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A Study of Music Regulations of Broadcasting Advertising (방송 광고의 음악 규제에 대한 연구)

  • Cho, Jae-Yung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.9
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    • pp.394-400
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    • 2016
  • This study reviewed critically the music regulations of broadcasting advertising and analyzed the post reviews of Korea Communications Standards Commission(KCSC) to find their problems and suggest alternatives for their improvements. As general core regulations, lyrics changes of children's song is banned except in non-commercial public advertising and lyrics changes to folk songs are permitted unless it includes the product related expressions, such as brand name; both of their arrangements are permitted. According to the items, the lyrics of the CM song of drug advertising should not include its brand name; alcoholic beverage advertising is banned if the lyrics of the CM song include product-related brand name or an expression encouraging drinking. The rationales of these regulations of restrictions or prohibitions of music in broadcasting advertising are unclear and are insufficient. Therefore, it will be necessary to improve them based on the evidence or knowledge by more valid research in the future.

Traitements sur $R\'{e}sines$ des Euax de Purge de $G\'{e}n\'{e}rateur$ de P. W. R. $Condition\'{e}es$ $\`{a}$ L' Ammoniaque (P.W.R 형(型) 원자로(原子爐)의 증기발생기배수(蒸氣發生器排水)의 Ion 교환처리(交換處理) 연구(硏究))

  • Lee, Sang-Hoon;Park, Sang-Hoon
    • Journal of Radiation Protection and Research
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    • v.2 no.1
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    • pp.24-30
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    • 1977
  • Les eaux de $g\'{e}n\'{e}rateur$ de vapeur d'un $r\'{e}acteur$ P. W. R peuvent $\^{e}tre$ $contamin\'{e}es$ par des $radio-\'{e}lements$. Ces eaux sont habituellement $condition\'{e}es$ 'phosphate' pour limiter leur $agressivit\'{e}$ et la tendence actuelle est de remplacer les phosphate par un conditionment 'Amoniaques'. La $pr\'{e}sente$ $\'{e}tude$ a pour but de definir la $possibilit\'{e}$ $d'{\'{e}}purer$ des eaux $condition\'{e}es$ $\'{a}$ l'ammoniaque $\'{a}$ l'aide $d'{\'{e}}changeurs$ d'ion organiques. Des Facteurs de $D\'{e}contamination$ (F. D) en Cesium 137 et Strontium 90 et la $dur\'{e}e$ du cycle $d'{\'{e}}puration$ ont $d\^{u}$ $\^{e}tre$ bien meilleurs avec une colonne de 10 ml de $r\'{e}sine$ Carborylique Duolite $CC_4$ mise sous forme acide, suivie d'une colonne de 10 ml de $r\'{e}sine$ cationique Amberlite IR 120 mise sous forme acide et suivie d'une colonne de 10 ml de $r\'{e}sine$ anionique Amberlite IRA 400 mise sous forme hydroxyde.

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Analysis of the cases of Agricultural Export to Russian Far East (대극동러시아 농산물 수출사례 분석)

  • Kim, Kyung-Phil;Han, Hye-Sung;Kim, Jin-Suk
    • Journal of agriculture & life science
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    • v.44 no.6
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    • pp.213-222
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    • 2010
  • The purpose of this study is to detect challenges and matters for improvement, an recent emerging export market with high potential for Korean agricultural products, and to finally find out measures to increase agricultural export to the market. In order to expand the export of agricultural products to Russian Far East, first of all, Competitiveness in terms of quality and price could be enhanced by improving production facilities, developing new technologies and improving logistical system. Secondly, the export volume should be secured in a stable manner, and it can be achieved by systematically running a larger export organization and unifying contact points. Thirdly, the screening, transportation and storage of agricultural products at low temperature should be offered at the local transportation and distribution stage. Fourthly, the consumers of Russian Far East have very little knowledge of the Korean agricultural products. To overcome this, more active PR, promotional and marketing activities are required.

Experimental Study on Performance of MEMS(Multi-Effect-Multi-Stage) Distiller for Solar Thermal Desalination (태양열 해수담수화를 위한 증발식 MEMS(Multi-Effect-Multi-Stage)담수기 성능 실험 연구)

  • Joo, Hong-Jin;Jeon, Yong-Han;Kwak, Hee-Youl
    • Journal of the Korean Solar Energy Society
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    • v.33 no.3
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    • pp.91-98
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    • 2013
  • In this study, we have carried out development and performance evaluation of optimized MEMS(Multi-Effect-Multi-Stage) fresh water generator with $7m^2/day$ for solar thermal desalination system. The developed MEMS was composed of high temperature part and low temperature part. This arrangement has the advantage of increasing the availability of solar thermal energy. The MEMS consists of 2 steam generators, 5 evaporators, and 1 condenser. Tubes of heat exchanger used for steam generators, evaporators and condenser were manufactured by corrugated tubes. The performance of the MEMS was tested through in-door experiments, using an electric heater as heat source. The experimental conditions for each parameters were $20^{\circ}C$ for sea water inlet temperature to condenser, $8.16m^2$ /hour sea water inlet volume flow rate, $70^{\circ}C$ for hot water inlet temperature to generator of high temperature part, 3.6 4.8, 6.0 $m^2/hour$ for hot water inlet volume flow rate. As a result, The developed MEMS was required about 85 kW heating source to produce $7m^2/day$ of fresh water. It was analyzed that the performance ratio of MEMS was about 2.6.

