• Proceedings of the Korea Society of Design Studies Conference
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• 2005.05a
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• pp.138-139
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• 2005

• Proceedings of the Korea Society of Design Studies Conference
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• 2005.10a
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• pp.194-195
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• 2005

• Science of Emotion and Sensibility
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• v.8 no.4
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• pp.375-384
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• 2005

Each font has its own unique characteristics, thus every font relays a different feeling. The proper selection and usage of fonts helps us further understand the contents they deliver. Use of fonts which varies depending on one's habits or experience, expands the meaning of contents. Hence, users should pick up the most appropriate fontto comply with meanings, gender, age, objects, and cultural environment. The Proper selection of fonts have been emphasized by various researches but currently, there are not much studies undertaken within the domain of fonts. Furthermore, there are no definite standards or guidelines to proper font selection or their usage. This study delves into changes of font preference according to meaningful sentences and meaningless sentences with the former comprising in positive and negative sentences. The authors of this research hope that this study will help users to understand the necessity for application of different fonts in tune with each meaning , guideline for the application methods, provision of instruction on developing fonts to font makers.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.13 no.3
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• pp.47-65
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• 2014

VMS(Variable Message Sign) helps drivers to choose their path to destinations on roadways. Some types of VMS often provide traffic information with clearly visible and comprehensible graphical route diagrams. Currently many diagramed types of VMS are installed on urban arterial and highways. This type of VMS surely enhances drivers' ability to comprehend traffic route information while they are driving on the roadway. Nevertheless, some of them are presented with so much information and design elements and they sometimes lead to decline of drivers' comprehensible level for traffic information. Drivers would fail to decide their preferable route in this state of information overflow. The purpose of this paper is to develop a drivers preference model for effective design principle including size and height of displaying font, and the amount of information in the route diagram considering driving speed, sex and age of the driver. This model is developed using structural equation modeling techniques. This model considers driver's emotional factor and, human factor and design component of route diagram. To collect data, we built driving simulator which is able to replicate real driving condition. 72 people who participated in the simulation were selected considering gender and age. The developed model showed that the amount of information, and visibility are more influential factors to the drivers' preference of the route diagram on VMS than design elements such as the shape and the font of the diagram.