• 제목/요약/키워드: Product Design Collaboration

검색결과 131건 처리시간 0.02초

럭셔리 패션브랜드의 아트 마케팅 성과 (Art Marketing Practice Result of Luxury Fashion Brands)

  • 정정희;임은혁
    • 한국의류학회지
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    • 제42권2호
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    • pp.278-297
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    • 2018
  • This study examines the concept and type of art marketing used by luxury fashion brands as well as to elucidate the productive outcome of art marketing based on art marketing case studies. The research methods adopted in this study were a literature review and case studies. The scope of the research focused on companies operating luxury fashion brands such as Louis Vuitton S.A., Kering Group, Prada S.p.A., $Herm{\grave{e}}s$ International S.A., Salvatore Ferragamo Group, Giorgio Armani S.p.A. and Compagnie $Financi{\grave{e}}re$ Richemont S.A.. The results showed that luxury brands using art marketing to enhance the competitiveness of the company by combining art and marketing mainly incorporate the following types of art marketing: art foundation and museum, art sponsorship, art collaboration, advertising campaign, exhibition promotion, and flagship stores. In terms of the outcome of art marking by luxury fashion brands, it was found that art marketing facilitates company activities help companies acquire a positive image from revitalizing culture and art, produces increased profits for the companies due to increased product sales as well as expands the marketability of respective companies through company PR and brand promotion, customer satisfaction by providing cultural space, artistic places and new experiences.

패션기업의 공익 추구 현상 (The Pursuit of Public Benefit in Fashion Enterprises)

  • 고현진
    • 한국의류학회지
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    • 제34권10호
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    • pp.1717-1730
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    • 2010
  • This research analyzes the recent phenomenon of pursuing public benefit in fashion enterprises according to the increasing importance of corporate social responsibility attitudes towards the global sustainability crisis. The pursuit of public benefit in fashion enterprises has been realized by the activities that contribute to public welfare through one or plural corporations aligned with government, social corporations, and NGOs. The goals of public beneficial activities are to promote public issues and to support the underprivileged and communities both financially and voluntarily. Such activities can be categorized as philanthropy, sponsorship, social marketing, cause-related marketing, and public benefit product development. Especially public beneficial activities in fashion enterprises are featured as the charity donations of apparel products, the collaboration with fashion celebrities and artists in relation with popular culture and art, the limited edition of excellent design with slogans, and the visual campaigns to promote public issues. They deal with human right issues for the underprivileged and disease prevention issues. In addition, specially environmental issue and community trade issues (often raised in the fashion manufacturing and consuming process) are increasing.

Development of an Electronic Greenhouse Gas Emission Management Platform: Managerial Implications

  • BAE, Deogsang;CHO, Yooncheong
    • 산경연구논집
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    • 제11권11호
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    • pp.7-18
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    • 2020
  • Purpose: The Emission Trading Scheme (ETS), which enables structuring emission credits as a financial product, is taking a crucial position of global collaboration against climate change. Previous studies that have covered ETS subjects from the macro perspective contribute to facilitating legal enactment of this scheme. However, they have rarely addressed challenges aligned with issues arising from labor burdens for ETS works from the business perspective. Research Design, data and methodology: This study presents conceptual models that are expected to help design an electronic system. The study model contains four modules: emission allocation, data interface, reduction technology sharing, and emission trading. Two validation approaches, the Analytic Hierarchy Process (AHP) and regression analysis, are applied in confirming the feasibility of the proposed model. Results: This study suggests an IT system methodology to help improvement of the current K-ETS mechanism. In particular, this study addresses effectiveness for real businesses and the adaptability of this mechanism to other nations. Conclusions: The proposed IT platform diagram can contribute to successful operation of ETS by providing multiple benefits to participating companies through in-house allocation mechanisms, the soft-landing of ETS adoption to participating companies through reduction of technology-sharing, group purchases, and transaction costs through the trading system.

확장기술수용모형(ETAM)을 이용한 디지털 매뉴팩처링의 성공적 도입에 영향을 주는 요인 분석 (A Factor Analysis for the Successful Implementation of Digital Manufacturing Using Extended Technology Acceptance Model (ETAM))

  • 정세현;문덕희;박희창
    • 산업공학
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    • 제19권3호
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    • pp.255-269
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    • 2006
  • Digital manufacturing(DM) is the ability to describe every aspect of the design-to-manufacture process digitally-using tools that include digital design, CAD, office documents, PLM(Product Life-cycle Management) systems, analysis software, simulation, CAM software and so on. The major automotive companies are already deeply invested in DM with almost every process being digital rather than paper-based. But it has taken a long time for the digital process to mature into something usable and there have been some major barriers that have prevented from the DM becoming a reality. Thus many companies hesitate to make a decision of implementing the DM. This paper deals with a study investigating which factors are important for implementing the DM to industries successfully. The extended technology acceptance model (ETAM) is used as the relation model of cause and effect. The quality of hardware, the quality of software, the range of collaboration among companies and the preference of the user are defined as the external factors. Interview method is used for gathering input data, and the results are analyzed with SPSS. The results indicate that four external factors are effective on the successful implementation of DM, and the perceived usefulness is most important.

