• 아태비즈니스연구
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• 제13권3호
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• pp.35-57
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• 2022

Purpose - This study aims to conceptualize the construct of social media (SM) fatigue. Design/methodology/approach - A qualitative approach is employed to understand how SM users currently perceive (or interpret) the goals of SM usage and to conceptualize SM fatigue and its dimensions. We collected data through in-depth interviews of three SM users and group discussions among eighty SM users. Findings - we draw a definition of SM fatigue from a resource view that excessive SM use might lead to SM fatigue by depleting the internal resources of SM users. Further, through the analysis of the qualitative data from interviews and group discussions, we find the multi-dimensional nature of SM fatigue and identify five dimensions of SM fatigue-fatigue from the social obligation to interact with people, the importance of self-appearance, the quality of information, the quantity of information, and undesirable events-and common sources of fatigue in each dimension. Research implications or Originality - The conceptualization of SM fatigue elaborated in this study could enable scientific exploration of the role of SM fatigue in users' attitudes or behavior formation and change. On a practical front, this study would be valuable to companies by facilitating systematic investigations of their customers' fatigue through the lens of the SM fatigue dimensions.

• 유통과학연구
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• 제20권11호
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• pp.11-17
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• 2022

Purpose: This article explores the experiences of Research Universities (RU) on distribution-support technologies in commercialisation with a specific focus in the Malaysian context. Research design, data and methodology: A qualitative research was carried out, in which six RU were interviewed. A structured interview was conducted. To analyse and interpret the data was using an approach adopted in qualitative thematic strategy. The findings were transcribed using Atlas.ti software to analyse related themes through a thematic analysis approach to link theories. Results: The findings provide useful insights into the significant roles of distribution-support technologies on the commercialisation strategy and impacts on the ecosystem of innovation and commercialisation in providing the importance of Distribution-support Technologies to strengthen the role of university-industry-community relation to drive the economy towards a high-income nation. Conclusions: This study will contribute theory through commercialisation literature by adding new knowledge concerning the link between universities and distribution-support technologies in commercialisation. Therefore, the practical contributions are significant for universities; industries; research institutes; government and societies to develop and plan strategically for effective, strategic and sustainable distribution-support technologies in innovation and commercialisation ecosystem.

• 산경연구논집
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• 제14권1호
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• pp.49-56
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• 2023

Purpose: This research aims to explore the impact of fashion marketing on the sales of luxury brand items and to identify the strategies that can be used to market luxury fashion items successfully, addressing the research gap of how fashion marketing can lead to increased sales, customer loyalty, and satisfaction for luxury brand items. Research design, data and methodology: The present study conducted the method of the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) which is a reporting guideline for methodical assessments and meta-analyses. It offers a consistent approach for conducting and reporting these types of studies, which can help to improve their quality and transparency. Results: The findings indicated that fashion marketing can positively impact luxury brand sales. It can significantly increase the number of luxury brand purchases. the presence of the quality label increased the participants' purchase intention and attitude towards the brand, suggesting that the quality label can create a positive perception of the brand and increase the likelihood of purchasing. Conclusions: This research concludes that fashion marketing can have a positive effect on improved customer recognition of the brand. Thus, companies should focus on developing campaigns that capture the attention of potential consumers, creating an emotional connection with them.

• 산경연구논집
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• 제15권6호
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• pp.25-32
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• 2024

Purpose: This research explores to (1) identify the leading challenges that the beauty care industry faces currently, which includes sustainable development, ethics, and industry laws, (2) describe how these challenges impact industries' practices and customer experience, and (3) propose plausible strategies to address these issues in an effort to enhance sustainability, ethical business practices, and compliance with legal norms in the beauty care industry. Research design, data and methodology: The research approach used is the systematic literature review approach to identify the relevant literature that addresses the current challenges in the beauty care industry and to assess the results of prior studies. Results: The finding indicated the following solutions to handle the current issues in the beauty industry: Solution to (1) Environmental Impact: Sustainable Production and Packaging, (2) Ethical Concerns: Enhancing Supply Chain Transparency, (3) Regulatory Challenges: Proactive Compliance and International Standardization, and (4) Technological Challenges: Personalization and Digital Engagement. Conclusion: Based on the conclusions made in the findings' section, this research examines the implications of the solutions to provide an insight into how the strategies can guide future practices in the beauty care industry. It also points out how these insights can be applied by industry practitioners to improve sector operational and strategic performance.

