• 대한안전경영과학회지
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• 제7권5호
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• pp.185-212
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• 2005

The ultimate objectives of the six sigma activities are to raise quality of products to the level where customers can be satisfied and to improve marketing efficiency through cost reduction. Recently, many businesses have been struggling to find out the most successful way to implement the six sigma to produce better results. This study is significant in a way that it provides readers with an actual evidence of efficiency and effectiveness of six sigma activities in marketing performance for the first time. The major data of this study can be divided into two categories ; First, secondary data research method was utilized to find out the effects of six sigma management on the quality and marketing performances, theoretically and empirically. Second, test of established hypotheses relevant to the effects of six sigma management on the quality and marketing performance based on the propositions drawn from existing literatures, and test hypotheses statistically. This study of six sigma looked into benefits in manufacturing industry in terms of improving quality, cutting cost and decreasing defection product-defect rate. In addition, the study has verified that how the quality performances can affect the marketing performances, such as enhancing corporate image, sales increase and customer satisfaction. The author believes that this study will help many businesses acquire best methods to increase sales and profits. And, business manager will be able to understand where to focus as they proceed with the six sigma project and improve corporate competitiveness.

• 산경연구논집
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• 제11권2호
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• pp.33-39
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• 2020

Purpose: The purpose of this study is that victims of technology leaks and people concerned about leaks complain of stress over security concerns. However, there are no psychological treatments among the government's comprehensive plans to prevent technology leaks. Therefore, the government intends to present education methods using the NLP (Neuro Linguistic Program), a collective counseling technique, to heal the psychological injury of the victims. Psychological counseling methods include cognitive behavioral therapy, psychoanalytic behavioral therapy, humanism therapy, art therapy, and other psychological therapies. Among them, NLP (Neuro Linguistic Programming) method was used. NLP has three concepts: neuron, language, and programming, and is used as a general method for group counseling. Research design, data and methodology: In relation to composition, Chapter 1 explained the purpose and necessity of the study, Chapter 2 explained the types of psychological counseling and NLPs to help understand the study, introduced the prior study related to the development of collective counseling programs through NLP, and Chapter 3 developed a security psychological counseling education program. In addition, FGI(Focus Group Interview) was conducted for professionals. Results: Corporate counseling considered most in this study should satisfy client, counselor and manager differently from individual counseling. For this purpose, the result was composed of 11 times. In order to derive personal problems for clients, they consisted of finding, loving, expressing, and emancipating self. And, It solved the leakage anxiety to suggest a professional solution for the counselor. In addition, this course helps them become familiar with counseling techniques for becoming a good security administrator. Lastly, it was configured to leave the result for the manager to suggest the organizational development method through this training. The implication of this study is to derive psychological counseling methods for security officers. Most companies in the field of security counseling complain about technology leakage stress. There is currently no psychotherapy support project under the policy. And It was developed because it can expect sales improvement from security consultation. Conclusions: In conclusion, the results were organized to be left to the manager so that he could suggest how to develop the organization through this time.

• 마케팅과학연구
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• 제8권
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• pp.111-138
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• 2001

본 연구에서는 판매원성과의 결정요인을 분석하기 위해 자동차 판매원들을 대상으로 조사 를 실시하였다. 분석의 결과, 변혁적 리더십과 거래적 리더십, 시장지향성, 조직분위기 등의 조직특성변수의 일부가 판매원 성과에 유의적인 영향을 미치는 것으로 나타났고, 개인특성 변수로는 성취욕구, 내적 동기부여, 학습목표지향, 자기효능감이 양(+)의 유의적인 영향을 미 치고 외적 동기부여는 음(-)의 영향을 미치는 것으로 나타났다. 이에 대한 관리적 시사점을 제시하고 연구의 한계와 미래 연구방향을 제시하였다.

• 유통과학연구
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• 제17권2호
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• pp.71-76
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• 2019

Purpose - People have long thought that disorderly space would influence their lives negatively. However, disorderly space may have positive impact such as increasing sales for new products for store managers. Borrowing the prior findings that disorderly space enhances creativity, we developed two hypotheses regarding space order, product newness, and new product adoption. We hypothesize that space order negatively influences new product adoption and that the proposed negative effect of space order on new product adoption is moderated by product newness. Research design, data, and methodology - We conducted a pre-test in China using 70 undergraduate students to test whether two newly developed cosmetic products were appropriate for the experimental stimuli. We confirmed that a fragrance patch concept, which is unavailable in the market, is a RNP (Really New Product), and an edible fragrance, which is available in the market, is an INP (Incrementally New Product). Next, we conducted a main experiment with a 2 (Space order: orderly vs. disorderly) × 2 (Product newness: RNP vs. INP) between-subjects design in China using 100 undergraduate students. Half of the participants answered questions on the disorderly desk and the other half answered questions on the orderly desk. Results - We obtained evidence from the main experiment that consumers' new product adoption is the function of space order and product newness. First, participants were more likely to adopt the RNP when they were in the disorderly space than in the orderly space. However, the effect of space order on new product adoption disappeared when the product was INP; the adoption rates for the INP did not differ between the participants who answered questions on the disorderly desk and the participants who did so on the orderly desk. Conclusions - Our findings are counter intuitive. Contrary to the conventional wisdom that neat and tidy space benefits store managers, the research demonstrated that disorderly space increases sales, providing fresh insights into store managers to manage their stores and shops to sell new products. In order to help store visitors understand the value of really new products, store managers will have to sacrifice space order to some extent.

