• Asia pacific journal of information systems
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• v.16 no.3
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• pp.159-176
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• 2006

Collaborative filtering is one of the popular techniques for personalized recommendation in e-commerce. In collaborative filtering, user profiles are usually managed per product category in order to reduce data sparsity. Product diversification of Internet storefronts and multiple product category sales of e-commerce portals require cross-product category usage of user profiles in order to overcome the cold start problem of collaborative filtering. In this paper, we study the feasibility of cross-product category usage of user profiles, and suggest a method to improve recommendation performance of cross-product category user profiling. First, we investigate whether user profiles on a product category can be used to recommend products in other product categories. Furthermore, a way of utilizing user profiles selectively is suggested to increase recommendation performance of cross-product category user profiling. The feasibility of cross-product category user profiling and the usefulness of the proposed method are tested with real click stream data of an Internet storefront which sells multiple product categories including books, music CDs, and DVDs. The experiment results show that user profiles on a product category can be used to recommend products in other product categories. Also, the selective usage of user profiles based on correlations between subcategories of two product categories provides better performance than the whole usage of user profiles.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.15 no.2
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• pp.442-460
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• 2021

Nowadays, recommendation systems (RSs) are applied to all aspects of online life. In order to overcome the problem that individuals who do not meet the constraints need to be regenerated when the many-objective evolutionary algorithm (MaOEA) solves the hybrid recommendation model, this paper proposes a many-objective particle swarm optimization algorithm based on multiple criteria (MaPSO-MC). A generation-based fitness evaluation strategy with diversity enhancement (GBFE-DE) and ISDE⁺ are coupled to comprehensively evaluate individual performance. At the same time, according to the characteristics of the model, the regional optimization has an impact on the individual update, and a many-objective evolutionary strategy based on bacterial foraging (MaBF) is used to improve the algorithm search speed. Experimental results prove that this algorithm has excellent convergence and diversity, and can produce accurate, diverse, novel and high coverage recommendations when solving recommendation models.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.15 no.5
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• pp.1708-1727
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• 2021

In the advent of the twenty-first century, human beings began to closely interact with technology. Today, technology is developing, and as a result, the world wide web (www) has a very important place on the Internet and the significant task is fulfilled by Web services. A lot of Web services are available on the Internet and, therefore, it is difficult to find matching Web services among the available Web services. The recommendation systems can help in fixing this problem. In this paper, our observation was based on the recommended method such as the collaborative filtering (CF) technique which faces some failure from the data sparsity and the cold-start problems. To overcome these problems, we first applied an ontology-based clustering and then the k-nearest neighbor (KNN) algorithm for each separate cluster group that effectively increased the data density using the past user interests. Then, user ratings were predicted based on the model-based approach, such as singular value decomposition (SVD) and the predictions used for the recommendation. The evaluation results showed that our proposed approach has a less prediction error rate with high accuracy after analyzing the existing recommendation methods.

• Proceedings of the Korea Information Processing Society Conference
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• 2022.05a
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• pp.594-597
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• 2022

Recommendation systems are a prominent approach for users to make informed automated judgments. In terms of movie recommendation systems, there are two methods used; Collaborative filtering, which is based on user similarities; and Content-based filtering which takes into account specific user's activity. However, there are still issues with these two existing methods, and to address those, a combination of collaborative and content-based filtering is employed to produce a more effective system. In addition, various similarity methodologies are used to identify parallels among users. This paper focuses on a survey of the various tactics and methods to find solutions based on the problems of the current recommendation system.

• Proceedings of the Korean Institute of Intelligent Systems Conference
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• 2005.11a
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• pp.69-79
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• 2005

• Journal of Information Processing Systems
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• v.17 no.3
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• pp.599-614
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• 2021

This paper proposes a digital signage system based on an intelligent recommendation model. The proposed system consists of a server and an edge. The server manages the data, learns the advertisement recommendation model, and uses the trained advertisement recommendation model to determine the advertisements to be promoted in real time. The advertisement recommendation model provides predictions for various products and probabilities. The purchase index between the product and weather data was extracted and reflected using correlation analysis to improve the accuracy of predicting the probability of purchasing a product. First, the user information and product information are input to a deep neural network as a vector through an embedding process. With this information, the product candidate group generation model reduces the product candidates that can be purchased by a certain user. The advertisement recommendation model uses a wide and deep recommendation model to derive the recommendation list by predicting the probability of purchase for the selected products. Finally, the most suitable advertisements are selected using the predicted probability of purchase for all the users within the advertisement range. The proposed system does not communicate with the server. Therefore, it determines the advertisements using a model trained at the edge. It can also be applied to digital signage that requires immediate response from several users.

