• 한국의류학회지
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• 제42권6호
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• pp.1025-1038
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• 2018

This study identifies the socio-psychological factors on athleisure wear purchase behavior and focuses on the effects of participation motives in sports leisure activity. This research compares athleisure wear purchase behavior among the three groups segmented by participation motives for sports and leisure activity. An online survey on male and female consumers between the ages of 20 and 50 provided 319 responses that were analyzed using SPSS 20.0. The factor analysis and reliability analysis, cluster analysis, variance analysis, Duncan test, and Chi square test were conducted. The results were: 1) From a result of the factor analysis on consumers' sports leisure participation motives clearly showed factorial structures including social interaction, physical health, and pleasant feeling. 2) Cluster analysis indicated three groups of participation motives in sports and leisure activity such as passive motivating type, social interaction type, and wellness type. 3) Consumer groups showed significant differences in purchase reasons, preferred brands, product items, and pursued performance attributes for purchasing athleisure wear products.

• 한국의류학회지
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• 제46권1호
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• pp.1-16
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• 2022

To develop functional workwear for fishing, this study investigated the working conditions, inconveniences and problems associated with workwear, and functions required for workwear. A questionnaire was used for the study, and SPSS 26.0 was used for the analysis. In total, 124 fishermen participated in this survey (ages: 53.2 ± 11.9), consisting of 84.7% males and 15.3% females. The number of participants whose work experience was more than 10 years and less than 20 years was 46, accounting for 37.1%. Most fishing industry was in danger of getting hit by machinery or clothes. Fishermen preferred two-piece style workwear, and a waterproof fabric was the most important factor considered while purchasing the workwear. Their discomfort while moving in their workwear was attributed to the stretching of their hips, thighs, crotch, and knees when lifting their legs or squatting. Preferences depended on the type of fishery and the age of fishermen. Protection was emphasized for aquaculture fishing, while the activity was emphasized for capture fishing. People in their 50s emphasized the protection provided by the workwear, while others emphasized the activity. In the future, substantial research is necessary to develop workwear that reflects fishermen's requirements.

• 한국의류산업학회지
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• 제15권1호
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• pp.116-129
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• 2013

This research analyzes the status of clothes purchase and the size fit of the clothes for kindergarten children in the Daegu city area. The total of 344 questionnaires were analyzed. The summary and the conclusion are as follows: First, the frequency of accompanying children when purchasing appeared mostly 'sometimes accompany'. Second, the parents appeared 'sometimes reflect children's opinions'. Third, the main information source was 'store display'. The main place of purchase was large discount stores, internet home-shopping, and department stores (respectively) with significant differences in the age of the parent(p<.05) and monthly incomes(p<.001). In the clothes size selection, 72.1% of the parents selected 'one size larger' at time purchase and showed asignificant difference by monthly income. Repair-experience after purchase appeared in 31.4% of the samples because of the inadequate length and width of the clothes. The unfit clothes parts were in the order of pant length, sleeve length, waist part, jacket length, pant width, hip part, and crotch, which showed a significant difference in children based on gender. The salient purchasing point for child clothing was in the order of 'size fit', 'color and pattern', 'design' and 'convenience in action'. It is important to consider that kindergarten children need adequate size for growing and convenient pattern designs (that include materials at stretching parts) for positive acting because they are in a period of frequent activity and growth.

• 한국생활과학회지
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• 제19권6호
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• pp.1083-1094
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• 2010