• 유통과학연구
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• 제22권5호
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• pp.105-115
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• 2024

Purpose: The purpose of the current study is to highlight the drivers of corporate environmentally and socially sustainable performance among different players including airlines, caterers, suppliers and logistics companies in the flight catering supply chain. Research design, data and methodology: Based on a qualitative research approach this study employed in-depth semi-structured interviews exploring the drivers of corporate sustainable performance with management from major in-flight catering stakeholders (n=23) from the perspective of constructivism. Using the snowball sampling approach, interviewees were carefully chosen to represent a diverse range of supply chain contexts (airlines, catering, non-food suppliers, and logistics companies). Results: By focusing on the complex context of multiple supply chain partners, the study identified a range of complex relationships between the drivers of sustainable performance in the supply chain: firm-led drivers, factors influencing firm-led drivers, partial influencers, and additional factor, cost. Conclusions: This study emphasizes that some drivers do not play an absolute role and has highlighted that there is a need for companies to change the attitude, that is to pay more than 'lip service' to improving sustainable performance. This study develops a theoretical framework of the drivers of corporate sustainable performance, along with its practical industry implications.

• Asia pacific journal of information systems
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• 제32권1호
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• pp.92-124
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• 2022

Providing services using kiosks is actively carried out between suppliers and consumers. These service processes have recently begun to play a dominant role in transactions. However, previous self-service technology (SST) studies or kiosks have not fully reflected the changing environment surrounding these different technologies. To cover the updated business environments, we combined qualitative and quantitative research methods. Through qualitative research and a review of previous studies, the variables emphasized as motivations and constraints for kiosks use and those that can be newly illuminated were selected for this study. We then applied the variables to the research model to assess their influence. In terms of the motivations for using kiosks, the results suggest that perceived usefulness and compatibility as service quality, forced use, and perceived service providers' efficiency as provider polices, absorptive capacity, and habit as an individual characteristic and social influence as a subjective norm have a significant effect on the attitude toward kiosks. In terms of constraints, difficult to use and need for interaction predicts the attitude toward kiosks. Attitude toward kiosks, perceived behavioral control, and social influence are directly related to the intention to use kiosks. Lastly, intention to use kiosks plays a significant role as an antecedent of revisit intention. Using these empirical results, we propose both academic and practical implications for future kiosks use.

• 대한한방내과학회지
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• 제33권4호
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• pp.543-557
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• 2012

Objectives : The purpose of this study which adopted a qualitative method was to evaluate blood pressure management behaviors of pre- and stage 1 hypertension patients and to provide fundamental data for developing a strategy about proper oriental medical treatment through analyzing factors related to a moxibustion clinical trial. Methods : Semi-structured interviews that focused on personal experiences with hypertension and its management were conducted with 10 hypertensive patients. The interviews lasted for approximately 50 minutes. Results : Most participants recognized that the direct cause of high blood pressure was unhealthy behavior rather than inheritance. Thus, the hypertensive patient believed they could recover their blood pressure to a normal level through removing the direct cause of hypertension instead of taking drugs. The reasons for these statements were that the drugs for controlling hypertension are not natural and they may have side effects. On future management plan of patients, most of them will continue to keep moxibustion and healthy behavior in the well-controlled blood pressure group. However in the uncontrolled blood pressure group, there was an increasing tendency to begin medication. Conclusions : For developing a strategy for an individual approach to hypertension management, we need to develop a client-centered attitude and strategy. That is, we need to tailor our approach to individual cases to avoid generalizations and stereotyping when developing an adherence increasing strategy.