• Journal of Intelligence and Information Systems
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• v.9 no.1
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• pp.23-51
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• 2003

With the recent expansion of internet shopping mall, the importance of intelligent products recommendation agents has been increasing. for the products recommendation, This paper propose case-based reasoning approach, and developed a case-based bundle products recommendation system which can recommend a set of sea food used in family events. To apply CBR approach to the bundle products recommendation, it requires the following 4R steps : \circled1 Retrieval, \circled2 Reuse, \circled3 Revise, \circled4 Retain. To retrieve similar cases from the case-base efficiently, case representation scheme is most important. This paper used OW(Object Modeling Technique) to represent bundle products recommendation cases, and developed a similarity measure method to search similar cases. To measure similarity, we used weight-sum approach basically. Especially This paper propose the meaning and uses of taxonomies for representing case features.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.40 no.4
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• pp.154-163
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• 2017

Collaborative filtering, one of the most widely used techniques to build recommender systems, is based on the idea that users with similar preferences can help one another find useful items. Credit card user behavior analytics show that most customers hold three or less credit cards without duplicates. This behavior is one of the most influential factors to data sparsity. The 'cold-start' problem caused by data sparsity prevents recommender system from providing recommendation properly in the personalized credit card recommendation scenario. We propose a personalized credit card recommender system to address the cold-start problem, using multiple user profiles. The proposed system consists of a training process and an application process using five user profiles. In the training process, the five user profiles are transformed to five user networks based on the cosine similarity, and an integrated user network is derived by weighted sum of each user network. The application process selects k-nearest neighbors (users) from the integrated user network derived in the training process, and recommends three of the most frequently used credit card by the k-nearest neighbors. In order to demonstrate the performance of the proposed system, we conducted experiments with real credit card user data and calculated the F1 Values. The F1 value of the proposed system was compared with that of the existing recommendation techniques. The results show that the proposed system provides better recommendation than the existing techniques. This paper not only contributes to solving the cold start problem that may occur in the personalized credit card recommendation scenario, but also is expected for financial companies to improve customer satisfactions and increase corporate profits by providing recommendation properly.

• Journal of Korea Society of Industrial Information Systems
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• v.23 no.6
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• pp.9-19
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• 2018

As the recent developments in the game industry and people's interest in game streaming become more popular, non-professional gamers are also interested in games and buying them. However, it is difficult to judge which game is the most enjoyable among the games released in dozens every day. Although the game sales platform is equipped with the game recommendation function, it is not accurate because it is used as a means of increasing their sales and recommending users with a focus on their discount products or new products. For this reason, in this paper, we propose a game recommendation system based on the users ratings, which raises the recommendation satisfaction level of users and appropriately reflect their experience. In the system, we implement the rate prediction function using collaborative filtering and the game recommendation function using Naive Bayesian classifier to provide users with quick and accurate recommendations. As the result, the rate prediction algorithm achieved a throughput of 2.4 seconds and an average of 72.1 percent accuracy. For the game recommendation algorithm, we obtained 75.187 percent accuracy and were able to provide users with fast and accurate recommendations.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.15 no.1
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• pp.1-19
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• 2021

The graph-based tag recommendation algorithm FolkRank can effectively utilize the relationships between three entities, namely users, items and tags, and achieve better tag recommendation performance. However, FolkRank does not consider the internal relationships of user-user, item-item and tag-tag. This leads to the failure of FolkRank to effectively map the tagging behavior which contains user neighbors and item neighbors to a tripartite graph. For item-item relationships, we can dig out items that are very similar to the target item, even though the target item may not have a strong connection to these similar items in the user-item-tag graph of FolkRank. Hence this paper proposes an improved FolkRank algorithm named FolkRank++, which fully considers the user-user and item-item internal relationships in tag recommendation by adding the correlation information between users or items. Based on the traditional FolkRank algorithm, an initial weight is also given to target user and target item's neighbors to supply the user-user and item-item relationships. The above work is mainly completed from two aspects: (1) Finding items similar to target item according to the attribute information, and obtaining similar users of the target user according to the history behavior of the user tagging items. (2) Calculating the weighted degree of items and users to evaluate their importance, then assigning initial weights to similar items and users. Experimental results show that this method has better recommendation performance.