The purpose of this study is to provide a fundamental research data that is necessary in an education of dietary life so that the students have sound dietary life through a right food purchase after investigating perception of children's dietary habit and activity, food labelling, and nutrition labelling for 400 students of the 5 and 6th grades. The result of the study are as followings. In terms of perception questions over food labelling, on the whole, "know it little bit" was the highest. Girls and country was higher than boys and city. A list of item that is important in contents of food labelling were period of circulation, data of manufacturing, price, used ingredient, origin of product, nutrition contain labelling, manufacturer, quantity in contents(quantity, the number). A meaningful difference was shown in gender(p<.05) and area(p<.01). In 30 perception questions over nutrition labelling, "know it little bit" was the most, and girls and country were higher than boys and city. In ascertaining nutrition labelling at the time of purchasing the food, "look often" was the most. Girls and city were higher than boys and Gun in average but no difference was statistically shown in knowledge mark in utilization and perception of nutrition labelling. The response rate in girls(p<.01) and country(p<.05) was higher in a question of "if nutrition labelling is displayed, nutriment that is harmful for our body will be eaten less" and girls' response rate was higher in the question of "being educated for my health". Therefore, practice centered nutrition education is necessary to purchase the food after ascertaining food nutrition labelling out of an attitude in habitually purchasing the processed food. The students develop comprehensible food nutrition labelling the direction to emphasizing nutrition educational labelling and recognizing that the healthy nutriment is contained without conventional and food safety centered labelling should be changed.

• 산학경영연구
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• 제14권
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• pp.63-76
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• 2001

기업 서비스(business services)는 제조업이나 서비스업에 제공되는 산업재적 성격의 서비스로서 서비스 산업에서 매우 빠르게 성장하는 동시에 높은 비중을 차지하고 있다. 이러한 중요성에도 불구하고 기업 서비스 분야 연구는 상대적으로 소흘히 다루어져 왔다. Matthyssens and Vandenbempt(1998)는 기존의 서비스 연구 중에서 산업재 서비스의 관리 및 마케팅 연구는 상대적으로 비중이 적다고 하였고, Morris and Davis(1992)와 Moore and Schlegelmilch(1994) 역시 산업재 서비스 마케팅 연구의 부족과 이 분야의 보다 많은 관심과 연구의 필요성을 지적하고 있다. 본 연구에서는 한국 기업을 대상으로 기업 서비스 소싱 유형 및 전략에 관하여 실증적으로 고찰하였다. 연구 결과를 요약하면, 공급자 충성도가 관여도에 관계없이 공급자 선정 결정에 영향을 미치지 못하고 있으며, 가격 요인의 영향력이 기대와는 달리 저관여 구매상황에서 미미하였다.

• 한국의상디자인학회지
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• 제17권4호
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• pp.41-54
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• 2015

The purpose of this study is to research on status of physical discomfort and clothing life including clothing inconvenience for enhancing self-reliance of elderly women, newly emerging consumer. The subject of research were 346 elderly women who aged 60 or older in Seoul and Seoul Suburbs. Survey consisted of questions about body discomfort, satisfaction and purchasing criteria of ready-to-wear, the inconvenience of clothing. The results of this study are as follows: Physical discomforts were generally associated with the ability to regulate body temperature. The biggest complaint of ready-to-wear was the price, and the next were the size and activity. In purchasing criteria, 'clothes to fit my body shape', 'clothes easy to put on and take off', 'comfortable clothes to work' showed high score. In clothing inconvenience, 'feel inconvenience due to several layers of clothing to avoid chilliness', 'feel heaviness in the waist due to tightness', 'feel chilliness even when wearing several layers of clothing in the winter' were the most uncomfortable parts. Subjects over the age of 80 years and needed the help of others in activities experienced more inconvenience in clothing life. It seems that body discomfort such as dulness of movement and loss of body temperature regulation capability due to aging had a influence on their clothing life. This problem could be improved by the adjustment of pattern allowance, the selection of the fastener, and the proper use of functional fabric. The results of this study will be used as a basis for development of the elderly women's clothing to increase convenience and mobility in everyday life.

