• Title/Summary/Keyword: Quality Satisfaction

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The Causality among the Internal Customer Satisfaction, the External Customer Satisfaction and the Customer Loyalty of Medical Service (의료서비스의 내부고객만족, 외부고객만족 및 고객애호도의 인과관계)

  • Paik, Soo-Kyung
    • Journal of Preventive Medicine and Public Health
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    • v.35 no.3
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    • pp.236-244
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    • 2002
  • Objective : To empirically investigate the relationship of internal and external customer satisfactions, service quality, and customer loyalty in medical services. Methods : This essay proposes an integrated model to explain the causality of internal and external customer satisfactions, service quality, and customer loyalty. To this end, a structural model was developed, consisting of the following factors: internal and external customer satisfactions, service quality, and customer loyalty. The study included 214 sets of data, with 107 sets being collected for both out-patients and in-patients. The data were analyzed using AMOS 4.0. Results : We found the greater the internal customer satisfaction, the greater the out-patient quality of service quality. Secondly, the greater the service quality, the greater the external customer satisfaction of both in- and out-patients. The service quality of doctors, compared to that of the nurses, had a greater effect on external customer satisfaction. Thirdly, the service quality of doctors and nurses affected both internal and external customer satisfactions, which ultimately affected the customer loyalty. Finally the greater the external customer satisfaction, the greater the customer loyalty. Conclusion : This Study confirms the positive relationship among the internal and external customer satisfactions, service quality, and customer loyalty, which proves the doctors quality of service is the primary factor for external satisfaction, and customer loyalty relating to medical services.

The Effects of Customer Expectations & Satisfaction on Customer Loyalty in Restaurants (외식업체 고객의 서비스 품질 기대도/만족도가 고객 충성도에 미치는 영향)

  • 양일선;신서영;김혜영
    • Korean Journal of Community Nutrition
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    • v.5 no.2
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    • pp.225-235
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    • 2000
  • Service quality has become an important factor to meet customer satisfaction in the food service industry where competition is getting severe. Organizations are focused upon strengthening customer loyalty through customer satisfaction. Therefore, this study, taking customers as subjects, is intended to analyze factors affecting customer loyalty, on the basis of service quality satisfaction. In doing. so, the analysis has been done with 232 customers who are purchasing service from the food services industry, for general information, and service quality expectation, service quality satisfaction and overall satisfaction. The results of the study are as below. 1) From a factor analysis, the service quality expectation level of customer has been categorized into 4 factors, which are named General ′General management ′, ′Food′, ′Reliability′and ′Reputation′. 2) From the factor analysis, the service quality satisfaction level of customer has been categorized into 6 factors, which are named ′Employee attitude′, ′Food′, ′Reliability′, ′Atmosphere′, ′Reputation′ and ′Price′. 3) After classifying customers into 3 groups according to two criteria-"will buy the service again" and "will suggest to others", a comparison has been done for the service quality expectation dimension of customers by each customer group. The result shows that the group having both the "will buy the service again" and "will buy the service again "and "will suggest to others" criteria, that is, with higher customer loyalty, tend to have higher point than other group in factors of ′Food′, ′Reliability′, ′Reputation′(p〈.05). 4) As per the dimension of customer\`s service quality satisfaction level, factors like ′Employee attitude′, ′Food′, ′Reliability′, ′Atmosphere′, ′Reputation′, and ′Price′have shown differences according to each loyalty group(P〈.001). 5) Customers′overall satisfaction level according to each customer loyalty group has been found to be more important for the group having a higher loyalty level(p〈.001) 6) From the discriminant analysis with employing judging variables, such as the customer′s service quality expectation level, service quality satisfaction level and general satisfaction level, customer loyalty groups have been identified as accurately as 68.9% of the explanatory power.

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The Relationship of the Service Quality, Customer Satisfaction and Re-use Intention in Golf Culb (골프장 서비스품질, 고객만족과 재이용 의도간의 관계)

  • Lee Sang Suk
    • Journal of Korean Society for Quality Management
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    • v.32 no.3
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    • pp.10-28
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    • 2004
  • This research analysed the Interaction which focus on service quality perception, customer satisfaction, re-use intention in the golf club. First of all, we review the existing literature on measurement of service quality and management. As a result of this review and survey of the employer in golf club, thirteen factors emerged as important to the service management of the golf club; Reservation and Access(RSNA), Golf Course and Convenience Facilities(GCNF), Personal Services(PSER) and After Services(ASER). The structural equation model was utilized for analyzing the influence of service quality factors upon the customer satisfaction and re-use intention. Results show that service quality factors have a statistically significant impact on the customer satisfaction of the golf club. RSNA and GCNF investigated the factors influencing on the satisfaction degree of the customers. But the GCNF and PSER were not significant. Especially, GCNF factors directly influenced on the customer satisfaction and also indirectly impact on the intention of using again.

