• 제목/요약/키워드: Role identification

검색결과 983건 처리시간 0.025초

사회적 책임활동에 대한 참여평가가 브랜드 동일시 및 구매가치지각에 미치는 영향과 조절초점의 조절효과 (The Effect of Evaluation for Participation in Fashion Brand CSR on Brand Identification and Perceived Purchase Value According to Regulatory Focus)

  • 윤남희;최미영
    • 한국의류학회지
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    • 제34권9호
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    • pp.1515-1526
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    • 2010
  • Consumer expectations for ethical businesses have become increasingly high in recent years; the fashion industry is working to implement greater corporate social responsibility (CSR). This study establishes the effects of the evaluation for participation in fashion brand CSR on perceived purchase values. In particular, the process for the evaluation for participation that affect the perceived purchase value through consumer-brand identifications (personal/social) was verified and how the consumer regulatory focuses would influence this process was identified. For this study, an on-line survey was conducted that included a series of filtering questions that measured the level of social concern of respondents. Valid data from 505 female consumers were analyzed for the structure equation modeling. The empirical results suggested that the evaluation for participation in fashion brand CSR positively affected the two dimensions of consumer-brand identification; personal identification and social identification. In addition, consumer-brand identification played a role as a mediating variable in the path to influence the perceived purchase values of CSR brands. Lastly, there were differences in reactions to CSR activities by consumer groups with different regulatory focuses. The effect of the evaluation for participation in fashion brand CSR was shown to be higher for consumers with promotion focuses than on consumers with prevention focuses. The results of this study will help fashion companies understand the importance of the consumer participation in CSR by having consumers participate in ethical consumption.

윤리적 리더십이 리더동일시, 조절초점 및 업무성과에 미치는 영향에 관한 연구 (The Effect of Ethical Leadership on Leader Identification, Regulatory Focus, and Task Performance)

  • 류기동;김정식
    • 한국콘텐츠학회논문지
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    • 제18권1호
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    • pp.607-622
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    • 2018
  • 본 연구에서는 윤리적 리더십이 리더동일시, 조절초점(향상초점과 예방초점)을 매개로 하여 업무성과에 영향을 미치는 경로모형을 탐색하는 연구를 진행하였다. 선행연구들에 대한 검토를 통하여 윤리적 리더십과 여러 변수들과의 관계가 어떠한지를 이론적 논의를 바탕으로 연구모형과 가설을 세우고 이를 실증분석으로 검증하였다. 연구결과를 살펴보면 윤리적 리더십은 리더동일시에 정(+)의 영향을 미쳤으며, 리더동일시는 조절초점(향상초점과 예방초점)에 정(+)의 영향을 미치는 것으로 나타났다. 또한 리더동일시는 윤리적 리더십과 조절초점 간의 매우 중요한 매개역할을 하였으며, 조절초점 역시 리더동일시와 업무성과 간의 중요한 매개역할을 하는 것으로 나타났다. 이와 같이 본 연구에서는 윤리적 리더십의 중요성이 강조되는 시점에서 윤리적 리더십과 업무성과 간의 메커니즘에 대한 이해를 실증적으로 검증해 냈다는 점에서 의의를 찾을 수 있다.

자동변속기용 펄스폭변조 솔레노이드 밸브의 동특성 식별 (Dynamic characteristic identification of PWM solenoid valve for automatic transmission)

  • 정규홍;조백현;이교일
    • 대한기계학회논문집A
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    • 제21권10호
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    • pp.1636-1647
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    • 1997
  • As most of today's automatic transmissions in passenger car adopt a electro-hydraulic control system, the role of electronically controlled solenoid valves occupies an important position and it is essential to predict solenoid transient characteristics in order to design and evaluate the performance of the hydraulic control system. However, in general, both the magnetic and electrical parameters f the solenoid system are hardly known and it is not easy to model this section with moderate complexity although mechanical system could be developed using the classical second order system. This paper presents a dynamic modelling technique of a solenoid valve, that is controlled by pulse width modulation for an automatic transmission, in terms of system identification theory. In nonlinear computer simulation, it is shown that the identified systems which produce magnetic force to input duty cycle for various excitation signals predict the static and dynamic performance very well near the operating point and in experiment conducted to confirm the validity of identification theory for PWM solenoid valve, we find that there is a good agreement between the experimental data and simulation result. Hence, this model can be utilized in the development of pressure control system with PWM solenoid valve.

