• Title/Summary/Keyword: Selected attributes

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A Study on the effect of product recommendation system on customer satisfaction: focused on the online shopping mall

  • CHO, Ba-Da;POTLURI, Rajasekhara Mouly;YOUN, Myoung-Kil
    • The Journal of Industrial Distribution & Business
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    • v.11 no.2
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    • pp.17-23
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    • 2020
  • Purpose: The purpose of this study is to understand the effect of the unique product recommendation system on customer satisfaction. Research design, data and methodology: The survey method used the self-recording way in which the respondents selected for the study and distributed 300 questionnaires, and with due personal care, researchers collected all the distributed questionnaires. Results: The result implies that the characteristics of the product recommendation system should be more secure and developed. Conclusions: The aspects of the product recommendation system were selected as factors of price fairness, accuracy, and quality through previous studies, and the empirical analysis of the effect of the characteristics of the product recommendation system on customer satisfaction was summarized as follows. Among the attributes of the product recommendation system, the attributes of price fairness, accuracy, and quality affect customer satisfaction. Among them, the beta value of quality was the highest, and the effect of quality was the largest among the three factors. Based on the results of the study, the implications for the characteristics of the product recommendation system are summarized as follows. The aspects of the product recommendation system have a positive effect on customer satisfaction, so it is necessary to fill the needs of consumers based on the survey focused on quality

The Effect of Travel Destination Selected Attributes and Satisfaction on Tourism Motivation -Focus on Chinese Tourist- (관광동기에 따른 관광지 선택속성의 차이 및 만족도에 미치는 영향 -중국인 관광객을 중심으로-)

  • Lee, Yk-Su
    • The Journal of the Korea Contents Association
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    • v.16 no.2
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    • pp.365-373
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    • 2016
  • The purpose of this research was made to see how Chinese tourists change their destination according to their travel motivation and what affects on their satisfaction. The result follows as below. First, there is partially difference in choosing destination according to their motivation. Secondly, travel motivation affects their satisfaction partially in positive way. The results of this research can be found in what was the significance empirically analyze the relationship between Chinese tourists in the tourist motivation and choice properties, satisfied. Implications through the study is as follows. First, specialized travel destinations must be developed and constructed to increase number of Chinese tourists. Second, oreover, contents that match with their travel motivation must be developed to improve Chinese tourist's satisfaction.

A Study on Ambidextrous Attribute About Problem Solving Tools (문제해결 도구의 양면성 속성에 대한 연구)

  • Sung, Ki-Wook;Han, Hoon-Seok;Kim, Bong-Sun
    • Journal of the Korea Safety Management & Science
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    • v.14 no.4
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    • pp.281-289
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    • 2012
  • Recently, creative innovation has become a major topic in management innovation and due to this, various researches on its need and methodologies are being performed. According to previous studies on ambidexterity, explorative innovation is closer to divergent and right-sided brain, while exploitative innovation is closer to convergent and left-sided brain. Five attributes of the questionnaires were developed based on right-sided and left-sided brain theory. Also, 25 problem solving tools were selected according to previous studies. QC 7 Tools and new QC 7 Tools were frequently used in Six Sigma projects. Other 11 problem solving tools were selected with consideration on its usage frequency. Survey questionnaires were distributed to 25 Six Sigma consultants and 22 were retrieved for this study's use. As a result, 14 tools were identified to hold exploitative attribute while 11 tools were identified to hold explorative attributes.

The Meaning of Chemotherapy in Cancer Patients (암환자가 체험한 화학요범의 의미)

  • Park, Eun-Hee
    • Journal of Korean Academy of Nursing Administration
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    • v.4 no.1
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    • pp.151-181
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    • 1998
  • This study purports to find out the meanings of chemotherapy among cancer patients. The subjects of this study were selected from those patients who have taken chemotherapy at least twice at a hospital affiliated with a university. The twelve subjects agreed to join the present study and had no problem in communication with others. The data were collected through observations and interviews by the researcher. The phenomenological analysis method proposed by Giorgi was adopted for analyzing the data. The experiences of the subjects to chemotherapy were classified into 24 atributes. These attributes were also categorized into four groups such as hope, pain, fear, and ordea according to their meanings. The subjects expressed hope through the attributes such as "the wish for a new life." "the wish for healing." "the plasure form improvement of cancer." "the wish for being discharged form a hospital." "the interest in dietectic treatment." and "the trust in medical staff." Pain was represented by such attributes as "the physical pain", "the suffering from intravenous injection." "the discomfort of hospital environment." and "the economic burden." As for the attributes represention fear, "fear of being hospitalized." "tehr obscurity of uncertain situations." "the fear of side effects." "the fear of recurrence of cancer," "the lack of knowledge of the disease." Finally, nine attributes werw frouped to ordeal "the will endeavouring to recover cancer" "the adaptation to the present situation." "the giving up of being healthy," "the regret of the past life." "the recognition of significant others." "the physical changes." "the emotional changes." "the social changes." "the recollection of illness experiences." The above findings indicate that chemotherapy means hope, pain, fear, and ordeal to those cancer patinests under treatment. Hence, the nursing interventions for those cancer patients need to be directed to maintaining hope, alleviating pain and fear, and overcoming ordeal. There are some suggestions in achieving these goals : (1) the nurses caring for cancer patients need to understand the meaning of chemotherapy experienced by those patients, (2) a nursing specialty of intravenous injection needs to be developed, (3) interventions for providing emotional support should be devised, (4) nursing care should also be available to those cancer patients being dischaged at home.

