• 제목/요약/키워드: Purchasing needs

검색결과 301건 처리시간 0.026초

영양사 유무에 따른 재가노인 급식서비스 제공기관의 실태 분석 (Analyzing the Operational Differences of Foodservice Center for Homebound elderly by the Presence of the Dietitian)

  • 정현영;양일선;채인숙;이해영
    • 대한영양사협회학술지
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    • 제10권2호
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    • pp.197-204
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    • 2004
  • The purposes of this study was to analyze the operational difference of foodservice center for homebound elderly by the presence of the dietitian. The questionnaire was developed to measure all variables for menu management and distributed to 103 meal service centers in charge of congregate meal service program and 57 centers for home-delivered meal service program. The data of 160 centers in charge of congregate meal service and home-delivered service centers were usable for analysis. Statistical data analysis was completed using the SAS 8.1 package program for descriptive analysis and chi-square test. Only 21.9% meal service centers had dietitians, what is more, they were not professionals who did menu management but foodservice managers, volunteers, cook or social workers. The current foodservice programs for the homebound elderly were operated without professional. In the part of menu managemet, dietitians were more actively involved in menu planning in the elderly foodservice center in the presence of the dietitians. The performance level of healthcare service was not significantly different, but the nutrition education in the elderly foodservice center with the dietitians was more frequently performed than that without the dietitians(p<0.05). In the food purchasing and food production management, the significant differences were shown that in the elderly foodservice centers in the presence of the dietitians, the proportion of the contract purchasing was significantly higher than that of direct purchasing(p<0.01). In food sanitary management, the significant differences were not shown in the part of management of keeping meal for identifying the cause of food-borne illness and left-over, but the sanitation education for the foodservice employees was performed more frequently by the presence of the dietitians(p<0.01). In conclusion, the foodservice management was more systematically conducted in the elderly foodservice centers in the presence of the dietitians than that without dietitians. The elderly foodservice program has offered the health-related support for homebound elderly. Although there were several problems in elderly foodservice management, the program delivered well-targeted, effective, and efficient nutrition services and wide range of supportive service to the at-risk older population. It needs to be managed by professional for the improvement in the elderly foodservice.

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유기농 커피 선택 동기가 소비자태도 및 구매의도에 미치는 영향 - 서울 지역 유기농 커피 전문점을 중심으로 - (Impact of Choice Motives on Consumer Attitudes and Purchase Intentions regarding Organic Coffee - Study Performed at Organic Coffee Shops in and around Seoul -)

  • 한수정;김금정;이경희
    • 동아시아식생활학회지
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    • 제25권5호
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    • pp.911-921
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    • 2015
  • This study aimed to examine the choice motives for organic coffee and investigate how these motives influence consumer attitudes and purchase intentions regarding organic coffee. A survey was administered to people visiting organic coffee shops in Seoul. Analyses of frequency, descriptive statistics, factor and reliability, ANOVA, correlation, and regression were conducted using SPSS 20.0. Six factors were demonstrated as motives for choosing organic coffee: health, price, reliability, familiarity, sensory appeal, and environment friendliness. Among six factors, "reliability" and "environment friendliness" were positively associated with consumer attitudes, which had a significant impact on purchase intentions. This study is one of the first to examine the relationship between consumer attitudes and purchase intentions focusing on organic coffee. Although the organic coffee market has high potential, its theoretical background has been under developed. By revealing choice motives for organic coffee, this study could provide basic information on how to satisfy consumer needs and promote purchasing. In addition, by understanding needs of diverse and specific coffee consumer groups, effective marketing strategies can be developed with a focus on organic coffee. Especially, environment-friendly and reliable organic coffee can satisfy consumers, maximize profits, and improve brand value.

