• 제목/요약/키워드: Sales Space

검색결과 189건 처리시간 0.027초

전자무역에서 구매자와 판매자의 역할분석 (An Analysis the Role between the Buyer and Seller in the Field of e-Trade)

  • 이주원
    • 통상정보연구
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    • 제7권3호
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    • pp.195-212
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    • 2005
  • International trade has been changed from traditional trade to e-trade due to the fast expanding of information technology like e-marketplace, EDI (Electronic data interchange) using Internet since mid of 1990's. e-Trade, as a new trade method, could handle every trade procedure such as market research, contract, customs clearance, logistics and payment using IT like internet without restriction of time and space. The evolution of transaction-based business model is upon us. The business models of many e-Marketplace in their early stages have typically been based on transaction fees. Many e-Marketplaces have even called out transaction revenues as a core element of their business plans. The transaction business represents the most simple of business models, but it does not provide a long-term sustain able advantage. For buyer's convenience, wide selection and test price hold appeal. For suppliers, the extended global market reach and direct access to customers and consortiums of customers is powerful. To maximize leverage of these new e-marketplace, you must from both a buyer perspective as well as a supplier perspective. Also required is a strategy that takes in account all of the various e-Marketplace transaction standards and one that allows the easy accomodation to new e-marketplace as the market change. These new e-marketplace will need to be factored into the sales channel strategies. To be successful, integration with these e-marketplaces should occur at a complete business process level. This study would suggest on the role of buyers and sellers for e-trade which could maximize effect of e-trade in order to cope with rapid changing IT environment and global trade environment. Therefore, this study suggests top priority tasks for implementing on the specialization strategy of e-trade process.

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현대패션쇼의 대중문화적 특성(제1보) -1990년대 중반이후 기성복컬렉션을 중심으로- (The Characteristics of the Popular Culture Contemporary Fashion Shows -Focus on Pret-a-Porter collections after the mid of 1990s-)

  • 장안화;박민여
    • 복식
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    • 제54권4호
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    • pp.1-14
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    • 2004
  • This study suggests the popular culture theory as a basic framework to find out the characteristics of contemporary fashion show meeting the popular culture, and describes that the show is the popular culture of this generation. The culture is the way of our life unifying the world at common area of human being. The popular culture is to subdivide it into the public culture that shares aesthetic taste, and to borrow each other and develop it mutually because of the collapse of dichotomous boundary with high quality culture, and to represent the people’s thought and behaviour expanding their areas. The author has examined the characteristics of popular culture of modern fashion show by four collections, that is, commercialism, mass media, political relationship and interaction, etc: Firstly, at the commercialism, the fashion show combines it with other genre organically to do mass production and sales and produces cultural consumption goods supplying a lot of sight-seeing. Secondly, at the mass media, the image of contemporary fashion show has been spread out with mass media such as fashion magazines, cable TV and Internet beyond time and space to produce advertisement effects and makes new fashion and bring democratic culture. Thirdly, at political relationship, the fashion in its peak can make a big stream of wealth, so that it plays important roles under governmental regulations in this era and governments make efforts to support and develop it. Lastly, at interaction, the fashion show shares media functions to let users participate in the program and to exchange information as a feedback to influence each other.

Social-Mix 단지에서의 입주자 참여 및 갈등이 주거만족에 미치는 영향에 대한 탐색적 연구 (An Exploratory Study on the Influence of the Factor of Residents' Participation and Conflict on Housing Satisfaction in a Social-Mix Housing Complex)

