• Journal of the Korea Fashion and Costume Design Association
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• v.23 no.2
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• pp.53-65
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• 2021

The study of behavioral intention in the fashion industry, until recently, focused on the variables of satisfaction and the intention of purchase, and were limited to specific individuals who were fashion consumers. It was found that variables of intention of recommendation have a greater impact on many other potential customers from a study on consumer behavioral intention. Thus, this study seeks to examine the relationship between the selection factors of collaboration fashion products and preference, and the relationship between preference and the intention of purchase. Moreover, the purpose of this research is to find the influence of relationships between selective factors of collaboration fashion products and the intention of recommendation. The 'intention of recommendation' was set as a dependent variable, that influences the relationship between preference and intention of recommendation. For empirical analysis, SPSS 25.0 software was used to conduct frequency analysis, reliability analysis, factor analysis, and multiple regression analysis based on a survey results conducted upon 217 people in their 20s. The empirical analysis results are as follows: First, collaboration fashion product selection factors consisted of 'product originality', 'designers and artists' reputation', 'product reliability', and 'products' aesthetic impression'. Second, the selection factors of fashion products had a positive influence on product preferences. Third, the preference for collaboration fashion products had an influence on intention of purchase and intention of recommendation. Fourth, collaboration fashion product selection factors affected intention of purchase. Fifth, selection factors of collaboration fashion products were found to have a significant impact on the intention recommendation.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.25 no.3
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• pp.412-418
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• 2021

This study aims to investigate the influence of emotional engineering factors on brand preference and loyalty in smartphone product design. The emotional engineering factor was divided into color, performance, usability, value, and reliability, and the relationship between brand preference and loyalty was empirically analyzed. As a result of the analysis, the emotional engineering factor in the smartphone product design has a positive effect on the brand preference, and the factors having the greatest influence are the performance and color factors. In smartphone product design, the emotional engineering factor has a static effect on loyalty, and the factors that have the greatest influence are reliability and performance factors. The higher the brand preference in product design, the greater the affect on loyalty. It is necessary to approach product design that fits the characteristics of consumers by identifying the influential factors among the product design emotional engineering factors.

• Korean Journal of Human Ecology
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• v.3 no.2
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• pp.58-67
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• 2000

The purpose of this study was to investigate the level and the reasons of son preference. and the relative importance of related variables among middle-and old-aged Koreans in Chon-buk and Chung-nam area. Subjects were 487 parents of high school girls(243 fathers and 244 mothers). with a mean age of 45.7 years. It was revealed that more than a half of the respondents(52.293) preferred'a son'for the first child, followed by'either nx'(32.6%) and'a daughter'(14.8%). For the second child, a son was preferred nlost(43.7%) , followed by'a daughter'(31.4%) and'either sex'(23.4%) . As the reasons of son preference,'to continue tradition and name of family'marked the highest score (3.42) , followed by'parents prefer son for various reasons'(3.37) , 'should have at least one son'(3.32). and'feel obliged to produce a son for in-law's sake'(3.06). It appeared that sociocultural background was more important for son Preference than individual, economic factors. The most important factors related to a strong son preference were the number of sons at the present, son preference for the first child, parental attitudes and expectations toward children. and income. Suggestions wire made in regard to efforts for gender equality in family and society. and the needs for parent education and population education.

• Journal of the Korean housing association
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• v.17 no.6
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• pp.27-35
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• 2006

The purpose of this study is to analyze about perception and preference degree of resident's for environmental moulding. We will find factors effected to utilization of residents. So we should extract characteristics in the way of an association factors. The analysis result of this study is as follows: First, We could know that they consider form and establishment position to be the most important factors a using environment moulding in a housing complex. Second, it is high that preference degree at environmental moulding of figurative shape located in front of main entrance harmonized with gardening. Third, it is high that preference degree at environmental moulding of abstract shape located in front of a pray ground. Finally, environment moulding of mixing form appeared highest preference degree at parking lot entrance location. As valued result of this thesis, the result of environment moulding and surrounding as harmony form is going to utilize to basic to establish in a housing complex. furthermore, This research increase dwelling peoples' satisfaction as well as arrangement of environmental moulding and is expected that is going to give affirmative effect that can enhance quality of a housing complex.

