• 제목/요약/키워드: Product knowledge

검색결과 1,159건 처리시간 0.026초

소비자 가치 지식을 활용한 웰빙 신제품 개발에 관한 탐색적 연구 (A Exploratory Study on the Well-Being New Product Development with Using Consumer Value Knowledge)

  • 우정;한수진;강민희
    • 지식경영연구
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    • 제9권3호
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    • pp.107-123
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    • 2008
  • Company strategy that considers market trend becomes a more important key to success in the new product development. Well-being as a present social trend has created a huge new product market. but with increasing number of camouflaged well-being products that are not fulfilled consumer needs. The purpose of this study is to understand the concept of well-being products from a consumer point of view an to find five consumer values based on the consumer value model of Sheth, Newman, and Gross(1991) through conducting content analysis from semi-structured individual In-depth Interviews. This study has a significance in identifying the detailed consumer value attributes and influence factors by collecting practical and reach qualitative data in the lack of systematic research of domestic well-being market and its products from a consumer point of view. The result of this study will be a foundation of future quantitative researches and provide a guideline to companys' well-being marketing strategy.

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온톨로지 기반 제품 지식 맵 구축 방법론 (A Methodology for Construction of Ontology-based Product Knowledge Map)

  • 박정민;함경준;서효원
    • 한국정밀공학회:학술대회논문집
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    • 한국정밀공학회 2006년도 춘계학술대회 논문집
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    • pp.609-610
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    • 2006
  • This paper introduces a methodology for construction of ontology-based product knowledge Map. For CPC(Collaborative Product Commerce) environment, engineering application of ontology has been studied . However, there are no generic and comprehensive methodologies for ontology construction yet because of such problems: dependency on experience of ontologist and domain experts and insufficiency of detail stages or rules. To solve those problems, we propose a methodology to construct ontology from engineering documents in semi-automatic. We use middle-out strategy and term's axioms, sub-definitions, to build ontology map. 5-turple ontology structure, semantic network and First order logic (FOL) are used for ontology definition in this study.

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Serve as You Learn: Problem-Based Service-Learning Integrated into a Product Innovation and Management Class

  • Kim, Eundeok;Lee, Yoon-Jung
    • International Journal of Costume and Fashion
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    • 제18권2호
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    • pp.29-43
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    • 2018
  • Service-learning is a form of experiential education in which students participate in organized activities and develop a sense of civic responsibility while acquiring content knowledge of the discipline. The purpose of this study was first, to examine the underlying theories and principles of service-learning, and second, to present a case of systemic implementation of problem-based service-learning into a Product Innovation and Management class in higher education. The New Product Development for an E-Commerce Small Business project was developed for a community partner, BevShots, reflecting the needs of the firm, and was tightly woven into the course content. Students' participation in the project had a significant effect on increasing their awareness of the needs in the community and identifying their roles as citizens as well as enhancing their content knowledge learning. The community partner also received benefits for his business by participating in the project. Through this study, we aim to inspire fashion design and merchandising educators to implement service-learning projects/classes in the curriculum.

패션시장에서 모상표에 대한 지식이 확장상표의 평가에 미치는 영향 (The Effects of Brand Knowledge on Evaluations of Brand Extensions in Fashion Market)

  • 정찬진;박재욱
    • 한국의류학회지
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    • 제22권3호
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    • pp.407-416
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    • 1998
  • The purpose of this study was to examine the effects of brand knowledge on evaluations of brand extensions in fashion market. Here, consumer knowledge toward the parent brand was based on the brand and on the company which introduced the brand. The brand extensions were classified into brand-name extension and corporate-name extension. For this study, questionnaires were administered to 700 single women in twenties. The questionnaires were designed to measure brand extension evaluations and brand knowledge in terms of familiarity, use experience and self-assessed knowledge, evaluations of the attributes and attitudes based on the brand and corporate. Employing a sample of 621 women, data were analyzed by t-test. Major findings of this study are summarized as follows; 1) The higher the level of brand knowledge such as brand familiarity, brand use experience and self-assessed brand knoil- edge was, the higher positive effects were on the evaluations of brand-name extension. Also, evaluations of brand attributes and brand attitude positively influenced the evaluations of brand-name extension. 2) The higher the level of corporate knowledge such as corporate familiarity and use experience of product manufactured by the company was, the higher positive effects were on the evaluations of corporate-name extension. Also, evaluations of corporate attributes and attitude on corporate positively influenced the evaluations of corporate-name extension. These results demonstrate that positive knowledges and affects on the parent brand are transferred to its extended product through categorization process.

