• 제목/요약/키워드: Relationship Efforts

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SKT 에서 파트너와 함께 춤을 : RMM 모형과 SKT 사례 적용 (Dancing with Partners at SKT: RMM Model with SKT case)

  • 권태형;방석범;이강업;최재웅
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2006년도 추계학술대회
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    • pp.3-16
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    • 2006
  • In the age where the Internet changes everything, even the earth has become flat. The boarders between nations, locations, times, and industries are not maningful, and no single company can do the whole process well. Therefore, various types of 'Value network' and 'Relation web' emerge for moving first and fast learning. Bort the relationship maturity model (RMM) proposed and the partnership management initiatives at SKT demonstrate that the concept is important, and that the final goal can be reached only through a series of critical outcome at each phase. In particular, recognizing as core infrastructures various online/offline channels, deep trust, and rich communications is an important finding for a successful relationship management. Also, related literatures suggest the following key factors to be influential in more that two phases: professionalism including expertise, similarity, channel capacity. Based on these findings, future efforts need to be put on the research & development of related measurement and management tools. We do hope more people dance with their partners through these efforts.

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정보화 투자의사결정 유형과 조직성과의 관계에 관한 연구 : 공공기관을 중심으로 (Relationship between Types of IT Investment Decision and Organizational Performance : Focus on Public Sector)

  • 홍승태;민대환;김형진
    • 한국IT서비스학회지
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    • 제12권3호
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    • pp.289-309
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    • 2013
  • Korea has been ranked at the top consecutively in UN e-Government Survey. This fact reflects consistent efforts by public institutes in Korea. However, there were some duplicate efforts and inefficiency in the investment into IS(information systems). In other words, management and decision making on e-government have yet to improved. Accordingly, governmental institutes have long been promoting policies for EA in order to carry out and manage effectively IT projects including the e-Government projects. EA is being regarded as a means to facilitate IT Governance for systematic management of IT projects, A major objective is to firmly establish the decision making process for IS investment through EA, since the each institute is a large organization with so complicated and specialized demand for IS. As a result, systematic decision making is becoming quite difficult. Thus, this study attempts to identify different types of IT investment decision making and to figure out the relationship between the decision types and the organizational performance of public institutes where EA was implemented.

호텔 고객만족도와 영업실적간 상관성 분석 (NCSI and the Hotels실 Revenue)

  • 어수현
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제10권
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    • pp.109-138
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    • 1999
  • The hotel does not sell one-time services, and the customer has many choices, especially today. And hotel is vulnerable to new competition. Most customers likes to try a new place and new product. The questions are 1) offering competitive products that are meaningful to customers 2) solving customers problems 3) offering a competitive products that are difficult for competitors to duplicate. This report is for studying about the relationship between the results of National Customer Satisfaction Index(NCSI) and the hotels' revenue. And explore the ways to identify opportunities for creating the desired image that differentiates from the competition and for serving the target market better than anyone else. For the about objectives, the following items are reviewed: 1) Customer behavior and customers' needs and wants 2) Customer decisions 3) Integrated marketing 4) Customer satisfaction 5) Major factors of the hotel customers satisfaction 6) Moment of truty Market positioning is to creat a distinctive place in the minds of potential customer. To position successfully requires recognizing the marketplaces. the competition, value for money and customers' perceptions. Finally, internal marketing efforts can be used to examine one's own position to see if it is perceived by it's customers. It means that the benefits exist in the mind of the customer and are determinable only by asking the customer. These kinds of efforts are essential to proper positioning analysis and long term relationship marketing.

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상호연관성을 지닌 계층구조형문제의 평가 알고리즘 (On Evaluation Algorithm for Hierarchical Structure of Attributes with Interaction Relationship)

  • 이철영;이석태
    • 한국항만학회지
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    • 제7권1호
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    • pp.5-12
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    • 1993
  • In complex decision making such as ill-defined system, one of the main problem is how to treat ambiguous aspect of the decision making. According to the complexity and ambiguity of the objective systems, many types of evaluation attributes are necessary for the rational decision and the relationship among the attributes become complex and fuzzy. Fuzzy integral is very effective to evalute the complex system with interaction between attributes but how to save the evaluation efforts in the decision making process of grading the membership of the objects or alternative is the problem to be tackled. Because the more object there are to evaluate, the number of decisions to made increase exponentially. Therefore, this paper aimes to propose a new evaluation algorithm based on fuzzy integral which can save the evaluator's efforts in decision making process. The proposed algorithm is constructed as follows : First, compose the fuzzy measure by introducing AHP(Analytical Hierachy Process) & mutual interaction coefficient. Second, generate fuzzy measure value of monotone family set for calculating the fuzzy integral. The effectiveness of the proposed algorithm is investigated through the example and sensitivity of interaction coefficient is illustrated.

