• Journal of Korea Technology Innovation Society
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• v.19 no.4
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• pp.822-847
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• 2016

The sustainable energy has globally become more important to maintain the future industry. Of various new renewable energy types, hydrogen energy had drawn a lot of attention as clean energy. Therefore, this study applied SWOT-AHP analysis to establish a strategy for the infrastructure of hydrogen energy industry. It drew the factors required to establish the infrastructure of hydrogen energy industry based on the literature review and experts' opinions were surveyed to redesign SWOT Matrix. The AHP analysis is performed to obtain the relative importance of developed factors by pairwise comparisons. Based on research results by applying SWOT analysis and AHP, this paper proposes the development of strategic plan for infrastructure of hydrogen energy industry.

• Journal of Korea Port Economic Association
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• v.27 no.1
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• pp.247-262
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• 2011

This study conducted a SWOT/AHP analysis to prepare a developmental strategy for Gwangyang Port. The SWOT analysis is used to analyze internal and external environment in the strategy stage. The SWOT/AHP analysis was proposed by Kurttila et. al. (2000) to improve usefulness of the SWOT analysis. The results of the SWOT analysis confirm what factors are present in the SWOT group. Therefore, when it is combined with the AHP analysis, it evaluated the relative importance of factors gained from the SWOT analysis and used them to develop strategies. To sum up the results, in the SWOT group, opportunity, strong points, threat and weak points were relatively important in a good order. In respect to factors of the SWOT, for a factor of strength, reasonable freight cost, good port site, and broad hinterland were relatively important. As to factors of weakness, absence of an efficient customs system, a complex transport system and port personnel were relatively important. As to factors of opportunity, an improved transport system through building various infrastructures, consistent development of a connected industrial complex, and increased cargos in northeast area were relatively important. As to threat factors, an improved transport system through building various infrastructure, competition with neighboring ports and small complex transport companies were relatively important.

• Journal of Korea Port Economic Association
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• v.36 no.1
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• pp.105-128
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• 2020

This study suggests a strategic direction for developing the Port of Busan based on evaluating and prioritizing the relative importance of competitiveness factors for ports using SWOT analysis and the analytic hierarchy process (AHP) method. The Port of Busan is the world's sixth largest container port and the largest port in South Korea. The Port of Busan constitutes a key industrial infrastructure for an exporting country. Despite the economic and industrial importance of the Port of Busan, little research has examined its strategic development. This study derives a SWOT matrix for evaluating the competitiveness of factors from previous studies and expert reviews, and it constructs a hierarchical analysis structure model based on the SWOT matrix. To deduce a strategic direction for developing the Port of Busan, a questionnaire based on SWOT·AHP was distributed to industrial and academic associations to prioritize competitive factors. This study presents four strategic tactics based on strengths (S), weaknesses (W), opportunities (O), and threats (T) (S/O, S/T, W/O, and W/T) as strategic directions for developing the Port of Busan. This study will contribute objectively to the overall effort by the government to improve the operation of the Port of Busan and establish development strategies.

• The Journal of Fisheries Business Administration
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• v.51 no.3
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• pp.33-47
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• 2020

This study is aimed to prepare the promotion strategy to spawn snow crab resources and create their habitats using SWOT-AHP analysis. Currently, the creation program of spawning and habitat ground (CPSH) of various fisheries resource is a continuing process, however, none of these CPSH can be labeled as being effective in Korea. In order for CPSH to be effective, it must be planned systematically. Therefore, it is necessary for establishing promotion strategy on the CPSH. SWOT-AHP analysis is used to improve explanation ability of SWOT analysis. In this research, we suggested three strategies and 15 implementation plans of the CPSH using SWOT-AHP analysis. It is expected that the economic feasibility, ecosystem and recovery of fisheries resources will improve significantly. Consequently, to increase the performance of CPSH, it is necessary to focus on the developing an efficient and executive promotion strategy on the CPSH.

• The Journal of Information Systems
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• v.22 no.2
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• pp.85-104
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• 2013

최근 클라우드 컴퓨팅이 학계나 실무계에서 많은 주목을 받고 있으며, 공공기관에서도 클라우드 컴퓨팅을 도입하고 있는 추세에 있다. 클라우드 컴퓨팅은 장 단점을 모두 가지고 있지만 지속적으로 발전하고 있으며, 기업들은 클라우드 기반의 정보시스템을 도입하기 위한 다양한 솔루션들을 활용하고 있다. 따라서 기업에서 클라우드 컴퓨팅 도입을 위해 고려해야 할 요소들은 무엇이며, 어떻게 계획을 수립할 것인지는 시급한 과제라고 할 수 있다. 본 논문의 목적은 기업이 클라우드 컴퓨팅 채택 전략을 수립하기 위한 프레임 워크를 제시하는 것이다. 구체적으로, SWOT-AHP는 클라우드 컴퓨팅을 실행하는 과정에서 강점-약점-기회-위협 요인을 파악하고, 전략 계획을 보다 효율적으로 수립 하는데 사용된다. 경영전략 이론에서 널리 알려져 있는 SWOT과 다기준의사결정기법 중 실무에서 가장 활발하게 사용되고 있는 AHP는 복잡하지 않고 적용이 쉽기 때문에 본 연구에서 제안하는 방법을 이용한다면 실무에서도 큰 어려움 없이 SWOT-AHP 프레임워크를 클라우드 컴퓨팅 전략수립에 적용할 수 있을 것으로 기대한다.

