• 복식문화연구
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• 제25권5호
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• pp.543-560
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• 2017

The aim of this paper is to find which types of pop-up store positively influence consumers and to analyze the factors that affect brand attitude and behavioral intention across different fashion pop-up store formats. The data was collected from 217 respondents in their 20s and 30s and then subjected to descriptive statistical analysis, oneway ANOVA and regression analysis using SPSS Statistics. The results of the oneway ANOVA test indicated that the 'Pop-up store of alliance with different kinds of industries' is the most effective type for increasing brand preference and brand recognition amongst consumers. Some further insights can be made from the regression analysis results. There are differences between pop-up store formats in terms of the cognitive factors influencing brand attitude and behavioral intention. Moreover, there are differences between pop-up store formats in terms of brand attitude factors influencing behavioral intention. Through the results of this study, fashion companies can determine the best type of pop-up store to open depending on their aims. In conclusion, this study provides valuable insights to fashion marketers, helping them to determine the appropriate factors to consider when planning fashion pop-up stores. Academically, this paper contributes to expanding the range of research on fashion pop-up retail by studying consumer experiences of different pop-up store types.

• Journal of Nutrition and Health
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• 제40권4호
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• pp.347-361
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• 2007

The purpose of this study was to analyze and evaluate dietary intake between with and without hypertension. Study subjects were more than 30 years old adults (n = 3,806) who participated in the 2001 Korea National Health and Nutrition Examination Survey. People who have 'self-recognition about hypertension' and 'having diet for hypertension' were excluded. Using the WHO standard, subjects were divided into the hypertensive group (SBP> 140, DBP> 90) and the normal group (SBP< 140, DBP< 90). The Body Mass Index (BMI) and the Waist-Hip Ratio (WHR) of a hypertensive group were higher than those of a normal group (p < 0.01). The distribution of the subjects for smoking, alcohol consumption, exercise, stress, preference of salty food were not significantly different between a normal group and a hypertensive group (p>0.05). Dietary intakes were investigated by the 24-hour recall method. When food and dish intakes analyzed by sociodemographic factors, normal group consumed more fruits than those of a hypertensive group. Statistical significant were shown at female group, residences in metropolitan area and having elementary school education (p<0.05). Hypertensive group consumed more alcoholic beverages than those of a normal group at 'age 39-39', 'aged 50-64', 'high economic status', 'low economic status' and 'residences in metropolitan' (p<0.05) The amount of intakes for fat, potassium, thiamin, vitamin C and alcohol were significantly different between the normal group and the hypertensive group (p<0.05). The highest score of the Dietary diversity score (DDS) was 4 in both normal group and hypertensive group. Normal group showed high Nutrition Density (ND) of vitamin C and hypertensive group showed high ND of sodium. In summary, these results showed that significant difference for people with hypertension were intakes of fruits, alcohol, thiamin, vitamin C. And these results differed by sociodemographic groups. Therefore, the differential approach in each group is demanded for prevention and control of the hypertension.

• 한국산학기술학회논문지
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• 제21권9호
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• pp.373-379
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• 2020

본 연구는 소고기 소비자를 대상으로 2012년과 2019년 조사결과를 비교함으로써 소비자 소비성향 변화와 숙성육에 대한 인식에 영향을 미치는 요인에 대해 알아보고자 수행하였다. 육색 및 지방색, 신선도, 등급표시, 브랜드 여부의 품질판단기준과 풍미, 다즙성, 연도, 숙성기간, 마블링의 맛 결정요인, 그리고 근내지방이 건강에 해롭다는 인식에 대한 중요도를 후진소거법을 통한 회귀분석을 이용하여 분석하였다. 분석결과 품질판단기준의 신선도와 맛 결정요인의 다즙성, 연도, 숙성기간, 근내지방이 건강에 해롭다는 인식의 중요도는 증가한 것으로 분석되었다. 한편, 숙성육 구입의향 분석 결과 숙성육 구입의향에는 숙성육 인지여부, 숙성육에 대한 호감도, 신선도, 연도, 숙성기간이 영향을 미치는 것으로 분석되었다. 본 연구는 이러한 소비자 선호 변화에 대응하기 위해 소비자의 소비성향이 어떻게 변화하였는지를 분석하여 소고기 소비성향 및 소비의향 연구의 기초자료를 수집하고, 숙성육 인식에 어떠한 요인이 영향을 미치는지 분석하였다. 이를 통해 향후 소비자 선호의 다변화에 대응하고, 합리적인 생산 및 소비활동에의 반영을 위해 숙성육에 대한 인식을 제고할 필요성이 있을 것으로 여겨진다.

