• Title/Summary/Keyword: Research Interests

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Examining Bandwagon Effects on the Adoption of Kiosks for the Restaurant Owners (외식업체의 무인주문결제 키오스크 도입 의도 : 프랜차이즈 마케팅과 밴드왜건 효과)

  • Sung Wook KIM;Sungsoo Hwang
    • The Korean Journal of Franchise Management
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    • v.15 no.1
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    • pp.11-27
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    • 2024
  • Purpose: This study empirically examines the bandwagon effects on the adoption of Kiosks for the restaurants' owners. Utilizing Davis (1989)'s Technology Acceptance Model as a framework, this study contributes to the literature by adding a bandwagon effect variable. Bandwagon effect has been studied extensively on the consumer marketing domain in terms of end-user behavior, but not on the business owners' willingness to invest on the new technology. Research design, data, and methodology: Davis (1989)' Technology Acceptance Model with added a bandwagon effect variable was set as a theoretical model. Data was collected via survey instrument from restaurants' owners who purchased or are considering a Kiosk. Structural Equation Modeling was used to empirically test the proposed model. Results: Results show that bandwagon effect is indirectly affecting to the adoption of Kiosks via perceived usefulness, trustworthiness, and interests. The bandwagon effects are NOT directly affecting the adoption of Kiosks. Conclusion: The findings suggest that buyers of Kiosks as storeowners (not end users) consider buying them after storeowners check perceived interests and trustworthiness from others. Thus, there could be a practical implication that it is important to illustrate perceived interests for the business to the storeowners when marketing new technology.

Prediction of Student's Interest on Sports for Classification using Bi-Directional Long Short Term Memory Model

  • Ahamed, A. Basheer;Surputheen, M. Mohamed
    • International Journal of Computer Science & Network Security
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    • v.22 no.10
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    • pp.246-256
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    • 2022
  • Recently, parents and teachers consider physical education as a minor subject for students in elementary and secondary schools. Physical education performance has become increasingly significant as parents and schools pay more attention to physical schooling. The sports mining with distribution analysis model considers different factors, including the games, comments, conversations, and connection made on numerous sports interests. Using different machine learning/deep learning approach, children's athletic and academic interests can be tracked over the course of their academic lives. There have been a number of studies that have focused on predicting the success of students in higher education. Sports interest prediction research at the secondary level is uncommon, but the secondary level is often used as a benchmark to describe students' educational development at higher levels. An Automated Student Interest Prediction on Sports Mining using DL Based Bi-directional Long Short-Term Memory model (BiLSTM) is presented in this article. Pre-processing of data, interest classification, and parameter tweaking are all the essential operations of the proposed model. Initially, data augmentation is used to expand the dataset's size. Secondly, a BiLSTM model is used to predict and classify user interests. Adagrad optimizer is employed for hyperparameter optimization. In order to test the model's performance, a dataset is used and the results are analysed using precision, recall, accuracy and F-measure. The proposed model achieved 95% accuracy on 400th instances, where the existing techniques achieved 93.20% accuracy for the same. The proposed model achieved 95% of accuracy and precision for 60%-40% data, where the existing models achieved 93% for accuracy and precision.

Senior High School Students'Concerns about Home Economics and their Educational Needs in Korea and Japan -In the areas of the Family and Child Care- (한.일 여자고등학생의 가정과에 대한 관심과 학습요구의 실태조사 -가족과 보육을 중심으로-)

  • ;Makino katsuko
    • Journal of Korean Home Economics Education Association
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    • v.8 no.1
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    • pp.23-32
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    • 1996
  • The purposes of this study was to investigate high school girl students’concerns about the family life education in Home Economics and their needs for learning in home economics classes in order to develop an advisable co-education curriculum. The questionnaires were completed by 196 first grade students in Seoul in 1993 and 765 first grade students in Tokyo and Kanagawa Prefectures in 1991. The contents of the questionnaire were as follows:1) students’interests in the areas of Home Economics education, 2) students'concerns in their daily life 3) students’interests in a new curriculum for family life education:16 contents from human birth to death. 4) students’experience with their family, and 5) students’educational needs in Home Economics’teaching method. The result of our research showed that:1) Most of senior high school students in Korea and Japan had strong interests in their life and life span. 2) Although there are some differences in the degree of concerns between Korea and Japan, senior high school students in Korea and Japan had strong concerns with their “characteristics and personality”, their “future job”, their “looks and figure”and their “hobby and amusement”, these had not been the contents of home economics in Korea and Japan, but had been in U.S. 3) Very few senior high school students in Japan and especially in Korea had contacts with their grandparents. 4) Senior high school students in Korea and Japan showed strong interests in their near future stage, but they showed less interest in the stage of early childhood. 5) Senior high school students in Korea and Japan showed their diverse needs for learning in home economics classes. The results indicated that co-education curriculum for family life education should meet adolescent needs and concerns, and our new curriculum, “from one’s birth to death/one’s life span”, would be more advisable.

