• 대한기계학회논문집A
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• 제39권5호
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• pp.543-547
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• 2015

고강도 철근을 생산하기 위해서는 템프코어(Tempcore)라고 불리는 냉각 공정이 적용되고 있는데, 템프코어를 이용하면 합금원소를 첨가하지 않고 Mild steel 로부터 강도 및 용접성이 우수한 철근을 생산 할 수 있다. 하지만 현장 설비를 이용하여 다양한 냉각 조건과 화학성분 변경의 영향을 평가하기에는 한계가 있다. 따라서, 본 연구에서는 템프코어 공정을 모사하기 위한 장치를 개발하였으며, 이를 이용하여 경화된 표층부, 중간영역, 연한 내부 조직으로 이루어진 템프코어 조직을 구현하였다. 실험장치는 현장 설비와 동일한 Cooler 1 기가 장착되었고, 12~13 bar 의 압력과 최대 $50m^3/h$의 유량을 공급하는 펌프라인으로 구성되어 있다. 항복강도를 기준으로 400 MPa 이상을 요구하는 강종인 SD400 모사 결과 경화층 면적비 및 냉각 깊이 별 경도가 제품과 잘 일치함을 알 수 있었다.

• Nuclear Engineering and Technology
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• 제48권1호
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• pp.274-284
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• 2016

Purpose: The purpose of this work is to describe the spectrometric analysis of gaseous cloud formation over reactor mixed uranium-and-plutonium (UP) fuel $(U_{0.8}Pu_{0.2})O_2$ samples heated to a temperature $>2,000^{\circ}C$, and thus forecast and evaluate radiation hazards threatening humans who cope with the consequences of any accident at a fission reactor loaded by UP mixed oxide $(U_{0.8}Pu_{0.2})O_2$, such as a mixture of 80% U and 20% Pu in weight. Materials and methods: The UP nuclear fuel samples were heated up to a temperature of over $2,000^{\circ}C$ in a suitable assembly (apparatus) at out-of-pile experiments' implementation, the experimental in-depth study of metabolism of active materials in living organisms by means of artificial irradiation of pigs by plutonium. Spectrometric measurements were carried out on the different exposed organs and tissues of pigs for the further estimation of human internal exposure by nuclear materials released from the core of a fission reactor fueled with UP mixed oxide. Results: The main results of the research described are the following: (1) following the research on the influence of mixed fuel fission products (radioactive isotopes being formed during reactor operation as a result of nuclear decay of elements included into the fuel composition) on living organisms, the authors determined the quantities of plutonium dioxide ($PuO_2$) that penetrated into blood and lay in the pulmonary region, liver, skeleton and other tissues; and (2) experiments confirmed that the output speed of plutonium out of the basic precipitation locations is very small. On the strength of the experimental evidence, the authors suggest that the biological output of plutonium can be disregarded in the process of evaluation of the internal irradiation doses.

• 디지털융복합연구
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• 제19권9호
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• pp.189-199
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• 2021

국내 제로에너지건축물 의무화를 대응하기 위해서 신재생에너지 자립률을 높이려면 고층 건물일수록 대지면적에 한계가 있고 옥상에 PV모듈을 설치하는 것만으로는 부족하다. 따라서 제로에너지건축물을 실현할 수 있는 핵심 에너지원으로 BIPV(Building Integrated PhotoVoltaic, 이하 BIPV)는 가장 주목받는 산업이다. 이에 본 연구는 BIPV 산업의 올바른 방향 제시와 활성화룰 위해 설계자, 시공자, 제품 제조자, 유지관리자 등 경력 10년 이상 전문가를 대상으로 BIPV 산업의 문제점을 자율 토론 방식으로 설문 조사를 시행하였다. BIPV 적용의 산업적 문제점으로는 제품 인증을 위한 표준 및 인증기준의 범위 확대, 다품종 소량 생산의 현황을 고려한 인증범위 개선, 컬러 모듈과 루버 모듈 및 지붕형 제품을 수용할 수 있는 표준 개정 필요성, 인증제품 의무화를 통한 외산 모듈의 국내 유입 차단의 필요성, BIPV 제품 정보 획득의 어려움, BIPV의 건축 적용 부위 등에 대한 정확한 가이드라인으로 참여자간의 혼란 야기 방지 필요, BIPV 정의의 명확한 정립과 지원 정책이나 제도가 부족하다는 문제들을 도출하였다. 이에 본 연구는 산업계에서 바라보는 시장 변화와 영향을 주고 있는 요소, 경쟁력 강화를 위한 필요한 개선 사항을 바탕으로 대응 방안과 방향성을 제시하고 제안하는데 그 목적이 있다.