• 농촌계획
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• 제24권3호
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• pp.33-42
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• 2018

The aim of our study was to provide a basic data for the development of a small greenhouse model suitable for urban farmers. The study analyzed installation inclination, positive and negative reasons for installation, location of installation, preferred crops in small greenhouses, plans for use of products, and expected effects by using small greenhouse. Positive opinion on small greenhouse installation was 80.4% of the survey respondents. The most positive reason for the installation of small greenhouses was fresh and safe food supply, and the negative reason was maintenance difficulties. The results obtained in our survey indicated that small greenhouses were more likely to be installed near the house, and urban farmers tended to grow organic leafy vegetables in soil. The expected benefits of small greenhouse operation were largely divided into 'benefit for the improvement of the quality of life' and 'benefit for economic profits', and expectation for the improvement of the quality of life was higher than economic benefit. As a result of the Likert 5-point scale analysis, 'benefit for the improvement of the quality of life' by using a small greenhouse was graded as high as 4.17~4.60. On the other hand, the 'benefit to economic profits' was rated as low as 3.51~4.14.

• 한국조리학회지
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• 제17권2호
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• pp.231-243
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• 2011

본 연구는 오디 생산농가 호수와 재배면적이 점차로 증가 하고 있는 추세에서 산업체종사자와 전공 관련 학생들을 중심으로 오디의 이용도를 높이기 위한 연구이다. 설문조사를 통해 과실을 이용한 유사형태의 가공제품 이용횟수를 조사한 결과 산업체 종사자는 일주일에 3-6회 4 1.7%로 사용이 많았다. 오디 이용도를 높이기 위한 가공제품개발 형태는 산업체는 시럽과 냉동 퓨레, 잼의 형태로 전공 관련 학생은 농축액, 잼, 시럽 순으로 선호하였다. 이러한 결과에 기초한 제품개발형태로는 시럽, 무설탕 농축액, 잼 순으로 제품 개발을 할 수 있으리라 사료된다. 제과품목으로는 냉장제품, 빵, 케이크류의 제품을 개발할 필요성이 제기된다. 오디가공제품을 요리품목에 활용할 경우, 두 집단 모두 채소 및 고기요리와 가장 잘 어울릴 것으로 나타났으며 이는 채소와 함께 먹을 수 있는 드레싱 및 소스를 오디와 접목하여 개발할 필요성이 있으리라 사료된다.

• 한국인터넷방송통신학회논문지
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• 제17권2호
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• pp.39-44
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• 2017

본 연구에서는 국내 콘텐츠 생산 및 유통방식의 급격한 변화에 따른 방송장비 구매 수요처의 절대적인 장비구매 인식을 비교하였으며 이에 수요자가 지각하는 국산 방송장비의 기술 신뢰도, 시스템 안정성 등의 정보의 정도가 장비구매에 미치는 영향을 연구모델을 통해 분석하였다. 방송 장비 수요에 관한, 기존 연구 데이터의 미진함으로 인하여 방송장비 전문가들과의 심층인터뷰와 설문조사를 병행하였다. 분석 결과로 외산장비에 비해 국내 장비의 단품구매와 시스템, Block구매의 경우가 많아 호환 경쟁력이 미흡하고 기술발전이 늦다. 국내 방송장비수요처가 인식하고 있는 국산방송 장비에 대한 선호, 만족도의 향상을 기하기 위한 기술 신뢰도 증진과 핵심 주요장비의 개발이 시급하며 소출력 송신기 안테나, 모니터장비에 국한되어있는 국산 장비의 공급을 확장하기 위한 개발이 시급하고 해외진출과 시장을 확보하기 위한 국내육성 지원도 요구된다.

• 동아시아식생활학회지
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• 제19권4호
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• pp.533-543
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• 2009

The objective of this study was to compare the differences of opinion, purchasing behavior, and recognition of food labeling and nutrition labeling of frozen processed food between employees and non-employees in the frozen food industry. The results of this survey study showed that the group working in the frozen food industry had a positive opinion of frozen processed food compared to the non-employee group who was not working in the food industry. The main reason for the positive opinion of frozen processed food was because it was convenient and easy to prepare while the main concern with consuming frozen processed food was that it was bad for one's health. The most popular menu was western style. Sixty one percent of employees in the frozen food industry preferred the microwave-cooking method, while only 37.9% of non-employees preferred the microwave-cooking method followed by cooking in boiling water (27.6%). There was a significant (p<0.001) difference in the preference of cooking method between these two groups. Most of the respondents considered 'taste' as the most important factor and 32.9% of the respondents selected 'sanitation/health' as the most serious concern for the consumption of frozen processed food. Both groups checked the food & nutrition label to verify the expiration date and the presence of food additives. The non-employee group recognized the need for nutritional information on total calorie, carbohydrate, protein, fat, saturated fat, cholesterol, minerals, vitamins, sodium, and fiber on the nutrition label of frozen processed food.

