• Journal of the Korean Society for Library and Information Science
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• v.54 no.4
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• pp.147-167
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• 2020

The purpose of this study is to analyze the factors influencing the intention of revisiting and recommending by applying a structural equation model, targeting the service quality factors of university libraries derived from previous studies. For 11 days from April 30th, 2020 to May 10th, 2020, a total of 127 user groups (undergraduate students, graduate students, professors/instructors) were surveyed on their intention to revisit and recommend. The analysis results are as follows. 'Materials' and 'service customization' were shown as quality dimensions that influence revisit. In addition, revisiting was found to have an effect on recommendation intention, and it was analyzed that 'materials' and 'service customization' affect not only revisit but also recommendation intention. In addition, 'service customization' was found to be a factor that directly affects the intention to recommend. Based on this, a method of applying the concept of customization to library services and marketing was proposed in an environment where users' needs are diversifying and becoming personalized.

• Journal of Intelligence and Information Systems
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• v.19 no.3
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• pp.57-71
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• 2013

Over a billion people in the world generate new news minute by minute. People forecasts some news but most news are from unexpected events such as natural disasters, accidents, crimes. People spend much time to watch a huge amount of news delivered from many media because they want to understand what is happening now, to predict what might happen in the near future, and to share and discuss on the news. People make better daily decisions through watching and obtaining useful information from news they saw. However, it is difficult that people choose news suitable to them and obtain useful information from the news because there are so many news media such as portal sites, broadcasters, and most news articles consist of gossipy news and breaking news. User interest changes over time and many people have no interest in outdated news. From this fact, applying users' recent interest to personalized news service is also required in news service. It means that personalized news service should dynamically manage user profiles. In this paper, a content-based news recommendation system is proposed to provide the personalized news service. For a personalized service, user's personal information is requisitely required. Social network service is used to extract user information for personalization service. The proposed system constructs dynamic user profile based on recent user information of Facebook, which is one of social network services. User information contains personal information, recent articles, and Facebook Page information. Facebook Pages are used for businesses, organizations and brands to share their contents and connect with people. Facebook users can add Facebook Page to specify their interest in the Page. The proposed system uses this Page information to create user profile, and to match user preferences to news topics. However, some Pages are not directly matched to news topic because Page deals with individual objects and do not provide topic information suitable to news. Freebase, which is a large collaborative database of well-known people, places, things, is used to match Page to news topic by using hierarchy information of its objects. By using recent Page information and articles of Facebook users, the proposed systems can own dynamic user profile. The generated user profile is used to measure user preferences on news. To generate news profile, news category predefined by news media is used and keywords of news articles are extracted after analysis of news contents including title, category, and scripts. TF-IDF technique, which reflects how important a word is to a document in a corpus, is used to identify keywords of each news article. For user profile and news profile, same format is used to efficiently measure similarity between user preferences and news. The proposed system calculates all similarity values between user profiles and news profiles. Existing methods of similarity calculation in vector space model do not cover synonym, hypernym and hyponym because they only handle given words in vector space model. The proposed system applies WordNet to similarity calculation to overcome the limitation. Top-N news articles, which have high similarity value for a target user, are recommended to the user. To evaluate the proposed news recommendation system, user profiles are generated using Facebook account with participants consent, and we implement a Web crawler to extract news information from PBS, which is non-profit public broadcasting television network in the United States, and construct news profiles. We compare the performance of the proposed method with that of benchmark algorithms. One is a traditional method based on TF-IDF. Another is 6Sub-Vectors method that divides the points to get keywords into six parts. Experimental results demonstrate that the proposed system provide useful news to users by applying user's social network information and WordNet functions, in terms of prediction error of recommended news.

• The Journal of the Convergence on Culture Technology
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• v.8 no.3
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• pp.501-506
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• 2022

The prolonged of the Post Corona, many Cosmetic company launched various online services. In this paper, consider about the quality of product recommendation using personal color detecting technology. Using the detecting tool which is most widely used by cosmetic company. we will do a lot of testing with this tool and also testing with color detecting equipment. For precise experimental results, it was conducted in a consistent experimental environment. This experiment can be a foundation that can be well used for the expansion of personalized product recommendation services according to the current image-based skin color measurement.

• Proceedings of the Korea Information Processing Society Conference
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• 2004.11a
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• pp.801-804
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• 2004

2001년 하반기 이후 디지털 TV 시대가 열리면서 채널의 수와 그에 따른 프로그램의 수가 폭발적으로 증가했다. 그리하여 기존의 방법으로는 시청자가 원하는 프로그램을 선택하는 것이 어려운 일이 되었다. 이 문제를 해결하는 방안으로서 pEPG(personalized Electronic Program Guide)가 많이 연구되어 왔으며 본 논문에서는 pEPG를 위한 추천 방법에 대해 연구하고자 한다. 기존의 추천 방법은 내용기반추천과 협업추천이 대표적인데, 이들은 어느 한족이 우월하다기 보다 각각의 단점을 상호보완해주는 관계에 있다. 각 추천 방법이 TV환경의 pEPG에 적용될 때는 어떤 장단점이 있는지 살펴보고, 이에 인구통계학적추천을 혼합한 기법을 제안한다.