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한국 노인의 치과 의료 필요와 치과 서비스 이용의 관련성 (The relationship between dental care needs and dental service use in Korean elderly)

  • 박민선;최보율;김유미
    • 한국치위생학회지
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    • 제20권6호
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    • pp.819-829
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    • 2020
  • Objectives: This study aimed to assess the relationship between dental care needs and dental service use in Korean elderly. Methods: Using the sixth Korea National Health and Nutrition Examination Survey, from 22,948 individuals, 1,572 (male 701, female 871) elderly individuals aged above 65 years were included in the study. All analyses were stratified by sex. Results: In males, the group with subjective needs was 3.74 (95% confidence interval [CI]: 2.58-5.41) times more likely to use dental services than the group without subjective needs. For females, the group with subjective needs was 2.17 (95% CI: 1.57-2.98 ) times more likely to use dental services than the group without subjective needs. Conclusions: To conclude, the elderly with symptoms, used the dental services for pain relief and functional recovery. Fundamental efforts to improve oral health are needed, such as providing treatment, prevention and educational services, besides efforts to provide treatment-oriented dental services. Further research is needed for the middle and elderly individuals who are in the blind spot of the existing policy.

항공사 러브마크와 관계지속의도에 관한 연구 (A Study on Airline Love Mark and Relation Continuing Intention)

  • 김정희;한수연;진성현
    • 한국항공운항학회지
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    • 제28권4호
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    • pp.63-68
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    • 2020
  • In this study, The purpose is to understand the influence of lovemark on relation continuing intention. As a result of reliability analysis, the Cronbach's α coefficient of all variables such as lovemark, relation continuing intention showed 0.8 or more, thus ensuring reliability. The results of regression analysis between variables for hypothesis testing are as follows. as a result of analysis on the effect of lovemark on the relation continuing intention, it showed that both factors of love and respect dimension had significant influences, and that the relationship intension also increased as the love and respect dimension increased. As a result of this study, In order to increase lovemark and relationship intension, it was also confirmed that efforts should be focused on immersion between airlines and customers. It was confirmed that efforts to increase the airline's lovemark are needed to retain existing customers and attract new customers.

일학습병행 재직자학위연계 교육과정 참여학생의 학습성과와 대학측 대응 노력 간의 연관성 고찰 (An Examination of the Relationship between Learning Outcomes of Employees Participating in Work-Study Integrated Degree Programs and University Efforts in Response)

  • 최성연
    • 공학교육연구
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    • 제27권1호
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    • pp.3-12
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    • 2024
  • The degree-linked programs for employees, operated by joint training centers in specialized universities that have implemented work-study integrated programs, are educational programs that require an annual government budget of around 80 billion KRW. However, the 70+ universities running these programs face issues such as a decline in academic achievement and an increase in dropout rates among students. In this paper, I conducted multiple regression analysis based on observed and measured information to examine whether the participating students in these programs are achieving an appropriate level of academic performance and to identify the factors that universities need to invest in to achieve that level. To do this, I hypothesized a causal relationship between the university's input factors and students' academic achievement, and used the SPSS program to analyze the statistical data, confirming the validity of the hypothesis. The collected data for the study were obtained through a survey developed using a Likert 4-point scale, which quantified the distribution of grades among students enrolled in IT-related departments offering the degree-linked programs for employees and the emotional contact efforts made by the universities to motivate them for academic success. Particularly, through the results of multiple regression analysis, it was confirmed that these input factors, unlike those for students in general education programs, require more personalized and frequent interactions.

