• Title/Summary/Keyword: Product Information

Search Result 6,415, Processing Time 0.034 seconds

The Impact of Coupang Reviews on Product Sales : Based on FCB Grid Model (쿠팡 리뷰가 상품 매출에 미치는 영향 분석 : FCB Grid Model을 기준으로)

  • Ryu, Sung Gwan;Lee, Ji Young;Lee, Sang Woo
    • The Journal of Information Systems
    • /
    • v.31 no.2
    • /
    • pp.159-177
    • /
    • 2022
  • Purpose Online reviews are critical for sales of online shopping platforms because they provide useful information to consumers. As the eCommerce market grows rapidly, the role of online reviews is becoming more important. The purpose of this study is to analyze how online reviews written by domestic consumers affect product sales by classifying the types of products. Design/methodology/approach This study analyzed how the effects of review characteristics(reviewer reputation, reviewer exposure, review length, time, rating, image, and emotional score) on the usefulness of online reviews differ depending on the product types. Subsequently, how the impact of review attributes (review usefulness, number of reviews, ratings, and emotional scores) on product sales differs according to each product type was compared. Based on the FCB Grid model, the product type was classified into high involvement-rational, high involvement-emotional, low involvement -rational, and low involvement-emotional product types. Findings According to the analysis result, the characteristics of reviews useful to consumers were different for each product type, and the review attributes affecting product sales were also different for each product type. This study confirmed that it revealed that product characteristics are major consideration in evaluating the review usefulness and the factors affecting product sales.

An Information Sharing System for Product Design Data Using WWW and STEP (웹과 STEP을 이용한 제품 설계 정보 공유 시스템)

  • 김철영;김남국;김영호;강석호
    • Korean Journal of Computational Design and Engineering
    • /
    • v.1 no.3
    • /
    • pp.203-214
    • /
    • 1996
  • An information sharing system, namely World Design View, is developed for browsing product design data on the World Wide Web environment. For the last few years information sharing has been rapidly emerging as an important research issue in the areas of concurrent engineering, product data management, virtual manufacturing, and so on. Since we are mainly concerned with product development, the key information that needs be communicated and shared is product data. The developed system puts the major advantages of STEP, OODB, and VRML together. The STEP standard provides a consistent data exchange format and application interfaces among different CAD/CAM systems. OODB is efficient and effective in dealing with complex data structures often found in engineering applications. Virtual worlds for 3-D product models can be created by VRML which is networked via the global Internet and hyperlinked with WWW. The World Design View system can support for members of virtual design teams, possibly distributed all over the world, to share 3-D shape information quickly and easily.

  • PDF

A Product Information system for Semantic Web (시맨틱 웹 환경을 위한 상품 정보 시스템)

  • Gong, Gi-Hyun;Lee, Dong-Joo;Lee, Sang-Goo
    • Proceedings of the Korea Database Society Conference
    • /
    • 2008.05a
    • /
    • pp.413-419
    • /
    • 2008
  • Product information system contains information concerning products such as classification, attributes and UOM. Product information system stores their product information to a Relational Database. However, they do not support interoperability between product systems since their database is designed and optimized for their services. We suggest a standard product model and the scenarios of web services based on our model.

  • PDF

Decision-making Process for Choosing Alternative Outbound Travel Product (해외여행상품 선택을 위한 의사결정 프로세스에 관한 연구)

  • Kang, Inwon;Park, Chanwook
    • Knowledge Management Research
    • /
    • v.10 no.3
    • /
    • pp.99-113
    • /
    • 2009
  • The goal of this article is to ascertain the factors that govern consumers' choosing to outbound travel product. The authors assess the consumers' travel product choosing processes with information search(internal knowledge, external information knowledge). alternative evaluation(perceived image, emotional experience, price acceptability, appeal, trust), and alternative choice(purchasing intention). Using data on Thailand travel product, the authors find considerable results and conclude by discussing prescriptive recommendations for the travel industry.