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4차 산업혁명 시대를 대비한 고객 중심의 신제품 개발 필요성 인식 제고 (Recognizing the Necessity for Developing Customer-Oriented New Products for the 4th Industrial Revolution)

  • 오원근
    • Journal of Information Technology Applications and Management
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    • 제27권1호
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    • pp.97-109
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    • 2020
  • It is expected that the Fourth Industrial Revolution will have a great impact on the manufacturing industry, especially as it will cause big changes in industry, economy as well as socio-cultural. To cope with this situation, each country is promoting the policy of cultivating its manufacturing. This study derives the effect of the fourth industrial revolution on product lifecycle management for smart manufacturing through expert's cognitive analysis. The knowledge area of product lifecycle management is divided into Project Portfolio Management, Collaborative Product Design, Customer Needs Management, Direct Material Sourcing, Product Data Management, Digital Manufacturing & Engineering, R&D Foundation, New Product Development through academic research. The expert survey was conducted in five different perspectives: Importance, Insufficiency. Then, using the results of the survey and the academic research the implication about Product Lifecycle Management were derived. The significance of this study is that it derives the change areas and factors of the product life cycle management knowledge domain in preparation for the fourth industrial revolution according to the perspective of importance and insufficiency.

웹 상의 온라인 비교 쇼핑을 위한 상품 정보 자동 색인 및 검색 시스템의 설계 및 구현에 대한 연구 (A Study on Design and Implementation of Automatic Product Information Indexing and Retrieval System for Online Comparison Shopping on the Web)

  • 강대기;이제선;함호상
    • 한국전자거래학회지
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    • 제3권2호
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    • pp.57-71
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    • 1998
  • In this paper, we describe the approaches of shopping agents and directory services for online comparison shopping on the web, and propose an information indexing and retrieval system, named InfoEye, with a new method for automatic extraction of product information. The developed method is based on the knowledge about presentation of the product information on the Web. The method from the knowledge about presentation of the product information is derived from both the point that online stores display their products to customers in easy-to-browse ways and heuristics made of analyses of product information look-and-feel of domestic online stores. In indexing process, the method is applied to product information extraction from Hypertext Markup Language (HTML) documents collected by a mirroring robot from online stores. We have made InfoEye to a readily usable stage and transferred the technology to Webnara commercial shopping engine. The proposed system is a cutting-edge solution to help customers as a shopping expert by providing information about the reasonable price of a product from dozens of online stores, saving customers shopping time, giving information about new products, and comparing quality factors of products in a same category.

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복합제품시스템 추격을 위한 특허 기반 부상기술 탐색: 가스터빈 사례를 중심으로 (Exploration of emerging technologies based on patent analysis in complex product systems for catch-up: the case of gas turbine)

  • 곽기호;박주형
    • 지식경영연구
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    • 제17권2호
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    • pp.27-50
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    • 2016
  • Korean manufacturing industry have recently faced the catch-up of China in the mass commodity product, such as automotive, display, and smart phone in terms of market as well as technology. Accordingly, discussion on the importance of achieving catch-up in complex product systems (CoPS) has been increasing as a new innovation engine for the industry. In order to achieve successful catch-up of CoPS, we explored emerging technologies of CoPS, which are featured by the characteristics of radical novelty, relatively fast growth and self-sustaining, through the study of emerging technologies of gas turbine for power generation. We found that emerging technologies of the gas turbine are technologies for combustion nozzle and composition of electrical machine for increasing power efficiency, washing technology for particulate matter, cast and material processing technology for enhancing durability from fatigue, cooling technologies from extremely high temperature, interconnection operation technology between renewable energy and the gas turbine for flexibility in power generation, and big data technology for remote monitoring and diagnosis of the gas turbine. We also found that those emerging technologies resulted in technological progress of the gas turbine by converging with other conventional technologies in the gas turbine. It indicates that emerging technologies in CoPS can be appeared on various technological knowledge fields and have complementary relationship with conventional technologies for technology progress of CoPS. It also implies that latecomers need to pursue integrated learning that includes emerging technologies as well as conventional technologies rather than independent learning related to emerging technologies for successful catch-up of CoPS. Our findings provide an important initial theoretical ground for investigating the emerging technologies and their characteristics in CoPS as well as recognizing knowledge management strategy for successful catch-up of latecomers. Our findings also contribute to the policy development of the CoPS from the perspective of innovation strategy and knowledge management.

