• Title/Summary/Keyword: Sales Revenue

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The Effects of Emotion and EEG of People with Mental Illness by Vocational Rehabilitation Program Based on Horticultural Therapy (원예치료 기반 직업재활 프로그램이 정신장애인의 정서 및 뇌파에 미치는 영향)

  • Seol, Ga Ae;Yun, Suk Young;Choi, Byung Jin;Jang, Hyun Hee
    • Journal of the Korean Society of Floral Art and Design
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    • no.43
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    • pp.57-79
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    • 2020
  • The purpose of this study was to investigate the effects of emotion and EEG of people with mental illness by vocational rehabilitation program based on horticultural therapy. The subjects of the study were three people with mental illness who were training in a vocational rehabilitation team at a health center located in G city, Gyeongsangbuk-do. The result of this study, positive affect increased and negative affect decreased. The result of EEG inspection was increased 17.27% on pre test to 21.39% on post test for Theta wave and 39.66% on pre test to 49.02% on post test for Alpha wave in case of subject A. Also Beta wave was decreased 27.53% on pre test to 17.54% on post test. Subject B increased Alpha wave 29.70% on pre to 31.82% on post. Subject C increased Alpha wave 26.30% on pre to 49.42% on post. Beta wave decreased 29.85% on pre to 16.13% on post. Theta wave, when creatively idea or thought occurs, alpha wave when safety and focusing was increased and beta wave when stress, tension and anxiety was decreased. As a result of profits analysis, subject A spent cost a total of 101,700 won for material and achieve profits of 203,400 won by setting a sales price. Therefore, gain the 101,700 won of net revenue. Subject B spent cost a total of 81,000 won for material and achieve profits of 162,000 won by setting a sales price. Therefore, gain the 81,000 won of net revenue. Subject C spent cost a total of 56,200 won for material and achieve profits of 112,400 won by setting a sales price. Therefore, gain the 56,200 won of net revenue.

A Study of Plan Direction of Improvement Domestic Furniture Industry of IKEA Overseas Expansion to Korea (이케아의 한국 진출에 따른 국내 가구산업의 발전 방향에 관한 연구)

  • Kim, Sang Kwon
    • Journal of the Korea Furniture Society
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    • v.25 no.4
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    • pp.277-287
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    • 2014
  • Current Korea furniture market is holding and leading with Hanssem, Livart, and other 10 main furnitures companies. The Hanssem furniture company is the first sales in Korea. And whole sales revenue was over 1 trillion KRW. Recently in Korea furniture market is changing rapidly by announcement of IKEA of expansion to Korea. IKEA is the number one furniture company in north european countries. Also, this company spreads at world widely, 44 countries and 358 shops, with their own marketing plans between lowest prices and developing north european furniture styles. Korean furniture companies are get in dangerous condition, and especially serious problems near Korean furniture company using same market place with IKEA. This research is expecting IKEA's brand power will hitting Korea furniture industries. Therefore, Korea furniture companies and industries need analysis of IKEA furniture, marketing strategy of IKEA, production strategy and other plans must be prepare for expansion of IKEA in Korea.

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Marketing Mix and Performance of the Pharmaceutical Industry in Antiulcer Drugs (국내 병의원 시장에서의 소화성 궤양 치료제의 마케팅 요인 분석)

  • Ji, Hyon-Gyong;Kwon, Soon-Man
    • Korea Journal of Hospital Management
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    • v.5 no.1
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    • pp.24-39
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    • 2000
  • This paper aims to analyze the effects that marketing mix variables have on the marketing performance of pharmaceutical manufacturers. It examines how product characteristics, price, marketing channel and promotion effort influence the sales and market share of anti-ulcer drugs in the markets for clinics and hospitals separately. Empirical results from 29 products of anti-ulcer drugs show that sales in hospitals are affected by the profit per prescription to the physician, brand name drugs relative to generics, and the age of ingredients since its introduction to the markets. Profit per prescription to the hospital, relative price, age of ingredients and promotion effort have positive effects on the market share.

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Iterative search for a combined pricing and (S-1,S) inventory policy in a two-echelon supply chain with lost sales allowed

  • Sung Chang Sup;Park Sun Hoo
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.05a
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    • pp.8-13
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    • 2003
  • This paper considers a continuous-review two-echelon inventory control problem with one-to-one replenishment policy incorporated and with lost sales allowed where demand arrives In a stationary Poisson process The problem Is formulated using METRIC-approximation in a combined approach of pricing and (S-1.S) Inventory policy, for which an iterative solution algorithm is derived with respect to the corresponding one-warehouse multi-retailor supply chain. Specifically, decisions on retail pricing and warehouse inventory policies are made in integration to maximize total profit in the supply chain. The objective function of the model consists of sub-functions of revenue and cost (holding cost and penalty cost). To test the effectiveness and efficiency of the proposed algorithm, numerical experiments are performed The computational results show that the proposed algorithm is efficient and derives quite good decisions

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Counting What Will Count: How to Empirically Select Leading Performance Indicator

  • Pauwels, Koen;Joshi, Amit
    • Asia-Pacific Journal of Business
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    • v.2 no.2
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    • pp.1-35
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    • 2011
  • Facing information overload in today's complex environments, managers look to a concise set of marketing metrics to provide direction for marketing decision making. While there have been several papers dealing with the theoretical aspects of dashboard creation, no research creates and tests a dashboard using scientific techniques. This study develops and demonstrates an empirical approach to dashboard metric selection. In a fast moving consumer goods category, this research selects leading indicators for national-brand and store-brand sales and revenue premium performance from 99 brand-specific and relative-to-competition variables including price, brand equity, usage occasions, and multiple measures of awareness, trial/usage, purchase intent, and liking/satisfaction. Plotting impact size and wear-in time reveals that different kinds of variables predict sales at distinct lead times, which implies that managerial action may be taken to turn the metrics around before performance itself declines.