  • PDF

A Study on the Development of Product Design Database Based on Product Attributes (제품속성을 기반으로 한 제품디자인 데이터베이스 개발에 대한 기초적 연구)

  • 박정순;이건표
    • Archives of design research
    • /
    • v.12 no.2
    • /
    • pp.133-144
    • /
    • 1999
  • Considering product as mass of information, it is very critical for designers to have good means of accessing to and organizing information on products. However, designers conventionally depend on their experience, bunch of catalogues, or short visit to some fairs for gathering information on products. There are no systematically organized information for designing new products. If any, those are ones developed by market researchers or engineers who speak fundamentally different language from designers. It is needed to develop the information system through which designer can get insights on the essence of product and communicate information with various persons involved in new product planning. At first, the design information in product planning is discussed and the necessity of development of new design information system is emphasized. Then, product is understood as a composite of various attributes and a set of fundamental attributes of product is defined by surveying and summarizing existing theories of product attributes: namely technological, human, and market attributes. The possibility of new design information system is explored by analyzing various relationships between attributes of different products. Computer program 'DISPP' displays various visual information of product itself, perceptual map, trend slope, profile chart and general information of manufacturer, style, color, price, size. Finally, findings of thesis are concluded and further prospects of the study are proposed.

  • PDF

Framework of Ship PLM System Based Upon Four-Tier Model (4-계층 모델 기반의 선박 수명주기관리 시스템 프레임워크)

  • Kim, Seung-Hyun;Lee, Jang-Hyun;Lee, Kyung-Ho;Suh, Heung-Won
    • Korean Journal of Computational Design and Engineering
    • /
    • v.15 no.5
    • /
    • pp.362-374
    • /
    • 2010
  • Product Lifecycle Management (PLM) is an integrated business approach to manage the creation and distribution of product information throughout the product development process. From the product perspective, PLM encompasses a holistic approach to product development and product information management. It supports the integrated product information in conjunction with the efficient product structures and BOM (Bill Of Material), user interfaces, proper functions, design processes and enterprise integration. Therefore, PLM should not only satisfy required functions as an enterprise software but also offer a systematic method for the efficient application from the initial stage of its development. Recently, many shipyards have been considering the PLM as a strategic solution to get the efficient management of product information such as 3-D models, BOM, drawings, documents, and the other product data. Though many studies on PLM are performed, most of them are performed in a function-based approach adequate for mass productive assembly industries. It could not help having limitations on applying the proper PLM system to the shipbuilding business since the requirements of shipbuilding PLM are too diverse and huge to design the architecture. This study presents the PLM framework which effectively reflects the diverse requirements of shipbuilding PLM. In order to get the macroscopic architecture of shipbuilding PLM, authors suggest the four-tier architecture model which considers the various requirements collected from shipyards. Entities of ship design data are modeled BOM in terms of product structure and hierarchical class diagram. Applicable functions of shipbuilding PLM are also investigated by analysis of issues of ship design. Finally, by reflecting the design process of shipbuilding, To-Be ship design procedure cooperated with the suggested PLM framework has been summarized.

Development of PEID for Acquiring Maintenance Information during Product Lifecycle of Marine Vessels (선박해양구조물의 제품수명주기 내 유지보수 정보 획득을 위한 PEID에 관한 연구)