액티브 시니어 남성의 아웃도어 웨어 구매 및 착용 실태 (A Study on Purchase and Wearing Condition of Outdoor Wear among Active Senior Males)

  • 김지은;김은경
    • 한국의류산업학회지
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    • 제19권6호
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    • pp.736-748
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    • 2017
  • This study was carried out to offer basic data that can be used for clothing industry for active senior males emerging as a new consumer bracket in the rapid aging age. To this end, this study conducted a questionnaire survey on consumers' wearing condition targeting active senior males. As a result of the questionnaire survey targeting active senior males, the outdoor wear items that they had the most were windbreaker jackets, long pants, and they said the most important reason for their preferred brand was wearing sensation. The matters to consider in purchasing outdoor wear were also wearing sensation and size. Consequently, the active senior males regard wearing sensation as very important. The measurements that they felt uncomfortable by body part were the abdominal extension circumference, sleeve length and jacket length of a jacket, and the rise and lengths of pants. To design the outdoor wear patterns suitable for the active senior male's body type, the pattern measurements of these body parts need to be modified. From the fact-finding survey result on outdoor wear companies, their measurement indicating method was the same for jackets, but each brand used different methods for pants. Based on the results of this survey, outdoor wear needs to be developed to meet active senior needs.

공공도서관 메이커스페이스 담당자의 운영 경험 연구 (Librarians' Experiences of Facilitating Makerspace in Public Libraries)

  • 김수정;이종욱;오상희
    • 한국도서관정보학회지
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    • 제50권4호
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    • pp.249-272
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    • 2019
  • 본 연구의 목적은 국내 공공도서관 메이커스페이스 운영 담당자를 대상으로 이들의 운영 경험을 조사하여 주요 업무, 필요 역량, 교육 경험 및 요구, 향후 계획 등을 파악하는 것이다. 이를 위해 7개의 국내 공공도서관 메이커스페이스에서 운영을 담당하고 있는 11명의 사서 및 직원과 1명의 관장을 대상으로 반구조화된 면담을 수행하였다. 연구결과를 살펴보면, 공공도서관 메이커스페이스 사서와 담당자들은 국가공모사업이나 자체예산을 확보하여 메이커스페이스를 총괄, 관리하고, 교육프로그램을 기획하는 일에 주력하고 있었다. 이들은 기술 리터러시, 주제 지식, 도서관 프로그램 기획 능력, 배우려는 자세와 호기심, 커뮤니케이션 스킬, 리더십, 디자인 사고 등을 필요 역량으로 언급했다. 또한 이들은 메이커스페이스의 공간 확장, 장비 구입, 프로그램 개발 등의 향후 계획을 가지고 있었다. 본 연구의 결과는 현재 공공도서관 메이커스페이스를 운영하고 있거나 구축할 계획이 있는 도서관 관계자들에게 메이커스페이스 담당자들이 경험하는 실질적인 이슈와 교육 요구 등을 이해하는데 도움을 줄 것으로 기대한다.

개발제한구역의 농촌마을 개발 전략 수립을 위한 주민수요조사 분석 - 대청호변 마을을 중심으로 - (A Study on Residents Needs Survey and Analysis for Rural Village Development Planning - With Villages on Surrounding Area of Daecheong Dam -)

  • 김대식;권용대;김재홍
    • 농업과학연구
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    • 제37권3호
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    • pp.523-534
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    • 2010
  • This paper aims to develop a revitalized strategy for Daecheongdong district located on surrounding area of Daecheong dam, which general development projects are restricted by the acts of Green-belt area and Water supply protection zone. The study area consists of 13 villages in Donggu, Daejeon city. This study performed not only survey of amenity and human resources in the whole study area, but also development of new strategy integrating $1^{st}$, $2^{nd}$, and $3^{rd}$ industries for agriculture with potential. In the sample survey to 11% of village people, the new strategy was accepted positively with 88% of Understanding and 65% of Agreement in answer. The composition plans of farming association and total brand in the study area were agreed by 30% of residents with strong opinion. Representative groups of people living in Donggu, outside of the study area, have also positive opinion of 86% for Purchasing of agricultural products, 89% of Experience tourism, and 61% of Corporation for the study area, which the answering rate was 11% among 326 people. Finally, this study also investigated the corresponding Acts on performing of the new projects extracted in this study.