• Korean Journal of Community Nutrition
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• v.19 no.5
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• pp.448-458
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• 2014

Objectives: Increasing salt preferences with age are said to increase preferences of salty foods, thereby leading to greater sodium consumption, which has further implication for hypertension. This study examined the link between preference of salty taste and dietary factors and health-related risk factors in Korean elderly people. Methods: We studied 312 elderly individuals aged > 65 years (male, 100 and female, 212). With each subject, pleasant concentration of NaCl was estimated using the sip-and-spit method. Dietary habits, food preferences, consumption frequencies, anthropometric and biochemical assessment were assessed. Results: The pleasant salt concentration was significantly increased in individuals older than 75 years (p < 0.05). Subjects who liked high concentration of salt showed significantly higher preferences for salty foods (p < 0.001). Results showed significant effects (p < 0.01) of fruit & fruit juice consumption frequencies, MNA (mini-nutritional assessment), cognition score, BMI, body fat %, waist circumference, arm circumference, calf circumference, vitamin D level that subjects who likes low salty taste were higher than subjects who likes high salty taste. Conclusions: The preference for salty taste in the elderly was not correlated with hypertension. But, increased preference for salty taste with age and increased salty food preferences may result in higher sodium consumption. Therefore, nutritional education regarding lowering salt preference and favorable behaviors of low-salt diet is needed to improve the quality of life in the rural elderly.

• Journal of the Korean Institute of Landscape Architecture
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• v.26 no.3
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• pp.134-142
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• 1998

THe purpose of this study is to suggest the major determinants of visual preference in the outdoor spaces of urban office buildings. For this, the spatial image was analyzed by the factor analysis algorithm. The level of visual preferences was measured by a slide simulation test, and these data were analyzed by the multiple regressioni. The result of this study can be summarized as follows; Factors covering the spatial image were found to be 'mystery','changeability','coherence' and 'legibility'. T.V. was obtained as 58.4%. Outdoor spaces of urban office buildings were classified into four groups by the multi dimensional scaling method. As for the analysis of imageability in each spatial type, the factor scores of measuring high values were different for all types. Type II, IV obtained higher rank of visual preference and type III, I obtained lower. For all types, the factors of visual preference were found to be 'mystery','changeability','coherence' and 'legibility'. The visual preference determinants of urban setting focused on outdoor spaces of urban office buildings may be the major factors which must be considered in planning and designing as the functional basis for the quantitative analysis.

• The Research Journal of the Costume Culture
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• v.9 no.4
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• pp.629-638
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• 2001

This study was intended to identify the desired image and fabric preference of woman college student for apparel and the relationship between these variables. Data were collected by questionnaire distributed to 260 woman college students through August to September of 2000. After eliminating incomplete questionnaires, 236 were analyzed. The most desired image was neat, and the most preferred fabric was natural fiber textile in fiber contents and light and soft in fabric sensation. The avoided image was masculine, and the negative sensation was heaviness. As a result of factor analysis, 7 factors -cute, intellectual, animate, neat, mature, sporty, sexy- were determined in image. And 8 factors -soft, durable, flat, rigid, light, bulky, heavy, pliable- were determined in fabric sensation. These factors explained large percentage of variance respectively. Multidimensional scaling was employed to analyze the relationship between desired image and fabric preference. Two dimensions were accepted to interpret the relationship. One of the results showed the closeness among the natural fiber textile, lightness, durability and natural image. And the short distance among the blended textile, elasticity, warmness and sporty image was presented.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2000.04a
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• pp.380-384
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• 2000

Effectiveness of information conveyance in reading is affected by several factors such as line length, letter size, line spacing arrangement as well as typeface itself. This study examined relative importance of these factors by asking people to read the texts that was constituted with non-square form letter and rank the preference of texts through conjoint analysis. In the case of reading time, justification was the most important factor, followed by leading, line spacing, letter width, line length, font size, font type in their order of importance. And in the case of preference decision, letter width was the most important factor, followed by font size, justification, line spacing, leading, line length, font type. The result will be useful in understanding how to consider human preference in the hangul typography.

• The Mathematical Education
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• v.55 no.1
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• pp.129-145
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• 2016

The purpose of this study was to research and compare teachers' preferences for 'Great Math Class' by region and gender. The research was conducted on 261 high school math teachers by using non-probability sampling. As the results of the study, regional preference had no statistically significant difference in all four factors of 'Great Math Class' while gender preference had statistically significant difference only in the factor of teaching (methods) and learning methods. Both region and gender had statistically significant positive (+) relationship with preference for all four factors. This implies that it is necessary to consider socio-cultural factors rather than teachers' perception on class for regional differences in academic achievements in mathematics.

• Journal of the Korean housing association
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• v.19 no.6
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• pp.63-71
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• 2008

The development of modern medicine and economic growth has caused the elderly population to increase rapidly in Korea and the country is becoming an aging society. As the population of elderly has increased the interest in silver towns has also increased. the elderly population is more affluent in the past and more willing to spend their money on themselves. This led to the need of supplying silver towns where they can have comfortable retirement. The research conducted for this study was to understand the silver town market by finding the preference of silver town service according to their life style. The target of this survey was the pre-elderly in the Cheongju area and several analysis techniques like factor analysis, crowding analysis, and conjoint analysis were used to understand the life style of the preelderly and preference factors of silver town services.