• The Journal of Korean Institute of Communications and Information Sciences
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• v.42 no.5
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• pp.1009-1019
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• 2017

Mobile Edge Computing(MEC) is a emerging technology to cope with mobile traffic explosion and to provide a variety of services having specific requirements by means of running some functions at mobile edge nodes directly. For instance, caching function can be executed in order to offload mobile traffics, and safety services using real time video analytics can be delivered to users. So far, a myriad of methods and architectures for personalized service recommendation have been proposed, but there is no study on the subject which takes unique characteristics of mobile edge computing into account. To provide personalized services, acquiring users' context is of great significance. If the conventional personalized service model, which is server-side oriented, is applied to the mobile edge computing scheme, it may cause context isolation and privacy issues more severely. There are some advantages at mobile edge node with respect to context acquisition. Another notable characteristic at MEC scheme is that interaction between users and applications is very dynamic due to temporal relation. This paper proposes the local service recommendation platform architecture which encompasses these characteristics, and also discusses the personalized service recommendation mechanism to be able to mitigate context isolation problem and privacy issues.

• International journal of advanced smart convergence
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• v.12 no.4
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• pp.104-110
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• 2023

In the user-centered design paradigm, information systems are created entirely tailored to the users who will use them. When the functions of a complex system meet a simple user interface, users can use the system conveniently. While web personalization services are emerging as a major trend in portal services, portal companies are competing for a second service, such as introducing 'integrated communication platforms'. Until now, the role of the portal has been content and search, but this time, the goal is to create and provide the personalized services that users want through a single platform. Personalization service is a login-based cloud computing service. It has the characteristic of being able to enjoy the same experience at any time in any space with internet access. Personalized web services like this have the advantage of attracting highly loyal users, making them a new service trend that portal companies are paying attention to. Researchers spend a lot of time collecting research-related information by accessing multiple information sources. There is a need to automatically build interest information profiles for each researcher based on personal presentation materials (papers, research projects, patents). There is a need to provide an advanced customized information service that regularly provides the latest information matched with various information sources. Continuous modification and supplementation of each researcher's information profile of interest is the most important factor in increasing suitability when searching for information. As researchers' interest in unstructured information such as technology markets and research trends is gradually increasing from standardized academic information such as patents, it is necessary to expand information sources such as cutting-edge technology markets and research trends. Through this, it is possible to shorten the time required to search and obtain the latest information for research purposes. The interest information profile for each researcher that has already been established can be used in the future to determine the degree of relationship between researchers and to build a database. If this customized information service continues to be provided, it will be useful for research activities.

• Journal of the Korean Society of Clothing and Textiles
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• v.39 no.3
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• pp.394-407
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• 2015

Prior research highlighted personalized services as a crucial antecedent to website loyalty, yet little has been discussed on the underlying mechanism. The current study explores the intervening effects of the three psychological constructs in the personalization-loyalty relationship: cognitive efficiency, perceived enjoyment, and socialness. An experiment was conducted with a total of 414 U.S. shoppers on a fictitious e-tail site for jeans that employed different levels of personalized content. The results found that the participants exposed to the high-level personalization condition reported a higher cognitive efficiency and higher socialness perception regarding the fashion e-tail site; however, no direct effect of intensity of e-personalization was found on perceived enjoyment. Cognitive efficiency and enjoyment perceptions on the site significantly increased customers' loyalty intentions regarding the site, while website socialness perception had no direct effect on loyalty intentions. Website socialness showed indirect effects on website loyalty intentions only through cognitive efficiency and perceived enjoyment; however, no direct effect from website socialness was found. Implications and limitations of the study were discussed.

• Journal of the Korean Society for Library and Information Science
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• v.43 no.3
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• pp.163-180
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• 2009

In this paper, we describe a developmental system for establishing personal information tendency based on user queries. For each query, the system classified it based on the category information using a kNN classifier. As category information, we used DDC field which is already assigned to each record in the database. The system accumulates category information for all user queries and the user's personalized feature for the target database. We then developed a personalized retrieval system reflecting the personalized feature to produce search result. Our system re-ranks the result documents by adding more weights to the documents for which categories match with the user's personalized feature. By using user's tendency information, the ambiguity problem of the word could be solved. In this paper, we conducted experiments for personalized search and word sense disambiguation (WSD) on a collection of Korean journal articles of science and technology arena. Our experimental result and user's evaluation show that the performance of the personalized search system and WSD is proved to be useful for actual field services.

