• Title/Summary/Keyword: Products Review

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Impact of Negative Review Type, Brand Reputation, and Opportunity Scarcity Perception on Preferences of Fashion Products in Social Commerce (소셜커머스에서 부정적 리뷰 유형, 브랜드 명성, 기회희소성지각이 패션제품 선호도에 미치는 영향)

  • Joo, Bora;Hwang, Sunjin
    • Journal of Fashion Business
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    • v.20 no.4
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    • pp.207-225
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    • 2016
  • This study aims to analyze the impact of negative review type, brand reputation and opportunity scarcity perception, on preferences of fashion products in social commerce. For the above evaluation, we used the 2 (negative review type: objective/subjective) ${\times}2$ (brand reputation: high/low) ${\times}2$ (opportunity scarcity perception: high/low) model, designed with three mixed elements. We enrolled 260 women in their 20s and 30s, who live in Seoul and have used social commerce; a final total of 207 subjects were considered for analysis. The data were analyzed using the SPSS 18 program and reliability test, t-test and three-way ANOVA were performed. Following observations were made: First, preferences were higher when the subjects read objective negative reviews than subjective negative reviews, and when a fashion product was from a brand of high reputation than a brand of low reputation. Second, the interaction effect between negative review type and brand reputation was greater among the subjects whose opportunity scarcity perception is high, than those having low opportunity scarcity perception. Thus, we conclude that the social commerce should encourage consumers to write more objective reviews, and fashion brands should manage their reputations well. Also, social commerce can use scarcity messages aggressively to increase preferences of global fashion luxury goods, which is actively marketed in social commerce since 2015.

A Study on the Factors Affecting Continuous Use of AI Speaker Using SNA (SNA를 이용한 AI 스피커 지속적 사용에 영향을 미치는 요인 분석 연구: 아마존 에코 리뷰 중심으로)

  • Kim, Young Bum;Cha, Kyung Jin
    • The Journal of Society for e-Business Studies
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    • v.26 no.4
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    • pp.95-118
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    • 2021
  • As the AI speaker business has risen significantly in recent years, the potential for numerous uses of AI speakers has gotten a lot of attention. Consumers have created an environment in which they can express and share their experiences with products through various channels, resulting in a large number of reviews that leave consumers with a variety of candid opinions about their experiences, which can be said to be very useful in analyzing consumers' thoughts. Using this review data, this study aimed to examine the factors driving the continued use of AI speakers. Above all, it was determined whether the seven characteristics associated with the intention to adopt AI identified in prior studies appear in consumer reviews. Based on customer review data on Amazon.com, text mining and social network analysis were utilized to examine Amazon eco-products. CONCOR analysis was used to classify words with similar connectivity locations, and Connection centrality analysis was used to classify the factors influencing the continuous use of AI speakers, focusing on the connectivity between words derived by classifying review data into positive and negative reviews. Consumers regarded personality and closeness as the most essential characteristics impacting the continued usage of AI speakers as a result of the favorable review survey. These two parameters had a strong correlation with other variables, and connectedness, in addition to the components established from prior studies, was a significant factor. Furthermore, additional negative review research revealed that recognition failures and compatibility are important problems that deter consumers from utilizing AI speakers. This study will give specific solutions for consumers to continue to utilize Amazon eco products based on the findings of the research.

Sleep-Aids Derived from Natural Products

  • Hu, Zhenzhen;Oh, Seikwan;Ha, Tae-Woo;Hong, Jin-Tae;Oh, Ki-Wan
    • Biomolecules & Therapeutics
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    • v.26 no.4
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    • pp.343-349
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    • 2018
  • Although drugs such as barbiturates and benzodiazepines are often used for the treatment of insomnia, they are associated with various side effects such as habituations, tolerance and addiction. Alternatively, natural products with minimal unwanted effects have been preferred for the treatment of acute and/or mild insomnia, with additional benefits of overall health-promotion. Basic and clinical researches on the mechanisms of action of natural products have been carried out so far in insomnia treatments. Recent studies have been focusing on diverse chemical components available in natural products, with an interest of developing drugs that can improve sleep duration and quality. In the last 15 years, our co-workers have been actively looking for candidate substances from natural products that can relieve insomnia. This review is, therefore, intended to bring pharmacological data regarding to the effects of natural products on sleep duration and quality, mainly through the activation of $GABA_A$ receptors. It is imperative that phytochemicals will provide useful information during electroencephalography (EEG) analysis and serve as an alternative medications for insomnia patients who are reluctant to use conventional drugs.