20대 남녀 소비자의 니트웨어 구매 행동과 선호도 비교 - 성별과 년도를 중심으로 - (Comparison of Knitwear Preference and Buying Behavior in Their 20's Male and Female - Focused on Gender and the Times -)

  • 이영주
    • 한국의상디자인학회지
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    • 제15권4호
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    • pp.29-45
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    • 2013
  • The purpose of this study is to provide base line data required to establish a viable knitwear marketing strategy targeting young people by comparing and analyzing preference and buying behavior of customers in their twenties. A survey was conducted in 2009 and 2013 on people in their 20's male and female living in Busan. The total of 362 people participated in the survey and the results are as follows: Firstly, the seeking factors for knitwear were utilization factor, functionality factor, care for clothing factor, economics factor and vogue factor. Secondly, a differentiated marketing strategy targeting 20-something customers needs to be established as there was a steep rise in the number of customers purchasing clothes on online shopping malls using smart phone devices according to the survey.'Low-price, broad-line strategy'is also required as those surveyed preferred stores offering a wide choice of designs with reasonable price. Considering the survey results that a growing number of people tended to buy a variety of knitwear items regardless of the seasons, knitwear production needs to be diversified in terms of designs and materials. Thirdly, the survey revealed that pastel-colored knitwear was preferred for spring/summer season whereas knitwear with achromatic colors was voted the most-preferred one during the autumn and winter season. In terms of knitwear shapes, the gap between genders continues to narrow and tendency sensitive to fashion trend became more apparent reflecting the change of the times.

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Comparison of Virtual Avatars by Using Automatic and Manual Method

  • Lim, Ho-Sun;Istook, Cynthia L.
    • 한국의류학회지
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    • 제34권12호
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    • pp.1968-1979
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    • 2010
  • New technology that includes 3D body scanning, digital virtual human, and digital virtual garments has had a significant impact on the current apparel industry. Virtual simulation technology enables the visualization of a 3D virtual garment on a virtual avatar so that consumers can try on garments with their virtual avatars before purchasing. However, the manual virtual avatar provided for online apparel shopping currently has revealed limitations on the different body sizes and shapes of customers. This study analyzes the process of designing the automatic virtual avatar and the manual virtual avatar using OptiTex software; in addition, the study compares the practicality of the automatic virtual avatar with that of the manual virtual avatar. Data was examined by evaluating how much each virtual avatar is similar to the real body and how well it matched the needs of the current apparel industry. In the study, Avatar 1 was automatically created from three-dimensional body scan data and Avatar 2 was manually created from body measurements. The virtual avatar images laid over a real body image and the results were evaluated by comparing the simulated sizes of virtual avatars with those of a real body. Consequently, Avatar 1 was evaluated as more similar to the real body than Avatar 2 in all five body shapes. This study illustrates that an automatic virtual avatar might solve the fit problem that is the most common reason for a high return rate for online shopping. The results show that future virtual simulation technology needs to be improved for the practicality of the virtual avatars.

대형할인점 진입에 따른 재래시장에의 영향 및 재래시장 활성화 방안에 관한 연구 (The Study on the Impact of the Large Discount Store Entry on Conventional Market and on the Methods of Revitalization of Conventional Market)

  • 박성용;이상호;오태현
    • 산학경영연구
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    • 제14권
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    • pp.95-128
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    • 2001
  • LG-mart, E-mart 같은 대형할인점의 중소도시에의 진입은 백화점 또는 소형규모의 할인점 같은 다른 유통형태의 진입때 보다 중소소매상점, 재래시장등에 커다란 영향을 미치고 있다. 특히 자금력, 판매력, 구매력, 수요기반 등이 훨씬 열악한 중소도시의 상인들에게는 생존의 문제이다. 이들이 지역경제에 미치는 영향을 고려하여 법적인, 행정적인 규제와 보호만 하는 것은 근본적인 문제를 해결하는 방법이 아닐 수 도 있다. 소비자들은 그들의 욕구를, 충족시키기 위해 구매하지, 중소소매상점, 재래시장 등의 어려움 때문에 구매하지 않기 때문이다. 고객의 욕구와 필요를 만족시키지 못하는 소매업태는 장기적으로 생존할 수 가 없다. 대형할인점의 진입에 따른 재래시장에 미치는 영향을 고찰하기 위해서는 전체적인 유통구조에서, 소비자의 입장에서 제품과 구매장소와의 연관성, 경쟁관계 등을 조사함으로써 유통시장의 현주소를 파악하고, 장기적인 측면에서 재래상가의 활성화방안을 논의하는 것이 중요하다. 이 연구에서는 최종소비자 입장에서 유통구조의 현황을 분석해보고, 이에 관련된 정책의 정당성을 소비자 입장에서 분석해본다.