  • 박근석;박은규;권치흥;남원석
    • 토지주택연구
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    • 제2권3호
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    • pp.239-247
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    • 2011
  • 주거단지에서 주거공간을 비롯한 생활환경 등의 요인은 주거만족에 영향을 미치는 요인으로 간주되고 있다. 최근 참여 의식의 증대로 입주자 참여요인의 중요성이 부각되고 있으며, 입주자간 갈등에 대한 요인이 주거만족에 영향을 미치는 주요 요인으로 대두되고 있다. 이러한 현상은 사회적 통합의 일환으로 공급되고 있는 분양과 임대주택의 혼합단지에서 더욱 그럴 것으로 보고 선행연구를 근거로 개념적 연구모형을 수립하고, 연구가설을 설정하였다. 가설검증 결과는 다음과 같다. 첫째, 주거환경 요인은 입주자 참여요인과 입주자간 갈등요인에 유의한 영향을 미치는 것으로 나타났다. 둘째, 입주자 참여 요인과 입주자간 갈등 요인은 주거만족에 유의한 영향을 미치는 것으로 나타났다. 셋째, 입주자 참여 요인은 완전매개효과를 보이고 있으며, 입주자간 갈등 요인은 부분매개효과를 보이는 것으로 나타났다. 본 연구는 혼합단지에서 입주자 참여와 입주자간 갈등 요인의 변수를 확인하고 이 두 요인이 주거만족에 미치는 영향을 실증적으로 검증한 탐색적 연구라는데 그 의의가 있다고 할 수 있다.

수요자 중심의 6차산업 특화단지 조성을 위한 탐색적 연구 (An Exploratory Study on Development Plan of Consumer-centered Cluster Complex in 6th Industry)

  • 이윤상;안현
    • 토지주택연구
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    • 제9권2호
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    • pp.33-40
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    • 2018
  • Korea seems to have introduced the legal basis for supporting and revitalizing the 6th industry since about 2010. Problems such as lack of systematic support system, inadequacy of cooperation and cooperation between ministries, and poor efficiency have been raised. Also, there is a lack of information on the designation, development method, participant, and management plan of the 6th industrial complex. In this study, we review prior researches and cases related to the 6th industry and examine how to efficiently create the 6th industry-specific complex by analyzing the requirements of customers for the enterprises, residents, professionals and officials of the metropolitan area and non-metropolitan areas. As a result of the questionnaire survey, some suggestions for the establishment of the 6th industry specialization complex were drawn. First, 77.5% of the total requires a combination of public and mixed use, which can be expected to have positive effects such as sharing development gains with local residents and improving resettlement of local residents. Second, the 6th industrial complex should be harmonized with the 1st, 2nd and 3rd industries. However, unlike the standardized land use plan of existing industrial complex, it is necessary to expand the distribution and sales space to reflect the demand for tertiary industry. It is also necessary to consider measures for securing primary industrial sites or securing primary industrial sites through external procurement. Third, it is necessary to establish and operate a plan reflecting rent and rental demand after leasing for a certain period.

입자결합모델을 이용한 횡등방성 암석에서의 수압파쇄 특성 연구 (Study on Hydraulic Fracturing in Transverse Isotropic Rock Using Bonded Particle Model)

  • 정재웅;허찬;전석원
    • 터널과지하공간
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    • 제23권6호
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    • pp.470-479
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    • 2013
  • 수압파쇄는 암반에서 유체의 흐름을 촉진시키기 위한 방법으로 사용되며 지열개발, 세일가스의 개발 등 최근 에너지 분야에서 그 어느 때 보다 활발한 연구가 이루어지고 있다. 수압파쇄의 대상이 되는 암반은 등방성을 갖지 않는 경우가 대부분이며 일부 퇴적암층에서는 횡등방성 암반에서 수압파쇄가 이루어진다. 횡등방성 암반에서는 수압파쇄에서 발생하는 균열의 성장 방향이 반드시 최대주응력 방향과 일치하지 않으며 이방성 구조에 따라 변화하게 된다. 그러므로 이 연구에서는 입자결합모델을 이용하여 횡등방성 암석에서의 수압파쇄 특성을 고찰하고 분석하고자 하였다. 또한 실험실 규모의 수압파쇄 실험을 실시하여 수치해석 결과의 타당성을 분석하고자 하였다. 본 연구에서는 가압되는 유체의 점도 및 층리면의 각도 그리고 이방성에 의한 영향으로 균열의 성장 및 균열 패턴에 큰 차이를 보였으며, 횡등방성 모델의 경우 전단균열에 의한 수압파쇄 균열의 성장이 우세한 것으로 나타났다.

