• Title/Summary/Keyword: Platform Economy

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Analysis of Factors Affecting Satisfaction with Commuting Time in the Era of Autonomous Driving (자율주행시대에 통근시간 만족도에 영향을 미치는 요인분석)

  • Jang, Jae-min;Cheon, Seung-hoon;Lee, Soong-bong
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.20 no.5
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    • pp.172-185
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    • 2021
  • As the era of autonomous driving approaches, it is expected to have a significant impact on our lives. When autonomous driving cars emerge, it is necessary to develop an index that can evaluate autonomous driving cars as it enhance the productive value of the car by reducing the burden on the driver. This study analyzed how the autonomous driving era affects commuting time and commuting time satisfaction among office goers using a car in Gyeonggi-do. First, a nonlinear relationship (V) was derived for the commuting time and commuting time satisfaction. Here, the factors affecting commuting time satisfaction were analyzed through a binomial logistic model, centered on the sample belonging to the nonlinear section (70 minutes or more for commuting time), which is likely to be affected by the autonomous driving era. The analysis results show that the variables affected by the autonomous driving era were health, sleeping hours, working hours, and leisure time. Since the emergence of autonomous driving cars is highly likely to improve the influencing variables, long-distance commuters are likely to feel higher commuting time satisfaction.

The Effects of the Attributes of Second-Hand Luxury Goods Trading Platforms on Perceived Usefulness, Perceived Enjoyment, and Continuance Intention to Use (중고 명품 거래 플랫폼의 속성이 지각된 유용성, 유희성 및 지속사용의도에 미치는 영향)

  • Chen Xi Jiang;Mi Sook Kim
    • Fashion & Textile Research Journal
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    • v.24 no.6
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    • pp.731-743
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    • 2022
  • This study examined the effects of platforms' attributes(economy, convenience, ease of use, and security) on perceived usefulness, perceived enjoyment, trust, and the continuance intention to use. Data were collected through a survey conducted with 327 users of second-hand luxury goods trading platforms in their twenties and thirties; 300 were used for statistical analysis using SPSS26.0 for exploratory factor analysis and correlation analysis, and AMOS 26.0 for confirmatory factor analysis and structural equation modeling. For the attributes of second-hand luxury goods trading platforms, four factors were extracted: economy, convenience, ease of use and security. The results showed that only the security of second-hand luxury goods platforms had a positive effect on the perceived usefulness of the platform, but other attributes did not influence perceived usefulness. In contrast, all attributes of the platform showed positive effects on perceived enjoyment. Perceived enjoyment had a strong effect on trust; however, perceived usefulness did not affect trust. The continuance intention to use the platforms was most influenced by perceived usefulness, trust, and perceived enjoyment, in that order. The current findings can help marketers of second-hand luxury goods platforms optimize the platforms' attributes based on the marketing objectives and develop strategies to build perceived usefulness and enjoyment first, and in turn, trust and intention to use.

Searching for Ways to Utilize Avatars in Consideration of User Preferences in the Experience Metaverse Service (경험 메타버스 서비스에 있어 사용자의 선호도를 고려한 아바타 활용 방안 모색)

  • Sung-Suk Park;Il-Hyun Cho
    • Journal of Information Technology Applications and Management
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    • v.30 no.2
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    • pp.45-57
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    • 2023
  • Efforts to build metaverse platform services and expand profit structure are developing in a more realistic direction. The metaverse, which has been centered on 'creation and economy' and 'discovery', will evolve into an 'experience' metaverse, creating tangible business effects where satisfaction with the user experience leads directly to purchase. In this paper, the condition of the avatar used as a medium of economic activity between the metaverse platformer and the user and the business utilization plan were sought. In addition, a new 'metaverse business model' was proposed based on 'experience, discovery, creation and economy', and in particular, it was intended to lay the foundation for the experience metaverse to further develop in the form of 'business experience'. In addition, a survey was conducted on the 'application of metaverse service and avatar' targeting the MZ generation, the main customer base of the current metaverse service. In order to provide a service that satisfies the user, it was concluded that the appearance of the avatar needs to be changed according to the purpose and function. Accordingly, we propose an 'selective switch mode' that can change the avatar's appearance at the desired timing according to the 'experience' and 'purchase purpose' of each metaverse service area. In addition, by strategically utilizing the 'Digilog' psychology, we believe that it will be possible to promote the influx of new users while increasing the loyalty of existing users to the platform. Through the establishment of 'avatar purchase system' by 'selective switch mode' and 'avatar decorating system' by 'digilog' strategy, the experience metaverse, which has been focused on 'digital twin experience' so far, is As it develops into 'business experience', it is expected that the user experience can be further satisfied.

