• The Journal of Asian Finance, Economics and Business
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• 제7권12호
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• pp.283-292
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• 2020

The implementation of physical or social distancing during the Covid-19 pandemic has an implication on the shifting of conventional to online business activities. This study aims to explore how financial support, perceived benefits, external pressure determine social media marketing as well as understanding the role of internet and e-business technology (IEBT) that occurs in this relationship. This study adopted a quantitative study with Structural Equation Modeling (SEM)-based variance Partial Least Square (PLS), which aims to enhance understanding of the relationship between variables. The surveyed population of this study came from 123 small- and medium-sized enterprise (SME) owners in East Java of Indonesia, using an online survey and selected with the convenience random sampling method. The findings of this study indicated that the perceived benefits and external pressure have a positive effect on the adoption of IEBT. However, financial support failed in explaining SMEs' adoption of IEBT. This study confirmed that the adoption of IEBT has successfully mediated the influence of financial support, perceived benefits, and external pressure on social media marketing. Despite the samples solely collected from East Java, this study is the first step in research related to the social media marketing in SMEs in Indonesia.

• 대한안전경영과학회지
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• 제9권3호
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• pp.73-84
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• 2007

This paper was concerned about design and implementation of supply chain management for auto-part company by adopting a UML(Unified Modeling Language). The part of SCM and e-business have interested by larger company, researcher and academic professor. There has been known about a little implementing SCM and it's initiatives for SME(small-medium sized enterprise). We, in this paper, dealt with design and implementing the SCM on supply chain auto part SMEs. The UML is a standard language for specifying, visualizing, constructing, and documenting the artifacts of software systems. It simplifies the complex process of software design, making a blueprint for the SCM implementation. In this paper, we also adopt some methods for the systematic system analysis, design, and implementation by applying UML to a SCM system.

• The Journal of Asian Finance, Economics and Business
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• 제8권5호
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• pp.923-930
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• 2021

The COVID-19 pandemic weakened the small- and medium-sized enterprise (SME) sector. The decline in turnover is one that is felt by the batik industry in East Java, and the decline in turnover in the batik industry is very drastic. This research was conducted to prove the influence of the COVID-19 pandemic on SMEs in the batik industry. One model is proposed to prove the existence of an increase in the performance of the batik industry's SMEs by implementing a customer relationship management strategy, business strategy, and market orientation. The study population was the batik industry entrepreneurs in East Java, Indonesia, using SEM analysis based on Amos, purposive sampling method, and a sample of 180 respondents. The results showed that the model was accepted. The results also show that customer relationship management and business strategy contributed to the performance of SMEs, while market orientation did not contribute to the performance of SMEs during the COVID-19 pandemic. To be able to maintain the sustainability of the company, the steps taken by the company are to lay off some of the employees, and during the production period the production stops, and focus on selling goods that have been previously produced.

• 무역학회지
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• 제46권5호
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• pp.231-248
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• 2021

This study aims to examine an effective path that links the use of export promotion programs(EPPs) to the export performance of SMEs. In particular, the study focuses on what role the export innovativeness of SMEs plays between EPPs and export performance. In order to verify the conceptual model, the structural equation modeling is applied, using the data collected from a sample of 152 Korean SME exporters. The study highlights the notion that the relationship between the use of EPPs and export performance is not direct and that higher performance can be achieved through export innovativeness, the ability to reconstruct internal resources and to respond quickly to changes in the export market. The results of the empirical analysis show that EPPs partially mediate the relationship between export market-orientation and export innovativeness, and that such mediated export innovativeness continues to fully mediate the relationship between EPPs and export performance. That is, if SMEs make good use of EPPs that meet their needs, they can be encouraged to re-bundle or strengthen their existing resources and capabilities, which in turn lead to higher export performance. The study thus helps extend understanding of EPPs and export performance literature.

