• Journal of Intelligence and Information Systems
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• v.23 no.2
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• pp.139-160
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• 2017

Technology commercialization creates effective economic value by linking the company's R & D processes and outputs to the market. This technology commercialization is important in that a company can retain and maintain a sustained competitive advantage. In order for a specific technology to be commercialized, it goes through the stage of technical planning, technology research and development, and commercialization. This process involves a lot of time and money. Therefore, the duration and cost of technology commercialization are important decision information for determining the market entry strategy. In addition, it is more important information for a technology investor to rationally evaluate the technology value. In this way, it is very important to scientifically estimate the duration and cost of the technology commercialization. However, research on technology commercialization is insufficient and related methodology are lacking. In this study, we propose an evaluation model that can estimate the duration and cost of R & D technology commercialization for small and medium-sized enterprises. To accomplish this, this study collected the public data of the National Science & Technology Information Service (NTIS) and the survey data provided by the Small and Medium Business Administration. Also this study will develop the estimation model of commercialization duration and cost of R&D performance on using these data based on the market approach, one of the technology valuation methods. Specifically, this study defined the process of commercialization as consisting of development planning, development progress, and commercialization. We collected the data from the NTIS database and the survey of SMEs technical statistics of the Small and Medium Business Administration. We derived the key variables such as stage-wise R&D costs and duration, the factors of the technology itself, the factors of the technology development, and the environmental factors. At first, given data, we estimates the costs and duration in each technology readiness level (basic research, applied research, development research, prototype production, commercialization), for each industry classification. Then, we developed and verified the research model of each industry classification. The results of this study can be summarized as follows. Firstly, it is reflected in the technology valuation model and can be used to estimate the objective economic value of technology. The duration and the cost from the technology development stage to the commercialization stage is a critical factor that has a great influence on the amount of money to discount the future sales from the technology. The results of this study can contribute to more reliable technology valuation because it estimates the commercialization duration and cost scientifically based on past data. Secondly, we have verified models of various fields such as statistical model and data mining model. The statistical model helps us to find the important factors to estimate the duration and cost of technology Commercialization, and the data mining model gives us the rules or algorithms to be applied to an advanced technology valuation system. Finally, this study reaffirms the importance of commercialization costs and durations, which has not been actively studied in previous studies. The results confirm the significant factors to affect the commercialization costs and duration, furthermore the factors are different depending on industry classification. Practically, the results of this study can be reflected in the technology valuation system, which can be provided by national research institutes and R & D staff to provide sophisticated technology valuation. The relevant logic or algorithm of the research result can be implemented independently so that it can be directly reflected in the system, so researchers can use it practically immediately. In conclusion, the results of this study can be a great contribution not only to the theoretical contributions but also to the practical ones.

• The Journal of the Convergence on Culture Technology
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• v.8 no.3
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• pp.515-520
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• 2022

Metaverse is at the center of heated debates in many areas recently. Coupled with real world, metaverse is extending its domain into social and cultural activities in addition to economic value creation as untact activities increase. Global companies are investing in R&D for metaverse. The reason is that metaverse is supposed to create new value by converging virtual and real worlds thanks to technology advancement such as AI, big data, 3D graphic, 5G, cloud computing, etc. Thus, innovative changes are expected in the economic, social and cultural areas. However, there are many problems to be solved yet for connecting virtual world and real one. Also, epoch-making development of products and services should be done for realistic experience and profit creation using virtual space in various industries beyond untact social activities against pandemic situation. The essence, present condition, development and its application areas of metaverse will be analyzed, and expected problems researched so that the strategy and methodology for securing global competitiveness will be addressed in coming metaverse era.

• Journal of Korean Library and Information Science Society
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• v.38 no.4
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• pp.441-462
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• 2007

As country try expand R&D investment and enhance its efficiency to improve the national competitiveness, research is needed to conduct qualitative enhancement and derive progressive future strategy in relation to the academic information distribution project in scientific technology field. In this study, BSC-based performance indicators were applied to an institute that is the representative of domestic academic information distribution institutes in the field of scientific technology to evaluate project performance, and then to analyze portfolio of using such evaluation results. As for the items of evaluation for the performance indicators of academic information distribution project in the scientific technology field, 12 items that includes information resource quality, information service quality, user satisfaction and economically useful value of academic information from four(4) viewpoints such as information resource, information service, user and economic viewpoints. In the portfolio analysis, it was conducted by performance indicators and by elements of the individual performance indicators as well. Based on the results of performance evaluation and portfolio analysis, the improvement method by viewpoints on academic information distribution project of an institute was suggested.

• Journal of the Economic Geographical Society of Korea
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• v.15 no.3
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• pp.404-423
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• 2012

This study is aimed at exploring the impact of the characteristics of the firms on firm's networking. We develop a framework theorizing firm's networking according to sales, size, research facility, the percentage of R&D staff to total employees, the percentage of R&D investment to total sales, the number of the certification, the intention of attending seminars, the experience of participating in the government subsidy program. The results of the analysis show that research capacity, openness to a variety of information source, the experience of participating in the government subsidy program are significant in determining the firm's networking. The government needs to encourage the firms to improve their research capacity, and to train the coordinators to help the firms get higher openness to a variety of information source, use the government subsidy program.