1인 가구의 소비성향 분석을 통한 홈퍼니싱 제품전략 연구 (A Study of Home-furnishing Products Strategy through the Consumption Tendency Analysis of Single Household)

  • 김태선
    • 한국가구학회지
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    • 제27권3호
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    • pp.237-245
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    • 2016
  • Single households currently account for 26.5% of all households and their number is expected to continue to rise, reaching 34.5% by 2035. An analysis of the consumption trends and needs of single households shows that they are rising as a new consumer group with a focus on investment on the individual and favouring: small but high-tech products: efficient use of limited resources: safety and peace of mind: self-improvement and leisure. Products which meet such demands are having an impact on the growth of home-furnishing market. An analysis of companies in Korea's home-furnishing market, with examples like the lifestyle company IKEA, shows a variety of brands such as SPA brand, furniture specialist, distributor and character products. And yet most are OEM products which lack differentiated product lines and compete with similar display and distribution structure. We needs the Single household consumption tendency of home-furnishing market and differentiation strategy through product analysis. In order to increase the value of companies in the home-furnishing market, in addition to differentiated design, product competitiveness must aspire to higher customer satisfaction with easy assembly, innovation in logistics, innovative sales methods such as virtual-reality simulation for products and space, individually-tailored furniture for the needs of single household and products which combine smart technology. For home-grown home-furnishing brands to have competitiveness, they must leverage on the strengths of the industry, offering differentiated and competitive products in a wider range of areas with convergence functions as well as differentiation in consumer interface and application of advancing technology; in-depth product research is called for.

Comparison of brassiere sales patterns in Korea and China

  • Cha, Su-Joung;Sohn, Hee-Soon
    • 패션비즈니스
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    • 제12권6호
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    • pp.107-123
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    • 2008
  • The purpose of this research is to compare and analyze the brassiere patterns sold in Shanghai and Korea and to present basic materials needed in developing the brassiere patterns in Chinese adult women market. The study subject which is to find the difference in brassiere patterns of Korea and China has been selected of 3 Korean brands and 4 Chinese brands. 1. For the brassiere patterns sold in Korea, it were using the same size for the width of Hook&Eye, space between the shoulder lace on the back, slope of wing and the location of the Keeper was similar. 2. For the cup supporting base, Chinese brassiere covers the lower part of the breast and as it is not comfortable and has a phenomenon of loosening up, there were severe puckering. For issues in the wearing experiment, amendments in patterns with the cup part was required. 3. Chinese brassieres were big differences in wing angles and for Aimer, it had the steepest trend in wings and thus the wings headed down and for Gujin, as the angle of the wing was smaller than $90^{\circ}$, it was heading upward. 4. Upon comparing the patterns of the Korean and Chinese brassiere, although most of the sizes excluding the wing angle had similar sizes, there was big differences in the wing angle. The reason why the brassiere patterns sold in China had bigger wing angle was due to the fact that more Chinese women had sway back body type than the Korean women and should reflect such difference in body size into making the brassiere patterns for each women.

이동통신 회사 매장의 V.M.D(Visual Merchandising Design) 환경에 관한 연구 (A Study on V.M.D(Visual Merchandising Design) Environment of Mobile Telecommunication Company Store)