A Case Study on the Community-based Elderly Care Services Provided by the Social Economy Network in Gwangjin-Gu, Seoul (사회적경제 조직의 지역사회 돌봄 네트워킹 가능성에 대한 비판적 고찰: 서울시 광진구 노인돌봄 클러스터 사례연구)

  • Kim, HyoungYong;Han, EunYoung
    • 한국노년학
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    • v.38 no.4
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    • pp.1057-1081
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    • 2018
  • This study analyzed the case of elderly care cluster in Gwangjin-gu to explore the possibilities of social economy as a provider of community-based social services. Community-based means the approach by which community organizations build a voluntary and collaborative network to enhance collective problem-solving abilities. Therefore, it is very likely that the social economy that emphasizes people, labor, community, and democratic principles can contribute to community-based social services. This study analyzed social economic network by using four characteristics of social economy suggested by OECD community economy and employment program as an analysis framework. The results of this study are as follows: First, it is found that social economy would hardly supply community-based social services through network cooperation because of a large variation in community identity, investment to new product, and labor protection. Second, community users are not the consumers of the social economy and the products of the social economy stay in market products only for the organizations in social economy. In order to create good services that meet the needs of residents, community development approaches are required at the same time. The importance of community space where local residents and social economy meet is derived. Third, public support such as purchasing support has weakened the ecosystem of social economy by making the distinction between public economy and social economy more obscure. On the other hand, public investment in community infrastructure is an indirect aid to social economy to communicate with residents and to promote good supply and consumption. In the end, community-based social services need a platform where the social economy and the people meet. This type of public investment can create the ecosystem of the social economy.

A Study on the Academic Efforts for the Progress of ICT-Based Sharing Economic: Using Meta-analysis in MIS and Other Related Fields (ICT 기반 공유경제 발전을 위한 학문적 노력에 대한 고찰: 국내외 MIS와 유관 분야의 학술연구를 대상으로 메타분석)

  • Lee, Choong C.;An, Jaeyoung;Kim, Haengmi;Kim, Wooseok
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.129-156
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    • 2020
  • The sharing economy is recognized as a new economic system based on the digital service platform, but the sharing economy has yet to be established in Korea due to a lack of social awareness and understanding. There is a need to enhance understanding and awareness of the sharing economy in positive perspective in order to make up business with advanced economies global and explore new markets. In this study, after collecting papers of the sharing economy over the past decade published by each academic field around the world, we reviewed them from academic lens and conducted a comprehensive analysis using meta analysis methodology. Then, we selected papers of MIS field and analyzed the trends of the MIS field research in these papers. As a result we identified the research trend of the sharing economy and the MIS research and drew the necessity of interdisciplinary research between the two studies by examining importance and relevance of MIS research in the sharing economy research. Therefore, we expect that this study contributes to promote interdisciplinary research with neighboring disciplines and to establish a positive social, economical and industrial position in Korea.

A Study on the Service Status of the Spatial Open Platform based on the Analysis of Web Server User Log: 2014.5.20.~2014.6.2. Log Data (웹 사용자 로그 분석 기반 공간정보 오픈플랫폼 서비스 사용현황 연구: 2014.5.20.~2014.6.2. 수집자료 대상)

  • Lee, Seung Han;Cho, Tae Hyun;Kim, Min Soo
    • Spatial Information Research
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    • v.22 no.4
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    • pp.67-76
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    • 2014
  • Recently, through the development of IT and mobile technology, spatial information plays a role of infrastructure of the people life and the national economy. Many kinds of applications including SNS and social commerce is to leverage the spatial information for their services. In the case of domestic, spatial open platform that can provide national spatial data infrastructure services in a stable manner has been released. And many people have been interested to the open platform services. However, the open platform currently has many difficulties to analyze its service status and load in real time, because it does not hold a real-time monitoring system. Therefore, we propose a method that can analyze the real-time service status of the open platform using the analysis of the web server log information. In particular, we propose the results of the analysis as follows: amount of data transferred, network bandwidth, number of visitors, hit count, contents usage, and connection path. We think the results presented in this study is insufficient to understand the perfect service status of the open platform. However, it is expected to be utilized as the basic data for understanding of the service status and for system expansion of the open platform, every year.

Exploration of Direction for Platform Business Application for Development of Private Security Guard service (민간경호경비업의 발전을 위한 플랫폼 비즈니스 적용의 방향성 탐색)

  • Jeong, Kwi Young;Kim, Doo Han
    • Convergence Security Journal
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    • v.15 no.6_2
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    • pp.99-106
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    • 2015
  • The purpose of this study was to explore the direction in applying platform business model to the site to facilitate the growth of a private security guard service according to the development phase of economy, The directions of platform business application to be suggested through the study method are as follows. First, ensuring publicness. It should be able to integrate the government's and private sector's ability to collect and impart information. Second, securing self-regulation. Self-regulation should be guaranteed in the limit not to abuse or misuse others' information in re-producing and using information on private safe management and public order. Third, ensuring access. Past safety management has been controlled by public order power such as nation, military and police power, but access should be made to be convenient between suppliers and demanders. Fourth, securing profitability. In conclusion, those supplying and consuming private security guard service should be able to get their wanted value and share economic profits.