• Journal of Multimedia Information System
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• v.4 no.3
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• pp.123-144
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• 2017

Personalized media includes user-targeted and user-generated content (UGC) exchanged through social media and interactive applications. The increased consumption of UGC presents challenges and opportunities to multimedia information systems. We work towards modeling a deep structure for content networks. To gain insights, a hybrid practice with Media Framework (MF) is presented for network creation of personalized media, which leverages the authoring methodology with user-generated semantics. The system's vertical integration allows users to audition their personalized media networks in the context of a global system network. A navigation scheme with dynamic GUI shifts the interaction paradigm for content query and sharing. MF adopts a multimodal architecture anticipating emerging use cases and genres. To model diversification of platforms, information processing is robust across multiple technology configurations. Physical and virtual networks are integrated with distributed services and transactions, IoT, and semantic networks representing media content. MF applies spatiotemporal and semantic signal processing to differentiate action responsiveness and information responsiveness. The extension of multimedia information processing into authoring enables generating interactive and impermanent media on computationally enabled devices. The outcome of this integrated approach with presented methodologies demonstrates a paradigmatic shift of the concept of UGC as personalized media network, which is dynamical and evolvable.

• Journal of Korean Library and Information Science Society
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• v.41 no.1
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• pp.149-165
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• 2010

In this research, we analyze about the general service provided by Society of Korean journal articles of science and technology. Personalized retrieval services which are suitable to the articles service were developed based on this. That is, there are personalized retrieval system based on user's keyword, authors navigation system, automatic topic recommendation system based on author's keyword, and similar user automatic recommendation system. In this research, personalized service methods being suitable to the articles service of Society tries to be considered through the user survey.

• Journal of the Korean Society for information Management
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• v.23 no.4 s.62
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• pp.179-196
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• 2006

This study proposes an expanded model of personalized search service based on community activities on a Korean Web portal. The model is composed of defining subject categories of users, providing personalized search results, and recommending additional subject categories and queries. Several experiments were performed to verify the feasibility and effectiveness of the proposed model. It was found that users' activities on community services provide valuable data for identifying their Interests, and the personalized search service increases users' satisfaction.

• Proceedings of the Korea Information Processing Society Conference
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• 2018.10a
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• pp.133-135
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• 2018

In these days, providing flexible and personalized network services subject to customers' requirements becomes an interesting issue for network service providers. Moreover, because each network service provider own finite network resources and infrastructure, dynamic network provisioning is essential to leverage the limited network resources efficiently and effectively for supporting personalized network services. Recently, as the population of mobile devices increases, the location-awareness becomes as important as the QoS-awareness to provision a network service dynamically. In this paper, we propose a framework for providing location-aware dynamic network services. This framework includes the web user interface for obtaining customers' requirements such as locations and QoS, the network generator for mapping the requested locations and network infrastructure, the network path calculator for selecting routes to meet the requested QoS and the network controller for deploying a prepared network services into SDN(Software-Defined Networking) enabled network infrastructure.

• Asia pacific journal of information systems
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• v.22 no.4
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• pp.125-149
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• 2012

As the smart phone is propagating rapidly, the importance of mobile advertisement has also grown. One of the main characteristics of the Internet and smart phone advertising is that they can deliver personalized advertisements to each customer. The smart phone enables the identification of additional personalized information such as the customer's location and the accessibility to the site at any place any time. As the Internet platform becomes richer, firms that offer the ad services via the wired PC Internet and wireless smart phone are seeking various types of personalized ads. However, their service platform and Information and Communication Technology (ICT) platform should be suitable to the characteristics of personalized ads. This research explores various types of personalized ad methods and evaluates their adequacy encompassing four types of ad service platforms (such as search portal, news portal, e-mall servers, and SNS) and two types of ICT platforms (PC Internet and smart phone). To this end, we classified the personalized ads into seven types: three basic types and four composite types. The basic types of ad methods are identified by considering the current activity that the customer is engaged, the individual profile and log history, and the customer's current location or planning location. Four composite types of ad methods are constructed as the combination of these basic types. For those types of ad methods, we evaluate whether each ad method adequately maps with four types of ad service platforms and two types of ICT platforms. We proposed a metric of evaluation and demonstrated the concept with illustrative numbers. Specifically, we analyze and compare personalized ad methods in three ways. Firstly, the possibility of implementing a personalized ad method on the platform is analyzed to confirm the degree of suitability. Secondly, the value of personalized ad method is analyzed based on the customer accessibility. Lastly, expected effectiveness for each personalized ad method is computed by multiplying the possibility and the value. Through this kind of analysis, the ad service providers as well as advertising companies can evaluate what kinds of personalized ad methods and platforms are possible and suitable to maximize their ad effectiveness on the Internet and smart phone platforms.

• Journal of Information Technology Services
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• v.11 no.2
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• pp.229-242
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• 2012

The MICE(Meeting, Incentive travel, Convention, and Exhibition) industry grows steadily. Especially, exhibition industry plays an important role as the effective sales and marketing tools. However, lots of studies have focused on the flow analysis of audience traffic, booth recommendation or formulaic interactions between audiences and contents in the exhibition hall. In this study, we proposed an intelligent Interactive system considering audience's response for providing personalized exhibition service. First, we extracted components of the system architecture through the previous studies. Second, we suggested the system architecture and scenarios for intelligent interactions between audiences and contents. We hope that the proposed system will strengthen the basis for implementing interactive system in the exhibition industry.