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A Case Study on the Application of Shipyard Capital Investment Appraisal and Management Procedure (조선 설비투자분석 및 관리절차의 적용에 관한 사례연구)

  • Park, Ju-Chull;Yun, Sung-Tae
    • IE interfaces
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    • v.12 no.2
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    • pp.285-293
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    • 1999
  • This paper analyzes the facility investment appraisal process of a real world shipyard and proposes several improving points. For this purpose the investment appraisal sheets are investigated in terms of the theory of the discounted cash flow (DCF) method. Through this investigation, the differences between the theory and its application are clarified and it is tried to resolve the gab by applying the DCF method appropriately including explicit use of actual cash flows in revenue and expense expressions. It is also proposed that some portion of the capital loss caused by defending facility sales may not be the sunk cost and that the portion can conceptually be calculated by the difference between economic value and sales price.

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The Effects of Corporate Insolvency Cause on Turnaround Strategies and Turnaround Performance (기업부실 원인이 회생전략과 회생성과에 미치는 영향)

  • Song, Sin-Geun;Shin, Sung-Wook;Park, Chang-June
    • Management & Information Systems Review
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    • v.34 no.1
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    • pp.211-225
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    • 2015
  • This paper investigate the impact of insolvency cause(internal insolvency cause, external insolvency cause) on firms' turnaround strategies(strategy of improving efficiency, strategy of creating revenue) and examines the impact of firms' turnaround strategies on firms' turnaround performance(debt ratio, sales growth ratio). For this study, a survey was conducted among administrative assistants and four hypotheses were verified. The findings of this research are summarized as follows: First, internal insolvency cause had a positive effect on strategy of Improving efficiency(expense reduction, asset reduction), but external insolvency cause had a positive effect on strategy of creating revenue(product/service reduction, product/service expansion). Second, strategy of improving efficiency positively effect on decreasing debt ratio, but strategy of creating revenue positively effect on the sales growth ratio. These results show that turnaround strategies different across the corporate insolvent cause, and turnaround performance also different across the corporate turnaround strategy.

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A Study of Operating Technique to Maximize Power Sales Revenue for Wind Farm linked VRFB-ESS (VRFB-ESS 연계 풍력발전단지의 전력판매수익 극대화 운영기법 연구)

  • Ko, Ki-Bok;Kim, Kwang-Ho
    • Proceedings of the KIEE Conference
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    • 2015.07a
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    • pp.623-624
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    • 2015
  • 최근 산업의 발달로 전력소비량이 증가하면서 전력계통 주파수 안정화 및 전력평준화에 대한 대안으로 ESS에 대한 관심이 높아지고 있다. 이에 대해 출력변동이 심한 풍력발전에 배터리를 연계하여 운영하는 방법에 대한 연구가 활발히 진행되고 있다. 그러나 현재 국내에서는 ESS 연계 시 높은 초기자본비용과 ESS 운영방법에 대한 문제로 아직까지 활성화되지 못하고 있다. 따라서 본 논문에서는 ESS 연계 풍력발전단의 전력판매수익을 극대화하기 위한 운영기법에 대한 연구를 진행하였다.

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Trends in Multi-Channel Network Industry (MCN 산업 동향 분석)

  • Park, G.M.;Choi, B.C.
    • Electronics and Telecommunications Trends
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    • v.33 no.2
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    • pp.22-29
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    • 2018
  • A multi-channel network(MCN) is an organization that works with video platforms, such as YouTube, to offer assistance to channel owners in areas such as "products, programming, funding, cross-promotion, partner management, digital rights management, monetization/sales, and/or audience development" in exchange for a percentage of the ad revenue from the channel. This paper examines the market trends, business trends, and future evolution of an MCN. It also examines the status of the MCN industry in the media industry and the strategic direction for future industry development.

The Long Tail Effect in the Online Food Ordering and Delivery Industry (음식 주문 배달 산업의 긴꼬리 효과에 관한 실증 연구)

  • Yongkil Ahn;Chul-Sung Lee
    • Asia-Pacific Journal of Business
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    • v.15 no.1
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    • pp.99-111
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    • 2024
  • Purpose - This study aims to quantify the long tail effect in the digital economy. It also investigates the role of digital platform before and after the COVID-19 pandemic. Design/methodology/approach - We take advantage of a granular data set from one of the biggest digital platforms in Korea. Rather than computing the absolute number of products sold or the Gini coefficient, we estimate the slope of the log-linear relationship of the non-parametric sales distribution. Findings - We find that the use of online food order and delivery services is positively associated with individual restaurant's sales growth. We also document that the long tail effect is increasing over time. Long tail effects are clustered in the cross-section where average revenue per order is high or the restaurant belongs to the top 50% of the sales distribution. Research implications or Originality - The findings may indicate that digital platforms are contributing to the development of the digital economy in Korea. Also, we confirm that digital platforms make it possible for small and sole proprietors to go through the difficulties induced by the COVID-19 pandemic.