• Title/Summary/Keyword: Price response

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Consumer's Aesthetic Response to Direct, Mediating and Interactive Effects of Typicality and Form Aesthetics in Product Design (제품디자인에 있어 전형성과 심미성 요소(균형)의 상호작용과 조절변수에 의한 사용자의 심미적 반응에 관한 연구)

  • Hong Jung-Pyo;Cho Kyoung-Sook;Cho Kwang-Soo
    • Science of Emotion and Sensibility
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    • v.7 no.4
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    • pp.7-17
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    • 2004
  • Recently, design has emerged as a key factor of successful product development. This study reviewed the elements of form with a view point of addressing and defining the elements of aesthetics and how they influence consumer aesthetic response. Though past researches related to form aesthetics reported that form aesthetics exist as a single element with other sub-elements, this research made further investigations into form aesthetics and reported that form aesthetics in product design can be broadly divided into form aesthetics and content aesthetics. Empirical studies on each category was undertaken and from the results obtained, it was concluded that typicality is a dominant element in content aesthetics while balance is a dominant element in form aesthetics. Also, the study investigated the effect of conditional variables such as price and people on each category and it was observed that both content and form aesthetics elements are affected by conditional variables such as price, people. Furthermore, the study reports that both content and form aesthetics elements are mutually correlated and both categories affect user's aesthetics response. It is intended that the results obtained from this work will contribute to theoretical knowledge of aesthetic elements and can be put to use by product design and manufacturing companies.

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Consumer′s Aesthetic Response to Mediating Variables and Interactive Effects of Typicality and Aesthetics Elements in Product Design (제품디자인에 있어 전형성과 심미성 요소의 상호작용과 조절변수에 의한 사용자의 심미적 반응에 관한 연구)

  • 홍정표
    • Archives of design research
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    • v.17 no.3
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    • pp.179-188
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    • 2004
  • Recently, design has emerged as a key factor of successful product development. This study reviewed the elements of form with a view point of addressing and defining the elements of aesthetics and how they influence consumer aesthetic response. Though past researches related to form aesthetics reported that form aesthetics exist as a single element with other sub-elements, this research made further investigations into form aesthetics and reported that form aesthetics in product design can be broadly divided into form aesthetics and content aesthetics. Empirical studies on each category was undertaken and from the results obtained, it was concluded that typicality is a dominant element in content aesthetics while rhythm is a dominant element in form aesthetics. Also, the study investigated the effect of conditional variables such as price and brand hierarchy on each category and it was observed that both content and form aesthetics elements are affected by conditional variables such as price and brand hierarchy, Furthermore, the study reports that both content and form aesthetics elements are mutually correlated and both categories affect user's aesthetics response. It is intended that the results obtained from this work will contribute to theoretical knowledge of aesthetic elements and can be put to use by product design and manufacturing companies.

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Students' Attitude and Satisfaction towards University Foodservices (대학식당의 이용실태 및 만족도)

  • Lee, Kyong-Ae
    • Korean Journal of Human Ecology
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    • v.13 no.6
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    • pp.1047-1053
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    • 2004
  • The purpose of this study is to assess students' attitude and satisfaction of university foodservices. We conducted a survey for this study using questionnaires with 400 university students. A total of 344 students answered with a usable response rate of 86.0%. We performed a statistical data analysis using SPSS program for $X^{2}-test$ and t-test. Students visited university foodservices more frequently for lunch than for breakfast or dinner. Students' food choice depended on taste of food. The main reasons for using university cafeteria included 'a low price' and 'economy of time'. The prior complaint factor on university foodservices was 'taste of food'. Students were more satisfied with a price than other factors. They marked 'a variety of menu' as the least satisfied. The matters, such as 'more delicious food' and 'more various menu' were pointed out for improvement. In conclusion, developing tastier food and diversifying a menu are required to enhance the quality of university foodservices.

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A Recommendation System for Health Screening Hospitals based on Client Preferences

  • Kim, Namyun;Kim, Sung-Dong
    • International journal of advanced smart convergence
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    • v.9 no.3
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    • pp.145-152
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    • 2020
  • When conducting a health screening, it is important to select the most appropriate hospitals for the screening items. There are various packages in the screening hospitals, and the screening items and price are very different for each package. In this paper, we provide a method of recommending the screening packages in consideration of the customer's preferences such as screening items and minimum matching ratio. First, after collecting package information of hospitals, information such as basic items and optional items in the package are extracted. Then, we determine whether the client's screening items exist in the basic item or optional item of the package and calculate the matching rate of the package. Finally, we recommend screening packages with the lowest price while meeting the minimum matching rate suggested by the client. For performance analysis, we implement a prototype for recommending screening packages and provide the experimental results. The performance analysis shows that the proposed approach provides a real-time response time and recommends appropriate packages.

