• 대한수학회보
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• 제48권4호
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• pp.737-757
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• 2011

This work is concerned with an optimal selling rule for a large position of stock in a market. Selling a large block of stock in a short period typically depresses the market, which would result in a poor filling price. In addition, the large selling intensity makes the regime more likely to be poor state in the market. In this paper, regime switching and depressing terms associated with selling intensity are considered on a set of geometric Brownian models to capture movements of underlying asset. We also consider the liquidation strategy to sell much smaller number of shares in a long period. The goal is to maximize the overall return under state constraints. The corresponding value function with the selling strategy is shown to be a unique viscosity solution to the associated HJB equations. Optimal liquidation rules are characterized by a finite difference method. A numerical example is given to illustrate the result.

• Journal of Korea Trade
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• 제24권8호
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• pp.81-100
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• 2020

Purpose - Based on complexity theory, this study develops a configurational model to predict the profitability of Halal cosmetics firms in the Indonesian and Malaysian markets. The proposed research model involves two level configurations-industry context and selling strategies-to predict high and low scores of a firm's profitability. The industry context configuration model comprises industry stability, product homogeneity, price sensitivity, and switching cost. Selling strategies include customer-focused, competitor-focused, and margin-focused approaches. Design/methodology - This is the first empirical study that calculates causal models using a combination of industry context and selling strategy factors to predict profitability. Data obtained from the marketing managers of cosmetics firms are used to test the proposed configurational model using fuzzy-set qualitative comparative analysis (fsQCA). It contributes to the current knowledge of business marketing by identifying the factors necessary to achieve profitability using analysis of condition (ANC). Findings - The results revealed that unique and distinct models explain the conditions for high and low profitability in the Indonesian and Malaysian halal cosmetic markets. While customer-focused selling strategy is necessary to attain a higher profit in both the markets, margin-focused selling strategy appears to be an essential factor only in Malaysia. Complexity of the interactions of selling strategies with industry factors and differences between across two study markets confirmed that complexity theory can support the research configurational model. The theoretical and practical implications are also illustrated. Originality/value - Despite the rapid growth of the global halal industry, there is little knowledge about the halal cosmetic market. This study contributes to the current literature of the halal market by performing a set of asymmetric analytical approaches using a complex theoretical model. It also deepens our understating of how the Korean firms can approach the Muslim consumer's needs to generate more beneficial turnover/revenue.

• 산업경영시스템학회지
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• 제13권21호
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• pp.25-28
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• 1990

In this paper we consider the one-period inventory model in which it is required to determine the selling quantity which maximizes the probability of realizing a predetermined level of profit L. The Assumptions used in this paper are willing to accept the rel life considerations, which are thestochasic supply, the discounted selling price and the discounted purchasing cost for the over-supply etc.

• 품질경영학회지
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• 제33권4호
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• pp.111-116
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• 2005

This paper considers the problem of optimally choosing the sub-process means of a mixture production process where two important ingredients are mixed. The quantity of each ingredient is controlled through each corresponding sub-process. The values of the sub-process mean directly affect the defective rate, production, scrap and reprocessing costs for the mixture production process. After inspecting every incoming item, each conforming item is sold in a regular market for a fixed price and any nonconforming item is scraped. A model is constructed on the basis of the selling price, production, inspection, and scrap and reprocessing costs. The goal is to determine the optimum sub-process mean values based on maximizing expected profit function relating selling price and cost components. A method of finding the optimum sub-process means is presented when the quantities of the two ingredients are assumed to be normally distributed with known variances. A numerical example is given and numerical studies are performed.

• 대한산업공학회지
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• 제12권1호
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• pp.43-48
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• 1986

In this paper, the one period multi-item inventory model is considered in which it is required to determine the production quantity and selling price of each item which maximize the probability of realizing predetermined level of profit. The objective function of this model is the sum of weighted probabilities which represent the possibility of obtaining the predetermined level of profit for each item. Budget constraint, inventory site constraint and constraints of price are considered. Finally this paper shows a numerical example in which random demand of each item has exponential distribution.

• 지능정보연구
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• 제1권2호
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• pp.103-121
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• 1995

This study proposes a artificial neural network method to predict the time to buy and sell the stocks listed on the Korea Composite Stock Price Index(KOSPI). Four types (NN1, NN2, NN3, NN4) of independent networks were developed to predict KOSPIs up/down direction after four weeks. These networks have a difference only in the length of learning period. NN5 - arithmetic average of four networks outputs - shows an higher accuracy than other network types and Multiple Linear Regression (MLR), and buying and selling simulation using systems outputs produces higher reture than buy-and-hold strategy.

