• 복식문화연구
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• 제26권3호
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• pp.313-326
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• 2018

Over the past few years, companies have started moving into specific niches in plus-size fashion. The purpose of this study was to verify the marketability of young plus-size clothes in the USA. Data were collected from female consumers aged from 20 to 39 who have experience of purchasing plus-size items. A total of 282 responses were used for statistical analysis. The research result is as follows. First, the obesity stress is affected more by the subjective obesity level than by the objective obesity level and by how people recognize their body types. Second, from an analysis of the factors affecting the shopping orientation of plus-size consumers, style consciousness, pursuing reasonable, emphasizing comfort, and body consciousness are found to be important factors. Third, even if responders are aware of their exact body size, they actively look for the correct size. Fourth, fit evaluation of plus-size products is based on the factors of size fit and movement fit. The respondents were unsatisfied with chest and arm measurements, which deviate widely by body type for tops. Fifth, the overall dissatisfaction with the plus-size market is attributed to the fact that the product assortment range from which to select styles is narrow, and trend reflection is low. Sixth, the respondents tended to avoid fabrics that make their body type more obvious, textures that give the impression of a larger body size, or stiff textures. These results show that the psychological and physical characteristics of obese consumers should be considered to develop products for the young plus-size market.

• 대한가정학회지
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• 제43권10호
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• pp.179-190
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• 2005

The purpose of this study was to apply the three dimensional Replica method to the fabrication of dress forms of plus-sized women to attain proper ease through draping and based on the ease to develop good torso patterns with superior fit. The results were as follows. The physical characteristics of the dress forms of plus-sized women were divided into two: Types I and 11. The proper ease was calculated through draping using dummies of each somatotype and appropriate torso patterns were developed. The differences of the types for each pattern were as follows. The bust girth ease of Type II was 6cm as for Type I. As for the bust breadth 1.0cm was added to the anterior chest width, the armpit width was the actual measurement plus 0.5cm, and the back breadth was the posterior chest width plus 2.5cm. The bust breadth was smaller and the back breadth was bigger that those of Type I after improving the bust and back fit. The bust of Type I protrudes outwards relatively and so the shoulder dart of front-side of Type I was 1.2cm bigger than that of Type II which improved the bust region fit. Considering the characteristics of the protruding abdominal region the front- side waistline of type II was assigned W/4+3.5cm and the back-side waistline W/4cm, so that the sidelines divided the front and back properly. It was drafted so that the center-front became diagonal, thereby improving the middle-hip girth fit.

• The International Journal of Costume Culture
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• 제12권2호
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• pp.179-196
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• 2009

This is a follow-up study to "An Analysis of the Fitting of Plus-sized Women's Formal Jackets in On-line Shopping Malls", in which we compiled basic sizes of formal jackets sold in online retailers for plus-sized women and compared specific measurements of the jackets from each retailer. Emphasizing a comparison of age groups 20-39 and 40-59, fit evaluations and analyses were conducted in order to provide data to help manufacturers develop formal jacket patterns that reflect physical characteristics of plus-sized consumers and offer better physical fit. The surveys and evaluations were conducted between October 2007 and May 2008. and the compiled data were analyzed using the SPSS 17.0 statistics program. The results were summarized as follows. The two age groups gave different evaluations of the fit problems in the women's formal jackets sold in online retailers. Whereas the age group 20-39 felt that the main problems were in the shoulder, armscye, upper arm, waist, abdomen and hip areas, the age group 40-59 said that they found more problems in the armscye, upper arms, sleeve length and jacket length. Modifying the shoulder area, armscye depth and jacket length severely compromises the jacket's balance, and attention to these areas must be given during pattern design.

