, there was the gap of 14.3%~25.0% between observed sections. Third, in case that the hall is curved, the eyes were found to be expanded from side to side and up and down. The review of observation numbers of predominant sections makes it possible to decide whether it should be regarded as (1) unstability or (2) expanding search, and when the images are enlarged from distant view to close-range view, the weakening vanishing point results in the increase of expanded search of surroundings. Accordingly, it was found that the characteristics of images has effects on the observation features when any space was continuously observed. Furthermore, the difference of analysis methods also was found to be likely to cause big differences in the results of analyzing observation features.

A Study on Interior Design of Domestic Electric Home Appliance Stores Applied with Store Identity Program(SIP) - Focused on Samsung Electric Home Appliance Stores - (Store Identity Program(SIP)이 적용된 국내 가전매장 실내디자인에 관한 연구 - 삼성전자 가전매장의 사례를 중심으로 -)

  • Noh, Chang-Young;Kim, Jin-Woo
    • Proceedings of the Korean Institute of Interior Design Conference
    • /
    • 2007.05a
    • /
    • pp.160-165
    • /
    • 2007
  • Recently, the interior design of electric home appliance stores requires comprehensive image management with systemic marketing strategies and consistence in order to attract consumers to purchase products. However, the environment of domestic electric home appliance stores is complex and confused by indiscreet design factors and operation. Despite of the fact that company costs a lot of money to manage each store, consumers are not provided with selling environment with high quality. On the other hand, it is inevitable to compete with foreign specialized stores and discount malls due to opening distribution market. Besides, company has faced to attract customers with distinct strategies in order to survive in various competition system. In this sense, in store environment, there should be consistent image in interior design of the store based on management ideology of the company for the successful management of electric home appliance stores. The purpose of this research is to investigate and analyze the case of Samsung Electronics's electric home appliance stores among domestic electric home appliance stores that is applied with Store Identity Program (hereafter SIP) and to suggest solutions for the problems. Therefore, it is purposed to use as references for the stores that has the similar interior design plan. The result of this study is to upgrade the store image through providing basic data about role of data and distinct factors for competitive design as a part of Store Identity Strategy. Furthermore, it can be important data to optimize the profits and to make positive space for both consumer and company as company and products are credible with mental satisfaction of consumers if there is enough study on SIP and process and symbol of company and products to consumers, enough recognition and improvement on problems.

  • PDF

Effects of Salesperson Brand Identification on Conceptual Fluency, Satisfaction, and Brand Evaluation (판매원 브랜드 동일시가 개념적 유창성, 서비스 만족도, 브랜드 평가에 미치는 영향)

  • Choi, Soonhwa
    • Journal of Distribution Science
    • /
    • v.16 no.4
    • /
    • pp.75-82
    • /
    • 2018
  • Purpose - As the role of salespersons in retail stores has expanded from selling products to sharing brand experiences with customers, the importance of research on the effects of salesperson-brand relationships has grown. The purpose of this research is to investigate the influences of salespersons' brand identification on conceptual fluency and customers' service and brand evaluations. It was supposed that salespersons' brand identification is affected by brand knowledge, which is a core dimension of internal branding. Research design, data, and methodology - The author developed a structural model in which salespersons' brand knowledge influences brand identification, hence customers' perception of salesperson-brand image congruence. And it is hypothesized that salesperson-brand image congruence influences conceptual fluency which affects customers' satisfaction and brand evaluation. Data were collected from five department stores in Seoul. Results - First, salespersons' brand knowledge was found to have a significant effect on brand identification. The more a salesperson knows about the affiliated brand, the higher her level of brand identification. Second, salespersons' brand identification influenced salesperson-brand image congruence. Third, salesperson-brand image congruence had a significant effect on brand conceptual fluency. Customers who perceive salesperson-brand image congruent are more likely to process information easily. Finally, conceptual fluency was found to be a significant determinant of store loyalty and brand value evaluation. Conclusions - The results of this study verify importance of salesperson's brand identification on customers' service and brand evaluations. To enhance salespersons' brand identification, retailers should emphasize the importance of internal branding and communication, especially by sharing brand vision, values, and identity with employees at customer contact points. Also, as brand conceptual fluency is a significant determinant of customer responses, retailers need to deliver consistent messages through various components of store environments, including salespersons' attitudes, appearances, and manners, as well as physical store design. With a deeper understanding of the effects of salesperson-brand relationship and brand conceptual fluency, retailers will be able to create more effective brand strategies to enhance their performances. Future studies should consider data from various retail types, such as discount stores, to generalize the findings.