Integrated Platform on the Basis of Heterogeneous Data to Support the Establishment of an Innovative Ecosystem for National High-Performance Computing: Focusing on Life Science & Public Health Area (국가 초고성능컴퓨팅 혁신 생태계 구축 지원을 위한 이종데이터 기반 통합 플랫폼: 생명·보건분야를 중심으로)

  • Do-Yeon Lee;Myoung-Ju Koh;Jae-Gyoon Hahm;Keun-Hwan Kim
    • Journal of the Korean Society of Industry Convergence
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    • v.26 no.1
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    • pp.1-14
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    • 2023
  • To secure national future competitiveness, the Korean government announced the 『National Ultra-High Performance Computing (HPC) Innovation Strategy (2021.5.28.)』 and set three innovation strategy goals throughout establishing an innovation ecosystem. This study presented a heterogenous data-based strategic support framework that allowed to understand both the current status of domestic & foreign R&D areas and domestic industrial economy areas in terms of strategic fields related to ultra-high performance computing, and the empirical research was conducted in the life science and public health area. The HPC innovation ecosystem platform based on the connection of heterogeneous data (domestic R&D project-technology-industry-overseas R&D project) presented in this study provided useful and essential information that allowed establishing a specific action plan for the national HPC innovation strategy and contributing to vitalizing the innovation ecosystem. Since the evidence-based policy assumes that a more reasonable consensus is reached through a non-biased decision- making process among stakeholders, the proposed platform may contribute to enhancing policy momentum by increasing legitimacy and trust of planning of the national HPC strategy.

A Study on the Development of Game Platform in Web 3.0: Focused on P2E, C2E Models (웹 3.0에서의 메타버스 플랫폼 발전 방향에 대한 연구: P2E, C2E 모델을 중심으로)

  • Hyo Won Moon;Seon Bin Lim;Hee Dong Yang
    • Journal of Information Technology Services
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    • v.22 no.1
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    • pp.75-93
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    • 2023
  • The game industry has grown not only by combining them with various technologies also introducing new types of business models such as P2P, F2P, and P2W. Furthermore, games which implemented X2E model with blockchain technology are recently in the spotlight of the public attention. As domestic game companies have also prospect the blockchain games feasible, they are seeking ways to expand their global market share by strengthening the X2E model. Hence, by carrying this new business model out, it is expected to diversify their global revenue stream, which was previously confined to Asia region. This study analyzed the case of companies that have implemented the P2E and C2E models in order to suggest the direction of development for the game platform in Web 3.0 era. The cases of P2E game platform, which constitute of Axie Infinity and Mir 4, encompass the compensation structure, the stabilization mechanism of the in-game token economy, and future strategies regarding blockchain gaming. Likewise, the platform structure, business model, and future growth potential was discussed in terms of C2E scheme, focusing on the ZEPETO and Roblox cases. Based on the above case analysis, this study attempted to provide information on the current limitations and development directions of the P2E and C2E platforms. The current limitations in legal and industrial aspects should be addressed to facilitate the blooming of blockchain and P2E game industry. In addition, the necessity of not only social support also improvement on the technology and social stigma of full-time creators is ought to be emphasized in an effort to encourage the development of C2E platforms.

A Study on the Development of H2 Fuel Cell Education Platform: Meta-Fuelcell (연료전지 교육 플랫폼 Meta-Fuelcell 개발에 관한 연구)

  • Duong, Thuy Trang;Gwak, Kyung-Min;Shin, Hyun-Jun;Rho, Young-J.
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.5
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    • pp.29-35
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    • 2022
  • This paper proposes a fuel cell education framework installed on a Metaverse environment, which is to reduce the burden of education costs and improve the effect of education or learning. This Meta-Fuel cell platform utilizes the Unity 3D Web and enables not only theoretical education but also hands-on training. The platform was designed and developed to accommodate a variety of unit education contents, such as ppt documents, videos, etc. The platform, therdore, integrates ppt and video demonstrations for theoretical education, as well as software content "STACK-Up" for hands-on training. Theoretical education section provides specialized liberal arts knowledge on hydrogen, including renewable energy, hydrogen economy, and fuel cells. The software "STACK-Up" provides a hands-on practice on assembling the stack parts. Stack is the very core component of fuel cells. The Meta-Fuelcell platform improves the limitations of face-to-face education. It provides educators with the opportunities of non-face-to-face education without restrictions such as educational place, time, and occupancy. On the other hand, learners can choose educational themes, order, etc. It provides educators and learners with interesting experiences to be active in the metaverse space. This platform is being applied experimentally to a education project which is to develop advanced manpower in the fuel cell industry. Its improvement is in progress.