• The Journal of the Korea Contents Association
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• v.19 no.11
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• pp.288-296
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• 2019

The Korean textile industry faces a crisis, and overseas expansion is increasing. Indonesia, the third trading partner in the Korean textile industry, is the fifth largest country in terms of Korea's direct investment. This study intends to suggest a development strategy for Korean fabric mills to advance into Indonesia. First, the SWOT representative factors of the fabric mills considering the circumstances of Indonesia were derived through literature research and expert meeting. In order to derive the priority among these, AHP analysis was performed to derive the final weight and priority of the SWOT factors. Through this, I would like to suggest a management strategy that can be helpful to companies that have already entered Indonesia and are planning to enter the country in the future.

• 한국IT서비스학회:학술대회논문집
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• 2005.11a
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• pp.167-175
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• 2005

디지털콘텐츠의 시장이 확대됨에 따라 디지털콘텐츠사업의 중요성이 점점 대두되고 있다. 국내의 디지털콘텐츠시장은 2002년부터 매년 1조 이상의 성장을 기록하며 2004년 약 6조 5000억 원의 시장을 기록하고 있다. 디지털콘텐츠시장의 성장은 비단 국내뿐만 아니라 일본에서도 폭발적으로 증가하고 있는데 일본의 2004년 디지털콘텐츠시장 규모는 169억 8200달러로 추정되고 앞으로 그 규모는 더욱 커질 것 이라 예상되고 있다. 본 논문은 국내에서 질적, 양적으로 성장하고 있는 디지털콘텐츠를 일본시장에 진출할 때 고려되어야 할 전략적인 요소들과 이들의 중요도를 제안하는 것이다. 연구 방법으로는 SWOT/AHP방식을 이용하였다. 연구 순서는 일본 디지털콘텐츠시장에 국내 기업이 진출할 때 국내 기업에 대한 SWOT분석을 실시하고, 이를 다시 AHP를 통하여 SWOT의 4가지 그를 강점, 약점, 기회, 위협의 가중치와 각 그룹 내의 요인들에 대한 개별적인 가중치를 산출한다. 연구의 결과로 도출된 가중치들은 일본 디지털콘텐츠시장에 진입할 때 무엇을 더 고려해줘야 하는지를 나타내고 있어 전략 수립의 기초로 삼을 수 있을 것으로 생각된다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.7
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• pp.2895-2902
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• 2012

The Occupational health and safety is an important factor in the competitiveness of an enterprise. In this paper, activation strategies of OHSMS(Occupational health and safety management system) were systematically and quantitatively analyzed and suggested using SWOT/AHP(Strengths, Weaknesses, Opportunity, Threat/Analytic Hierarchy Process) analysis. In these results, activation strategies of this system can be suggested as followings ; Making worker safety-friendly image of enterprise, developing the quantitative indices related to management results in accreditation programs of OHSMS, constructing the relationship between OHSMS and product safety management, and developing the customized integrated accreditation system.

• Journal of Navigation and Port Research
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• v.32 no.3
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• pp.193-198
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• 2008

To increase port productivity and efficiency and also to avoid disadvantages of public port management, a port authority system h1s been introduced worldwide. The Korea Port Authority Act was enacted in 2003 and Incheon Port Authority was established in July 2005. The objective of this paper is to develop a strategy of Incheon Port Authority using SWOT/AHP method Research findings show that possibilities of business expansion and growth as well as geographical advantages of Incheon Port are identified as its strength The opportunities of Incheon Port Authority are continuous increase of cargo handling volumes in the Yellow sea rim and expansion of Free Trade Zone. A government two-port policy and growing its dependence on China and rapid growth of more competitors in domestic and overseas are considered to be threat. Its weaknesses include superannuated Incheon port facilities and port hinterland shortages. Based on SWOT analysis combined with AHP method this paper suggests S/O strategy, W/O strategy, S/T strategy, and W/T strategy as a strategic development plan of Incheon Port Authority.

• The Korean Journal of Health Service Management
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• v.12 no.4
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• pp.127-138
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• 2018

Objectives: The purpose of this study was to identify the intrinsic strengths and weaknesses, as well as opportunities for success and threats of Korean health care industry when planning strategies to enter Chinese health care market. Methods: To suggest directions for planning the strategies, a SWOT(Strengths, Weaknesses, Opportunities, Threats) analysis was used in combination with an AHP(Analytic Hierarchy Process) in this study. A total of twenty SWOT factors and the relative weight of SWOT groups were examined through a survey on the respondents who have work experiences in the area of entering Chinese market. Results: "Geographical proximity between Korea and China" was recognized as a key strength. "Absence of success case in medical service industry" was selected as a critical weakness. "Increase in demand for advanced medical services in China" was identified as an important opportunity. "Difficulty in establishing Korea-China partnership" was considered as a major threat. The respondents prioritized weaknesses, followed by threats, opportunities, and strengths when conducting strategic planning to enter Chinese health care market. Conclusions: Improving local hospital management plan as well as specializing in certain health care services may be necessary.