• 한국프랜차이즈경영연구
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• 제5권2호
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• pp.25-49
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• 2014

본 연구는 판매(도소매 포함) 프랜차이즈 가맹본부의 관계지향적 노력(유연성, 문제해결지원, 고객화, 정보교환, 그리고 슈퍼바이저 특성)이 가맹점의 관계품질(만족, 신뢰, 몰입)과 재계약의도에 미치는 영향을 분석하기 위한 것이다. 연구모형을 검증하기 위해서 233명의 판매 가맹점으로부터 데이터가 수집되었으며, 수집된 데이터는 SPSS/PC 18.0 and AMOS 18.0을 이용하여 분석되었다. 각 연구단위들에 대한 단일차원성과 법칙타당성을 검증하기 위해서 신뢰도 분석과 확인요인분석이 실시되었다. 분석 결과는 다음과 같다. 첫째, 관계지향적 노력은 관계품질(만족, 신뢰, 몰입)에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 만족은 신뢰에 정(+)의 영향을 미치나, 재계약의도에는 영향을 미치지 않는 것으로 나타났다. 셋째, 신뢰는 몰입과 재계약의도에 각각 정(+)의 영향을 미치는 것으로 나타났다. 마지막으로, 몰입은 재계약의도에 정(+)의 영향을 미치는 것으로 나타났다. 논문의 마지막에 관리적 시사점과 향후 연구방향이 제시되었다.

• 품질경영학회지
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• 제39권1호
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• pp.109-119
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• 2011

This study distinguished innovation activities into 3 main things (sustainability management activity, management innovation activity and quality innovation activity). Performance differences among those 3 innovation activities are again distinguished into 4 things (affecting on sales revenue, increasing productivity, improving its corporate image and cost reduction) to demonstrate recognition of performance. We also demonstrated difference of performance between manager and other workers.

• 한국조리학회지
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• 제3권
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• pp.5-22
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• 1997

A foodservice manager always is concerned with which of the menus or potential menus, or which of the menu items is best for the operation. A menu may be profitable but not popular, or vice versa. How dose one compare one menu with another\ulcorner A technique to accomplish this is Menu Scoring, which was developed by Michael Hurst. It can be used to analyze possible menu changes by estimating sales of the new items and seeing what the new menu score will be. But menu scoring considers food costs, limited menu and relation only. After the menu score is calculated, management can determine more effectively why one score differs from another. Thus, this study is focused on the general equilibrium effect analysis. It will be attained from menu formation and menu type. I concluded that one can also change menu prices and see how menu popularity and profitability and the resulting menu score are affected through this study.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 1990년도 한국자동제어학술회의논문집(국제학술편); KOEX, Seoul; 26-27 Oct. 1990
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• pp.1246-1249
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• 1990

Japanese manufacturers have seen the market swing from a sellers' market to a buyers' market by dint of changes in the economic environment. Therefore, they have found the need to establish a production system in which products can be manufactured at the speed at which they are being sold and which achieve a competitive advantage. FA activity in Japan today has begun to change from local automation to totally integrated automation. This paper introduces a bottom to top based JIT-FA system and describes how to approach and introduce a CIM supported by human based systems. A fully automated CIM system is not only flexible but also rigid. However we can realize a flexible production line system by partially introducing human based systems including a decision support system.

• 대한지역사회영양학회지
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• 제12권5호
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• pp.630-638
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• 2007

The purpose of this study is to investigate an efficient use of labor in personnel scheduling for the restaurant industry. More specifically, this study attends to reduce overall labor cost while not sacrificing both full-time and part-time employees' schedules. The customers' demands were measured by sales in this analysis. Historically, server scheduling in the restaurant has been practiced by manager's experience and intuition; however, those practices provided drawbacks because managers often fail to consider external factors such as a employees' working conditions and change in a restaurant's size. The result of a new method in personnel scheduling provided significant cost saving compared to a previous scheduling technique. This study found that a new method in personnel scheduling allowed the restaurant to save labor cost. The outcome of this study should of for important strategic implication for the restaurant managers.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2011년도 춘계학술대회
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• pp.541-552
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• 2011

Many of Korea major companies have appled as strategy of management innovation Six Sigma, Lean and Theory of Constraints. Six Sigma has mainly focused to reduce variation. Lean has mainly focused to reduce wastes and Theory of Constraints has mainly focused that bottleneck of constrains production and sales. This bottleneck is caused by constraint resources and it should be the main role of manager to explore constraint resource. Although their mainly focus are different, they are used to improve productivity and quality. In this paper, as strategy of management innovation, study on analysis and comparison plan of Six Sigma, Lean and Theory of Constraints. From the literature survey and application cases, it is suggested and discussed that how to plan of application as strategy of management innovation successfully. The suggested plan of application could be a good guideline that it could be a apply of companies.