A study on the Success Factors in Small Hair Salon Management (소규모 헤어살롱 경영 성공요인에 관한 연구)

  • Jung, Yonghee;Kim, Sanghoon
    • Journal of Service Research and Studies
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    • v.6 no.3
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    • pp.91-105
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    • 2016
  • Today the beauty industry has reached a point of saturation, and competition has become fiercer than ever. Furthermore, customer needs and expectations have become increasingly sophisticated and diversified. In particular, it has become more difficult for small beauty salons to maintain customer loyalty by staying competitive and satisfying customer needs and demand. In fact, beauty salon customers want to get individualized services as well as a wide variety of hairstyles. Therefore, this study attempted to analyze the sustainability management of beauty salons. It looked at how an increase in sales and in customer loyalty can be achieved by enhancing awareness of the fact that small beauty salons' competitiveness stems from strenuous efforts for the best customer service, individualized hairstyling services, professional skills and customer trust. The study results found that beauty salons need to keep promoting development and improvement for the following: advanced skills, excellent services, reasonable price, convenient locations, advertisement and PR, development of an exclusive manual, intensive staff training and character education plan, complaint management and follow-up and decrease in customer migration.

Analysis on the Heart Rate Variability of Dysmenorrhoea Patients (일부 월경통(月經痛) 환자의 심박변이도(Heart Rate Variability) 고찰)

  • Lee, Jin-Moo;Lee, Chang-Hoon;Cho, Jung-Hoon;Jang, Jun-Bock;Lee, Kyung-Sub;Lee, Ji-Yung
    • The Journal of Korean Obstetrics and Gynecology
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    • v.20 no.3
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    • pp.164-177
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    • 2007
  • Purpose: The purpose of this study is to analysis on the Heart Rate Variability(HRV) of some dysmenorrhoea patients. Methods : We studied 30 patients visiting Kyung Hee University East-West Neo Medical Center from 7th Febrary 2007 to 22th Febrary 2007. Women with organic disease were excluded from this study. The severity of dysmenorrhoea were measured by Multidimensional Verbal Rating scale(MVRS), Verbal Rating scale (VRS) and Visual Analog Scale(VAS). And HRV was recorded. Results : According to comparison of Means of HRV values among the groups of None, Mild and Moderate, the points of almost all values were kept by order of Moderate group-Mild group-None group. Among these, the statistically significant things are PR, SDNN, Ln (TP), Ln (VLF), Ln (LF). According to correlation analysis between dysmenorrhoea and HRV, specially, there were many correlations in VRS2. Among these, the statistically significant things are LF norm, HF norm, LF/HF ratio(p<0.05L). Conclusion : The results suggest that HRV is related to dysmenorrhoea. We may analyze that dysmenorrhoea is related to, specially, increased activities of sympathetic nerve. We need more study for settling this.

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Heart Rate Variability of Women with Premenstrual Syndrome(PMS) (월경전 증후군(PMS) 환자의 Heart Rate Variability(HRV) 특성에 관한 연구)

  • Park, Kyoung-Sun;Hwang, Deok-Sang;Lee, Jin-Moo;Lee, Chang-Hoon;Cho, Jung-Hoon;Jang, Jun-Bock;Lee, Kyung-Sub
    • The Journal of Korean Obstetrics and Gynecology
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    • v.21 no.3
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    • pp.99-110
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    • 2008
  • Purpose: Premenstrual syndrome(PMS) is a collection of physical, psychological and emotional symptoms related to a women's menstrual cycle. The symptoms are related with Autonomic Nervous system. The purpose of this study is to investigate the activity of Autonomic Nervous system in women with premenstrual syndrome(PMS) by using Heart Rate Variability(HRV). Methods: We studied 26 patients visiting ㅇㅇ hospital from 26th December 2005 to 26th April 2006. Activity of Autonomic Nervous system was assesed by means of Heart Rate Variability(HRV). The subjects were categorized in two groups, PMS group(10) and non-PMS group(16). We studied the difference of HRV between two groups by Mann-Whitney U-test using SPSS for windows (version 12.0). Results: SDNN of PMS group was non-significantly lower than non-PMS group. RMS-SD of PMS group was significantly lower than non-PMS group. Mean PR of PMS group was non-significantly higher than non-PMS group. TP, VLF, LF, HF norm of PMS group was non-significantly lower than non-PMS group. HF of PMS group was significantly lower than non-PMS group. LF norm, LF/HF ratio of PMS group was non-significantly higher than non-PMS group. Conclusion: The results suggest that PMS can be related to decreased activity of parasympathetic nervous system. HRV can be useful to diagnose PMS. The more studies to diagnose PMS would be needed.