• Korean Journal of Construction Engineering and Management
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• v.23 no.2
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• pp.24-32
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• 2022

In Korea, the productivity of the construction industry is evaluated at a very low level, and the utilization of the elemental technology of the Fourth Industrial Revolution is also very low compared to other industries. In order to solve this problematic situation, it is necessary to identify the demand for technology improvement in the specialty construction industry that is directly in charge of construction in projects. Therefore, this study aims to investigate improving construction competitiveness and the demand for technology improvement in Korea's specialty construction industry. First, the concept and status of classification of the specialized construction industry were identified, and a questionnaire was organized. Second, a survey was conducted on experts construction experts, and the demand for technical improvement of the specialty construction industry was derived by applying AHP and cluster analysis. The results of this study will serve as a practical reference for policy development, R&D direction, and technology development roadmap to enhance construction competitiveness in the future, and ultimately will help to present directions to improve the construction competitiveness of the construction industry.

• Asia Marketing Journal
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• v.6 no.3
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• pp.99-121
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• 2004

Using Keller's customer-based brand equity framework, we attempt to understand and analyze marketing efforts that Pigeon has made to build the most valuable brand in the fabric softner marketing over the last 25 years. Our analysis revealed that first, Pigeon has developed and executed its brand system, brand elements, and marketing programs in a consistent and complementary way. Second, Pigeon's dedication to R&D as well as to customer needs has enabled it to offer a series of successful products with high quality and great value. Third, Pigeon has made good use of both scientific and intuitive approaches in the strategic management process. Lastly, the power leadership of the top management and its emphasis on personnel made a significant contribution to the success of Pigeon.

• Journal of Korea Technology Innovation Society
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• v.22 no.2
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• pp.159-185
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• 2019

Chemical industry, as one of the basis industries of the country, is characterized by converged high-end technology and large scale capital investment. In 2018, the government announced "The Strategy for Chemical Industry Development" with the vision of 'An Upgrade to the Advanced Chemical Industry'. In the meantime, the advanced chemical industry in Korea has been developed not by its own R&D, but by the upgrading of technologies and processes through the technology transfer from developed countries. The method of technology transfer was mainly achieved with international joint ventures (hereafter IJV) linked with technology transferors from developed countries. As it is necessary to grasp the determinants of the technology transfer and their importance to promote the transfers through IJVs, this relative importance analysis study was conducted by using the method of quantifying experts' opinions (AHP) on the determinants of the technology transfer of both parties. As a result of the analysis, in the Hierarchy1(PEST factors), the technology transferees focus on economic factors such as 'profitability of technology transfer' and 'cost efficiency', while technology transferors considered technical factors such as 'operational excellence (abilities to continuously improve technology process)'. In addition, transferors and transferees have different priorities for technology transfer determinants in all areas of Hierarchy 2 (sub-determinants). This suggests that Korean government or enterprise should shift the policy direction toward 'technology-oriented' when they promote advanced-technology transfer through IJVs.

• Journal of Korea Port Economic Association
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• v.35 no.1
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• pp.139-162
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• 2019

In the case of Korea, policy support for shipping companies is limited, and the financial support should address the scale and period of support. Comprehensive measures are needed to boost the chances of reviving the industry. In order to secure competitiveness, the shipping companies need to make continuous efforts, prepare for the future by strengthening environmental regulations, and ensure that they have the ability to be flexible in their responses. The shipbuilding industry witnessed some improvement last year amid severe recession, but reforms are needed to address external and internal structural problems; further, to gain the characteristics of future leading industries, it is necessary to secure core technologies, as well as differentiated and specialized industrial competitiveness among rival countries through joint government intervention and joint R&D investment. Taking these steps will ensure that it has environment-friendly vessels and economic shipbuilding capabilities. The competitiveness of Busan Port should enable the utilization of the geopolitical characteristics of East Asia and contribute to: regional economic revitalization; development of its status as hub port; and securing the position of developed countries in East Asian logistics. For this purpose, it is necessary to establish a strategy to: expand the usability of shipowners/carriers; improve the quality of port operations; improve the portability of the smart system; expand the port of mega-ocean carriers; speed up port operations; and create low-cost ports. The establishment of a network of four countries will also require long-term global linkages. For example, there is a need to establish a logistics network between Eurasia and the European region, which will use the Russian Land Bridge System, as well as that of China.

• Journal of Digital Convergence
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• v.13 no.12
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• pp.89-97
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• 2015

Plant factory was started in Europe in the 1960. Thanks to the development of seeds science, nutrient study, environment control technology and automated systems, it has developed into the form of full artificial light system. In recent years, productivity of plant factory has increased with the convergence of ICT. An interest in plant factory has increased with several outstanding achievements. However, the plant factory industry is still stuck at an introductory stage and government investment has been reduced. In order to verify the feasibility of the plant factory, we conducted a survey targeting experts in politics, R&D and business field. We analyze the feasibility of investment in plant factory and strategies to enhance the competitiveness of plant factory.

• Journal of Technology Innovation
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• v.18 no.2
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• pp.121-145
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• 2010

This study relates to measure impact of green technology on industry sector by uses of industry greening indices. For this study, we performed patent trend analysis, technology-industry concordance analysis, and designed some industry greening indices. Through the results of this research, we found out the impact of Korean high priority green technologies on respective industries, and consequently identified which industries play an important role in the era of green innovation. IT related industries would catch somewhat weak attention in green technology policy, though they manufacture and use plenty of patents at present. Meanwhile, Energy related industry, such as battery industry would catch strong attention in green innovation, showed very high value of industry greening indices. In order to design proper R&D strategy for green technologies, understanding industry and market structure that can adapt and promote green technology innovation is important. In this context, this study could be an effective and systematic tool for assisting green innovation policy. Also, these indices developed are not limited to the case of green technology, other technologies can be used universally as a input for analysis.