The Influences of Service Quality, Product Quality and Pricein University Foodservice on Customer Satisfaction (대학교 학생 식당의 서비스 품질, 메뉴 품질, 가격이 고객 만족에 미치는 영향 - 부산 지역을 중심으로 -)

  • Kim, Kwang-Ji;Cho, Yong-Bum
    • Culinary science and hospitality research
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    • v.13 no.3
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    • pp.127-136
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    • 2007
  • The purpose of this study was to elucidate the relationship of service quality, product quality, price and customer satisfaction. Data were collected from 214 customers at the university foodservice and analyzed with SPSS 14.0. The verified results in these research hypotheses are as follows. First, the relationship between the service quality and customer satisfaction shows that tangibles(t=2.444) and responsiveness(t=2.431) have significantly positive influence upon customer satisfaction. Second, it was indicated that product quality(t=12.711) also has significantly positive influence upon customer satisfaction. Third, price (t=0.051) has no positive effect on customer satisfaction. Managerial contributions, limitation, and future research directions are discussed at the end of the paper.

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The Structural Relationship of Customer Satisfaction and Behavioral Intentions for Service Quality of Department Stores (백화점의 서비스품질이 고객만족 및 행동의도에 미치는 영향)

  • Chun, Tae-Yoo;Park, No-Hyun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.1 s.160
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    • pp.85-94
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    • 2007
  • This study analysed the structural relationship of customer satisfaction and behavioral intentions for service quality. Service quality factors were defined as tangibles, reliability, responsiveness, assurance, and empathy. Behavioral intentions were defined as loyalty and brand switch. A LISREL model was used to develop dimensions of service quality and to investigate the structural relationship between overall service quality, customer satisfaction and behavioral intentions on department stores. The results and implications are that there is a significant relationship between service quality and overall satisfaction. Furthermore, a significant relationship exists between overall satisfaction and behavioral intentions. This study also shows that overall service quality affects customer satisfaction and behavioral intention.

The Influence of Dual-Earner Couples' Job Related Variables on Marital Satisfaction and Quality of Life (맞벌이부부의 직업관련변수가 결혼만족도와 삶의 질에 미치는 영향)

  • 고정자
    • Journal of the Korean Home Economics Association
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    • v.36 no.4
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    • pp.163-178
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    • 1998
  • This study is to identify the influence of dual-earner couples' job related variables on marital satisfaction and quality of life. For the data set 228 dual-earner couples living in Pusan, Korea were chosen. The data were analyzed using M, SD, t-test, one-way ANOVA, scheffe test, and path analysis. The findings of this study are as follows; First, the level of marital satisfaction and quality of life are higher for husbands than wives. Second, for husbands, the level of marital satisfaction were differed by husbands' housework participation, husbands' support, and job satisfaction. Whereas for wives, the level of marital satisfaction were differed by husbands' house work participation, husbnand's job stressorors, and wives' employment motivation. Third, for husbands, the level of quality of life were differed by husbands' housework participation, husbands' support, job satisfaction, and husbands' job stressors. Whereas for wives, the level of quality of life were differed by income, husbands' support, job satisfaction, working hours, husbands' job stressorors, and wives' employment motivation. Fourth, for husbands, marital satisfaction, job satisfaction, and working hours have significant direct effect on quality of life. Besides, husbands' job stressors, and husbands' and husbands' housework participation, and job satisfaction are indirectly associated with quality of life.

