• 한국가구학회지
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• 제12권1호
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• pp.103-112
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• 2001

This study explored the background of contemporary furniture design called New Design furniture, which newly expresses the aesthetics of communication in the postmodern era. Qualitative conceptual analysis as the principle methodology was used to explore the background of the decorative and meaningful contemporary furniture in postmodernism. Thereby, the postmodern concepts of Charles Jencks, Robert Venturi, and Michael Graves were analyzed in terms of their postmodern architecture and furniture. As initiatives of postmodern architecture and furniture, Jencks, Venturi, and Graves explored the pluralism and eclecticism, the decoration, the semantics, and the materials reestablished from the traditions of craft. As a result, their furniture was expressed by various wood and color; the furniture was beautiful, decorative, pluralistic, and eclectic for communicating symbol, metaphor, narrative, and/or humor with people; the furniture has influenced the communicative elements on the contemporary furniture design called New Design furniture design, which shows the blurring of fine arts and craft distinctions.

• 한국가구학회지
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• 제12권1호
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• pp.113-124
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• 2001

This study explored the characteristics of contemporary furniture called New Design furniture design in terms of aesthetics of communication in the postmodern era. Qualitative conceptural analysis as the principal methodology was used to explore the characteristics of New Design furniture, which is accessible to the broadest possible public. Thereby, the communicative elements of symbol, metaphor, narrative, animation, imagination, humor, and/or wit expressed in New Design furniture were analyzed according to the designers'concept and work. As a result the postmodern aesthetics of communication made New Design furniture accessible to the largest number of People through cultural considerations in New Design furniture as it influences designers 'concept and work. However, it showed problems of New Design furniture in connection with postmodern aesthetics affecting mass production. Therefore, the designers have begun rethinking, redefining, and redesigning their furniture aesthetically, functionally, economically, and ecologically.

• 한국콘텐츠학회논문지
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• 제22권8호
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• pp.200-210
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• 2022

본고의 목적은 히라타 오리자의 세 희곡, 과학하는 마음, 북방한계선의 원숭이, 발칸동물원을 리오타르의 포스트모던 과학관으로 분석하는 데 있다. 과학과 서사가 각기 독자적인 화용법의 규칙을 따른다고 주장하는 리오타르는 둘 사이의 공약 불가능한 평행성을 이야기한다. 히라타 오리자는 이러한 포스트모던의 세계에서 인간이 서사에 의지하는 양상을 짚어 낸다. 본고는 히라타 오리자의 희곡을 세 가지 측면에서 분석한다. 첫 번째는 거대 서사가 사라진 포스트모던의 세계에서, 방향을 잃고 발달하는 과학 기술 아래 인간이란 존재의 정체성을 규정하는 경계가 희미해지는 지점을 확인한다. 두 번째는 서사에 기대어 세계를 이해하는 인간의 특성으로 인해, 과학 지식과 서사 지식의 평행성이 끊임없이 희석되는 양상을 살펴본다. 끝으로 거대 서사가 사라지고 수행성의 최대화만으로 정당화되고 있는 세계를 향해, 개인이 스스로의 위로로 제기하는 작은 서사의 양상을 파악한다.

• 영어어문교육
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• 제7권2호
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• pp.115-127
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• 2002

This study aims to investigate John Fowles's The French Lieutenant's Woman. This important postmodern novel is arguably the most important fiction published in England during the 1960's. John Fowles, along with Muriel Spark, Irish Mudoch and Doris Lessing is one the most influential postmodern writers. This is a study on the narrative technique, multiful endings, parody and author intrusion. The French Lieutenant's Woman is metafiction - a novel about writing a novel. The author says "This story I am telling is all imagination" in chapter 13. That is to say that John Fowles subverts traditional and even modernist poetics. His own intentional attempt to depart from traditional narrative structure is itself one of the novel's central issues. Through The French Lieutenant's Woman John Fowles shows postmodernist writers' narrative strategy.

• 한국실내디자인학회논문집
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• 제24권1호
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• pp.93-103
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• 2015

This study set out to figure out the tendencies of the staff members participating in the space design of Blade Runner and compare and analyze its set and location characteristics with its narrative based on Gilles Deleuze' Simulacrum, one of the basic theories of Post modernism, thus identifying the characteristics of postmodern space inherent in it. The findings were as follows: first, the spaces in a Late modernism tendency in Blade Runner seem to have been created by the cinematic imagination of Syd Mead and Douglas Trumbull rather than being influenced by the old Late modernism architecture. Second, the postmodern spaces of the movie were designed to depict a more realistic future by reinforcing the old ornamental elements or adding the mechanical aesthetics of Late modernism based on a prediction of future cities. Third, the characters representing Late modernism and Post modernism in the narrative of the movie embrace the tendencies of the parties objected by Model and Simulacrum in the scenes where they deny the tendencies of the spaces to which they belong, thus exhibiting a dual trend. Fourth, the dual narrative of Model and Simulacrum holds duality even in the space and architecture of the movie, which is the reason why the movie chose postmodern spaces reflecting historical contexts instead of inner spaces in the tendency of minimalism, which was in vogue when SF movies were made those days. Finally, the spaces of the movie can be categorized according to the Late modernism and Post modernism tendencies from the perspective of the 1980s and be understood to show the architecture and space of future Post modernism feasible through the layering of historicity, locality, and mechanical aesthetics from ancient Maya to a future city in Los Angeles, the background of the movie, from the perspective of 2019.