Environmental Regulation and Technological Constraint (환경규제와 기술제약 -한국지역제조업을 중심으로-)

  • Kang, Sang Mok;Gim, Uhn Soon
    • Environmental and Resource Economics Review
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    • v.11 no.3
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    • pp.345-375
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    • 2002
  • The purpose of this paper is to measure the change of the production efficiency which may happen when environmental regulation incurs technological constraint in the process of production, and to compute the opportunity cost of pollution reduction with the lost products based on the change of efficiency. The patterns of production technoloy in the paper are divided into the technologies of strong disposability and weak disposabilty to grasp the effect of the technological constraint due to the environmental regulation. The endowment of the technolgical constraints in the process of production is considered to bring the greatest restriction on firm's production. When the environmental efficiencies of Korean regional manufactures were measured with linear programming model, the lost products related with the constraint of production technology that environmental regulation incurred, was average 148.1 billion dollar per year(5.87% of one year overall products) for total manufactures in 1991~1998. The ratio of the lost products for total products was spread from 0.78% to 1l.08%. The average lost products of 15 regions were changed from 4.66% to 18.35% of total products. Generally the environmental efficiency index of regional manufactures being decreased continuously since 1991, it is estimated that the environmental performance of Korean manufactures has been more and more deteriorating.

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A Study on the Forecasting of Import Demands for Textile, Textile Products & Clothing Products (섬유류, 섬유제품 및 의류제품 수입수요의 예측에 관한 연구)

  • 양리나
    • Journal of the Korean Society of Costume
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    • v.50 no.2
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    • pp.29-45
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    • 2000
  • The object of this study is to predict the import demands for korean textile, textile products and clothing products. The analyzing method performs through demand prediction method is by using Exponential Smoothing Model and STATGRAPHICS. The result from the practice of study is as follows ; Textile import ratio is expected to be increased constantly and the portion of textile import in our national total import is precited to reach to 3.92% in 2003. The import of the textile product to textile will be increased to 33.12% in 2003. The import ratio of clothing product ratio is also estimated to increase annually, Import ratio of clothing-product in textile-product import reaching to total 6.42% (83.89% in 2000, 90.31% in 2003), the growth rate of clothing import will be much higher than that of clothing export. From 2000 to 2003 , textile import is precited to be 5.23%. The import of the textile product will be increased by 8.04%. The import of clothing product will reaches 11.21%, which would be the highest rate among the products under review. Also , it predicts the constant increase as a result of prediction in the nation's total amount of import including the import amount of textile, textile-product, and clothing product.

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Development of Lactose-Free Dairy Products Effective against Lactose Intolerance: Present and Future (유당불내증에 효과적인 유당이 없는 낙농 유제품의 개발: 현재와 미래)

  • Chon, Jung-Whan;Seo, Kun-Ho;Jeong, Dongkwan;Song, Kwang-Young
    • Journal of Dairy Science and Biotechnology
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    • v.38 no.1
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    • pp.1-18
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    • 2020
  • Lactose intolerance is a pathophysiological phenomenon caused by a deficiency of the enzyme lactase present in human intestines. Changes in intestinal digestion and colon fermentation after the intake of lactose-containing products cause diarrhea and other clinical discomforts. Therefore, lactose intolerance can be easily ameliorated by consuming lactose hydrolyzed milk and dairy products. In the recent years, lactose-free dairy products have provided lactose intolerant consumers with several options, due to an improvement in the quality and an increase in the variety of products. Currently, the manufacturing of lactose-free products also represents the fastest growing sector in the dairy industry. This review, thus, aims to provide an overview of the current availability and prospects of lactose-free dairy products, and also discuss the potential benefits of the development of a variety of lactose-free dairy foods.