6 시그마 품질경영을 위한 노력이 기업의 재무적 성과에 미치는 영향분석 (The Study on Relation between Company's Efforts for Quality Management(6 sigma) and Financial Performance)

  • 박재영;류창헌;박민재;권경민;유건재
    • 품질경영학회지
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    • 제42권3호
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    • pp.361-372
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    • 2014
  • Purpose: In this paper, we investigate whether the endeavors for 6 sigma quality management by a firm have positive effects on its financial performance and the length of 6 sigma implemented period affects its financial status. Methods: We conduct the analysis using the data from Workplace Panel Survey 2009. We use multiple linear regression in order to analyze the relationship between the efforts for quality management and financial performance. Specifically, the return on assets (ROA) and return on equity (ROE) are investigated as dependent variables and the efforts for quality management as independent variable. The Box-Cox transformation and Cook's distance are also used. Results: As a result of the analysis, the indication is that companies that put effect into the six sigma quality management have a positive result in its financial status. In detail, the efforts for six sigma quality management have positive effects on total asset turnover ratio and six sigma implemented period on net income to net sales ratio. Additionally, companies with longer(shorter) period of six sigma program have more (less) improvement in its financial status. Conclusion: It can be concluded that the company's efforts for quality management positively influence financial performance.

학부모의 자녀교육노력이 학교 신뢰와 지역교육만족을 매개로 교사 신뢰에 미치는 영향 (The Influence of Parents' Educational Effort on Teacher Confidence Mediated by School Trust and Local Education Satisfaction)

  • 이종익
    • 한국콘텐츠학회논문지
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    • 제20권2호
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    • pp.416-423
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    • 2020
  • 본 연구는 서울지역 초, 중학교에 재학 중인 자녀를 둔 학부모를 대상으로 학부모의 자녀교육노력이 교사신뢰에 영향을 미치는지를 살펴보았고, 학부모의 자녀교육노력이 교사신뢰에 미치는 영향에서 학부모의 학교신뢰와 지역교육만족의 매개효과를 검증하였다. 이를 통해 얻은 주요 연구결과는 첫째, 학부모의 자녀교육노력은 교사신뢰에 정적(+)인 영향을 미치는 것으로 나타났다. 둘째, 학부모의 자녀교육노력과 교사신뢰 관계에서 학교신뢰의 매개효과가 있는 것으로 나타났다. 이는 학부모의 자녀교육노력이 교사신뢰에 직접적인 영향을 미치기도 하지만 학교신뢰를 통해서 간접적으로 교사신뢰에 영향을 미칠 수 있음을 의미한다. 마지막으로 학부모의 자녀교육노력과 교사신뢰 관계에서 지역교육만족의 매개효과가 있는 것으로 나타났다. 이는 학부모의 자녀교육노력이 교사신뢰에 직접적인 영향을 미치기도 하지만 지역교육만족을 통해서 간접적으로 교사신뢰에 영향을 미칠 수 있음을 의미한다. 이러한 결과를 바탕으로 교육적, 복지적 측면에서의 함의에 대해 논의하였다.

웨딩산업에서 웨딩업체와 웨딩플래너의 관계결속이 관계성과 및 관계지속의도에 미치는 영향 (The effects of relationship commitment between wedding companies and wedding planers in the wedding industry on relationship performance and relationship continuation intention)

  • 이인숙;유지헌
    • 복식문화연구
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    • 제29권2호
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    • pp.240-251
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    • 2021
  • The purpose of this study is to establish the relationship between wedding companies and wedding planners and understand the influence of relationship factors on the relationship performance and relationship continuation intention of wedding companies. We conducted an online survey from June to July 2017, and collected 201 responses which were used during analysis. Statistical analysis, including technical statistical analysis, factor analysis, reliability analysis, and regression analysis, was undertaken using SPSS 23. This study shows that among the relationship factors affecting the wedding planner and the wedding company, the computational tie-up has a significant impact on both the financial and non-financial performance of the wedding company, while emotional tie-ups have a significant impact on the non-financial performance of the wedding company, but not on financial performance. As for the effects of relationship commitment to wedding planners on wedding shops' relationship continuation intention, each factor for relationship commitment significantly affected wedding shops' relationship continuation intention. Regarding the effects of wedding shops' relational performance on relationship continuation intention, each factor of performance significantly affected relationship continuation intention. Therefore, wedding companies should make continuous efforts to maintain this relationship and recognize the need for robust relationships with wedding planners as a sure and important competitive tool for attracting customer and generating revenue.