• Title/Summary/Keyword: Point of Sight

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A study on the effect that brand image in sports equipment gets in consumer product purchase (스포츠용품에 있어서 브랜드 이미지가 소비자 제품구매에 미치는 영향에 관한 연구)

  • 윤선영;전성복
    • Archives of design research
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    • v.16 no.2
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    • pp.385-394
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    • 2003
  • Modem market's tendency is displaying brand strategy of Corporation sells product and consumer buys rand'.Brand acts by intermediate that reflect consumer's request and experience and attach product and consumer hat produce. Successful brand intended strategy empirical esthetics enemy, and consumer recognizes brand to novel experience and think by one fixed idea (awareness). any corporations wish to get maximum effect into minimum investment expense that reduce huge public elations and advertisement charge. Do to incuse impression for product brand through direct interview with consumer at purchase visual point, and do function hat drive purchase and the importance great rawly. Therefore, sight expression of brand image must be able to from immobile one impression in consumer's spirit being inked nearly with brand .Brand that situate by affirmative impression once can arrive in purchase by brand without alternative information being withdrawn by consumer's emory. Solution of visual expression for this being city cornification laying stress on logo and mark of brand as central element of brand image, speak as communication actor who back this. This to be Dija as direction that product and connection are deep before meaning that is sight language enemy who allow fetters special quality and the seniority in age sex language enemy of brand as ell as have direction of by methods method for problem solution present can .Therefore, relation with brand image analysis of sports equipment and consumer product purchase that this research forms market economy theoretical investigating to be effective and present direction that is image-making to be consistency this the purpose be.

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Implementation of Wireless Communication Module with Point-to-multipoint Media Access Control (점대다중점 매체다중접속을 지원하는 무선통신모듈의 구현)

  • Kim, June-Hwan;Jung, Jin-Ho
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.12 no.5
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    • pp.267-273
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    • 2012
  • The short-range communication module was developed in this paper which is suitable for the point-to-multipoint circumstances of 40 terminals communicating frequently in about 50 meters. The media access control layer of this communication module using asynchronous time-division multiplexing provides a fast and robust performance even in the worst case of simultaneous transmission events, and low packet error rate was measured a in LOS (Line-of-sight) circumstance by adding the function of acknowledge response to media access control layer. The difference test was carried out in order to measure the performance of point-to-multipoint communication. Two communication modules are respectively measured and graphed in 10 branches to 40 branches. The communication module developed in this paper showed a faster performance than the commercial Zigbee module in the specific case presented in this paper. Especially, in over 20 branches showed wide differences of the transmission speed. This results is caused by more network overhead of Zigbee whose wider applications needs the network layer and applicaiton layer besides media access control layer. Also, the asynchronous time-division multiplexing proposed in this paper are more suitable than CSMA-CA of Zigbee module when a lot of module ought to be frequently communicated in small area.

Experiment LOS Analysis of 3D Point Spatial Data (3차원 포인트 공간자료 가시선 분석 실험)

  • Park, Jae-Sun;Eo, Yang-Dam;Yeon, Sang-Ho;Moon, Jae-Heum;Kim, Hyung-Tae
    • Journal of Korean Society for Geospatial Information Science
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    • v.18 no.2
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    • pp.55-61
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    • 2010
  • Using 3D point data implemented from terrestrial LiDAR, this research has modelled geospatial data in 2 categories(gridded & un-gridded) and conducted LOS analysis experiment using outcome from the modeling exercise. To compare LOS analysis results from each of the 2 models in the above, maximum LOS (line of sight) range in the experimental area was specified as 30m in Area A, 40m in Area B and 50m in Area C and the time taken by LOS analysis and the number of visible points were measured. As for the LOS analysis experiment results, in comparison with the gridded model, the un-gridded model took about 3.9 times more time in Area A, 5.4 times in Area B and 6.5 times in Area C. In addition, about 0.97 times fewer points were measured in Area A, 0.93 times in Area B and 0.94 times in Area C. The difference between gridded model and un-gridded model in terms of the time taken by LOS analysis increased, as the maximum LOS range extended. On the other hand, the number visible points did not vary significantly in reference to the size of visible range.

