• STI Policy Review
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• 제7권2호
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• pp.60-84
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• 2016

What impact does the sharing economy have on existing businesses? This paper empirically examines how Uber transformed the taxi industry in New York City. Using a regression model controlling various potential influencing factors, we find no direct evidence that daily trips or revenue per taxi driver decreased since Uber entered the taxi industry. However, a closer investigation into other dimensions of taxi trips reveals that taxi drivers were forced to change their way of doing businesses to retain existing daily trips and revenue. Since Uber crowded out yellow taxis from the central area of Manhattan, yellow taxis responded by serving customers outside of the Manhattan borough. From enlarging their geographical coverage and serving customers that were previously ignored, yellow taxis were able to retain their previous level of taxi trips and market share. We also find that yellow taxis responded by improving their service quality to better serve customers' needs. Our result suggests that incumbents actively responded to Uber's entry and provided substantial benefit to consumers. Combined with the incumbent's response, the sharing economy transformed the existing market in a welfare-enhancing way. This paper provides managerial and policy implication on how incumbents affected by the disruptions of the sharing economy should respond. Even though it might be yet premature to examine the impact of Uber, results suggest that incumbents have effectively defended against Uber's entry so far. We conclude that the sharing economy and the existing economy can create positive value in our society through well-intentioned competition, complementing each other's weaknesses and strengths.

• Journal of Communications and Networks
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• 제6권1호
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• pp.68-77
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• 2004

In the near future packet networks should support applications which can not predict their traffic requirements in advance, but still have tight quality of service requirements, e.g., guaranteed bandwidth, jitter, and packet loss. These dynamic characteristics mean that the sources can be made to modify their data transfer rates according to network conditions. Depending on the customer&; needs, network operator can differentiate incoming connections and handle those in the buffers and the interfaces in different ways. In this paper, dynamic QoS-aware scheduling algorithm is presented and investigated in the single node case. The purpose of the algorithm is in addition to fair resource sharing to different types of traffic classes with different priorities ?to maximize revenue of the service provider. It is derived from the linear type of revenue target function, and closed form globally optimal formula is presented. The method is computationally inexpensive, while still producing maximal revenue. Due to the simplicity of the algorithm, it can operate in the highly nonstationary environments. In addition, it is nonparametric and deterministic in the sense that it uses only the information about the number of users and their traffic classes, not about call density functions or duration distributions. Also, Call Admission Control (CAC) mechanism is used by hypothesis testing.

• ETRI Journal
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• 제34권3호
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• pp.308-318
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• 2012

As mobile markets in most developed countries are rapidly coming close to saturation, it is increasingly challenging to cover the cost of providing the network, as revenues are not growing. This has driven mobile operators, thus far mostly involved in facility-based competition, to turn their attention to network sharing. There exist various types of mobile network sharing (MNS), from passive to active sharing. In this paper, we propose a model, based on the supply-demand model, for evaluating the economic effects of using six types of MNS. Our study measures the economic effects of employing these six types of MNS, using actual WiBro-related data. Considering lower service price and expenditure reduction, the total economic effect from a year's worth of MNS use is estimated to be between 513 million and 689 million USD, which is equal to three to four percent of the annual revenue of Korean mobile operators. The results of this study will be used to support the establishment of a MNS policy in Korea. In addition, the results can be used as a basic model for developing various network sharing models.

• 보건행정학회지
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• 제9권4호
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• pp.1-14
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• 1999

The purpose of this study was to estimate the magnitude of patient's actual cost-sharing for hospital services in the National Health Insurance which has been estimated with only a few hospitals or limited number of patients. Also we aimed at analysis of factors influencing the magnitude. Sources of analyzed data were two databases. 1997 medical benefits record of the National Federation of Medical Insurance and 1997 Statistics for Hospital Management from the Korea Institute of Health Services Management(KIHM). We merged two databases and related records for 224 hospitals. based on the identification details of each hospital. The average percent of patients' cost-sharing was 51.7% of total hospital revenues from the insurance. with 40.3% of revenue in inpatient and 67.4% in outpatient. respectively. The contributing hospital factors to the magnitude of cost-sharing were size of hospitals. teaching status. location. number of employed physicians. etc. Larger and university hospital. urban location. and with more physicians were positively correlated with higher level of cost-sharing. Additionally, the higher the expenses of inpatient's treatment was, the higher the size of patient's cost-sharing was. These findings suggest that present level of patients' cost-sharing is quitely high and it is urgent to reduce the patient's cost-sharing to the reasonable level. It would be necessary to extend the coverage of insurance benefits and to develop policies focusing on larger hospitals and inpatient services.