• 디지털융복합연구
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• 제19권11호
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• pp.445-456
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• 2021

본 연구는 소비자의 구매행동에 영향을 미치는 거시경제변수와 소비자 판매가격을 변수로 여성 골프웨어 판매량에 영향을 미치는 변수의 중요도를 확인하고 골프웨어의 판매 증진을 위한 가격전략을 제안하는 것을 목적으로 한다. 국내 여성 골프웨어 브랜드의 매출자료를 의사결정나무 알고리즘과 앙상블을 이용해 분석하였다. 티셔츠, 팬츠와 니트류는 소비자 판매가격이 판매량에 가장 중요한 영향을 미치는 요인인 것으로 밝혀졌으며, 스커트와 원피스의 경우 소비자 판매가격 외에 카테고리가 중요 요인인 것으로 밝혀졌다. 이러한 연구 결과는 아이템에 따라 소비자의 구매 행동에 영향을 주는 경제 변수가 다르다는 것을 의미하는 것으로 적절한 가격전략을 통해 매출 및 이윤을 극대화할 수 있음을 시사하고 있다.

• 복식
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• 제54권6호
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• pp.1-12
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• 2004

Price is one of the most important components of marketing mix. For consumers, price is an always-existing cue and definite evaluation criteria. However, information on price is meaningful only when it is perceived. Sources of price perception can be the actual retail price at the selling point, the internal reference price expected by consumers for a certain clothing product, and the external reference price advertised by marketer such as the price before mark-down. The purpose of this study was to investigate the influence of internal reference price on consumers' purchasing process of clothing products. A questionnaire including clothing stimuli was developed in order to assess consumers' internal reference price level. Usable data from 680 adult female urban residents were used for data analysis. Results indicated that consumers with relatively lower internal reference price tend to react low-price focused external reference price and use discount stores and unit price promotions. Consumers with relatively higher internal reference price advertisement are likely to have higher level of education, tend to infer price information to higher quality or prestige of products, and purchase clothing with regular retail price or coupons.

• 한국산학기술학회논문지
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• 제17권6호
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• pp.560-565
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• 2016

본 연구에서는 공매도관련 거래활동이 주가하락요인으로 작용하는지를 파악하기 위해서 국내 주식시장의 자료를 활용하여 실증분석하였다. 표본 분석기간은 2005년 1월부터 2016년 3월까지이며, 이 기간 동안의 공매도거래비율을 기준으로 상위 10%, 상위 25%, 상위 50% 주식을 대상으로 각각 포트폴리오로 구성하여, 이 포트폴리오를 대상으로 분석하였다. 매도거래활동이 많이 이루어진 포트폴리오의 가치-가중 수익률과 해당 포트폴리오의 공매도거래활동과의 관계를 살펴본 것이다. 종속변수는 포트폴리오의 가치-가중 수익률에서 시장수익률을 뺀 고유수익률이다. 시장수익률은 KOSPI 지수 수익률과 KOSDAQ 지수 수익률의 시가총액 가중수익률로 사용한다. 종속변수는 포트폴리오의 공매도거래비중, 대차거래비중, 대차잔량비율 등을 사용한다. 종속변수들의 안정성을 위해서 각 변수를 차분하였다. 본 연구의 결과, 공매거래비중(${\Delta}SVR$), 대차거래비중(${\Delta}LVR$), 대차잔량비율(${\Delta}LIR$) 등과 같은 공매도관련 활동변수들은 주가고유수익률에 부(-)의 영향을 미치고 있음을 보였다. 따라서 공매도관련 활동은 주가하락을 초래한다고 할 수 있다. 공매도활동을 모두 설명변수로 추정한 결과의 공통점은 대차거래비중이나 대차잔량비율이 주가하락에 영향을 미치지만, 공매거래비중은 통계적으로 유의한 영향이 없다는 것이다. 이는 대차거래활동이 공매도활동보다 주가하락에 더 큰 영향을 미치고 있다는 것을 의미한다.

• 한국건설관리학회논문집
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• 제6권6호
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• pp.98-106
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• 2005

아파트 건설원가 추정지수와 그 예측모델은 아파트 분양가격 변동의 적정성을 평가하고 건설기 업이 적정이윤을 계상하도록 유도할 수 있다. 본 연구에서는 기존의 철골 철골조주택 공사비지수를 개선하고, 개선된 지수를 대상으로 X-12 ARIMA 방법에 의한 예측방법을 개발하였다 연구결과 최근 5년간 노무비를 제외하고 약 33.7%의 아파트 건설 원가상승요인이 발생하였으며, 향후 3년간 16.8%가량 추가 상승할 것으로 예측되었다. 이러한 정량적인 연구결과는 최근의 높은 아파트 분양가격의 적정성을 간접적으로 평가하는 지표로 활용될 수 있고, 아파트 건설원가의 변동패턴을 이해하는데 도움을 줄 수 있다.