• 한국콘텐츠학회논문지
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• 제13권10호
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• pp.313-324
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• 2013

본 연구는 2006년부터 2012년까지 이루어진 자활 참여자의 자활 경험과 전망에 대한 종단적 질적연구이다. 연구자는 총 12인에 대한 심층면접 자료에 대해 근거이론 분석을 시도하였다. 개방코딩 결과 삶의 경험, 자활의 경험 및 성공과 실패, 변화 및 자활 전망에 대해 총 181개의 개념이 도출되었다. 축코딩을 통한 패러다임분석에서 자활 성공의 인과적 조건으로 일과 교육의 기회 및 자활을 위한 노력이 제시되었다. 중심현상은 자활 제도에 적응하며 현상유지와 안주를 하는 것으로 나타났고, 이에 대한 맥락적 조건들은 피하고 싶은 빈곤 경험 및 안정적 자녀양육으로 나타났다. 공동체 실패를 경험한 경우, 내부의 갈등과 수익창출 실패가 맥락적 조건으로 작용하였다. 중심현상에 대한 상호작용 전략은 부족한 자활공동체 지원과 통합급여 방식이라는 중재적 조건을 통해 촉진되었다. 이러한 중재적 조건 하에서는 공동체로 독립하는 것은 위험으로 인식되어, 제도의 목표를 향한 인과적 조건과 제도에 안주하려는 중심현상간의 괴리가 발견되었다. 이러한 분석은 정책 입안자와 참여자가 생각하는 자활의 의미가 다를 수 있으며, 현행 자활모델이 보다 참여자가 처한 상황을 반영하여 현장중심의 자활유인을 제시해야 한다는 정책적 함의를 제공한다.

• Journal of Preventive Medicine and Public Health
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• 제41권4호
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• pp.255-264
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• 2008

Objectives: This study adopted a qualitative method to explore the layman's beliefs and experience concerning high blood pressure and its management in order to develop a strategy to increase adherence to proper medical treatment. Methods: Semi-structured interviews that focused on personal experiences with hypertension and its management were conducted with 26 hypertensive patients. The participants were selected according to a BP above 140/90 mmHg (hypertension stage 1), based on the seventh report of the Joint National Committee on prevention, detection, evaluation and treatment of high blood pressure (JNC-VII). The interviews lasted for approximately 30 minutes (range: 20-60 minutes). The resulting questions were formulated into open-ended questions. The interview questionnaire was composed 17 items to examine non-adherence to treatment and 19 items to examine adherence to treatment. Results: Most participants recognized that the direct cause of high blood pressure was unhealthy behavior rather than inheritance. Thus, the hypertensive patient believed they could recover their blood pressure to a normal level through removing the direct cause of hypertension (weight reduction, diet, exercise) instead of taking drugs. The reasons for these statements were that the drugs for controlling hypertension are not natural or they are artificial, and they may have side effects, and drugs are not treatment for the root cause of hypertension. Most of the hypertensive patients chose to manage their behaviors as soon as they knew their blood pressure was high. Therefore, we should not divide the subjects into two groups according to their taking drugs or not, but they should be divided into two groups according to their willingness or not to manage their condition. Conclusions: For developing a strategy for an individual approach to hypertension management, we need to develop a client-centered attitude and strategy. That is, we need to tailor our approach to individual cases to avoid generalizations and stereotyping when developing an adherence increasing strategy.

• 대한수학교육학회지:학교수학
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• 제7권3호
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• pp.287-301
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• 2005

현재의 지식기반 사회에서 교사의 전문성 신장은 끊임없이 요구되고 있는 바 이는 임용전의 교육만이 아니라 임용 후 현직 교육의 중요성을 대두시킨다. 이러한 중요성 때문에 많은 현직 교육에 대한 연구가 있어왔지만 대부분의 연구가 설문지 분석을 통한 양적 연구에 머물고, 특히 수학과 교과직무연수만의 문제점을 찾으려는 시도는 미약하였다. 이에 이 연구에서는 질적 연구 방법인 심층 면담을 통하여 ,수학과 교과직무연수의 실태를 알아보고 문제점과 개선 방향을 찾아보고자 하였다. 그 결과 수학과 교과직무연수의 호응도가 낮은 것을 발견하고 그 이유를 분석하였으며 더불어 연수 결과의 현장 적용 실태와 문제점 및 이러한 문제점들의 개선방향을 모색하여 제시하였다.