관·학·민 협력 융복합 교육 캡스톤디자인 모델 제시 - 아동권리증진을 위한 패션제품개발 사례를 중심으로 - (A proposal of capstone design model for government, academic, and civil cooperative convergence education - A case study on the development of fashion products for the promotion of child rights -)

  • 차유미;김인경
    • 한국의상디자인학회지
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    • 제21권1호
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    • pp.131-148
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    • 2019
  • In this study, the purpose of the research is to present a cooperative convergence education Capstone design operational model that can promote community relations by spreading excellent practices through governmental, academic, and civil cooperation, ultimately contributing to the development of systematic plans among cooperative groups for successful promotion, and the production high effects in the fashion sector. The case study presented a new model that combines convergence in interdisciplinary studies, focusing on the case study of the "Fashion Capstone Design" textbook. The characteristics of the proposed model suggested three types of convergence- the convergence of government, academia and private cooperation, and the convergence of academic and civil organizations, depending on their role. The proposed educational model has the advantage of complementing and dealing with the difficulties presented by interdisciplinary education. It also has the effect of activating community linkages with colleges in the community. In addition, the effectiveness of community colleges and community links can be optimized. Through the example of this study, we look forward to being used as a references for a variety of cooperative convergence education capstone design projects.

웹서비스를 이용한 Collaborative B2B 아키텍처 설계 (Collaborative B2B architecture design using Web services)

  • 김태운;김승완;한용호
    • 지능정보연구
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    • 제9권1호
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    • pp.211-225
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    • 2003
  • 본 논문은 웹서비스 프로토콜을 기반으로 B2B 애플리케이션을 위한 collaborative 아키텍처의 디자인을 목적으로 하며, 시스템의 가능성을 제시하기 위해서 이 아키텍처를 기초로 하여 개발한 시스템의 사례를 소개하고 있다. 상이한 비즈니스 프로세스가 B2B 환경에서 인터페이스가 되어져야 하므로 협업의 기능은 B2B 구현을 위해서 필요한 분야이다. 본 시스템의 개발 및 구현을 위한 플랫폼으로는 웹서비스, XML 및 ASP.NET을 이용하였다. 웹서비스는 애플리케이션간의 상호작용을 위해 체계적이고 확장 가능한 프레임웍을 제공한다. 웹서비스 프레임웍은 통신프로토콜, 서비스 기술 및 서비스 제공의 세부분으로 구성되는데 SOAP, WSDL, UDDI가 각각 여기에 해당한다. ASP.NET은 .NET의 상위 계층에 위치한 서비스 집합과 컴포넌트에 맞게 활용되어진다. B2B환경에서 시스템 구현을 위한 상품의 범주와 이에 대한 상세한 설명의 서비스를 위해 웹서비스에서는 SQL 서버 데이터 베이스를 이용하였다.

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요구분석을 위한 UML 다이어그램 저장관리 시스템 (UML Diagrams Repository System for Requirement Analysis)

  • 이성대;박휴찬
    • 한국정보과학회논문지:컴퓨팅의 실제 및 레터
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    • 제8권6호
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    • pp.657-668
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    • 2002
  • 소프트웨어 생명주기는 요구분석, 설계, 구현, 유지보수 단계 등으로 구성되며, 각 단계의 산출물은 다양한 형태를 지니고 있다 이러한 산출물을 표준화한 것이 UML이며, 요구분석 단계에서는 클래스 다이어그램, 사용사례 다이어그램, 활동 다이어그램, 협력 다이어그램이 일반적으로 사용되고 있다. 기존의 UML 개발 도구들은 이러한 다이어그램을 파일에 저장하기 때문에, 다이어그램 정보를 검색하거나 다수의 개발자들이 참석하는 공동 작업시 어려움이 발생한다. 본 논문에서는 이러한 어려움을 해결하고 요구분석 단계에서의 산출물을 효율적으로 처리하기 위하여 다이어그램 정보를 데이타베이스에 저장하고 관리하는 방법을 제안한다. 이를 위해 클래스, 사용사례, 활동, 협력 다이어그램을 구성하고 있는 모든 요소들을 분류하고, 분류된 각 구성요소들을 관계형 테이블로 변환한다. 이렇게 변환된 테이블에 다이어그램 정보를 저장하고 다양한 형태의 질의를 통해 저장된 정보를 검색할 수 있도록 한다. 제안한 방법은 다이어그램 정보를 다수의 개발자가 공유하여 사용할 수 있으며 모델의 재사용에 편리성을 제공할 것이다.