• Asia Marketing Journal
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• 제15권1호
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• pp.1-22
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• 2013

This case focuses on Shanghai Tang, the first truly Chinese luxury brand that appeals to both Westerners and, more recently, to Chinese consumers worldwide. A visionary and wealthy businessman Sir David Tang created this company from scratch in 1994 in Hong Kong. Its story, spanned over almost two decades, has been fascinating. It went from what best a Chinese brand could be in the eyes of Westerners who love the Chinese culture, to a nearly-bankrupted company in 1998, before being acquired by Richemont, the second largest luxury group in the world. Since then, its turnaround has been spectacular with a growing appeal among Chinese luxury consumers who represent the core segment of the luxury industry today. The main objective of this case study is to formally examine how Shanghai Tang overcame its downfall and re-emerged as one the very few well- known Chinese luxury brands. More specifically, this case highlights the ways with which Shanghai Tang made a transitional change from a brand for Westerners who love the Chinese culture, to a brand for both, Westerners who love the Chinese culture and Chinese who love luxury. A close examination reveals that Shanghai Tang has followed the brand identity concept that consists of two major components: functional and emotional. The functional component for developing a luxury brand concerns all product characteristics that will make a product 'luxurious' in the eyes of the consumer, such as premium quality of cachemire from Mongolia, Chinese silk, lacquer, finest leather, porcelain, and jade in the case of Shanghai Tang. The emotional component consists of non-functional symbolic meanings of a brand. The symbolic meaning marks the major difference between a premium and a luxury brand. In the case of Shanghai Tang, its symbolic meaning refers to the Chinese culture and the brand aims to represent the best of Chinese traditions and establish itself as "the ambassador of modern Chinese style". It touches the Chinese heritage and emotions. Shanghai Tang has reinvented the modern Chinese chic by drawing back to the stylish decadence of Shanghai in the 1930s, which was then called the "Paris of the East", and this is where the brand finds inspiration to create its own myth. Once the functional and emotional components assured, Shanghai Tang has gone through a four-stage development to become the first global Chinese luxury brand: introduction, deepening, expansion, and revitalization. Introduction: David Tang discovered a market gap and had a vision to launch the first Chinese luxury brand to the world. The key success drivers for the introduction and management of a Chinese luxury brand are a solid brand identity and, above all, a creative mind, an inspired person. This was David Tang then, and this is now Raphael Le Masne de Chermont, the current Executive Chairman. Shanghai Tang combines Chinese and Western elements, which it finds to be the most sustainable platform for drawing consumers. Deepening: A major objective of the next phase is to become recognized as a luxury brand and a fashion or design authority. For this purpose, Shanghai Tang has cooperated with other well-regarded luxury and lifestyle brands such as Puma and Swarovski. It also expanded its product lines from high-end custom-made garments to music CDs and restaurant. Expansion: After the opening of his first store in Hong Kong in 1994, David Tang went on to open his second store in New York City three years later. However this New York retail operation was a financial disaster. Barely nineteen months after the opening, the store was shut down and quietly relocated to a cheaper location of Madison Avenue. Despite this failure, Shanghai Tang products found numerous followers especially among Western tourists and became "souvenir-like" must-haves. However, despite its strong brand DNA, the brand did not generate enough repeated sales and over the years the company cumulated heavy debts and became unprofitable. Revitalizing: After its purchase by Richemont in 1998, Le Masne de Chermont was appointed to lead the company, reposition the brand and undertake some major strategic changes such as revising the "Shanghai Tang" designs to appeal not only to Westerners but also to Chinese consumers, and to open new stores around the world. Since then, Shanghai Tang has become synonymous to a modern Chinese luxury lifestyle brand.