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메타버스를 활용한 반려견 패션쇼 프로그램 개발 연구 (A Study on the Development of a Dog Fashion Show Program Using Metaverse)

  • 편진범;선우희은;홍윤서;김정이
    • 한국인터넷방송통신학회논문지
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    • 제23권1호
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    • pp.101-107
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    • 2023
  • 본 연구는 메타버스 반려견 패션쇼가 지닐 컨셉과 기능을 연구, 개발하는 데 그 목적이 있다. 현재 반려동물 관련 산업이 빠르게 성장하면서 자연스럽게 반려동물 패션산업도 성장하고 있다. 하지만 빠르게 성장하는 패션산업과는 다르게 견주들의 니즈를 충족시키기엔 부족했다. 따라서 본 연구에서는 기존 반려동물 의류 구매 시 발생하는 문제점들은 메타버스를 통해 보완하여 메타버스 반려견 패션쇼를 개발하고자 하였다. 연구 방법으로는 첫째, 실제 반려동물 관련 산업에 대한 상승세와 메타버스 및 가상 패션쇼의 사회적 동향 조사를 실시하였다. 둘째, 사용자 요구분석을 통해 기존 반려견 의류 구매 특성을 살펴보고 견주의 니즈를 도출하였다. 셋째, 이에 적합한 콘텐츠의 형태를 설정하고 메타버스라는 새로운 콘텐츠 소비환경을 분석하여 도출하였다. 마지막으로 견주들에게 만족감을 줄 수 있도록 기능을 도출하여 개발하였다. 향후에는 이를 토대로 실제 반려견 의류 사업과 연결, 명확한 결제 시스템을 연구할 필요가 있다.

주부들의 식품안전 관련 구매행동 및 정보요구도 조사 (A Survey on the Housewives' Purchasing Behavior and Needs for Food Safety Information)

  • 김규동;이정윤
    • 한국식품영양과학회지
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    • 제39권3호
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    • pp.392-398
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    • 2010
  • 본 연구는 주부들의 식품안전과 관련한 식품구매행동과 식품안전에 대한 정보요구도를 조사하기 위하여 수행되었다. 연구를 위한 자료는 서울 및 수도권 지역 거주 만 20세 이상의 주부를 대상으로 2009년 3월 9일부터 4월 3일까지 수집되었다. 결과를 요약하면 첫째, 식품안전 관련 구매행동에서 '유통기한을 확인'한다는 응답이 4.59로 가장 높았고, '국내산 구입'(4.08), '가격보다 안전을 고려'(3.66) 등이 다음으로 높게 나타났다. 둘째, 식품안전에 관한 교육 경험이 있다고 응답한 사람은 18.5%에 그쳤는데, 식품안전 위해요소에 관한 항목별 지식수준에 있어 '환경호르몬' 항목은 정답률이 89.1%로 가장 높았고 '광우병' 항목은 25.8%로 가장 낮았으며, 전체 지식수준은 총 13점 만점에 평균 8.56점으로 그다지 높지 않은 것으로 나타났다. 셋째, 식품안전에 관한 정보탐색도는 2.61로 낮게 나타났는데, 식품안전에 관한 정보원천으로는 TV/라디오가 4.04로 가장 높았고 신문/잡지(3.80), 인터넷(3.44), 가족/친지/친구(3.39) 등이 다음으로 높게 나타났다. 넷째, 식품안전에 관한 정보요구도는 3.82로 높게 나타나 평소 식품안전에 관한 정보를 많이 필요로 하고 있는 것으로 나타났다. 따라서 정부, 제조업자, 가공 및 유통업자 등은 식품안전 및 식품위해요소들에 관한 정확하고 충분한 정보를 다양한 정보원을 통해 제공해야 하며 또한 각종 교육프로그램을 개발 및 운영하여야 한다. 이를 통해, 보다 적극적인 소비자들의 정보탐색 활동을 유도하고 식품안전관련 지식수준을 향상시켜 나감으로써, 궁극적으로 소비자들의 안전을 고려한 올바른 식품구매행동을 유도해 나가야 할 것이다.