• 한국주거학회논문집
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• 제18권2호
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• pp.93-103
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• 2007

This study examined the awareness of the middle aged about the digital home system and well-being apartment design elements in order to suggest the design guidelines for planning of the elderly housing environment. By literature review, the concept and characteristics of the digital home system and well-being Apartment design elements were summarized the degree of satisfaction and preference of middle aged for these characteristics were investigated and analyzed. For this study, a questionnaire survey of 156 housewives living in apartment complex of Busan was carried out. The results of this study are as follows: The middle aged were generally short of recognition for digital skill and service, and also they showed positive evaluations to a few useful items of digital home system. These items belong under safety security system and interior environment control system and provided for convenient & comfortable life. Accordingly, satisfied digital home system can apply basic design element for housing for elderly. Whereas, the middle-aged were not satisfied with housework help system and cultural life system because items of these systems were not various and complicate to us. So, for the improvement of not satisfied digital home system, we needed development of digital contents and marketing & management for high accessibility and easy useability. The middle aged will concern about health & environment friendly continuously and become to stay long in their housing as the characteristics of elderly. So, It is necessary to be considered well-being apartment design elements of health & environment friendly very actively and lastingly in elderly housing environment design. Also, the awareness of middle aged for digital home system and well-being apartment design elements varied according to the background characteristics. This suggests housing environment for elderly life is considered differently as various background characteristics of middle aged.

• 보건교육건강증진학회지
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• 제19권1호
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• pp.109-132
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• 2002

The study surveyed 1,127 mothers whose children aged 3 to 5 went to 25 randomly selected kindergartens, which were located in Busan Metropolitan City and the adjacent Gimhae City, and analyzed the preventive health behaviors on their children and the condition of home health education on their children. As the compulsory kindergarten education will e to be implemented within 4 years, this study aimed to draw up the rudimentary material for health education at kindergartens. The study results are summed up as follows: 1. Mothers' awareness of health-related attitude and behavioral level for their children at kindergarten: 1) The general health condition of the children, which mothers are aware of, was that they were healthy on the whole. As their children becomes older, the income level of the parents is lower, and mothers have lower level of educational standard, the health condition of the children was found a little lower. 2) In terms of mothers' recognition of the practice level of preventive health behaviors, the items such as going to bed regularly, washing hands and feet well, and having meals regularly were high in the practice level, while exercise and tooth-brushing were not practiced well. 2. The condition of mothers' health education of their children: 1) It was found that washing hands and feet, restriction of overeating and preference for specific kinds of food, guidance on regular sleep and regular meal were practiced well among items of home health education targeting kindergarten children. 2) Mothers have obtained information on family health from printed matter such as newspaper or magazine rather than the visual media. 3) From the cross analysis of mothers' health education on children and children's health behaviors, as the standard of education of mothers was higher, so was the level of preventive health behaviors of children. 3. From the result of multi regression analysis of the factors influencing the preventive hygiene of kindergarten children, it was found that as the home health education level was higher, so was the health behavior of children. On the other hand, as the mothers were older, the health behavior of children became lower.

• 한국병원경영학회지
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• 제16권4호
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• pp.85-110
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• 2011

As Gangwon-do Province needs an environmental-friendly alternative tourism according to low carbon green growth, this study analyzes specialized fields in green health industry, selects seven specialized fields in green health industry that is fit to Gangwon-do Province, and suggests a development strategy by conducting recognition surveys on preference and impotence of the specialized fields. Surveys and interviews are conducted of 106 students at Green Health Industry Education Center which is operating by Kwandong University and 84 persons who work at medical institutions and tourism related companies in Ganwondo. The surveys and interviews were completed from November 5 to November 19 in 2010, determined factors through a factor analysis when they have many questions, and analyzed by using SPSS 14.0. Out of the seven specialized fields, rest & recuperation field is highly recognized. In order to have competitive edge compared to other self-governing provinces, Ganwon-do Province should prioritize rest and recuperation field. A healthcare program in the green health industry specific to Ganwon-do Province includes hot springs and spa programs as a priority. Gangwon-do's hot springs are deemed to be competitive resources as global medical tourists prefer spa and sauna healthcare programs, while the province promotes its spring resources and builds medical tourism infrastructures. Gangwon-do Province can promote a medical tourism industry that is well suitable for the strength and characteristics of the province. It might pursue oriental medicine therapy tourism, which is related to a recuperating medical service that uses both oriental and western medicine. It can also run such programs as forest bathing (oxygen road), spring and spa, and sea water treatment, which are the specialized fields in green health industry with respect to recreation and healthcare.