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Relationship between Thoracic Kyphosis and Selected Cardiopulmonary Parameters and Respiratory Symptoms of Patients with Chronic Obstructive Pulmonary Disease and Asthma

  • Aweto, Happiness Anulika;Adodo, Rachel Ilojegbe
    • The Journal of Korean Physical Therapy
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    • v.33 no.4
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    • pp.179-186
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    • 2021
  • Background: Patients with advanced asthma and chronic obstructive pulmonary disease (COPD) have postural deviations such as thoracic hyperkyphosis, forward shoulder posture (FSP) due to an increase in head and cervical protraction, reduced shoulder range of motion and a corresponding increase in scapula elevation and upward rotation. Unlike congenital vertebral kyphosis that are permanent and rigid deformities with bony and other structural deformations which cause respiratory impairment, these deformities in these patients may be more flexible. Since the thoracic hyperkyphosis has been implicated as having adverse health consequences it is necessary to evaluated the relationship between thoracic kyphosis and cardiopulmonary functions of patients with COPD and asthma. Methods: It was a cross-sectional analytical study. Eighty-four eligible patients with COPD and asthma were recruited from the Respiratory Unit, Department of Medicine, Lagos University Teaching Hospital (LUTH), and basic anthropometric parameters, pulmonary parameters, cardiovascular parameters, thoracic kyphosis (Cobb) angle and presence of respiratory symptoms of participants were assessed. Data was analyzed using SPSS version 20. Results: There was no significant correlation between the thoracic kyphosis and selected pulmonary parameters (Forced Expiratory Volume in one second (FEV1, p=0.36), Forced Vital Capacity (FVC, p=0.95), Peak Expiratory Flow Rate (PEFR, p=0.16), Thoracic expansion (TE, p=0.27)/cardiovascular parameters (Systolic Blood Pressure (SBP, p=0.108), Diastolic Blood Pressure (DBP, p=0.17) and Pulse Rate (PR, p=0.93) as well as the respiratory symptoms (SGRQ scores, p=0.11) in all subjects. Conclusion: There was no relationship between thoracic kyphosis and selected pulmonary/cardiovascular parameters as well as respiratory symptoms in patients with COPD and asthma.

Comparison of Vietnamese Consumer Response to Advertisements of Korean Companies and Vietnamese Companies: Focusing on Balance Theory (한국 기업과 베트남 기업의 광고에 대한 베트남 소비자 반응에 관한 비교연구: 균형이론을 중심으로)

  • Han, Sangpil
    • Journal of the Korea Convergence Society
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    • v.12 no.10
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    • pp.161-167
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    • 2021
  • This study was conducted for the purpose of comparing the advertising effect of Korean companies and Vietnamese domestic companies by applying the balance theory to Vietnamese consumers emerging as a new market for Korean companies. An experiment was conducted on female university students, and cognitive, emotional, and behavioral responses to advertisements in the two countries were investigated. The results showed that there was no difference in the cognitive dimension of Vietnamese consumers' evaluation of advertisements in Korea and Vietnam, but there is a difference in the emotional dimension and the behavioral dimension. This study contributed theoretically to the possibility of applying the balance theory to the study of international advertising effects, and the implications of international advertising of Korean companies in the underdeveloped markets were discussed.

The Effects of Product Image Locations and Product Type on Responses to Search Engine Advertising (제품검색광고 내 제품 이미지 위치와 판매 단위 유형이 광고효과에 미치는 영향에 대한 연구)

  • Lee, Sungmi
    • Journal of Digital Convergence
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    • v.19 no.12
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    • pp.397-404
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    • 2021
  • Product image location in search engine advertising plays an important role in consumer perception when the product is relatively low involved and has functional value. The purpose of this research is to investigate the interaction effects of product image location and product type on advertising effectiveness. Building on the literature of location effects, we show that for products for which heaviness is considered a positive attribute, product image placed on the right are preferred. To test hypotheses, a 2(product image location: left vs. right) × 2(product type: single vs. bundle) experiment is conducted and a total of 144 paricipants took part in the experiment. The results revealed that respondents show higher brand attitude and purchse intention toward a bundle product's advertising with product image place on the right. The results provide implications and suggestions for improving search engine advertising and marketing strategies.