The Development Process Model of Sports Fan Loyalty via CSR of Professional Sports Teams

  • CHA, Jaehyuk;LEE, Hwan-Yeol;SEO, Won Jae
    • Journal of Sport and Applied Science
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    • 제4권2호
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    • pp.45-51
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    • 2020
  • Purpose: The purpose of this study is to investigate how sports fans' loyalty is built via CSR activities of professional sports teams. Furthermore, the study sought to suggest the model presenting the process of developing loyalty of sport fans by teams' CSR performance. Research design, data, and methodology: For this purpose, a survey was conducted on 450 professional sports fans through the convenience sampling method. A total of 357 of the data were used for the final analysis. Based on the collected data, frequency analysis, reliability analysis, confirmatory factor analysis, and structural equation model analysis were conducted. Results: The results showed that CSR activities contribute to building a positive image of team. Regarding fan identification, team image has also a positive effect on enhancing identification. The finding has supported the notion that attitudinal loyalty is enhanced by fan identification and further attitudinal loyalty significantly influences behavioural loyalty of fans. Conclusions: The results of this study explored the function of CSR of the teams on attitudinal and behavioural outcomes, loyalty. Moreover, the study suggested the constructual model presenting its role on enhancing fans' attitudes and behaviour affecting participation and consumption. Academic and practical implications were discussed for sport marketers and practitioners.

RFID의 현황분석 및 발전방향에 관한 연구 (Analysis of Present Tendencies and Strategic Direction for the Development in RFID Industry)

  • 양희중;임준민
    • 산업경영시스템학회지
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    • 제28권4호
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    • pp.69-78
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    • 2005
  • RFID is a technique that plays an important role in identifying and tracking the movement of objects by inserting small chips in objects. It is somewhat similar to bar codes from the various points of applications, but is hopefully considered to lead to tremendous development by solving the present drawbacks of bar codes such as slow identification. Speed, low rate of identification, limitation on the distance of identification and on the amount of saving capacity. Through the development of RFID technique, revolutionary growth is anticipated in the area of logistics and commodity distributional systems. Futhermore, the self processing RFID makes the communications between man and objects possible, and through which introduction of ubiquitous atmosphere will be accelerated. Therefore RFID is considered as one of the most attracting area of investment by developed countries as well as Korea. In this paper, we analyze the world wide tendency on RFID, and propose the conditions for activating RFID industry and also suggest directions for national strategy for diffusing RFID.

레이싱게임 입력기의 사실성과 시점의 효과: 각성, 유인가, 동일시, 관여도를 중심으로 (The Effects of Racing Game's Realistic Input Device and Point-of-View on Arousal, Valence, Identification and Engagement)

  • 김옥태
    • 한국게임학회 논문지
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    • 제11권6호
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    • pp.201-212
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    • 2011
  • 이 연구는 비디오게임에서 입력기의 사실성과 시점이 게임이용자에 미치는 심리적 영향을 알아보았다. 먼저, 피험자들에게 레이싱 게임을 선택하여 사실적인 핸들형 입력기와 덜 사실적인 게임패드 중 하나를 제공하고 1인칭 시점과 3인칭 시점을 모두 이용하게 한 후 그 효과를 검증하였다. 연구결과 입력기의 사실성과 시점의 차이에 따라 피험자의 각성, 동일시 정도, 관여도에 차이가 있음이 드러났다. 얻어진 결과들의 함의와 관련논의가 제시되었다.

Framework for Content-Based Image Identification with Standardized Multiview Features

  • Das, Rik;Thepade, Sudeep;Ghosh, Saurav
    • ETRI Journal
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    • 제38권1호
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    • pp.174-184
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    • 2016
  • Information identification with image data by means of low-level visual features has evolved as a challenging research domain. Conventional text-based mapping of image data has been gradually replaced by content-based techniques of image identification. Feature extraction from image content plays a crucial role in facilitating content-based detection processes. In this paper, the authors have proposed four different techniques for multiview feature extraction from images. The efficiency of extracted feature vectors for content-based image classification and retrieval is evaluated by means of fusion-based and data standardization-based techniques. It is observed that the latter surpasses the former. The proposed methods outclass state-of-the-art techniques for content-based image identification and show an average increase in precision of 17.71% and 22.78% for classification and retrieval, respectively. Three public datasets - Wang; Oliva and Torralba (OT-Scene); and Corel - are used for verification purposes. The research findings are statistically validated by conducting a paired t-test.

