• 제목/요약/키워드: Scale-free

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Effects of Cash and Non-Cash Communications on Brand Awareness: An Empirical Evidence from Saudi Arabia

  • AL-NSOUR, Iyad A.;AL-SAHLI, Saud A.
    • The Journal of Asian Finance, Economics and Business
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    • 제9권5호
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    • pp.507-518
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    • 2022
  • This study aimed to measure the monetary and non-monetary effects on brand awareness at hypermarkets in Riyadh. The independent variable consists of three sub-variables: price reductions, free samples, and purchasing vouchers. The research population has all Saudi and non-Saudi buyers in Riyadh. The figures show that the population size reached 3.87 million in 2019. The proportional stratification sampling technique and the recommended sample size were 387 buyers. The five-point Likert scale with the fully structured questionnaire was used. The study concldes the effect of free samples on brand awareness while there was no effect of monetary instruments. The results show that the three sales promotion incentives (price reduction, free samples, and purchasing vouchers) moderately affected brand awareness and a key role in explaining consumer behavior, so the significant impact was proved. In summary, this study showed that price reductions have the power of creating the perception of buyers at hypermarkets in Riyadh. Non-cash instruments were more effective than cash instruments in enhancing brand awareness at the hypermarkets in the Saudi market. So, the price reductions and purchasing vouchers have less power in conducting communication-based awareness. Building awareness and improving brand image through free samples were most visible in communication strategy.

건설 프로젝트에서 디지털 패브리케이션의 프로젝트 이점에 대한 사례 연구 (A Case Study on the Project Benefit of Digital Fabrication in Construction Projects)

  • 정의석;김성진;함남혁;문성곤;김재준
    • 한국BIM학회 논문집
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    • 제8권2호
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    • pp.29-40
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    • 2018
  • Recently, the free-form buildings are continuously increasing in the world. However, due to the shortage of experience and technology in the project of the free-form buildings, problems such as increase of construction cost, increase of air and deterioration of construction quality are occurring. In this study, data on the 27 free-form projects in Korea and abroad using digital fabrication were collected through the journals, reports, articles, and websites of the institutes and case studies were conducted based on the collected data. Based on the following case analysis, we conducted evaluation of case data analysis based on the knowledge domain specified in PMBOK. Evaluation of case data analysis shows that the application of digital fabrication is divided into positive and negative effects for each knowledge area in the free-form building project. Using the results of the analysis, we can confirm the knowledge field showing the positive effect on the free-form building project by using digital fabrication. However, the data scale of the project using the digital fabrication is not realized at present and research is insufficient. In Korea, a small number of specialists were interviewed and verified because experts do not exist much in korea. Therefore, this study is expected to suggest the necessity of applying digital fabrication in the free-form building projects in the construction industry.

우리나라의 차세대 자유비행 인프라구축 전략에 관한 연구 (A Study for Master plan of Infrastructure Establishment of Next Generation Free Flight Concept)

  • 한재현;김장환;강자영
    • 한국항공운항학회지
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    • 제16권4호
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    • pp.54-62
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    • 2008
  • International organizations related to air transport such as ICAO, IATA, ACI are forecasting that the number of passenger will grow about 4.4% annually up to 2015. Therefore, the innovation of given system technology and operation procedure is required in global scale to cope with the increase of air traffic demand. CNS/ATM infrastructure based on satellite is considered to play key role in order to solve the problems due to the dramatic increase of air traffic demand over the world. Free flight concept in the air transport operation has been proved with CNS/ATM infrastructure especially in USA and Europe. Therefore, it is necessary to develop key technologies to overcome technology gap and to secure international competitiveness in Korea. ADS-B is an important issue, and new element technologies should be considered as essential items which were shown in Capstone project. Nowadays, the free flight concept is combined to Air Transport Road Map such as NextGen project in USA, SESAR in Europe. In this process, free flight is included in the concepts such as ATM(Air Traffic Management), aviation security and safety, environmental protection and economy development, wide area weather variable reduction service, information integration and application between the related authorities (civil/military) etc. The purpose of research is to establish mid-term and long-term infrastructure plan and strategy for free flight realization in Korea. The analysis of action target and equipment construction status, phase construction plan of infrastructure has been performed by considering mid-term and long-term free flight plans of USA and Europe.