• 한국시뮬레이션학회논문지
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• 제31권1호
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• pp.19-27
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• 2022

본 연구는 하나의 공급자와 하나의 소매자가 구성된 분산화된 공급사슬에서 도매가 계약과 수익공유 계약, 수량유연 계약, 판매환급 계약을 비교·분석한다. 선행 연구의 결과에 따라 공급사슬 조정(coordination)이 이루어지는 각 조정 계약의 모수를 설정하였다. 이들 모수의 조합에 대해 @RISK를 활용하여 시뮬레이션을 수행하고 공급사슬 조정을 이루는 상태 하에서 계약의 성사율과 각 계약에 유리한 참여자를 평가한다. 결과적으로 수량 유연 계약은 소매자 쪽에 가장 유리하고 판매환급 계약은 공급자 쪽에 가장 유리하다. 수익공유 계약은 공급자와 소매자의 이익 재배분에 가장 넓은 범위에서 선택할 수 있어 더 유연하게 사용할 수 있음을 밝혔다.

• ETRI Journal
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• 제40권3호
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• pp.355-365
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• 2018

The increase in data traffic calls for investment in mobile networks; however, the saturating revenue of mobile broadband and increasing capital expenditure are discouraging mobile operators from investing in next-generation mobile networks. Mobile network sharing is a viable solution for operators and regulators to resolve this dilemma. This research uses a difference-in-differences analysis of 33 operators (including 11 control operators) to empirically evaluate the cost reduction effect of mobile network sharing. The results indicate a reduction in overall operating expenditure and short-term capital expenditure by national roaming. This finding implies that future technology and standards development should focus on flexible network operation and maintenance, energy efficiency, and maximizing economies of scale in radio access networks. Furthermore, mobile network sharing will become more viable and relevant in a 5G network deployment as spectrum bands are likely to increase the total cost of ownership of mobile networks and technical enablers will facilitate network sharing.

• Journal of Information Technology Applications and Management
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• 제22권2호
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• pp.43-70
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• 2015

Concerns have been growing about whether domestic internet protocol television (IPTV) can establish a solid foothold in the pay TV market, largely because of the lack of IPTV-only content and service differentiation. It has been difficult for IPTV providers to attract valuable PPs (program providers) to strengthen their positions, and IPTV providers have invested much money into procuring content. To survive this difficult situation, IPTV providers need to reappraise their profit sharing methods and content distribution structure to facilitate the expansion of their subscriber base. This can be done by attracting valuable PPs to IPTV providers and securing extra revenue by distributing more content for their PP partners. The IPTV industry has a different structure and value chain from the digital cable industry. Moreover, profit sharing schemes among participants in the IPTV industry are complicated. Thus it is essential to analyze the criteria for profit sharing, the selection of attributes in profit sharing, and their cause-effect relationship in developing fair pricing for broadcast content in the IPTV industry. This study introduces the attributes that need to be considered for the pricing of content and profit sharing among IPTV providers and PPs. In addition, this study uses system dynamics to analyze the relationship among those attributes along with additional associated factors for the pricing of content.