  • Jeon, Jeong-Ik;Lee, Jang-Hyun;Son, Gum-Jun
    • Journal of Ocean Engineering and Technology
    • /
    • v.26 no.5
    • /
    • pp.63-72
    • /
    • 2012
  • The product lifecycle of a marine vessel can be classified into the design-production, operation-maintenance, and disposal phases. During the operation and maintenance phase, status data should be gathered from the major machinery and instruments installed on the marine vessel in order to perform efficient maintenance work. Although a PLM (product lifecycle management) system can manage the product information during the design and assembly stage, a PLM based on asset management technology is more appropriate for product information management during the operation stage. Product embedded information devices (PEIDs) are suggested for gathering real-time maintenance information during the operation and maintenance lifecycle. A PEID allows PLM to provide the capability of offering active information exchange between the lifecycle management system and equipment. This study designed a PEID to effectively obtain information and interact with a PLM system. It consists of sensors, wireless communication, and a micro-processor, which allow it to accumulate status data on the PLM system. The embedded information device and PLM enable the seamless information flow, tracking, and updating of MRO (maintenance repair and overhaul) information for a product throughout the middle of the product lifecycle.

Product Model for the Integration of Design and Manufacturing Information in Shipbuilding (선박의 설계 및 생산 정보의 통합을 위한 Product Model 의 구축)

  • S.B. Yoo;J.W. Lee
    • Journal of the Society of Naval Architects of Korea
    • /
    • v.30 no.2
    • /
    • pp.1-12
    • /
    • 1993
  • The role of product model in CIM environemt(where such heterogenous application programs as CAD, CAE, CAM, Database, and Expert Systems are included) is system integration. Product model manages all the information related to manufacuring activities. This information includes shapes, operation, process, scheduling, quality, and mangement. Product model architecture includes product model kernel, object schema, model manipulation language, and user interface. Objects to be shared are defined using the model manipulation luage and the defintions are saved in the object schema. In this paper, we present the design and implementation of a prototype. In this prototype, application programs for CAPP(Computer Aided Process Planning) are used.

  • PDF

Classification of Consumer Review Information Based on Satisfaction/Dissatisfaction with Availability/Non-availability of Information (구매후기 정보의 충족/미충족에 따른 소비자의 만족/불만족 인식 및 구매후기 정보의 유형화)

  • Hong, Hee-Sook
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.35 no.9
    • /
    • pp.1099-1111
    • /
    • 2011
  • This study identified the types of consumer review information about apparel products based on consumer satisfaction/dissatisfaction with the availability/non-availability of consumer review information for online stores. Data were collected from 318 females aged 20s' to 30s', who had significant experience in reading consumer reviews posted on online stores. Consumer satisfaction/dissatisfaction with availability or non-availability of review information on online stores is different for information in regards to apparel product attributes, product benefits, and store attributes. According to the concept of quality elements suggested by the Kano model, two types of consumer review information were determined: Must-have information (product attribute information about size, fabric, color and design of the apparel product; benefit information about washing & care and comport of the apparel product; store attribute information about responsiveness, disclosure, delivery and after service of the store) and attracting information (attribute information about price comparison; benefit information about coordination with other items, fashionability, price discounts, value for price, reaction from others, emotion experienced during transaction, symbolic features for status, health functionality, and eco-friendly feature; store attribute information about return/refund, damage compensation and reputation/credibility of online store and interactive and dynamic nature of reviews among customers). There were significant differences between the high and low involvement groups in their perceptions of consumer review information.

The Moderating Effect of Product Involvement on the Online Consumer's Purchasing Behavior (온라인 소비자 구매행동에서 제품관여도의 조절효과에 관한 연구)

  • Kim, Jong-Uk;Park, Sang-Cheol;Lee, Won-Jun
    • Korean Management Science Review
    • /
    • v.22 no.2
    • /
    • pp.51-76
    • /
    • 2005
  • The purpose of this study is to investigate the influence of four influencing variables (brand diversity. product information, entertainment, and trust) on purchase Intention and to .examine whether this relationship varies according to the buyer's perceived level of Product involvement. Analysis of 264 responses using the hierarchical regression indicated that all four independent variables were found positively influencing purchase intention. Furthermore, the effects of brand diversity, product information, and trust on purchase intention were revealed to be moderated by perceived product involvement. However, the moderating effect of product involvement on the relationship between entertainment and purchase intention was not statistically significant. Discussions for research findings and managerial implications are discussed.