굽힘공정을 갖는 불규칙형상 박판제품의 블랭킹 및 피어싱용 공정설계 시스템 (An Automated Process Planning System for Blanking or Piercing of Irregular Shaped Sheet Metal Product with Bending Processes)

  • 최재찬;김병민;김철
    • 한국정밀공학회지
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    • 제15권3호
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    • pp.18-23
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    • 1998
  • This paper describes a research work of developing a computer-aided design of blanking and piercing for irregular-shaped sheet metal products. An approach to the CAD system is based on the knowledge-based rules. Knowledge for the CAD system is formulated from plasticity theories, experimental results and the empirical knowledge of field experts. The system has been written in AutoLISP on the AutoCAD with a personal computer and is composed of four main modules, which are input and shape treatment, flat pattern layout, production feasibility check, and strip layout module. Based on knowledge-based rules, the system is designed by considering several factors, such as radius and angle of bend. material and thickness of product, complexities of blank geometry and punch profile, and availability of press. This system is capable of unfolding a formed sheet metal part to give flat pattern and automatically account for the adjustment of bend allowances to match tooling requirements by checking the dimensions and relationships of parts of the folded product. Also this system can carry out a process planning which is obtained from results of irregular shape of product that was successful in production feasibility check module according to flat pattern layout and generate strip layout drawing in graphic forms. The developed system provides its efficiency for flat pattern layout, and strip layout for the irregularly shaped sheet metal products.

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굽힘 및 피어싱 공정을 갖는 불규칙형상 제품의 프로그레시브 가공을 위한 네스팅 및 공정설계 자동화 시스템 (An Automated Nesting and Process Planning System of Irregularly Shaped-Sheet Metal Product With Bending and Piercing Operation for Progressive Working)

  • 최재찬;김병민;김철
    • 한국정밀공학회지
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    • 제15권6호
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    • pp.22-32
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    • 1998
  • This paper describes a research work of developing a computer-aided design of irregularly shaped-sheet metal product with bending and piercing operation for progressive working. An approach to the CAD system is based on the knowledge-based rules. Knowledge for the CAD system is formulated from plasticity theories, experimental results and the empirical knowledge of field experts. The system has been written in AutoLISP on the AutoCAD with a personal computer and is composed of five main modules, which are input and shape treatment, flat pattern-layout, production feasibility check, blank-layout, and strip-layout module. Based on knowledge-based rules, the system is designed by considering several factors, such as radius and angle of bend, material and thickness of product, complexities of blank geometry and punch profile, and availability of press. This system is capable of unfolding a formed sheet metal part to give flat pattern and automatically account for the adjustment of bend allowances to match tooling requirements by checking dimensions and the best utilization ratio of blank-layout within bending production feasibility area which is beyond ${\pm}30^{\circ}$ degrees intersecting angle between grain flow and bending edge line and which is suitable to progressive bending operation. Also the strip-layout drawing generated by a bending and a piercing operation according to punch profiles divided into automatically for external area of irregularly shaped-sheet metal product is displayed in graphic forms.

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Turbo Product Codes Based on Convolutional Codes

  • Gazi, Orhan;Yilmaz, Ali Ozgur
    • ETRI Journal
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    • 제28권4호
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    • pp.453-460
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    • 2006
  • In this article, we introduce a new class of product codes based on convolutional codes, called convolutional product codes. The structure of product codes enables parallel decoding, which can significantly increase decoder speed in practice. The use of convolutional codes in a product code setting makes it possible to use the vast knowledge base for convolutional codes as well as their flexibility in fast parallel decoders. Just as in turbo codes, interleaving turns out to be critical for the performance of convolutional product codes. The practical decoding advantages over serially-concatenated convolutional codes are emphasized.

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