• 산경연구논집
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• 제8권6호
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• pp.75-86
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• 2017

Purpose - The purpose of this study is to grasp the concept, characteristics and application status of sharing economy, and to derive a research model based on sharing economic service, and to analyze factors and influences of consumers' intention to reuse of sharing economy. Research design, data, and methodology - The questionnaires were created to examine variables for practical and theoretical implications. After pilot survey, conducted for 24 days from March 10th to April 2st in 2017, total numbers were 377. But 330 copies were used for the analysis with IBM SPSS Statistics 23.0 and IBM SPSS AMOS 23.0. The structural equation model was applied for this. Results - First, sharing economic services remain at an early stage, but it is meaningful to identify the revenue mechanism of the business model of the sharing economic platform. Second, in this study, it is meaningful that we systematized the theoretical structure by examining existing studies on the characteristics of the sharing economic service and consumer characteristics, and by examining empirically. Third, Satisfaction and Reliability are related to the characteristics of Sharing Economic Service (Security, Convenience, Discount, Sharing, Social Interaction), Consumer Characteristics (Personal Innovation, Word-of-Mouth) It is meaningful to broaden the understanding of the factors by verifying the mediating effect. Fourth, the sharing economy business is meaningful in that it is a new consumption trend that changes the meaning of consumption to consumers. Gradually, more and more people are recalling that purchasing something is not consumption, but sharing and borrowing is also consumption. In other words, through the sharing economy, consumers can experience more products and services, have more choices, and are expected to have a positive impact on economic growth by increasing the utilization of idle resources. Conclusions - Currently, the sharing economy is growing rapidly all over the world. Therefore, in the subsequent study, it is necessary to compare Korea and China's sharing economy and study the cultural and social characteristics of Korea and China. In particular, I think that steady research is necessary for more precise and specific direction on the influence of the shared economy.

• 한국시뮬레이션학회논문지
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• 제25권4호
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• pp.93-108
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• 2016

전기차 카셰어링은 친환경차량인 전기차를 여러 사용자들이 함께 이용함으로써 교통부문의 온실가스 발생량을 감소시키고, 동시에 자가용 증가로 인한 공간 및 환경문제를 해결할 수 있는 방안으로 주목받고 있다. 그러나 아직 도입단계에 불과하기 때문에 전기차 카셰어링 시스템의 효율성이나 사업가능성에 대한 연구나 분석이 필요한 실정이다. 이러한 배경하에 본 연구에서는 전기차 카셰어링 시스템의 운영상태와 결과를 분석이 가능한 모형을 개발하였으며, 현재 실시되고 있는 시범사업 내용을 반영하여 시뮬레이션을 실시하였다. 시뮬레이션 결과 전기차 카셰어링 시스템 운영과 관련된 변수들 사이의 관계와 운영효율을 최대화 할 수 있는 최적용량 등을 분석하였다. 시뮬레이션 분석에서는 차량대수와 충전기수가 증가할수록 서비스 제공율은 계속 증가하다가 일정수준에 도달하면 증가폭과 그 효율이 감소하는 것으로 나타났다. 또한 카셰어링 시스템 운영에 따른 수익과 비용을 분석하여 연간 운영 이익을 최대화 할 수 있는 최적 차량대수 및 최적 충전기 수를 도출하였다.

• 한국프랜차이즈경영연구
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• 제5권1호
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• pp.65-84
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• 2014

본 연구의 목적은 프랜차이즈 성과공유에 대한 이론고찰과 사례를 통해 효과적인 프랜차이즈 성과공유방안을 제시하는 것이다. 이를 위하여 본 연구에서는 자원의존이론과 불형평이론에 대한 고찰을 통해 프랜차이즈 기업과 가맹점주의 관계, 프랜차이즈 비즈니스에서의 성과공유를 설명하였고 '맥주바켓'의 워크인쿨러 시스템, 주류판매 수수료의 가맹점 분배, '오니기리와 이규동'의 가맹점 장학제도, '본죽'의 가맹점 협의체인 본사모의 사례를 통해 프랜차이즈 비즈니스에서 활용할 수 있는 성과공유의 사례를 소개하였다. 이러한 이론고찰과 사례검토를 통해 본 연구에서는 5가지의 성과공유 방안을 제시하였다. 첫째는 '프랜차이즈 기업의 핵심역량의 공유'이며 두번째는 '로열티문화의 정착'이다. 세 번째는 '과학적인 상권분석과 매출예측시스템 구축'이며 네 번째는 '가맹본부의 실질적인 자금지원 강화'이다. 마지막은 '프랜차이즈 가맹점 협의회의 긍정적 활용'이며 이러한 성과공유 방안은 가맹본부와 가맹점의 상생에 밑거름이 될 것으로 사료된다.