Optimal Power Flow Considering Price Elasticity of Customer (소비자의 가격탄력성을 고려한 최적조류계산)

  • Joung, Sang-Houn;Shin, Young-Gyun;Kim, Bal-Ho H.
    • Proceedings of the KIEE Conference
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    • 2002.11b
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    • pp.372-374
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    • 2002
  • The Optimal Power Flow(OPF) is the optimization model that has different constraints and the specified objective function, which is very useful tool for efficient system and market operation in the competitive electricity market. The existed OPF models focus on the minimization of generation fuel cost under informed demand values at each bus Recently, the studies of OPF model with demand function considering the response behavior of customers in the deregulated electricity market have been executed. This paper implements the OPF model using demand function with specified price elasticity, and provides the analysis of related results.

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Development of Korean Style SPA of Fast Fashion for Consumer Needs (소비자 니드를 위한 한국형 SPA의 Fast Fashion)

  • Jang, Ae-Ran
    • Korean Journal of Human Ecology
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    • v.16 no.5
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    • pp.997-1006
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    • 2007
  • The consideration of the effective corresponding system is required to enhance expectation of consumers and satisfy consumer needs in response to recent fashion market trend showing polarized phenomena. One of the solutions is to establish Korean style SPA brand which not only utilizes traditional fashion markets and but also adopt a production system of the fast fashion. A traditional market can provide some advantages such as low price, a variety of items in an integrated buildings, fast propagation of fashion trends and a flexible production system reflecting consumer's need immediately. The production system of fast fashion has integrated system of planning, manufacturing and distributing to provide trendy products with low price on time. Therefore, The Korean style SPA offers trendy, cheap and chic clothing to customers as quickly as possible.

The Effect of Consideration Set on Market Structure

  • Kim, Jun B.
    • Asia Marketing Journal
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    • v.22 no.2
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    • pp.1-18
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    • 2020
  • We estimate a choice-based aggregate demand model accounting for consumers' consideration sets, and study its implications on market structure. In contrast to past research, we model and estimate consumer demand using aggregate-level consumer browsing data in addition to aggregate-level choice data. The use of consumer browsing data allows us to study consumer demand in a realistic setting in which consumers choose from a subset of products. We calibrate the proposed model on both data sets, avoid biases in parameter estimates, and compute the price elasticity measures. As an empirical application, we estimate consumer demand in the camcorder category and study its implications on market structure. The proposed model predicts a limited consumer price response and offers a more discriminating competitive landscape from the one assuming universal consideration set.

Development of Individual Stockout Response Index in the Online Fashion Products Shopping

  • Kim, Joo-Hyun;Lee, Jin-Hwa;Kwak, Young-Sik;Hong, Jae-Won
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.1
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    • pp.131-140
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    • 2020
  • In this study, we analyzed the effect of consumer's cognitive response, emotional response and behavioral response on online shopping stockouts (ISRI: Individual Stockout Response Index). And we try to show the heterogeneity of the degree of consumer response by subdivision market based on the regularity of distribution. The ISRI was developed by Kim and Lee in 2016 and 2018, which were based on the items and factors of cognitive, emotional and behavioral responses. The exponential stockouts response of consumers in this study will give an accurate picture of what consumers want when stockouts. further research should be done on how consumers' reactions are influenced by situational characteristics, consumer characteristics, store characteristics and brand / product characteristics. Especially, the price level of the product will affect the consumer 's response in the case of online fashion goods shopping.

A Study on the Flight Vibration Specification of High Speed Vehicle using Response Analysis (응답해석을 이용한 고속비행체의 비행진동규격 연구)

  • Hwang, Dongkee;Song, Ohseop
    • Journal of the Korea Institute of Military Science and Technology
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    • v.21 no.6
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    • pp.723-730
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    • 2018
  • A well-designed flight vibration specification enables the optimum weight design of the Surface-to-Air or Air-to-Air Missile, improves the maneuverability of the flight vehicle, improves the engagement of target, and increases the price competitiveness of the components and the missile system. Conventional flight vibration specifications are used by using a somewhat higher standard as suggested in MIL-STD-810C, or based on accumulated data from developed similar missile systems. In this study, we confirmed the validity of FEA response analysis by comparing response data obtained by FEA and response data of real product. Also we proposed that each specification that reflects the structural characteristics of the place where the components are mounted is required instead of verifying all the components by a single flight vibration specification.

The Asymmetric Response of Gasoline Prices to International Crude Oil Price Changes Considering Inventories (재고를 고려한 국제원유가격변동에 따른 휘발유 가격의 비대칭성 연구)

  • Bae, Jeeyoung;Kim, Soohyeon;Kim, Moonjung;Oh, Soomin;Heo, Eunnyeong
    • Environmental and Resource Economics Review
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    • v.22 no.4
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    • pp.643-670
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    • 2013
  • This study analyzed the impact of crude oil inventory while gasoline price adjusts to international crude oil price(WTI) fluctuations. We mainly focused on asymmetric relationship between crude oil and petroleum product prices and added oil inventory as an variable, using the error correction model which is based on Borenstein et al.(1997). This paper selected the sample period from January 1988 to December 2012, analyzed the asymmetry of each intervals and the influence of crude oil inventory to the degree of asymmetry changes, both full period and five years period respectively. The results showed that when considering crude oil inventory, existence and degrees of time amount asymmetry varies.