• 경영과정보연구
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• 제33권5호
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• pp.185-212
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• 2014

본 연구는 해양레저시설의 기반을 조사하고 디자인개발과 동남권역의 특성화를 위한 해양레저제품 카테고리를 체계적으로 분석하여 해양산업 발전에 미래상을 연구하였다. 국민소득이 2만 불 시대엔 마이카시대라 하고 3만 불이면 마이보트시대라 한다. 영국에 본부를 둔 마린 사우스이스트(Marine SouthEast)의 보고에 의하면 2010년 세계 소형보트와 개인용 수상장비의 규모가 277조원에 이르고 국내시장 규모도 11조원을 예상하고 있다. 해양레저시설은 국가의 전략, 핵심 산업으로 육성해야하는 신 성장 동력산업이며, 정부는 해양레저장비산업 활성화 방안(2009년 6월, 지식경제부), 해양레저 활성화방안(2010년7월, 국토해양부), 제1차 마리나 항만 기본계획(2010년1월, 국토해양부) 등을 발표하여 해양산업육성에 적극 추진하고 있다. 해양디자인은 바다를 중심으로 이루어지는 모든 해양활동에 디자인요소를 기능적, 예술적, 산업적, 문화적 발전을 통해 국가적 위치와 인간 삶의 질적 가치를 추구하는데 있다. 또한 해양과 연안에서 이루어지는 모든 활동과 연관된 것으로 물을 중심으로 한 특수한 조건을 포함하고 있는 디자인 영역이다. 3면이 바다인 조건이 국민의 질적 수준의 발전으로 국가 전략 방향이 산업과 문화융합과 지역의 특성화와 유망산업으로서 2010년대에 선진화된 해양강국으로서의 위상을 높이는데 현재 우리의 가치기반이 되는 해양레저시설의 실태조사를 중심으로 지역별 현황 보유장비, 시설유형, 운영현황과 해양레저시설 이용객의의 부문별 이용현황, 해양레저 제품의 향후 전망 등을 체계적으로 분석하였다. 특히 동남권 해양레저 제품별 실태조사를 통하여 유망한 해양레저제품 개발 시 디자인역할과 프로세스를 제시하여 시장성과 경쟁력 강화를 위한 전략기반을 예측하게 될 것이다.

• 암석학회지
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• 제20권1호
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• pp.1-21
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• 2011

한반도 남동부에 자리잡고 있는 제3기 분지 중에서 장기, 어일 분지에 대한 암석학적인 기재 및 지화학적 자료를 바탕으로 과거 조구조적 위치와 현무암질암을 생성한 기원마그마의 특성을 고찰하였다. 어일 현무암질 암내 사장석 반정에서는 여러 형태의 누대구조와 융식구조 및 체구조가 나타나며 반정의 성분변화에서 핵부분은 $An_{63.46-98.38}\;Ab_{1.62-32.96}\;Or_{0-3.58}$의 영역 (anorthite-labradorite)에 도시되고, 최외각은 $An_{40.89-82.44}\;Ab_{17.10-46.43}\;Or_{0-12.68}$의 영역 (bytownite-labradorite)에 해당한다. 주원소 분석결과, 이들 암석들은 현무암질 안산암 영역에 점시되며, 비알칼리암(sub-alkaline)계열에 해당한다. TAS도에 현무암과 현무암질 안산암의 영역에 점시되며, 비알칼리암(sub-alkaline)계열에 해당한다. $SiO_2$ 값이 커질수록 $Na_2O$와 $K_2O$는 증가하며 $TiO_2$, $FeO^*$, CaO, MgO, $P_2O_5$는 감소하는 경향을 보여준다. $K_2O-SiO_2$도표에서도 중-K계열의 칼크알칼리계열에 해당함을 보여준다. 미량원소 및 희토류 원소의 경향은 분화가 진행됨에 따라 Co, Ni, V, Zn, Sc 등과 같은 호정성 원소는 감소하고, Ba, Rb 등의 불호정성 원소들은 증가하는 특징을 보여준다. 0.81~1.00의 $Eu/Eu^*$값은 사장석 분별작용이 일부 암석에서는 거의 일어나지 않았거나 사장석의 분별이 약했다는 것을 시사한다. 동위원소 분석결과 $^{87}Sr/^{86}Sr$은 0.704090~0.704717, $^{143}Nd/^{144}Nd$은 0.512705~0.512822로서 Nd에 비해 Sr의 변화폭이 크지만 0.0007 내외의 변화폭을 보인다. 이러한 동위원소의 변화는 연구지역 현무암이 해양판의 섭입에 의해 결핍맨틀과 부화맨틀이 혼합되어 형성된 마그마에 기원함을 추정할 수 있게 한다. 동위원소비는 맨틀 경향에 잘 따르며 결핍맨틀(DMM)과 부화맨틀(EM)의 섞임 현상에 의한 맨틀조성을 갖는 마그마에 기원을 두고 있다.