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지질의 첨가를 통한 포도당 기반 무세포 단백질 합성 시스템의 단백질 발현 효율 향상 (Enhancement of Glucose-Fueled Cell-Free Protein Synthesis by the Addition of Lipids)

  • 이소정;김호철;김동명
    • Korean Chemical Engineering Research
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    • 제57권1호
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    • pp.85-89
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    • 2019
  • 무세포 단백질 합성 시스템은 세포를 파쇄한 후 파쇄액 내의 단백질 합성기구들을 이용하여 단백질을 발현하는 시스템으로 기존의 세포 기반 재조합 단백질 발현 기법들과 달리 세포의 생장조건에 영향을 받지 않으면서 발현 조절에 관한 다양한 인자들을 인위적으로 조절 할 수 있는 장점이 있다. 그러나, 단백질 합성 과정 중 소모되는 ATP의 연속적 재생을 위해 사용되는 에너지원의 높은 비용과 낮은 안정성은 재조합 단백질 대량생산에의 적용을 제약하는 요인으로 작용하여 왔다. 이러한 문제를 해결하기 위한 대안들 중의 하나로 포도당을 에너지원으로 사용하여 세포 파쇄액내 대사과정을 통해 ATP를 재생하는 방법이 있다. 본 연구에서는 포도당을 에너지원으로 이용한 무세포 합성 시스템에서의 단백질 합성 효율 향상을 위하여 대장균 파쇄액으로부터 회수된 지질을 추가적으로 첨가함으로써 산화적 인산화 과정에서의 ATP재생을 증진시키고자 하였다. 그 결과, 지질이 추가된 무세포 단백질 합성 시스템은 지질이 추가되지 않은 대조군에 비하여 6배 이상 향상된 단백질 생산성을 나타내었다.

Surface and size dependent effects on static, buckling, and vibration of micro composite beam under thermo-magnetic fields based on strain gradient theory

  • Mohammadimehr, Mehdi;Mehrabi, Mojtaba;Hadizadeh, Hasan;Hadizadeh, Hossein
    • Steel and Composite Structures
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    • 제26권4호
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    • pp.513-531
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    • 2018
  • In this article, static, buckling and free vibration analyses of a sinusoidal micro composite beam reinforced by single-walled carbon nanotubes (SWCNTs) with considering temperature-dependent material properties embedded in an elastic medium in the presence of magnetic field under transverse uniform load are presented. This system is used at micro or sub micro scales to enhance the stiffness of micro composite structures such as bar, beam, plate and shell. In the present work, the size dependent effects based on surface stress effect and modified strain gradient theory (MSGT) are considered. The generalized rule of mixture is employed to predict temperature-dependent mechanical and thermal properties of micro composite beam. Then, the governing equations of motions are derived using Hamilton's principle and energy method. Numerical results are presented to investigate the influences of material length scale parameters, elastic foundation, composite fiber angle, magnetic intensity, temperature changes and carbon nanotubes volume fraction on the bending, buckling and free vibration behaviors of micro composite beam. There is a good agreement between the obtained results by this research and the literature results. The obtained results of this study demonstrate that the magnetic intensity, temperature changes, and two parameters elastic foundations have important effects on micro composite stiffness, while the magnetic field has greater effects on the bending, buckling and free vibration responses of micro composite beams. Moreover, it is shown that the effects of surface layers are important, and observed that the changes of carbon nanotubes volume fraction, beam length-to-thickness ratio and material length scale parameter have noticeable effects on the maximum deflection, critical buckling load and natural frequencies of micro composite beams.