• 디지털융복합연구
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• 제11권1호
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• pp.75-88
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• 2013

우리나라는 수출이 국가 경제 발전에 가장 중요한 역할을 해왔다. 수출을 장려하기 위한 정책은 앞으로도 지속될 것이며 더욱 강조될 것으로 보인다. 각 기업마다 수출에 기여하는 정도가 다르고 경로가 모두 다르기 때문에 이를 파악하는 일이 우선되어야 한다. 이를 통해 수출지원 방안을 수립하고 현실적인 정책을 마련할 수 있을 것이다. 중소기업의 수출 경로나 기여도를 정확하게 파악하지는 못하겠지만 가능한 중소기업이 수출에 미치는 기여도나 경로를 파악하여 수출 장려 정책을 실행했으면 하는 바람이다. 본 연구의 목적은 우리나라 중소기업이 수출에 기여하는 정도를 산출하고 중소기업의 수출 경로를 파악하여 향후 개선 방안을 찾는데 있다. 또한 중소기업의 수출을 활성화하기 위해 적절한 정책방안을 제시하고자 한다.

• 벤처창업연구
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• 제15권4호
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• pp.175-192
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• 2020

본 연구는 중소기업 종사자를 중심으로 양면적혁신활동을 매개변수로 하여 기업의 동적역량이 기업성과에 미치는 영향에 관하여 분석하였다. 동적역량의 하위변수를 기회탐색역량, 자원획득역량 및 자원재구성역량으로 구분하였다. 수도권에 거주하는 중소기업 종사자들로부터 수집한 설문지 282부를 실증분석에 사용하였다. SPSS v22.0과 Process macro v3.4를 사용하여 병렬다중매개모형을 기반으로 분석하였다. 분석결과 첫째, 기회탐색역량과 자원획득역량이 양면적혁신활동에 정(+)의 유의한 영향을 미치는 것으로 나타났고 자원재구성역량이 양면적혁신활동에 미치는 영향은 유의하지 않은 것으로 나타났다. 둘째, 양면적혁신활동이 기업성과에 유의한 영향을 미치는 것으로 나타났다. 셋째, 기회탐색역량과 자원획득역량이 기업성과에 정(+)의 유의한 영향을 미치는 것으로 나타났고 자원재구성역량과 기업성과 간의 인과관계는 없는 것으로 나타났다. 넷째, 양면적혁신활동은 기회탐색역량과 기업성과 간을 매개하는 것으로 나타났다. 다섯째, 양면적혁신활동은 자원획득역량과 기업성과 간을 매개하는 것으로 나타났다. 여섯째, 양면적혁신활동은 자원재구성역량과 기업성과 간을 매개하지 않는 것으로 나타났다. 후속 연구로는 본 연구에서 사용된 매개변수 외에 제 3의 매개변수 발굴과 이를 통한 직렬매개모형 분석과 조절변수가 동시에 포함된 조건부과정 모형을 도입하여 조절된 매개분석을 위한 연구가 필요할 것으로 여겨진다.

• 유통과학연구
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• 제13권10호
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• pp.65-72
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• 2015

Purpose - A rapidly changing business environment places great demands on small and medium-sized enterprises (SMEs). These SMEs need to find strategic alternatives for continued growth and, ultimately, survival. Thus, mergers and acquisitions (M&A) are deemed an acceptable solution. Research to date has dealt with M&A in major organizations and focused on post merger integration (PMI). Our study focuses on SMEs, as they are relatively new and unknown to the public. Therefore, this study highlights successful M&A and decision making for SMEs through a case study analysis. Research design, data, and methodology - For this study, we examined an M&A case between company S, which produces cell phone parts, and company P, which produces SSD cases. We reviewed theories and previous studies in M&A literature. We comprehensively examined the decision-making procedure at each M&A stage, describing the situation of the buying company and the selling company from the period of the M&A announcement through deal completion. In addition, we conducted interviews with both companies. The data regarding this case study were collected through interviews with managers of both companies who actively participated in the M&A process. When necessary, we asked them about additional relevant information during the interviews. Results - The result of the M&A between company S and company P was deemed acceptable with the exception of the long negotiation period. However, company S was not able to prepare for PMI after the acquisition due to a controversy over acquisition values. Moreover, the employees of the newly formed company, especially those who came from company P, complained about the M&A and attempted to leave. Thus, implications for successful M&As of SMEs are as follows: First, the procedural compliance of the M&A is needed. Second, support is needed from the CEO for the working group, rather than excessive intervention during due diligence. Third, the right, talented members of the organization should be part of the process of the M&A. Fourth, the use of various types of outside expert or business consultants is needed. Fifth, the strategic intervention by Human Resource managers is required. Last, sharing M&A information among employees is important as information dissemination will help employees be more receptive to such a change. However, this study has several limitations as a single case study; more varied SME M&A case studies are needed in order to generalize the results of the study. Conclusions - Most of the research dealing with M&As has focused on major companies and PMI and neglected SMEs. Thus, our study focuses on SMEs and the decision-making procedures for M&A. This study has significantly contributed to the literature in this area and has provided practical information around the implications of sound decision-making during M&As. Specifically, the results of the study contribute to the need for research on M&A among SMEs, which to date has often been neglected as a topic of choice.