Optimal Pricing Design Based on Preference Values of Purchasing Restrictions for Tour Products (여행상품 구매조건의 선호가치에 따른 최적 여행상품 가격설계 연구)

  • Hwang, Myung Sun;Kim, Su Young;Yoon, Moon Gil
    • Korean Management Science Review
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    • v.31 no.1
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    • pp.27-40
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    • 2014
  • Tour products have been recognized as a perishable asset. For tour operation companies (TOCs), improving profitability is a core decision problem for their business. Since package tour products, typical products of TOCs, are perishable after the tour was departed, TOCs have been tried to increase their sales before the departure date with various marketing strategies including price discounts. The pricing problem for perishable assets have been studied in Revenue Management for a long time. However, it is hard to find a research on pricing decisions for tour products. In this paper, we focus on a pricing problem for tour products. In particular, we will consider the pricing scheme with customer preference values on purchasing conditions. With conjoint analysis, we can use the part-worth value as a preference value for each level of purchasing conditions. To construct various discount prices, we use an enumeration method and suggest a mathematical optimization model. With experimental analysis for a sample tour package, we will show that our pricing process is very helpful for designing customer-oriented pricing decision.

The Study on the China Advance Plan of Senior Products Industrial (고령친화산업 대중국진출방안 연구)

  • Park, Keun-Soo;Kim, So-Jin
    • International Commerce and Information Review
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    • v.14 no.4
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    • pp.5-25
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    • 2012
  • This study is to explore the advance plan of senior products industrial into China. For this purpose, we examine the current status of the senior products industrial in Korea and investigate the demand of senior products industrial in China. Based on the results of these analyses, we discussed the concrete plans to advance into China. At result, the senior products industrial markets needed to develop in China are the elderly tourism industry, the elderly medical equipment and pension. And Korean companies intending to advance into China market might should capture the change of social security system, the trait of senior products industrial, and the regional characteristics in China.

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Proposal of unification plan based on differences between food and livestock product HACCP (식품과 축산물 HACCP의 차이점 분석 및 일원화 방안 도출)

  • Jo, Ah-Hyeon;Kang, Ju-Yeong;Park, Eun-Ji;Lee, Han-Cheol;Lee, Cheol-Soo;Kim, Jung-Beom
    • Food Science and Industry
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    • v.53 no.1
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    • pp.101-115
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    • 2020
  • Korea has been managed HACCP with food and livestock products separately, but it was incorporated into food and livestock product safety management certification standard in 2015. Currently, the notification is unified, but food sanitation act and the livestock products sanitary control act are not unified. These differences are leading to complaints from food and livestock corporation. In this review, the food sanitation act, enforcement regulations of the food sanitation act, the livestock products sanitary control act and enforcement regulations of the livestock products sanitary control act were compared and analyzed to identify the part which requires unification. As a result of the survey, the thirteen clauses were proposed to unify in the food sanitation act and the livestock products sanitary control act. The nineteen clauses were proposed to unify in enforcement regulations of the food sanitation act and enforcement regulations of the livestock products sanitary control act.

An empirical analysis of the factors influencing Chinese consumers' willingness to purchase organic agricultural products before and after the COVID-19 epidemic through the application of planned behavior (계획행동이론을 적용한 COVID-19 전후 중국 소비자의 유기농 농산물 구매의향에 영향을 미치는 요인에 관한 실증분석)

  • Xu Kai;Woohyoung Kim;Yongseok Cho
    • Korea Trade Review
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    • v.47 no.3
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    • pp.37-55
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    • 2022
  • This paper takes the factors influencing consumers' purchase of organic agricultural products before and after the COVID-19 epidemic as the starting point, decomposes Chinese consumers' purchase behavior of organic agricultural products into questionnaire surveys before and after the COVID-19 epidemic with the help of the theory of planned behavior, and builds structural equation regression models to compare and analyze them respectively. The study investigates whether this change has any impact on consumers' purchasing behavior of organic agricultural products, and proposes rationalized countermeasures from different perspectives based on the results of the study. To this end, this study collected 219 valid questionnaires by combing through domestic and international literature and referring to scholars' mature scales for measurement. The results showed that consumers' attitudes, subjective norms and perceptual behavioral control of organic agricultural products before and after the COVID-19 epidemic had a significant positive effect on consumers' willingness to purchase; however, it can be seen that the intervention of the COVID-19 epidemic event has significantly improved consumers' attitudes, subjective norms and perceptual behavioral control of organic agricultural products.