Application of Bojungikki-tang in Hyungsang Medicine (보중익기탕(補中益氣湯)의 형상의학적 활용)

  • Jo, Jang-Su;Lee, Yong-Tae
    • Journal of Physiology & Pathology in Korean Medicine
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    • v.19 no.3
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    • pp.590-595
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    • 2005
  • The following conclusions are produced by the consideration of Bojungikki-tang(補中益氣湯) from the view point of Hyungsang medicine. A review on the explanation and provisions of Bojungikki-tang stipulated in 'Donguibogam(東醫寶鑑)' results in the idea that the main purpose of Dongwon(東垣) and various application in clinic by Jeesan(芝山) cannot be understood without the deep comprehension of ki(especially Jungki and Wonki) and the fire. Jungki(中氣, the middle warmer ki) is the ki of stomach. Wonki(元氣, the original ki) is a combination of innate Jung(先天之精, Ki stored between the two kidneys) and acquired Jung(後天之精, Ki of the stomach) and the sources of five Jang and six Bu, twelve meridians and triple warmer. Yin fire is referred to the ministerial fire of spleen, liver and kidney. Excess or lack of the ministerial fire can cause a disease and especially the excess of it is harmful to original ki. Deficiency of original ki is thought to be a cause of allergic diseases. Damages on the original ki by the abdominal surgery lead to a disease. Pale complexion, long face and the long limbs are considered as the Hyungsang of deficiency of Jung ki by Jeesan. Clinical cases of Bojungikki-tang in Hyungsang medicine draw the following conclusions ; Bojungikki-tang is usually prescribed to the person who has one of the following Hyungsang : Bangkwang type, pale complexion, long face, short-sight, astigmatism and wrinkles on face. Bojungikki-tang can be applied to the every disease caused by the deficiency of original ki regardless of name and symptoms of disease.

A Development of the Design Guidelines for Connecting Roads in Highway Rest Area (고속도로 휴게소 연결로 설계 기준 설정에 관한 연구)

  • Lee, Choulsoo;Won, Jaimu
    • International Journal of Highway Engineering
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    • v.15 no.1
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    • pp.143-154
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    • 2013
  • PURPOSES: Design of approach roads of rest areas in highway has many drawbacks such as geometric design elements. There has been traffic accidents occured in these approach roads of rest areas. Thus, design criteria is required in order to protect accidents from being occurred. In case of Korea, geometric structure design criteria of entry facilities, such as toll-gate, interchange, junction etc was established. However there are no presence in a detailed standards for geometric structure of the rest area which affiliated road facilities. METHODS: In this study, analytic on accidents was carried out in regards to the entry of geometric structure of resting areas by utilizing a sight survey and an investigation research of traffic accidents. The survey was targeting 135 general service areas. Collisions with physical channelization and safety facilities occurred due to speeding, rapid entry, and etc at the entrance nose section. At the entrance connector roads, accidents caused by speeding, negligence, over-operation of handle of drivers were main reason of accidents. Discriminant analysis were conducted about geometric elements to distinguish influencing factors for traffic accidents. the lengths and access angles of the entrance connector roads were regarded as to have the high relation with traffic accidents. RESULTS: After classifying the design section of resting areas' entry as well as derive design elements on each section, a speed measurement by targeting entry of rest areas and car behavior surveys were performed, then each element's minimum standard was derived through the analyses. According to the speeds at the starting/end point of entrance connector road, the range of the junction setting angle of the entrance connector road is defined as $12^{\circ}{\sim}17^{\circ}$ and the connector length model was suggested. CONCLUSIONS: Suggest improvement plans for existing rest areas that can be applied realistically. This should be corresponded to the standards of entry and exit of developed rest areas.

Promotive Factors, Roles Analysis and Implications of Community Organization in Rural Areas in Sight of the Regional Innovation System Theory: focusing on the Case of "Songakdongnesaramdeul", a Social Cooperative Located in Asan City (지역혁신체제론 관점에서의 농촌지역 주민공동체조직 형성 촉진요인과 역할 분석 및 시사점: 아산시 사회적협동조합 '송악동네사람들' 사례를 중심으로)

