• 제목/요약/키워드: Product Data Management

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분산, 개방, 지능형 제품정보관리시스템 (A Distributed, Open, Intelligent Product Data Management System)

  • 김영호;강석호;이수홍;유상봉
    • 한국CDE학회논문집
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    • 제4권3호
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    • pp.210-223
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    • 1999
  • An efficient management of product information is critical to the enhancement of corporate competitiveness. Product information is often distributed in term of organization, geography, and time. With the rapid increase in the use of Internet or its associated Web and intranets, it has been accelerating to integrate the distributed information. In this research, a Distributed, Open, Intelligent Product data Management system, namely DOI-PDM, is developed. This system deals with product information following the STEP standard, and its operation is controlled by a Web-based workflow management system. CORBA is employed to ensure interoperability among distributed objects. It is intended to achieve openness by using various standards, such s STEP, KQML, SGML, and WfMC specifications. One major difficulty in managing it needs also be properly modified according to the dynamics. It however is very hard to have a prior anticipation to the dynamics. It however is very hard to have a prior anticipation to the modification requirements in practice. We introduce a process adaptation model and a use of intelligent agent technology. An agent is delegated to modify process definitions during run-time. A method of agent implementation and a proper communication scheme among te agents are proposed. Also developed in this research is a STEP-based content search system which can co-work with the agents by providing relevant product information that the agents require.

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Product Characteristics and Customer Purchase Intention in Live-Streaming Commerce

  • An-Peng YU;Jae-Hyeon KIM;Sung Eui CHO
    • 융합경영연구
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    • 제11권4호
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    • pp.1-10
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    • 2023
  • Purpose: This study investigated the relationship between product characteristics and customer purchase intention in live-streaming commerce. Research design, data and methodology: Six independent factors namely, scarcity, customization, discount, experimentalism, novelty, and informativeness were identified to analyze their effects on customer purchase intention in live-streaming commerce. The perceived value was accepted as a mediator between independent and dependent variables. Data were gathered from 643 respondents who experienced purchases in live-streaming commerce in China. Results: The results show that product characteristics strongly affect customer purchase intention, and perceived value plays an important mediating role in live-streaming commerce. Therefore, when developing a sales strategy in live-streaming commerce, product characteristics. Such as customization, discount, experimentalism, novelty, and information must be considered. Conclusions: The majority of live-streaming commerce research has focused on platform interactions and consumers. This study is meaningful in that it dealt with product characteristics and confirmed the mediating roles of perceived value in live-streaming commerce. The findings of this study have significant implications and offer valuable insights and practical guidance for both the academic community and practitioners engaged in the field of live-streaming commerce.

Implications of IT Awareness and Digital Marketing to Product Distribution on the Performance of Makassar SMEs

  • Johannes Baptista HALIK;Dian Anggraece Sigit PARAWANSA;Indrianty SUDIRMAN;JUSNI
    • 유통과학연구
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    • 제21권7호
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    • pp.105-116
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    • 2023
  • Purpose: SMEs are one of the largest contributors to GDP for Indonesia. This study aims to investigate the effect of IT awareness and digital marketing on the performance of SMEs in the city of Makassar through product distribution. Research design, data, and methodology: IT Awareness and Digital Marketing are independent variables in this study, while Product Distribution is an intervening variable in viewing the performance of SMEs in Makassar City. The data is processed using Smart-PLS. The samples used were 381 business units operating in the city of Makassar. Results: From this study it was found that IT Awareness and Digital Marketing had a significant and positive effect on the distribution of products from SMEs in the city of Makassar. However, IT Awareness and Digital Marketing do not directly affect the performance of SMEs in the city of Makassar. So it can be concluded that both IT Awareness and Digital Marketing only affect the performance of SMEs in Makassar City through Product Distribution, not directly. Conclusions: From this study it can be concluded that SMEs in the city of Makassar should start increasing their IT awareness and use digital marketing to increase their product distribution to improve the performance of their SMEs.

ISP(정보 전략 계획) 개념을 이용한 디지털 생산 적용 프레임워크 연구 (Research on the Framework for the Adoption of Digital Manufacturing Methodology with Information Strategy Planning Concept)

  • 우종훈;송영주;이태경;신종계
    • 한국CDE학회논문집
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    • 제15권2호
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    • pp.94-105
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    • 2010
  • Todays, there is fast transition about the new manufacturing IT methodologies from the conceptual phase into the practical application phase for the strengthening of enterprise competitiveness in manufacturing industry. One of those new methodologies is PLM (Product Life-cycle Management). PLM methodology consists of 3D CAD for the product design, PDM (Product Data Management) for the data management based on the collaboration platform and lastly DM (Digital Manufacturing). DM has evoluted from the stand-alone computer simulation of early 1980s, and now it covers the overall production development and production. Unfortunately, there exist serious critical problems about the actual application of DM for the real work. This is owing to the transition of the point of view from stand-alone type application (such as flow simulation or robot simulation) to that of business process about product development and production management. In this paper, we propose an application framework for the successful project with the digital manufacturing methodology with the concept of Information Strategy Planning, which enables the systematic diagnosis and the quantitative evaluation. Also, we introduce the actual practice of the proposing framework with the ISP project for 'Analysis & Simulation Technique of manufacturing process project' that is being conducted by Chungnam Techno Park.