• Asia pacific journal of information systems
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• v.15 no.3
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• pp.223-241
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• 2005

In spite of the rapid growth of mobile multimedia contents market, most of the customers experience inconvenience, lengthy search processes and frustration in searching for the specific multimedia contents they want. These difficulties are attributable to the current mobile Internet service method based on inefficient sequential search. To overcome these difficulties, this paper proposes a MOBIIe COntents Recommender System for Movie(MOBICORS-Movie), which is designed to reduce customers' search efforts in finding desired movies on the mobile Internet. MOBICORS-Movie consists of three agents: CF(Collaborative Filtering), CBIR(Content-Based Information Retrieval) and RF(Relevance Feedback). These agents collaborate each other to support a customer in finding a desired movie by generating personalized recommendations of movies. To verify the performance of MOBICORS-Movie, the simulation-based experiments were conducted. The results from this experiments show that MOBICORS-Movie significantly reduces the customer's search effort and can be a realistic solution for movie recommendation in the mobile Internet environment.

• KIISE Transactions on Computing Practices
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• v.23 no.1
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• pp.65-73
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• 2017

Advances in Internet of Things Technology lead to the increasing number of daily-life things that are interconnected over the Internet. Also, several smart services are being developed by utilizing the connected things. Among the daily-life things surrounding user, the mirror can supports broad range of functionality and expandable service as it plays various roles in daily-life. Recently, various smart mirrors have been launched in certain places where people with specific goals and interests meet. However, most mirrors give the user limited information. Therefore, we designed and implemented a smart mirror that can support customized service. The proposed smart mirror utilizes information provided by other existing internet services to give user dynamic information as real_time traffic information, news, schedule, weather, etc. It also supports recommendation service based on user usage information.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.10 no.3
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• pp.95-100
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• 2011

Due to rapid growth and development of telecommunication information technology, interest has been amplified regarding ubiquitous network computing and user-oriented service. Also, the rapid development of related technologies has been a big spotlight. Smart phone, with features such as a PC with advanced features is a mobile phone. According to environment and infrastructure development, a variety of mobile-based application software to provide various kinds of information and services has been released. However, most of them are provider-driven information systems and aim to provide large amounts of information simply to an unspecified number of users. Therefore, customized or personalized provision of information and service explained earlier for individual users has been hardly come true. According to background and need, this study wants to design and implement recommendations system for personalization and customization in mobile environments. To acquire more accurate recommendation results, recommendation system shall be composed using the Hybrid Filtering. Effective information recommendation according to user's situation by using user's context-information of purpose and location that are available in mobile devices before running the filtering of the information to improve the quality of recommendations.

• Journal of Convergence for Information Technology
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• v.10 no.4
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• pp.1-10
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• 2020

The performance of the personalized product recommendation system for offline shopping malls is poor compared with the one using online environment information since it is difficult to obtain visitors' characteristic information. In this paper, a mobile robot platform is suggested capable of recommending personalized advertisement using customers' sex and age information provided by Face API of MS Azure Cloud service. The performance of the developed robot is verified through locomotion experiments, and the performance of API used for our robot is tested using sampled images from open Asian FAce Dataset (AFAD). The developed robot could be effective in marketing by providing personalized advertisements at offline shopping malls.

• Journal of Intelligence and Information Systems
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• v.11 no.1
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• pp.191-205
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• 2005

This paper presents a novel product recommender system as a tool fur differentiated marketing service of online shopping malls. Ihe proposed model uses genetic algorithnt one of popular global optimization techniques, to construct a personalized product recommender systen The genetic algorinun may be useful to recommendation engine in product recommender system because it produces optimal or near-optimal recommendation rules using the customer profile and transaction data. In this study, we develop a prototype of WeLbased personalized product recommender system using the recommendation rules fi:om the genetic algorithnL In addition, this study evaluates usefulness of the proposed model through the test fur user satisfaction in real world.

• The Journal of the Korea Contents Association
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• v.10 no.2
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• pp.111-119
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• 2010

U-Healthcare provides healthcare and medical services, such as prevention, diagnosis, treatment, and follow-up services whenever and wherever it is needed, and its ultimate goal is to improve quality of life. This study defines the figure of U-Healthcare personalized services for providing U-Healthcare personalized services and proposes a healthcare model. A diet prescription system for personalized services can draw customized calories and rates of nutrition factors and represent a personalized diet through analyzing the personal preference in foods. This system changes the personal preference by monitoring the diet selection behavior of users. Also, this system is designed to be interactively operated with some sensors and devices in various environments using Java-based OSGi middleware.