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The Relationship among Golf Wear Selection Attributes, Customer Satisfaction, Brand Attitude and Repurchase Intention (골프의류 선택속성과 고객만족, 브랜드태도 및 재구매의도의 관계)

  • Kim, Jae-Hwan;Kim, Joo-Young
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.467-479
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    • 2017
  • The purpose of this study was to identify the relationship among golf wear selection attributes, customer satisfaction, brand attitude and repurchase intention In order to achieve this purpose, 204 spectator were selected from department of golf at university and golf wear store in seoul by the convenience sampling method. The instrument for data collection was a questionnaire whose validity was evaluated by an expert group and whose reliability was judged from the cronbach's alpha values ranging from .826 to .945 The results first, it showed that aesthetics and dailiness of golf wear selection attributes had positive effect on customer satisfaction. Second, it showed that customer satisfaction had positive effect on brand attitude. Lastly, it showed that customer satisfaction had positive effect on repurchase intention. Therefore, golf wear firms should understand what consumers' Selection Attributes. And they should devise effective strategies.

A Study on the Selection Attribute of Bakery Stores using Correspondence Analysis (대응일치분석을 이용한 국내 제과점의 선택 속성 분석)

  • Lee, Kwang Suck;Kim, Eun Ji;Jung, Hyo Sun
    • Korean journal of food and cookery science
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    • v.30 no.4
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    • pp.412-418
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    • 2014
  • This study considered the selection attributes of bakery consumers and schematized characteristic attributes of being selected by customers by image through a correspondence analysis in terms of own preferring bakery. Self-administrated questionnaires were completed by consumers (452 samples), and the data were analysed by frequency, chi-square, one-way ANOVA, reliability analysis and correspondence analysis. According to the survey results regarding the mean value on bakery selection attributes, it was shown to be in the order of taste ($4.73{\pm}0.70$), sanitation ($4.70{\pm}0.68$), service ($4.21{\pm}0.84$), price ($4.03{\pm}0.92$), consideration ($4.01{\pm}0.96$), communication ($4.01{\pm}0.96$), health ($3.99{\pm}0.98$), and location ($3.83{\pm}0.99$). In the analysis of difference with regard to the selection attributes according to the preferred bakery, both consideration ($4.05{\pm}0.90$) and communication ($3.98{\pm}0.93$) showed a high value in individual bakery, thereby presenting a significant difference (p<0.05). As a result of having carried out correspondence analysis in order to prepare an image map according to the preferred bakery, the selection attributes of employees' service and communication showed the closest image map to individual bakery. Location and sanitation were very close to franchise bakery. Further, other bakery shops were schematized in a relatively close distance to price.

A Preliminary Study on Assessment of Urban Parks and Green Zones of Ecological Attributes and Responsiveness to Climate Change (도시공원녹지의 생태성 및 기후변화 대응성 평가 기초 연구)

  • Sung, Hyun-Chan;Hwang, So-Young
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.16 no.3
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    • pp.107-117
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    • 2013
  • Problems in regard of ecological stability of urban ecosystem ensue from climate change and urbanization. Particularly, urban ecological conditions are deteriorating both quantitatively and qualitatively to a great extent. The present study aims to assess the current condition of selected sites (i. e. urban green zones and parks) in terms of preset assessment components; to find out problems and relevant solutions to improve the quality and quantity of parks and green zones; and ultimately to suggest some measures applicable to coping with climate change as well as to securing the ecological attributes of urban green zones and parks. According to the findings of this study, from quantitative perspectives, ecological attributes and responsiveness to climate change are high on account of the large natural-soil area(80%). By contrast, from qualitative perspectives including the planting structure (1 layer: 47%), the percentage of bush area(17%), the connectivity with surrounding green zones (independent types: 44%), the wind paths considered (5.6%), the tree species with high carbon absorption rates (20%), water cycles (17%), energy (8%) and carbon storage capacities(61%), ecological attributes and responsiveness to climate change were found very low. These findings suggest that the ecological values of urban parks and green zones should be improved in the future by conserving their original forms, securing natural-soil grounds and employing multi-layered planting structures and water bodies, and that responsiveness to climate change should be enhanced by planting tree species with high carbon storage capacities and obtaining detention ponds. In sum, robust efforts should be exerted in the initial planning stages, and sustained, to apply the methodology of green-zone development along with securing ecological attributes and responsiveness to climate change.