빅 데이터를 활용한 고프코어 룩에 대한 인식 (The Perception of Gorpcore Look Using Big Data)

  • 김지우;김정미
    • 한국의상디자인학회지
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    • 제25권4호
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    • pp.77-92
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    • 2023
  • The purpose of this study is to investigate the public perception of Gorpcore through Big Aata analytics. The study was conducted based on the collection of Big Data on the word 'Gorpcore' through Textom from July 24, 2017 to March 31, 2023. As a result, 63,386 words were collected from a total of 18,879 posts, and the top 50 words were determined based on frequency of appearance. Based on the collected words, centrality measures and CONCOR algorithm were performed in Ucinet 6. The research results are as follows. 1) The frequency of appearance was high in the order of 'Gorpcore look', 'fashion', 'coordination', 'clothes', 'outdoor', 'Musinsa', 'look', 'trend', 'brand' and 'ahjussi (middle-aged old man in Korean)'. These words had high TF-IDF scores, which leads to the conclusion that these are key words that are recognized as important. 2) Network centrality shows that 'Gorpcore look', 'fashion', 'outdoor', 'coordination', 'clothes', 'trend', 'look' and 'style' have a high correlation with other words. Through this, it was found that the public thinks it is important to create a variety of fashions by styling high-performance outdoor wear and casual wear, and that they are highly interested in clothes and in brands leading the Gorpcore trend. 3) As a result of the CONCOR algorithm, four significant groups were formed. The words that appear in each group are as follows. Group 1 - 'outdoor', 'Gorp', 'Normcore', 'hiking', 'functionality', 'new', 'sports', 'casual wear', 'activity', 'generation', 'collaboration'. Group 2 - 'fashion', 'trend', 'look', 'brand', 'style', 'shoes', 'ugly', 'item', 'trend', 'product', 'Salomon', 'padded jacket', 'stylishness', 'utilization', 'Winter', 'street', 'design', 'retro', 'popular', 'styling'. Group 3 - 'Gorpcore look', 'coordination', 'Musinsa', 'windbreaker', 'recommendation', 'Arcteryx', 'pants', 'man'. Group 4 - 'clothes' 'ahjussi', 'jacket', 'launching', 'spring', 'The North Face', 'collection', 'utility', 'jumper'. As a result, it can be seen that the Gorpcore is also regarded as a part of outdoor, fashion, coordination, and casual wear.

Development of web-based collaborative framework for the simulation of embedded systems

  • Yang, Woong;Lee, Soo-Hong;Jin, Yong Zhu;Hwang, Hyun-Tae
    • Journal of Computational Design and Engineering
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    • 제3권4호
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    • pp.363-369
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    • 2016
  • Cyber Physical System (CPS) and Internet of Things (IoT) are hot objects of interest as an extension of the embedded system. These interactive products and systems contain Mobile Devices which are most popular and used most frequently. Also these have been widely used from the control of the Nuclear Power Control System (NPCS) to IoT Home Service. Information & Communication Technology (ICT) topics of trend fused-complex current Information Technology (IT) and Communication Technology (CT) are closely linked to real space and virtual space. This immediately means the arrival of the ultra-connected society. It refers to a society in which various objects surrounding the human innovation and change in the social sector are expected through the connection between the data which are to be generated. In addition, studies of Tool-kit for the design of such systems are also actively pursued. However, only increased cooperation and information sharing between the physical object consists of a variety of machinery and equipment. We have taken into consideration a number of design variables of the high barriers to entry about the product. In this study, It has been developed a Web-based collaboration framework which can be a flexible connection between macroscopically virtual environment and the physical environment. This framework is able to verifiy and manage physical environments. Also it can resolve the bottlenecks encountered during the base expansion and development process of IoT (Internet of Things) environment.

Making a Technological Catch-up: Barriers and Opportunities

  • Lee, Keun
    • 기술혁신연구
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    • 제13권2호
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    • pp.97-131
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    • 2005
  • This paper has discussed several issues regarding the barriers and opportunities for technological catch-up by the late-comer countries and firms. As one of the barriers to technological catch-up, the paper emphasizes the uncertainty involved with the third stage of learning how to design. The barriers arise because as the forerunner firms refuse to sell or give license to successful catching-up firms who thus have to design the product by themselves. The paper discusses how to overcome this barrier. It also notes that if the crisis of design technology is a push factor for leapfrogging, arrival of new techno-economic paradigm can serve as a pull factor for leapfrogging, serving as a winder of opportunity. The, it emphasized the two risks with leapfrogging, namely the risk of choosing right technology or standards and the risk of creating initial markets, and how to overcome these risks. It discusses how to overcome these risks in leapfrogging, and differentiates diverse forms of knowledge accesses. Then, the paper takes up the issue of whether there can be a single common or several models for catch-up. A common element of catching-up is to enter new markets segments quickly, to manufacture with high levels of engineering excellence, and to be first-to-market by means of the best integrative designs. This observation is supported by the fact that Korea and Taiwan has achieved higher levels of technological capabilities in such sectors as featured by short cycle time of technology. The possibility of two alternative models for catch-up is also discussed in terms of the key difference between Korean and Taiwan, especially in the position toward the source of foreign knowledge and the paths taken toward the final goal of OBM. Taiwan followed the sequential steps of OEM, ODM and OBN, in collaboration or integration with the MNCs. Korean chaebols jumped from OEM directly to OBM even without consolidating design technology.

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