기업의 공유가치창출이 브랜드 자아 연대의식 및 브랜드 충성도 형성에 미치는 영향에 관한 연구 (The Effects of The Creating Shared Value on Building Self-Brand Connection and Brand Loyalty)

  • 진창현
    • 아태비즈니스연구
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    • 제9권4호
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    • pp.201-221
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    • 2018
  • The purpose of this study is to investigate the relationship between association of a company's CSV activity and association of corporative competence and consumers' self-brand connection. The study examine how consumer self-brand connection affect self-identification and corporate identification as well as how these factors influenced on brand loyalty. The paper attempts to examine authenticity of CSV activity and product plays a moderating role when association of CSV and authenticity of product affects self-brand connection. a total of 700 consumers who have experience with the target company and products. A target company was selected by investigates. The company is one manufactures as well as implements CSV activities as a means of ethical management. The results indicated that CSV association and corporative competence are closely related to the self-brand connection. Such attitude in turn affected the consumers' formation of self-and corporate-identification and brand loyalty. Authenticity of CSV activity and product was proven to play a moderating variables for brand loyalty and perception of company.

Improvement of Digital Identify Proofing Service through Trend Analysis of Online Personal Identification

  • JongBae Kim
    • International Journal of Internet, Broadcasting and Communication
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    • 제15권4호
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    • pp.1-8
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    • 2023
  • This paper analyzes the trends of identification proofing services(PIPSs) to identify and authenticate users online and proposes a method to improve PIPS based on alternative means of resident registration numbers in Korea. Digital identity proofing services play an important role in modern society, but there are some problems. Since they handle sensitive personal information, there is a risk of information leakage, hacking, or inappropriate access. Additionally, online service providers may incur additional costs by applying different PIPSs, which results in online service users bearing the costs. In particular, in these days of globalization, different PIPSs are being used in various countries, which can cause difficulties in international activities due to lack of global consistency. Overseas online PIPSs include expansion of biometric authentication, increase in mobile identity proofing, and distributed identity proofing using blockchain. This paper analyzes the trend of PIPSs that prove themselves when identifying users of online services in non-face-to-face overseas situations, and proposes improvements by comparing them with alternative means of Korean resident registration numbers. Through the proposed method, it will be possible to strengthen the safety of Korea's PIPS and expand the provision of more reliable identification services.

Viral Metatranscriptomic Analysis to Reveal the Diversity of Viruses Infecting Satsuma Mandarin (Citrus unshiu) in Korea

  • Hae-Jun Kim;Se-Ryung Choi;In-Sook Cho;Rae-Dong Jeong
    • The Plant Pathology Journal
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    • 제40권2호
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    • pp.115-124
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    • 2024
  • Citrus cultivation plays a pivotal role, making a significant contribution to global fruit production and dietary consumption. Accurate identification of viral pathogens is imperative for the effective management of plant viral disease in citrus crops. High-throughput sequencing serves as an alternative approach, enabling comprehensive pathogen identification on a large scale without requiring pre-existing information. In this study, we employed HTS to investigate viral pathogens infecting citrus in three different regions of South Korea: Jejudo (Jeju), Wando-gun (Wando), and Dangjin-si (Dangjin). The results unveiled diverse viruses and viroids that exhibited regional variations. Notably, alongside the identification of well-known citrus viruses such as satsuma dwarf virus, citrus tatter leaf virus, and citrus leaf blotch virus (CLBV), this study also uncovered several viruses and viroids previously unreported in Korean citrus. Phylogenetic analysis revealed that majority of identified viruses exhibited the closest affilations with isolates from China or Japan. However, CLBV and citrus viroid-I-LSS displayed diverse phylogenetic positions, reflecting their regional origins. This study advances our understanding of citrus virome diversity and regional dynamics through HTS, emphasizing its potential in unraveling intricate viral pathogens in agriculture. Consequently, it significantly contributes to disease management strategies, ensuring the resilience of the citrus industry.