  • 김종성
    • 한국산학기술학회논문지
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    • 제14권4호
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    • pp.1589-1594
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    • 2013
  • V.M.D는 모든 공간과 환경 및 시각적 자극요인을 다루며 건축물의 외관뿐만 아니라 인테리어, 그래픽 사인물, 윈도우 디스플레이, 레이아웃, 매장내의 집기, 조명, 판매원의 외모 접객 태도까지 포함된다. 좋은 품질과 디자인이 훌륭한 상품을 매장에 진열 했으나 고객이 매장에 방문하지 않는다면 상품 판매는 이뤄지지 않는다. V.M.D는 상품을 고객이 매장 안으로 이끌 수 있게 진열하기 위하여 다양한 연출을 하여 브랜드 이미지를 높이며 지속적으로 고객 유치를 위한 모적을 두었다. 과거 화려하고 고급스런 인테리어를 통하여 디스플레이만 강조하던 개념에서 탈피하여 상품을 논리적이고 체계화된 방식으로 진열하여 소비자에게 구매를 유도하며 정보를 제공하고 매장의 환경을 디자인함으로 고객의 머릿속에 브랜드 이미지를 심어주는 것이다. 본 연구는 매장 내에 설치된 V.M.D소비자 선호도를 분석하여 향후 지속적으로 전개될 통신업계 대리점 디스플레이의 바람직한 매장 V.M.D조건을 제시하고자 한다.

도시 비선호시설이 주변 아파트 가격에 미치는 낙인효과에 관한 연구 - 서울 노원구 상계동 주공 7, 9, 10단지를 사례로 - (A Study on Stigma Effect of Unwelcomed Facilities on Apartment Prices: A Case Study of Sang-gye Jugong Apartment Complexes in Nowon-gu, Seoul)

  • 김철중;송명규
    • 환경영향평가
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    • 제21권2호
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    • pp.297-314
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    • 2012
  • This study investigates the stigma effect of unwelcomed facilities on apartment prices through multiple regressions based on hedonic price method. The areas studied are Sang-gye Jugong 7, 9, 10 apartment complexes. The facilities analyzed are the Chang-dong Electric Subway Depot and the Do-bong Driver's License Agency. The factors studied include the environmental variable (the elapsed time since the announcement of the re-location of these facilities), the view commanding, the distance from Chang-dong Depot, the distance from Do-bong Driver's License Test Course, the distance from neighboring facilities (subway stations, schools, parks and so on), the floor and each dwelling's exclusive space. The data used are 2,822 sales which have been collected since January 1, 2006. The facts found are as follows; first, the view commanding and the distance from the unwelcomed facilities are statistically significant. second, the environmental variable, 'days' turns out to have a positive (+) and a negative (-) significant relationship with the dependent variable, 'price', in period II and period IV respectively. This implies that the stigma effect is real. third, there are significant differences in the influence on the apartment prices among the independent variables according to time. fourth, the stigma effect is estimated as 33,686,920 Korean won in the case of the apartments which have the view commanding and 30,311,844 won in the other case before the global economic crisis. This effect seems to decrease to 22,085,078 won after the crisis. These facts suggest that stigma effects could be considered as one of the benefits in the cost-benefit analysis of Chang-dong Depot re-location project to produce somewhat higher NPV or B/C ratio.

지역자원기반산업의 가치사슬 상의 기업활동 네트워크 -순창 장류산업을 사례로- (Firm-activity Networks in the Context of the Value Chain of Regional Resource-based Industries: A Case Study of Fermented Soy Product Industry in Sunchang)

  • 이경진
    • 대한지리학회지
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    • 제46권3호
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    • pp.351-365
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    • 2011
  • 본 연구는 지역자원기반산업의 지역경제공간의 형성을 살펴보는 것을 목적으로 한다. 본 연구에서는 기존의 기업 네트워크 분석방법과 가치사슬의 개념을 통합하는 연구틀을 고안하였다. 주활동으로 원료구매에서 생산, 판매에 이르는 기업활동 네트워크를 살펴보았으며, 지원활동으로 연구개발과 기업지원서비스 네트워크를 살펴보았다. 이 연구틀을 기반으로 지역자원기반산업을 유형화하고 이 유형들을 종합하여 살펴봄으로써, 지역자원기반산업의 공간적 특성을 살펴볼 수 있었다. 본 연구에서는 이 연구틀을 소개하고 한국 대표적인 지역자원기반산업인 장류제조업에 적용하여, 장류산업의 기업활동 네트워크를 분석하고, 이를 종합하여 지역자원기반산업의 역동성을 살펴보았다.