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The Effects of 'Ice' Project Activities on Young Children's Scientific Abilities, Mathematical Abilities, and Creativity ('얼음' 프로젝트가 유아의 과학적 능력, 수학적 능력, 창의성에 미치는 효과)

  • Yu, Kwangjae;Kim, Jihyun
    • Korean Journal of Childcare and Education
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    • v.17 no.1
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    • pp.41-63
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    • 2021
  • Objective: The purpose of this research was to examine the effects of an 'Ice' project, a topic chosen based on children's interests to discover the improvement of scientific and mathematical abilities, and creativity of four-year-old children. Methods: For this research, 34 four-year-old children from M childcare center were selected. Seventeen children were placed in the experimental group and the remaining 17 children were placed in the comparison group. After the project was completed, to observe the differences between the two groups, the Mann-Whitney U test was conducted. Results: First, the 'Ice' project had an effect on improving children's scientific abilities and its subfactors. Second, the 'Ice' project hadsignificant effects on improving children's algebraic and geometric mathematical skills. Third, excluding the resistance to premature closure among the subfactors of creativity, the 'Ice' project contributed to improve children's creativity and all sub-factors. Conclusion/Implications: The 'Ice' project activities, a subject chosen from the interests of children, led active play participation from children and brought positive effects in immersion of play and activity. Such effects proved to affect children's scientific abilities, mathematical abilities, and creativity, and suggest this research can be used as base line data in follow-up research on various project activities.

INTRODUCTION TO FIRE SCIENCE RESEARCH IN KOREA

  • 이윤영
    • Fire Science and Engineering
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    • v.12 no.2
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    • pp.69-75
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    • 1998
  • Overall view of fire science research in Korea is introduced by observing research papers published in the Journal of Korean Institute of Fire Science and Engineering, together with research interests and researchs undergoing at universities and research institutes. The role of Koran Institute of Fire Science and Engineering in promoting fire reseaches in Korea is described. In addition, research projects conducted Korean Institute of Fire Science and Engineering in cooperation with universities and research institutes are introduced.

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Context-based Microblog Hot Topic Detection for Mobile Users (모바일 사용자를 위한 컨텍스트 기반 마이크로 블로그 토픽 검출 기법)

  • Han, Jong-Hyun;Xie, Xing;Woo, Woon-Tack
    • Journal of the HCI Society of Korea
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    • v.6 no.1
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    • pp.35-42
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    • 2011
  • Mobile context-awareness becomes an important research topic since mobile information browsing is still difficult due to the limitations of mobile devices. On the other hand, it is easier to gather more user contexts because mobile devices are equipped with more sensors. In this paper, we introduce a method for detecting local hot topics from microblogs on a mobile device. In order to detect user-related topics from microblogs, it exploits mobile user contexts such as location, activity, blogging history and social relationship. Through taking advantage of these contexts, it retrieves user-related microblogs and also infers user interests. It can filter out unrelated topics based on the inferred interests. Based on our proposed method, a mobile user can be aware of topics related to interests surrounding the user.

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Activation plan of Marketing on Life style Trends (생활양식에 대한 마케팅 활성화 방안)

  • CHO, HAG-RAE
    • Journal of the Korea society of information convergence
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    • v.7 no.2
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    • pp.13-23
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    • 2014
  • Recently korea society is very various. Because astounding progress of information- communications sectors is one of the most important tools is Marketing Mix. Ultimate aim of Marketingis to create true value, interact with customers and have effects with interests group. Therefore this study want to be helpful in Future research directions by considering Marketing Trend and Lifestyle.

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Influence of Interests in Geographical Indication on the Prediction of Price Change of Agricultural Product : Case of Apples (지리적 표시제에 대한 관심이 농산물 가격변화 예측에 미치는 영향 연구 : 사과를 사례로)

  • Choi, Hyo Shin;Sohn, So Young
    • Journal of Korean Institute of Industrial Engineers
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    • v.41 no.4
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    • pp.359-367
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    • 2015
  • Geographical Indication (GI) has been used with the expectation to influence customer buying behavior. In this research, we empirically investigate if such relationship exists using apple price changes in Korea along with web search traffic reflecting customers' interest in GI. The experimental results indicate that the apple price of the past, apple supply and web search traffic including GI name were significant on the prediction of price change of Chungju while web search traffic of regional name and that of product were significant for Cheongsong apples with GI. In Yeongcheon with no GI, the apple price of the past turns out to be significant only. The results indicated that interests in GI can help the price prediction but the regional name itself can play the same role, if the GI product is well known in association with the region.

Development and Application of Educational Programs to Provide New Opportunities to Engineering Students: Focus on CNU Engineering Fair

  • Park, Ki-Moon;Kim, Young-Min;Hong, Jun-Hee;Lew, Jae-Moon
    • Journal of Engineering Education Research
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    • v.15 no.5
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    • pp.78-81
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    • 2012
  • This article presents the development and application of educational programs at Chungnam National University(CNU). College of engineering in CNU developed the engineering education program, CNU Engineering Fair, in 2009, and it is annually holding in September or October. The purposes of the fair are to show superiority of the college of engineering students of CNU, to strengthen the industry-university cooperation and to motivate students to lead their engineering interests. As a result of the fair, the opportunity to understand the college of engineering has been increased for students in the college of engineering as well as the public. As the development of human resources has been concerned, it gives us a chance for individual development and career development. Finally, the fair causes interests in engineering to high school students.

University Library Issues Inquired of the 'Librarian's Community' (`사서커뮤니티`를 통해 본 대학도서관의 과제)

  • Kim, Yong-Gun
    • Journal of Korean Library and Information Science Society
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    • v.38 no.4
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    • pp.417-439
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    • 2007
  • Information inquiries asked of the 'Librarian's Community' will reveal the real problems and interests of the university libraries. This paper intends to find out in what areas the university libraries have most problems and interests and how serious they are by analyzing the contents of inquires. To identify the issues, the works in the university libraries including acquisition, cataloging, reference services, library automation and Interlibrary loan were analyzed. This research also tries to identify if the issues need to be handled by the legal or solved by individual libraries.

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