  • Ko, Kyoung-Ho
    • Korean Journal of Organic Agriculture
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    • v.28 no.4
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    • pp.505-534
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    • 2020
  • The purpose of this study is to explore the key elements of the regional innovative milieu by analyzing the role of regional innovative elements and case organizations that promoted the emergence of 'Songakdongnesaramdeul (the people of the Songak town),' and to present pertinent policy implications. For the purpose, this study set the "Songakdongnesaramdeul," a residential community organization founded for regional innovation to revitalize the village community, as a case organization from the perspective of regional innovation system theory. The result of the study showed that creating an innovative milieu through the creation of various innovation elements to revitalize the village community is crucial. Especially, this study confirmed that the existence of regional development organizations is the key element of the innovative milieu. such as case organization that contributes to regional development while promoting interaction between actors, common learning and systemization, and new value creation activities. The implications derived through the study can be summarized in four points. First, a variety of means to promote the formation of subjects in response to the public debate of the village agenda is needed. Second, it is highly important to create innovative elements, for example, organizations and programs, resources, and spaces that promote regional innovation. Third, forming a close network between various innovative resources existing in the region and establishing regional capabilities that allow to mobilize and utilize such innovative resources are important. Fourth, the establishment of a promotion mechanism such as a case organization is suggested as a major task, to revitalize the village community. Specifically, forming and revitalizing numerous private-based community organizations with regional developmental capabilities to establish local governance also has significant importance. In this vein, based on the point of view of the regional innovation system theory, the establishment of regional policies to construct a regional innovation milieu, such as creating innovative elements that can actively promote the regeneration of the village community and establishing a promotion system, can be presented as major tasks.

A Study on the Differences in the Perception Knowledge and Attitudes of Medical Tourism Industry among College Students in Health and Tourism in Some Regions (일부지역 보건·관광계열 대학생들의 의료관광산업에 대한 인식 및 지식, 태도 차이에 관한 분석)

  • Park, Eunyoung;Mun, Wonsuk
    • Journal of The Korean Society of Integrative Medicine
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    • v.7 no.4
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    • pp.193-202
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    • 2019
  • Purpose : The study was conducted to analyze the differences in perceptions, attitudes, and knowledge of health tourism students' medical tourism industry as a basic data for improving the curriculum for human resource development that can be activated by the medical tourism industry. Methods : The questionnaires were directly distributed and retrieved from 394 university students attending 4 year college health department and tourism department of some regions (IRB approval number, KW-2017-05). The questionnaire used the Likert 5-point scale to analyze differences in perceptions, attitudes, and knowledge levels in the medical tourism industry. Independent sample t tests were conducted to examine the differences in perceptions, attitudes, and knowledge about the medical tourism industry between the two groups. Results : Results obtained from this study are as follows. 1. Differences in perceptions of the medical tourism industry were 3.44 points for health and 3.45 points for tourism (p<.05). 2. The difference in attitude level was 2.28 for health and 2.79 for tourism. And that tourism has a high perception and attitude. The knowledge of medical tourism industry was 5.93 in health department and 7.11 in sight tourism, and the tourism sector was significantly higher (p<.001). 3. As a result of analysis on attitudes, interest, direct and indirect experience, practical knowledge acquisition, and development possibility were all statistically significant. 4. 98.6 % of the health students and 97.8 % of the tourism students did not obtain the qualification for the qualification of the international medical tourism coordinator. However, in the future, respondents who answered that they have obtained the certificate of international medical tourism coordinator responded positively to 54.9 % of tourism department and 25.2 % of health department. Conclusion : A systematic education of the medical tourism industry will improve the level of human resource development in the medical tourism industry, including the acquisition of international medical tourism coordinator certification, as well as the level of medical tourism industry awareness, knowledge and attitude.

Effects for reduction of roll motion by the control of steering gear (조타장치 제어에 의한 횡동요 감소 효과)

  • Choi, Chan-Moon;Lee, Chang-Heon;Ahn, Jang-Young;Yoshimura, Yasuo
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.47 no.1
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    • pp.37-45
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    • 2011
  • Reduction of ship's rolling is the most important performance requirement for improving the safety of the crew on board and preventing damage to cargo as well as improving the comfort of the ride. It is a common experience for mariners, to see that steering with a rudder generally induces rolling of the ship, though the original aim of the rudder is to keep the ship's heading to the required course. At the first stage, when a rudder is steered, usually a ship heels in an inward direction, due to the roll moment acting on the rudder. At the next stage in steering, the main heel may change to an outward. This coupling between rudder and roll motion has become an attractive problem from the point of view of roll stabilization using the rudder, because it is a natural in sight that if the rudder action is skillfully related to the change of roll as well as to the course deviation, the roll can be reduced to a certain degree. The main aim of this paper is to discuss the results of the actual full-scale sea trials carried out on steer gear No.1 and No.1 2, the individual quartermaster and to make clear their statistical properties, using the actual data which included measurement of roll angle, roll rate and the comparative tests were carried out immediately after each other, in order to minimize any statistical variation in sea conditions. It can be concluded that the steer gear No. 1 2 reduced the roll motion on average by about 21% in comparison with the No.1 and confirmed the some difference as per a ability of quarter-master's maneuver.