• 복식문화연구
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• 제17권2호
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• pp.203-215
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• 2009

The purpose of this study was to investigate current garment sizes of women's formal jackets, targeting plus-size women in online shopping malls, and to identify effective size information involved in online apparel purchase behaviors to overcome the short comings of current garment sizes from the perspectives of consumers. Basic 88 size formal jackets from the seven companies found on the 22 websites were collected and analyzed. The data were collected from March to October 2007, and analyzed using SPSS 14.0. The results were summarized as follows. First, there was no website using standard garment size labeling with 'bust-hip-height' set up by KS K 0051 among the 22 websites. Instead, all 22 websites used garment size labeling with figures such as 88, 99, 100, 110, and 120 or with letters such as L, XL, and XXL. The websites presented no body size, but listed garment size. Furthermore, the size information was presented differently, ranging from three items of bust circumference, upper arm length, and jacket length to six items of shoulder width, bust circumference, waist circumference, sleeve width, sleeve length, and jacket length. In addition, no website presented basic information for hip circumference, despite the jacket length covering the hips. Second, a total of 85.7% the websites listed bust circumferences in 88 garment sizes collected as 100cm. Shoulder widths were presented as 39cm or 37cm. Sleeve circumferences were addressed the same, 36cm, in all websites. Third, comparing the differences between guidance sizes and measurement sizes, only 28.5% of the web sites posted guidance sizes of shoulder widths the same as those of the measurement sizes. All web sites presented guidance sizes of bust circumstances as 1 to 5cm smaller than those of the measurement sizes.

• 한국의류산업학회지
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• 제22권3호
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• pp.378-385
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• 2020

The purpose of this study was to present basic data for development of shoe last suitable for women of plus size (BMI 25 kg/㎡ or higher) by type and to analyze the characteristics of each type of foot type. The results of the study are as follows. A comparison of the feet of a plus-size woman and a normal-weight woman showed that the feet of a plussize woman were thicker and wider in the toes, cheeks and feet than those of a normal-weight woman, while the ankle area was thicker. As a result of the cluster analysis by type of foot type of plus-size woman, type 1 was classified into four types, type 1 was 49 (19.5%), type 2 was 43 (17.1%), type 3 was 53 (21.1%), and type 4 was distributed among 106 (42.2%). Type 1 appeared to be a long, low heel, thick foot and wide H-type, and Type 2 appeared to be a D-type with a low heel and a thinner and narrow foot compared to other types, but with wide outer width of the foot. Type 3 showed short feet, low heels, narrow feet, but slanted sides, and Type 4 showed type A with long feet, high heels, thick and wide feet or a combination of toes.

• 한국의류학회지
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• 제33권8호
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• pp.1262-1272
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• 2009

The study is classifies the figures of obese women aged 20-50 with an over 25 BMI from the data of the fifth Size Korea in 2005. As the result of conducting the factor analysis for segmenting the shape, Factor 1, Factor 2, Factor 3, and Factor 4 are respectively derived as the factor on a volume, the factor on the size of the vertical direction, the factor on the shoulder region, and the factor on the body length balance. As the result of conducting the cluster analysis using 4 factors (scores extracted from the analysis of factor analysis) the body type of obese women was classified into four types. The name of shape was specified by combining 'P' (an abbreviation of petite) that indicated the height (smaller than 155cm) among the height names of KS standard, 'R' (abbreviation of regular) that indicated the height (155cm-165cm) and the body characteristics. Type 1 had the longest length, and normal circumference, thickness, and width but with the developed shoulder. Type 1 was classified as a robust, 'Plus-RH'. Type 2 had the middle height, the shortest length of the upper part, a relatively-long length of the lower part of body. Type 2 shows the characteristics of a small body that was classified as 'Plus-PI'. The most obese body was Type 3 that had the normal length and shoulder size but showed the longest length of the upper part of the body; it was classified as 'Plus-PO'. Type 4 as the small shape had a potbelly and showed the characteristics of the shortest body classified as 'Plus-Pb'.