• 예술인문사회 융합 멀티미디어 논문지
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• 제9권4호
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• pp.813-823
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• 2019

기업에서의 SRM(공급자관계관리)은 기업의 전략적인 파트너십 활동으로 불확실성이 가중되고 있는 현재의 기업 환경에서 중요한 기업의 성과 요소로 기대된다. 효과적인 SRM을 통해 기업은 공급자와의 물류 조달 프로세스 전반에 걸쳐서 품질, 재고 등을 관리하고 최적의 공급망을 구축하며 수익성을 높일 수 있음에도 불구하고, SRM(공급자관계관리)과 관련한 이론이 부족한 실정이며 많은 기업이 SRM의 중요성을 인지하지 못하고 단순 전자구매방식에만 의존하고 있다. 따라서 본 연구는 사례기업으로 국내외 공급자 수가 2500개에 이르러 SRM이 기업 경쟁력의 핵심으로 평가 받고 있는 H기업의 SRM 수행 과정과 효과를 (1)구매전략 부문 (2)프로세스 부문 (3)IT 인프라 부문으로 사례 분석한다. 이를 통해 SRM을 기업성과의 전체적인 가치상승을 가져오는 경영전략의 한 방안으로 해석하고, 국내 대기업이 어떤 방식으로 공급사를 관리하는지 살펴봄으로써 많은 공급사를 갖는 제조기업이 SRM의 중요성을 인지하고 기업 실정에 맞는 SRM을 구축하게 하는 데에 의의를 둔다.

• 한국의류산업학회지
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• 제21권5호
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• pp.618-626
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• 2019

This study conducted basic studies to develop electromagnetic wave shielding maternity wear. We investigated electromagnetic wave shielding fabrics and products as well as surveyed actual wearing states for pregnant women aged 35 to 44 and women who gave birth within the past one year. Available electromagnetic wave blocking products for pregnant women were blankets, aprons, maternity belts, and underwear. These only cover the abdomen and it was hard to find out electromagnetic waves shielding maternity wear, which can enhance functionality and complement the body shapes of pregnant women. The aged mother responded pregnancy delay was mostly attributable to late marriage, career, financial difficulty and health problems. Major health threats to babies were high stress levels during pregnancy, followed by electromagnetic waves from electronic devices. They prioritized physical activity, design, functionality and safety when wearing maternity wear. When purchasing maternity wear, they emphasized design, price, materials and size. The most preferred clothing was one-piece dress; consequently, only 11.1% of them were satisfied with the quality of maternity wear with complaints mostly about design and price. A total of 63% of respondents tried to protect themselves from electromagnetic waves. Most aged mothers showed a positive intention on purchasing electromagnetic waves blocking maternity wear for babies with concerns dealing with safety of materials, prices, ease of laundry, and body complementing design.

• 한국의류산업학회지
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• 제9권6호
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• pp.637-644
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• 2007

The purposes of this study were to classify adolescents by their lifestyles and to investigate the differences in clothing purchase behavior among lifestyle groups. The data were obtained from questionnaire completed 341 adolescents in Daegu area. The SPSS package was used for data analysis which included frequency, factor analysis, cluster analysis, ${\chi}^2$ test, ANOVA, and Scheffe test. Lifestyles of adolescents were categorized into five factors such as clothing hedonic shopping orientation, positive activity, material orientation, frugality, digital orientation. Three clusters (achievement orientation group, ordinary group, economic orientation group) were developed by five factors of lifestyles. While the achievement orientation group had the highest purchase motives and used the most information sources, the economic orientation group had the lowest purchasing motives and used the least information sources. There were significant differences in clothing purchase frequency and average clothing expenditure among three clusters.

• 복식
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• 제50권5호
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• pp.77-90
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• 2000

The purpose of this study is to disclose the dimension of job characteristic, working place situation. and clothes selection, which are variable on clothes selection, to research the relation of job characteristic, working place situation, and clothes selection and to disclose the feature of consumers by each group in accordance with job characteristic. The follows are summary of this study result : The concept structure of job characteristic is composed by four types. Working place situation related with clothes selection are consisted of five types. Professional women selected clothes in accordance with nine feature. Job characteristic is related with working palace situation and influences on clothes selection. The persons influenced by activity state regarded personality as important when select clothes. The persons influenced by duty state regarded harmony and control as important, instead of, they ignored conformity. People select occupation according to individual feature, so the feature of consumers, working place environment, working place situation are different in accordance with job characteristic, as a result we can find differences in clothes selection suitable for working palace and purchasing.