• 중소기업연구
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• 제41권3호
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• pp.77-94
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• 2019

중소기업의 성장과 지속을 위한 중요한 요인인 신제품 매출에 대한 외부기관 협력의 영향과 변수 간에서 기술혁신의 매개효과 및 마케팅 역량의 조절효과, 마지막으로 마케팅 역량으로 조절된 기술혁신의 매개효과에 대한 실증연구이다. 회귀분석결과 중소기업의 R&D 분야에서 외부기관 협력이 신제품 매출에 유의한 영향을 주고, 외부기관 협력과 신제품 매출의 관계에서 기술혁신은 매개역할을 하는 것으로 나타났다. 또한, 기술혁신과 신제품 매출 간의 관계에서 마케팅 역량의 절역할은 유의한 것으로 나타났다. 이는 마케팅 역량이 낮은 기업의 경우에는 신제품 매출에 대한 기술혁신의 효과가 크게 나타나고, 반대로 마케팅 역량이 높은 기업의 경우에는 상대적으로 신제품 매출에 대한 기술혁신의 효과는 낮게 나타남을 의미한다. 마지막으로 기술혁신이 마케팅 역량으로 조절된 매개역할은 유의하지는 않은 것으로 나타났다.

• 청정기술
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• 제23권3호
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• pp.248-255
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• 2017

In dismantling factories for recycling, it is important to input actual working data to a personal computer (PC) in order to monitor the work results and related recycling rate of the inputs. This should be performed with a keyboard, a mouse, or other devices. But when a worker is working in the factory, it could be bothersome or time consuming to go to the PC. Especially, workers who works at dismantling factories have a generally low education level are scared to use a PC, which could be used as a pretext for not using the PC. In some cases, data input is performed by a worker after the day's job. In this case, it could take additional time, the worker can make more mistakes, and the data could be unreliable. In this study, we developed a man-machine interface (MMI) device using a safety helmet. A joystick-like device, pushbuttons, and a radio frequency (RF) device for wireless communication is equipped in a safety helmet. This MMI device has functions similar to a PC mouse, and it has a long communication distance. RF is used because it consumes less battery power than Bluetooth. With this MMI device, workers need not go to a PC to input data or to control the PC, and they can control the PC from a long distance. The efficiency of PCs in a factory could be increased by using the developed MMI system, and workers at the dismantling factories could have less reluctance in using the PC.

• 무역학회지
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• 제47권5호
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• pp.253-272
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• 2022

As the digital era accelerates, traditional perspectives have limitations in explaining the success or failure of export performance. The purpose of this study is to analyze new factors affecting export performance from the perspective of customer experience, which has emerged as an important factor in securing a competitive advantage and generating organizational performance. After deriving hypotheses based on literature review and discussion, a research model is designed in which three factors of customer experience such as understanding customer's objectives, customer value creation capability, and customer journey management are the antecedents, and export performance is the dependent variable. This model also includes organizational agility and personal contact as the moderating variables. To verify the hypotheses, multiple regression analysis was conducted on the collected data drawn from 198 SME exporters. According to the analysis results, it was found that all three antecedents positively affected export performance. In particular, the organizational agility and personal contact were confirmed to have a moderating effect that creates better export performance by interacting with customer value creation capability. The theoretical significance of this study is to find that effective customer experience management can be a key factor in creating export performance. The results suggest that checking the overall customer journey, exporters should select and intervene to intensively manage key touch points that can have a decisive impact on the quality of customer experience. At the end of the paper, practical implications to be considered in creating export performance through effective customer experience management are presented.