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The Effect of Information System Quality on Customer Value and Satisfaction in Hotel Comparison Sites

  • Kong, Choon-Moo;Jung, Ji-Hee
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.12
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    • pp.233-240
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    • 2018
  • In this study, variables were constructed based on prior research to examine the impact of information system quality (information quality, system quality, service quality), customer value and satisfaction in hotel comparison site. The samples consist of 205 survey data drawn from hotel comparison site users. The collected data were analyzed by SPSS 24.0 and AMOS 21.0. According to results of the reliability and validity test, all were found reliable, and all items were included. The results are as follows: first, Among the information system quality (information quality, system quality, and service quality) of the hotel comparison site, the information quality and service quality have positive effects on customer value. Second, the information system quality(information quality, system quality, and service quality) of the hotel comparison site has a positive effect on customer satisfaction. Third, the customer value of the hotel comparison site has a positive effect on customer satisfaction.

A Study on the Effects of Service Quality on Customers Satisfaction and Revisits to Foodservice Businesses - Focused in Jeonju Area - (외식업체의 서비스품질이 고객 만족도 및 재방문에 미치는 영향 - 전주지역을 중심으로 -)

  • Min, Kye-Hong
    • Korean journal of food and cookery science
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    • v.23 no.5
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    • pp.677-684
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    • 2007
  • This study analyzed the influence service quality has on customers satisfaction and revisits to foodservice enterprises located in the Jeonju area. The result are as followings. First, factor analysis was performed with 25 variables, drawing out five accessibility, materiality, assurance, speciality, and correspondence. Second, study model analysis showed that the service quality of foodservice operations located in the Jeonju area had an influence on customers satisfaction. This was especially significant for the factors of accessibility and materiality. Third, when considering customer satisfaction with restaurants, satisfaction with the area's image, and satisfaction with the area's sightseeing, we found that satisfaction with the restaurants and satisfaction with the area's image influenced revisits. This suggests that the higher a customer's satisfaction the more foodservice businesses they want to visit. Thus the foodservice businesses located in the Jeonju area must promote service quality so that customers are satisfied and repeatedly visit the restaurants.

Structural Relationships between Quality, Satisfaction, and Behavioral Intentions in Rural Responsible Tourism: Moderating Effects of Age (농촌 공정관광의 품질과 만족이 행동의도에 미치는 영향)

  • Kim, Kyung-Hee;Lee, Sun-Min
    • The Korean Journal of Community Living Science
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    • v.26 no.3
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    • pp.523-540
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    • 2015
  • This study examines the structural relationships between service quality, satisfaction, and behavioral intentions in responsible tourism. In particular, the study focuses on moderating effects of age. Data were collected from 471 tourists from seven responsible tourism agencies. SPSS 20.0 and AMOS 18.0 were used for frequency, reliability, exploratory factor, confirmatory factor, and path analyses. The results of a exploratory factor analysis yield two dimensions of service quality (functional quality and technical quality). The results of structural equation modeling indicate that functional quality and technical quality had positive effects on satisfaction, which in turn had a positive effect on behavioral intentions. In addition, age moderated the relationships between service quality, satisfaction, and behavioral intentions such that functional quality had a positive effect on satisfaction in the group of tourists in their twenties and thirties and that functional quality and technical quality were important factors for tourists in their forties. The results are expected to help responsible tourism communities better manage service quality to increase tourist satisfaction.

A Study on the Mediating Effect of Customer Orientation between O2O Service Quality and Customers' Perceived Service Satisfaction

  • KANG, Min-Jung;WU, Zhuolun;HWANG, Hee-Joong
    • Journal of Distribution Science
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    • v.19 no.2
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    • pp.37-44
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    • 2021
  • Purpose: O2O (Online to Offline) is an internet-based platform. The purpose of this study is to confirm the effect of service quality of O2O food delivery service on service satisfaction, and whether customer orientation mediates the relationship between service quality and service satisfaction. Research design, data and methodology: This paper surveyed Chinese consumers using the O2O food delivery platform through a questionnaire technique. Smart PLS 3.0 was used to verify the hypothesis of this study. PLS is characterized by the advantage of minimizing measurement errors and maximizing the influence of each factor. Results: It was confirmed that O2O food delivery companies need to increase service quality (information quality, product quality, and social quality, system quality) in order to obtain customer satisfaction. Additionally, the perceived customer orientation was found to completely mediate the relationship between perceived service quality (information quality, product quality) and perceived service satisfaction. Conclusions: The service level of the O2O delivery company to the customer's request when a problem occurs in the customer's order must be raised to increase the customer's satisfaction. For example, timely response to customer inquiries and timely feedback of delivery information to customers during the delivery process should improve the quality of after-sales service.