• Asia pacific journal of information systems
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• 제20권1호
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• pp.141-170
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• 2010

User created content (UCC) is created and shared by common users on line. From the user's perspective, the increase of UCCs has led to an expansion of alternative means of communications, while from the business perspective UCCs have formed an environment in which an abundant amount of new contents can be produced. Despite outward quantitative growth, however, many aspects of UCCs do not meet the expectations of general users in terms of quality, and this can be observed through pirated contents and user-copied contents. The purpose of this research is to investigate effective methods for fostering production of creative user-generated content. This study proposes two core elements, namely, reward and motivation, which are believed to enhance content creativity as well as the mediating factor and users' committement, which will be effective for bridging the increasing motivation and content creativity. Based on this perspective, this research takes an in-depth look at issues related to constructing the dimensions of reward and motivation in UCC services for creative content product, which are identified in three phases. First, three dimensions of rewards have been proposed: task dimension, social dimension, and organizational dimention. The task dimension rewards are related to the inherent characteristics of a task such as writing blog articles and pasting photos. Four concrete ways of providing task-related rewards in UCC environments are suggested in this study, which include skill variety, task significance, task identity, and autonomy. The social dimensioni rewards are related to the connected relationships among users. The organizational dimension consists of monetary payoff and recognition from others. Second, the two types of motivations are suggested to be affected by the diverse rewards schemes: intrinsic motivation and extrinsic motivation. Intrinsic motivation occurs when people create new UCC contents for its' own sake, whereas extrinsic motivation occurs when people create new contents for other purposes such as fame and money. Third, commitments are suggested to work as important mediating variables between motivation and content creativity. We believe commitments are especially important in online environments because they have been found to exert stronger impacts on the Internet users than other relevant factors do. Two types of commitments are suggested in this study: emotional commitment and continuity commitment. Finally, content creativity is proposed as the final dependent variable in this study. We provide a systematic method to measure the creativity of UCC content based on the prior studies in creativity measurement. The method includes expert evaluation of blog pages posted by the Internet users. In order to test the theoretical model of our study, 133 active blog users were recruited to participate in a group discussion as well as a survey. They were asked to fill out a questionnaire on their commitment, motivation and rewards of creating UCC contents. At the same time, their creativity was measured by independent experts using Torrance Tests of Creative Thinking. Finally, two independent users visited the study participants' blog pages and evaluated their content creativity using the Creative Products Semantic Scale. All the data were compiled and analyzed through structural equation modeling. We first conducted a confirmatory factor analysis to validate the measurement model of our research. It was found that measures used in our study satisfied the requirement of reliability, convergent validity as well as discriminant validity. Given the fact that our measurement model is valid and reliable, we proceeded to conduct a structural model analysis. The results indicated that all the variables in our model had higher than necessary explanatory powers in terms of R-square values. The study results identified several important reward shemes. First of all, skill variety, task importance, task identity, and automony were all found to have significant influences on the intrinsic motivation of creating UCC contents. Also, the relationship with other users was found to have strong influences upon both intrinsic and extrinsic motivation. Finally, the opportunity to get recognition for their UCC work was found to have a significant impact on the extrinsic motivation of UCC users. However, different from our expectation, monetary compensation was found not to have a significant impact on the extrinsic motivation. It was also found that commitment was an important mediating factor in UCC environment between motivation and content creativity. A more fully mediating model was found to have the highest explanation power compared to no-mediation or partially mediated models. This paper ends with implications of the study results. First, from the theoretical perspective this study proposes and empirically validates the commitment as an important mediating factor between motivation and content creativity. This result reflects the characteristics of online environment in which the UCC creation activities occur voluntarily. Second, from the practical perspective this study proposes several concrete reward factors that are germane to the UCC environment, and their effectiveness to the content creativity is estimated. In addition to the quantitive results of relative importance of the reward factrs, this study also proposes concrete ways to provide the rewards in the UCC environment based on the FGI data that are collected after our participants finish asnwering survey questions. Finally, from the methodological perspective, this study suggests and implements a way to measure the UCC content creativity independently from the content generators' creativity, which can be used later by future research on UCC creativity. In sum, this study proposes and validates important reward features and their relations to the motivation, commitment, and the content creativity in UCC environment, which is believed to be one of the most important factors for the success of UCC and Web 2.0. As such, this study can provide significant theoretical as well as practical bases for fostering creativity in UCC contents.