A Study on the Naturalism presented in Korean Fashion Design-Focused on the Design Since 1990- (한국적 의상디자인에 표현된 자연주의에 관한 연구-1990년 이후의 디자인을 중심으로-)

  • 강희경
    • Journal of the Korean Society of Costume
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    • v.38
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    • pp.213-231
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    • 1998
  • The purpose of this study is to find a root from naturalism to contribute the identity of Korean fashion design in the world which has universality and particularity. The beauty of nature has accumulated in our unconscious-ness, influenced to our unconsciousness, and contributed to make the formative sense. Our consciousness influenced by climate, for example, the sense of softness from soft curve which can feel from the sight of Korean mountain, land the sense of comfort and security from round rock formed by weathering, the sense of thick-ness from cotton to endure cold winter etc. has a tendency to thick and act by nature's law. This tendency made naturalism by Korean climate and linked to the sense of natural-istic beauty and became a important part forming the Korean fashion design. In this study, the researcher found Korean climate is a important factor acting in our consciousness, and influenced the formative sense. The concept of climate which is made our formative sense include topography, climate, soil, plant and so on. This influenced a lot to set up a foundation of Korean fashion design. And the naturalism by Korean climate newly created and developed shape, color, material and design. It is our duty to develope design based on naturalism to secure the competitive power against the world in this period of information and this design is getting important as a high value added method put into Korean culture. Therefore, developing Korean design which shapes the beauty of Korean nature and traditional culture will have a important competitive power in the world. Moreover, it will make a new tradition of Korean fashion culture stagnated by internationally universalized western fashion after the modernization. Also, it will be needed to develop a common design which can be agreed not only us but all the world for the request of these days of international. Therefore, this study contributed to find definite ours and found centripetal point to find the direction of Korean's philosophy and ideology. But this approach, we could secure the competitive power in this period of international and information and determine and develope the Korean fashion as a culture base, leading the world.

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The Landscape Characteristics of Village Located in the Meander cut-off Area -The Case of Samji Village- (곡류단절지에 입지한 마을의 경관특성 -삼지마을을 사례로-)

  • 임의제;최기수
    • Journal of the Korean Institute of Landscape Architecture
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    • v.28 no.2
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    • pp.108-121
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    • 2000
  • This study seeks what kind of factors influence to locate dwellings and to establish scenic spots in nature by a case study focused on a meandering stream. The study specially concentrates on the interrelationship between both residences and beautiful sceneries and a meander cut-off-area that reveals a special topographical characteristics, located at Samji village in Youngyang-eup, Youngyang-gun, Koungsangbuk-do. The meander cut-off area, developed at the middle or upper reaches of a river, often makes up specific landscapes such as precipitous cliffs, sheer cliffs and caves. And the area where is specially created by sudden change of flow due to erosion ;perceived by the cut surface to be the most beautiful scenic spot. These beautiful landscapes were used to be called as Dae, Dam or Gul and managed by Confucian scholars who enjoy refined taste and devote themselves to the study in nature. Moreover, the Ku-Hado-literary means the area of ex-flow-made the scholars' lving with a well prepared basis for agriculture where supplied a cornucopia of organic matters and water. The merit of agriculture made it possible that the scholars became economically independent, and the fact might be the essential point why the meander cut-off area took noticed. Actually, Cho-family has been in Smaji Village for generations, producing a large number of scholars and keeping the actual power of the region. The physical shape of the meander cut-off area, cozily surrounded by mountains, is considered as a good place for the dwelling due to the influence of traditional sight of view for location and P'ungsuchiri which is known as Feng Shui in China and geomancy in the western world. It is a fruit in it own way that we could find the ancestors' discernment and wisdom from this study, who have lived their lives adapting themselves to the given natural environment and also utilizing the nature wisely. But this is a current-argued study on the meander cut-off area. Follow-up studies have to be continued about the landscapes of the meander streams and the meander cut-off areas scattered all over the country except Samji Village and draw the characteristics from the comparative analysis.

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