• 한국의류산업학회지
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• 제15권1호
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• pp.130-137
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• 2013

The percentage of overweight people has increased in older people due to the change of body shape (including pregnancy and giving birth for women). Obesity is accompanied by body shape changes; subsequently, there are more pattern design considerations compared to standard body shapes. This paper classifies the upper body shape of overweight women in Korea, analyzes features by body shape and proposes basic pattern design data that reflects the features of plus-size women body shapes. The data on 540 subjects in the overweight group (from 20 to 69 years old)whose BMI was over 25 was selected. The following features by shape were identified in accordance with the upper body shape classification of overweight women. Body Shape1 had lower body obesity with long stature and arms in proportion to the trunk length and represented 22.2% of the subjects. Body Shape2 had most parts near average sizes for overweight body shapes with short height and arms that represented 37.6% of the subjects (the highest ratio). Body Shape3 was the smallest body shape in the four groups with the most distinct body figure and represented 30.7% of the subjects. Body Shape4 (9.4% of the subjects)was the upper body obesity type (the fattest group)and with of the waist bigger abdominal obesity type.

• 복식
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• 제56권2호
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• pp.101-111
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• 2006

The purpose of this research is to define body shapes of Plus-sized women at ages between 21 and 69 whose satisfied the Plus-sized judgment criteria took part in this study. This research also classifies different body types, and provides basic data for designing prototypes according to each body type. Based on factor analysis of the measured data, nine key factors are grouped. And four different body types are classified based on the cluster analysis using factor marks. Type 1 refers to those who are tall and characterized by 'Y' body shape when looked from the front. Looking from the side, this type is comparatively balanced obese type which has flat breast and abdomen, and which has a jutting back and buttocks. Type 2 refers to those who are the shortest of all the obese with 'X' front. This type is Sway-back shape which has jutting back and abdomen but flat buttocks when looked from the side. Type 3 is characterized by 'H' body shape when looked from the front. This type is Pway-back shape which has flat back, abdomen and buttocks when looked from the side. The prominent breast part of this type is the most outstanding figure. Type 4 is characterized by 'X' when looked from the front. This type has a jutting waist and prominent buttocks when looked from the side.

• 복식
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• 제58권1호
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• pp.133-150
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• 2008

The purpose of this study was to recognize of the sizing system and analyze the fitting on formal pants of the on-line shopping mall for plus-sized women. To pursue this purpose, the investigation of the sizing system was focused on 22 online companies. The formal pants of 7 companies was selected among them. And actual sizes were compared with the guidance sizes of goods. For the assessment about the fitting on formal pants of 7 online companies, these came to make on to 16 obese women with 'A' body shaped and 'O' body shaped. A data analysis used the SPSS 14.0 statistics program. To verify the difference, this study used the variance analysis and Duncan's test for the postmortem verification. The result was as follows. 1. All of 22 companies were using the symbol such as 88, 99, 100 and 110 in the present condition of sizing system. The information about products size was presenting the products size not to be the body size. the guidance sizes of products were different from actual sizes of 7 companies to be assorted. Therefore, the guidance sizes of goods could not accomplish the facility. 2. According to the fitting-tests by the sensory assessment, the obese women with 'A' body shaped, did the dissatisfaction at the items of the hip circumference, abdominal region, crotch deep and pants length. The obese women with 'O' body shaped, did the dissatisfaction at the the items of crotch deep and pants length.

• 한국의류학회지
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• 제40권4호
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• pp.615-630
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• 2016

This study investigates the mediate effects of obesity stress on the relationship between the narcissism and clothing behavior related appearance. The subjects for the study were 322 women aged 20's-30's in an online survey. Data analyses were conducted with SPSS 18.0 program. The study results are as follows. First, clothing behavior and obesity stress of plus size consumers are more affected by perceived obesity than BMI, and covert narcissistic tendency is stronger than overt narcissistic tendency. Second, the factor analysis results on narcissistic tendency indicated 'self-enhancement narcissism', 'self-initiative narcissism', and 'other-dependent narcissism'. Third, 'self-enhancement narcissism' more influenced 'fashion orientation' versus the greater influence of 'self-initiative narcissism' and 'other-dependent narcissism' on 'depending on clothing'. Fourth, the narcissistic tendency perceived by plus size consumers affect 'depending on clothing' and 'fashion orientation' with obesity stress as the mediator. 'Self-enhancement narcissism' and 'self-initiative narcissism' are partially mediated by obesity stress, and 'other-dependent narcissism' are completely mediated and affect appearance management behavior.