• 수완나부미
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• 제4권2호
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• pp.17-32
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• 2012

This study explores the concept of postmodernism in literature. There are many ideas which have conflicted with each other, but now postmodernism is real concept. We cannot deny. By researching papers of Jean-François Lyotard, Jean Baudrillard, Jacques Derrida, Michel Foucault, Julia Kristeva, Roland Barthes, Ihab Hassan etc. we find out many characteristics of postmodernism. From that, we propose a conceptual understanding of postmodern literature as follows: Starting from the late 1910s with the poetry of Dadaism (1916), Franz Kafka's prose (Metamorphosis 1915) and drama by Samuel Beckett (Waiting for Godot 1953), postmodern literature coexists with modern literature and is a thriving form from 1960 on. Postmodernism is opposed to modernism in nature in that it accepts nothingness, chaos, games and intertextuality. It tries to solve some difficult problems of modernism making use of science to free people from a life of darkness and dogma. Postmodernism is associated with the information technology revolution, an economic, scientific and technological boom and rapid urbanization.

• 복식
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• 제58권10호
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• pp.123-134
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• 2008

The purpose of this study is to examine the postmodern characteristics in global fashion advertising. This analysis of postmodern print campaign strategies will increase the understanding of global fashion consumer and assist in establishing global advertising strategies for domestic fashion brands. 2006 A/W and 2007 S/S magazine campaigns for 190 fashion luxury brands were are collected, which were uploaded on the WGSN website. All advertising campaigns were analyzed in terms of postmodern features by four fashion professionals. As a result, major findings are as follows; First, advertising model stereotype was deconstructed. Besides young celebrities, ad models such as real people and old or childish celebrities were cast. Second, expression technique was deconstructed. Chromatic harmony was broadened to include black and white advertising, additive and subtractive color mixing. Innovative layout techniques such as collage were used. And also narrative structure was deconstructed. Third, diverse issues such as environmental message, globalization, fantasy, feminism, everyday life were expressed as advertisement appeals.

• International Journal of Advanced Culture Technology
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• 제10권1호
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• pp.10-16
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• 2022

This paper focuses on the aesthetic ideology and aesthetic style embodied in the work of 'Blue is the Warmest Color' to dissect it and examine the identity and construction of identity as a minority group in a postmodern context. Blue is the Warmest Color is a film that focuses on homosexual emotions in adolescent development, showing the budding love and emotional orientation of a 15-year-old girl's adolescence, and the ecstsy and torment that comes with an awakened consciousness. The evolutionary process of the characters' emotional orientations is dissected, pointing out that the central theme of the film is the concern for fluid identity and self-identity. Through the narrative and the setting of the characters' emotional patterns and the "Body Writing" of women, this paper further examine the typical variability and fragmentation of postmodern identity, and interpret in detail the content, messages and effects of the characters' dialogues in the film to illustrate the way in which the work expresses class and identity differences. The research method is based on textual analysis and theoretical research.

• 영어영문학
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• 제58권5호
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• pp.809-837
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• 2012

Philip Roth rejects the narrative unity and singularity of the traditional novel and creates instead a multi-levelled, fragmentary, and repetitive narrative. It is not easy to distinguish fact from fiction in The Plot Against America. As an entertaining and creative work of the postmodern historiographic metafiction, Philip Roth's The Plot Against America interrogates the existence of historically verifiable facts, the validity of authentic and official version of history, and reexamines the narrative conventions of history writing. The aim of this paper is to examine Roth's narrative experiment or 'thought experiment' and to explore the intention of creating alternative history in The Plot Against America. Roth does a 'thought experiment' in The Plot Against America. In this cautionary "what if" political fable, Roth hypothesizes that in 1940 aviation hero Charles Lindbergh, an ardent isolationist who was sympathetic to Hiltler, won the presidency. Jewish communities are stunned and terrified as America flirts with fascism and anti-semitism. Reimagining his children-with considerable fact mixed in with the fiction-Roth narrates an alternative history that has an unsettling plausibility. Roth has constructed a brilliantly telling and disturbing historical prism by which to refract the American psyche as it pertain to the discord of individual, race, history in The Plot Against America. Roth analyzes the life of individual in a historic space, the situation of anti-semitism in world of invisible order, racial conflict between black and white in world of visible order, and the darkest side of national power in this work. Roth's stories argue for the equality of various cultures grounded on the common notion of humanity, for an ethic of mutual respect, and for the peaceful resolution of conflicts.

• 비교문화연구
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• 제38권
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• pp.65-87
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• 2015

This study has examined, first of all, one of unique characteristics of picturebook, so-called dual audience. To be more exact, this paper aimed at exploring the flexibility of picturebooks that allows both of children and adult reader to enjoy them. For this, we analysed Piggybook by Anthony Browne that so far has been read as a traditional picturebook with a single distinctive narrative rather than as a postmodern picturebook with multiple narratives, centering on paradox and irony. The results of this study were as fallows: Piggybook has the potential of multiple readings and meanings for a variety of audiences. Above all, this picturebook raises not only the question about the gender roles but also the one about representation of reality through the language.