해외여행상품 선택을 위한 의사결정 프로세스에 관한 연구 (Decision-making Process for Choosing Alternative Outbound Travel Product)

  • 강인원;박찬욱
    • 지식경영연구
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    • 제10권3호
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    • pp.99-113
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    • 2009
  • The goal of this article is to ascertain the factors that govern consumers' choosing to outbound travel product. The authors assess the consumers' travel product choosing processes with information search(internal knowledge, external information knowledge). alternative evaluation(perceived image, emotional experience, price acceptability, appeal, trust), and alternative choice(purchasing intention). Using data on Thailand travel product, the authors find considerable results and conclude by discussing prescriptive recommendations for the travel industry.

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배합설계법에 의한 인조석 품질 개선 연구 (D업체의 생산 현장을 중심으로) (A Study for Imitation stone quality improvement for Mix-proportions of design (Based on Product spot of 'D' business of industry))

  • 박주식;김길동;강경식
    • 대한안전경영과학회지
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    • 제2권3호
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    • pp.141-150
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    • 2000
  • This study aim is analysis device development for design of experiment with calcium chloride relation used a hardener to search cause of product crack, product reliability improvement building data-base program for computer system of mixture rate, product improvement, and new product development.

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An Exploration on the Use of Data Envelopment Analysis for Product Line Selection

  • Lin, Chun-Yu;Okudan, Gul E.
    • Industrial Engineering and Management Systems
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    • 제8권1호
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    • pp.47-53
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    • 2009
  • We define product line (or mix) selection problem as selecting a subset of potential product variants that can simultaneously minimize product proliferation and maintain market coverage. Selecting the most efficient product mix is a complex problem, which requires analyses of multiple criteria. This paper proposes a method based on Data Envelopment Analysis (DEA) for product line selection. Data Envelopment Analysis (DEA) is a linear programming based technique commonly used for measuring the relative performance of a group of decision making units with multiple inputs and outputs. Although DEA has been proved to be an effective evaluation tool in many fields, it has not been applied to solve the product line selection problem. In this study, we construct a five-step method that systematically adopts DEA to solve a product line selection problem. We then apply the proposed method to an existing line of staplers to provide quantitative evidence for managers to generate desirable decisions to maximize the company profits while also fulfilling market demands.

Improving Product Quality through Conflict Management: A Study of Hong Kong ODM Suppliers

  • Lam, Ping-Kit;Chin, Kwai-Sang
    • International Journal of Quality Innovation
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    • 제5권2호
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    • pp.70-78
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    • 2004
  • Client-supplier collaboration in new product development (NPD) has been a strategy in response to fierce global competition. Traditionally, Hong Kong suppliers collaborate with worldwide clients through original equipment manufacturing (OEM) arrangement in which suppliers manufacture products according to clients' design. In recent years, a growing number of Hong Kong suppliers have transformed to original design manufacturing (ODM) in which they are assigned a design responsibility other than manufacturing products. The ODM arrangement necessitates a close interaction between clients and suppliers, which brings about intense conflict. Conflict has been recognized as an important factor affecting NPD performance including product quality. This paper studies the conflict handling practices of Hong Kong ODM suppliers based on 87 survey data. The results show that the suppliers frequently adopt effective conflict handling practices by which they can develop products of good quality through better design decisions. The results also suggest that the use of ineffective conflict handling behaviors, particularly avoiding, should be reduced for better product quality.

How a Convergence Product Affects Related Markets: The Case of the Mobile Phone

  • Lee, Mi-Suk;Lee, Jong-Su;Cho, Young-Sang
    • ETRI Journal
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    • 제31권2호
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    • pp.215-224
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    • 2009
  • Analyzing the diffusion of a convergence product is a new and challenging research field. It is very difficult to find research dealing with this issue due to the inherent complexity and lack of data. In analyzing the diffusion of a convergence product, we should simultaneously take into account its relationship with related single-function products because of their similarities in terms of technology and functionality. In this study, we empirically analyze the diffusion of the convergence mobile phones in South Korea and find that the convergence products can affect the diffusion of MP3 players and digital cameras positively or negatively. This research may be significant for business strategies in technology management and product development.

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클릭스트림 데이터를 활용한 전자상거래에서 상품추천이 고객 행동에 미치는 영향 분석 (Effects of Product Recommendations on Customer Behavior in e-Commerce : An Empirical Analysis of Online Bookstore Clickstream Data)

  • 이홍주
    • 한국경영과학회지
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    • 제33권3호
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    • pp.59-76
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    • 2008
  • Studies of recommender systems have focused on improving their performance in terms of error rates between the actual and predicted preference values. Also, many studies have been conducted to investigate the relationships between customer information processing and the characteristics of recommender systems via surveys and web-based experiments. However, the actual impact of recommendation on product pages for customer browsing behavior and decision-making in the commercial environment has not, to the best of our knowledge, been investigated with actual clickstream data. The principal objective of this research is to assess the effects of product recommendation on customer behavior in e-Commerce, using actual clickstream data. For this purpose, we utilized an online bookstore's clickstream data prior to and after the web site renovation of the store. We compared the recommendation effects on customer behavior with the data. From these comparisons, we determined that the relevant recommendations in product pages have positive relationships with the acquisition of customer attention and elaboration. Additionally, the placing of recommended items in shopping cart is positively related to suggesting the relevant recommendations. However, the frequencies at which the recommended items were purchased did not differ prior to and after the renovation of the site.