A nonlocal zeroth-order shear deformation theory for free vibration of functionally graded nanoscale plates resting on elastic foundation

  • Bounouara, Fatima;Benrahou, Kouider Halim;Belkorissat, Ismahene;Tounsi, Abdelouahed
    • Steel and Composite Structures
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    • 제20권2호
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    • pp.227-249
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    • 2016
  • The objective of this work is to present a zeroth-order shear deformation theory for free vibration analysis of functionally graded (FG) nanoscale plates resting on elastic foundation. The model takes into consideration the influences of small scale and the parabolic variation of the transverse shear strains across the thickness of the nanoscale plate and thus, it avoids the employ use of shear correction factors. Also, in this present theory, the effect of transverse shear deformation is included in the axial displacements by using the shear forces instead of rotational displacements as in available high order plate theories. The material properties are supposed to be graded only in the thickness direction and the effective properties for the FG nanoscale plate are calculated by considering Mori-Tanaka homogenization scheme. The equations of motion are obtained using the nonlocal differential constitutive expressions of Eringen in conjunction with the zeroth-order shear deformation theory via Hamilton's principle. Numerical results for vibration of FG nanoscale plates resting on elastic foundations are presented and compared with the existing solutions. The influences of small scale, shear deformation, gradient index, Winkler modulus parameter and Pasternak shear modulus parameter on the vibration responses of the FG nanoscale plates are investigated.

셀프리 다중안테나 네트워크에서 하위 성능 사용자를 위한 전력 재할당 기법 (Power Re-Allocation for Low-Performance User in Cell-free MIMO Network)

  • 류종열;반태원;이웅섭
    • 한국정보통신학회논문지
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    • 제26권9호
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    • pp.1367-1373
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    • 2022
  • 본 논문에서는 셀프리 다중안테나 네트워크에서 하위 성능 사용자의 주파수 효율을 증대시키기 위한 전력 재할당 기법을 고려한다. AP(Access Point)는 사용자의 대규모 페이딩(large-scale fading) 채널 정보를 이용해 채널 세기에 비례하여 전력을 할당하여 전체 네트워크의 전력효율을 극대화한다. 다음으로 AP는 하위 성능 사용자의 주파수 효율을 증가시키기 위해 할당전력 중 임계비율 이상의 전력을 할당받은 사용자의 전력을 임계비율과 같아지도록 줄이고, 회수한 전력을 채널이 가장 나쁜 사용자에게 추가로 할당한다. 시뮬레이션을 통해 전력 재할당 기법을 통해 증가시킬 수 있는 하위 성능 사용자의 주파수 효율을 정량적으로 검증한다.

Hepatocellular Carcinoma: Texture Analysis of Preoperative Computed Tomography Images Can Provide Markers of Tumor Grade and Disease-Free Survival

  • Jiseon Oh;Jeong Min Lee;Junghoan Park;Ijin Joo;Jeong Hee Yoon;Dong Ho Lee;Balaji Ganeshan;Joon Koo Han
    • Korean Journal of Radiology
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    • 제20권4호
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    • pp.569-579
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    • 2019
  • Objective: To investigate the usefulness of computed tomography (CT) texture analysis (CTTA) in estimating histologic tumor grade and in predicting disease-free survival (DFS) after surgical resection in patients with hepatocellular carcinoma (HCC). Materials and Methods: Eighty-one patients with a single HCC who had undergone quadriphasic liver CT followed by surgical resection were enrolled. Texture analysis of tumors on preoperative CT images was performed using commercially available software. The mean, mean of positive pixels (MPP), entropy, kurtosis, skewness, and standard deviation (SD) of the pixel distribution histogram were derived with and without filtration. The texture features were then compared between groups classified according to histologic grade. Kaplan-Meier and Cox proportional hazards analyses were performed to determine the relationship between texture features and DFS. Results: SD and MPP quantified from fine to coarse textures on arterial-phase CT images showed significant positive associations with the histologic grade of HCC (p < 0.05). Kaplan-Meier analysis identified most CT texture features across the different filters from fine to coarse texture scales as significant univariate markers of DFS. Cox proportional hazards analysis identified skewness on arterial-phase images (fine texture scale, spatial scaling factor [SSF] 2.0, p < 0.001; medium texture scale, SSF 3.0, p < 0.001), tumor size (p = 0.001), microscopic vascular invasion (p = 0.034), rim arterial enhancement (p = 0.024), and peritumoral parenchymal enhancement (p = 0.010) as independent predictors of DFS. Conclusion: CTTA was demonstrated to provide texture features significantly correlated with higher tumor grade as well as predictive markers of DFS after surgical resection of HCCs in addition to other valuable imaging and clinico-pathologic parameters.