Developing a Descriptive Analysis Procedure for Korean Pumpkin Gruel (Hobakjuk)

  • Chung, Seo-Jin;Hwang, Yoon-Seon;Chung, Chung-Ji;Kim, Ji-Hye;Um, Seo-Young;Chang, Young-Rae;Kim, Seon-Jung
    • Food Quality and Culture
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    • v.3 no.1
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    • pp.1-5
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    • 2009
  • The objective of this study was to develop a reliable and reproducible descriptive analysis procedure for Korean style sweet pumpkin gruel (Hobakjuk). The sensory attributes of the sweet pumpkin gruel were developed and defined, the sample preparation method was standardized, and the sensory evaluation procedure for a sample was established. Seven types of sweet pumpkin gruel (five ready-to-eat type vs. two ready-to-heat type) were selected to be analyzed. Panel training and descriptive analysis were carried out with these 7 samples. A total of 12 sensory attributes (2 aroma/odor, 5 taste/flavor, 4 texture/mouthfeel, and 1 aftertaste attributes) were developed to describe the sensory characteristics of the sweet pumpkin gruel. The definition and reference standards for each sensory attribute were determined to clearly understand each attribute. In the main experiment, trained panelists evaluated the sensory characteristics of the 7 gruel samples based on a fifteen-point intensity scale using the developed attributes. The results were statistically analyzed by analysis of variance, principal component analysis, and cluster analysis. The results showed that the 7 sweet pumpkin gruel samples significantly differed in their intensities of all attributes except for sweet pumpkin aroma and viscosity. The ready-to-eat style samples were distinctly characterized by their sweet pumpkin aroma and flavor, whereas the ready-to-heat style samples were markedly characterized by their low intensity of gelatinized starch and pumpkin flavor retention.

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Analysis of Beverages Usage Motives according to Selection Attributes of Beverage Shop (음료소비자의 이용행태 및 음료전문점 선택속성에 따른 이용동기 분석)

  • Lee, Eun Jung;Lee, Kyung-Ran;Kim, Ju-Yeon
    • Journal of the Korean Society of Food Culture
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    • v.32 no.2
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    • pp.118-127
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    • 2017
  • This study aimed to analyze beverage usage motives according to selection attributes of beverage shops. Questionnaires were completed by 509 persons living in the Seoul, Gyeonggido area. The results show significant differences by gender, age, and monthly income. Female customers stayed longer and spent more money than males. Younger customers (20's, 30's) stayed longer and visited beverage shops to meet friends. Those with higher incomes stayed shorter and visited beverage shop with company staff. In the factor analysis of selection attributes of beverage shops, there were four factors: 'physical environment', 'economic benefit', 'specialized service', and 'approach convenience'. Two clusters, derived from selected attributes of beverage shops, were 'highly involved group' and 'low involved group'. The 'highly involved group' was high income and highly educated, whereas the 'low involved group' was low income and low educated. 'The highly involved group' drank beverages in the office and school while the 'low involved group' drank beverages at home. The 'highly involved group' cited safety, comfort, pleasure, and happiness more than the 'low involved group' at beverage shops. Beverage shops should develop health beverages such as caffeine or sugar-controlled beverage for 'the highly involved group'. Discounts for take-out beverages and promotional coupons should be used for the 'low involved group'.

A Comparison Study between Korean and Foreign Shipping Liners on Logistics Service Attributes and Capability (국적선사와 외국적선사의 물류서비스 속성과 역량에 관한 비교 연구)

  • Lee, Sang-Yoon;Ko, Hyun-Jeung
    • Journal of Korea Port Economic Association
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    • v.22 no.3
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    • pp.141-160
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    • 2006
  • In order to obtain and maintain competitive advantage, under rapidly changing maritime environment, liners should make efforts to reinforce their logistics service capabilities. Most of all, for this, shipping lines should accurately recognize and evaluate their logistics service attributes. In the present research, various logistics service attributes for ocean carriers were selected from previous studies and the observed data for 6 main service attributes were collected through a questionnaire survey to 31 maritime experts. Moreover, shipping lines' relative logistics service capabilities were measured by an additional survey process. The comparative gravity between core evaluation factors were measured by AHP technique and the relative capability levels of 2 Korean liners and 5 foreign shipping companies were assessed by utilizing a fuzzy model. The empirical result presents that Korean liners are superior at customer service capability but inferior at freight rate competitiveness. This research shows that Korean liners are ranked at high position for overall logistics service capabilities and focusing on the differentiation strategy but not on the cost related strategy.

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