전기로 분진과 압연 Scale의 환원 및 탄화거동 (Behavior of Reduction and Carburization of EAF Dust and Mill Scale)

  • 황호순;정우창;정원섭;정원배
    • 자원리싸이클링
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    • 제12권5호
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    • pp.50-56
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    • 2003
  • 전기로에서 발생하는 분진과 압연스케일의 재활용을 위하여 전기로의 철원과 열원을 동시에 사용할 수 있는 탄화철 제조가 필요하다. 이를 위한 기초 자료를 확보하기 위하여 전기로 분진과 압연스케일의 환원거동과 탄화 거동을 조사하였다. $650^{\circ}C$ 이하의 온도에서 일산화탄소 100%로 탄화를 시키면 유리탄소는 생성되지 않으면서 세멘타이트보다 탄소함량이 더 높은 탄화철(약 9wt% C)을 생성할 수 있었다. 전기로 분진의 환원에 필요한 탄재의 양은 이론 탄재양의 약 1.2배, 그리고 환원온도는 $900^{\circ}C$가 가장 적당하였다. 압연 스케일의 환원온도는 $1000^{\circ}C$가 가장 적당하였다. 전기로 분진 및 압연 스케일의 탄화속도는 압연 스케일의 경우가 모두 빠르게 나타났다. 그리고 슈퍼탄화철의 성분은 대부분 $Fe_2$C이었다.

사회관계망에서 중요 노드 식별을 위한 지역정보 기반 매개 중심도 (Local Information-based Betweenness Centrality to Identify Important Nodes in Social Networks)

  • 손진곤;김용환;한연희
    • 정보처리학회논문지:컴퓨터 및 통신 시스템
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    • 제2권5호
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    • pp.209-216
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    • 2013
  • 전통적인 사회관계망 분석에 있어서 각 노드의 매개 중심도는 메시지 전달 측면에서의 각 노드들의 상대적인 중요도를 파악하는 척도로 오랫동안 사용되어 왔다. 하지만, 매개 중심도를 산출하기 위한 계산 복잡도가 높기 때문에 노드의 수와 간선의 수가 매우 많은 대규모 사회관계망에서는 각 노드의 매개 중심도를 산출하기가 어렵다. 본 논문에서는 각 노드들마다 자신의 지역정보, 즉 이웃노드들이 지닌 각각의 이웃노드 정보를 활용하여 구성가능한 확장 자아 네트워크(Expanded Ego Network)를 새롭게 정의하고 이러한 네트워크를 기반으로 확장 자아 매개 중심도(Expanded Ego Betweenness Centrality)를 정의한다. 일반적인 사회관계망의 특성인 척도 없는 네트워크(Scale-free Network)를 생성할 수 있는 Barab$\acute{a}$si-Albert 네트워크 모델을 사용한 실험을 통하여 제안한 확장 자아 매개 중심도의 각 노드별 순위는 기존의 전통적인 방식으로 산출한 매개 중심도의 각 노드별 순위와 거의 일치함을 보인다.