• Journal of Korean Society for Quality Management
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• v.39 no.3
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• pp.432-443
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• 2011

The purpose of this research is to understand users' information protection behavior on personal information security from health psychology theory perspectives. Empirical results indicate that users' information protection behavior on personal information is predicted by perceived threat and perceived responsiveness. Perceived threat is determined by perceived susceptibility and perceived severity. Perceived responsiveness is determined by response efficacy and self-efficacy, but response cost is not significant. These findings provide an enriched understanding about users' information protection behavior on personal information security.

• Korean Journal of Social Welfare Studies
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• v.40 no.3
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• pp.125-148
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• 2009

This study suggests hypothetic models and tests about the mediating effect of volunteer motivation which effects on the personal characteristic of hospice volunteer the participation level of volunteer activities and durability. Also, this study suggest a theoretical base for the seeking of hospice volunteer participation revitalization. This research participated 200 volunteers who attended the Autumn Conference in 2007 and 132 volunteers from five hospice organizations. The summary of research results is that the volunteer motivation of self-protection, career, social, understanding and value are endogenous variable and the 8 paths of Agreeable${\rightarrow}$self-protection, Agreeable${\rightarrow}$career, Neuroticism${\rightarrow}$career, Agreeable${\rightarrow}$social, Agreeable${\rightarrow}$understanding, Agreeable${\rightarrow}$value, Neuroticism${\rightarrow}$value, Extroversion${\rightarrow}$value valid. The path of social motivation${\rightarrow}$the participation level of volunteer activities, understanding motivation ${\rightarrow}$ the participation level of volunteer activities, value motivation${\rightarrow}$the participation level of volunteer activities are valid in the participation level of volunteer activities as an endogenous variable. The path of understanding motivation ${\rightarrow}$ the durability level of volunteer activities, value motivation ${\rightarrow}$ the durability level of volunteer activities, the participation level of volunteer activities ${\rightarrow}$ the durability level of volunteer activities are valid in the durability level of volunteer activities as an endogenous variable. Also, this study test the mediating effect an attended direct effect as the central figure and based on the these results, the revitalizations of hospice volunteer participant are suggested as an proposal.

• Journal of Digital Convergence
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• v.10 no.5
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• pp.117-124
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• 2012

This study started why do consumers use the counterfeit goods. We executed the pretest through the depth interview, and made an purchase motivation scale, useful benefit factor and cost factor scale of counterfeit goods. We found out having the recognition difference of China consumers with Korea about these. The results is as follows. First, A counterfeit motivation appeared to the recognition difference appeared in a ostentation, economical efficiency and self-satisfaction factor with korea and china consumers. Second, counterfeit useful benefit factor organized to a personal significantly and economic benefit and the recognition difference appeared. Third, Counterfeit good useful cost composed to the personal good-quality, economic and social image of cost factors, and the recognition significantly difference appeared to all of cost factors with Korea and China consumers. These results are helpful for a depth understanding about the counterfeit use behavior, and will be utilized for the public campaign to reduce such behavior.

• The Research Journal of the Costume Culture
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• v.8 no.3
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• pp.349-359
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• 2000

The purposes of the study were to investigate the causal relationships between shopping motivation, purchasing situation in store, experienced affection, and purchasing behavior. We collected data from 430 consumers shopping in the apparel store of two department in Busan, and analyzed by factor analysis and regression analysis. The result of this study were as follows ; 1. Purchasing situations which influenced consumers'apparel purchasing behaviors in apparel store were consisted of four factors such as Physical factor, Product factor, Inter-personal Factor and Salesmen factor. 2. Experienced affections in apparel store were consisted of four factors such as Pleasure, Ignorance, Superiority and Insecurity. 3. The main causal course of the apparel purchasing behavior was the shopping motivation → the purchasing situation in store (→the experienced affection in store) → the apparel purchasing behavior. 4. Shopping motivation appeared to be the most important variable determining purchasing behavior in apparel store. Especially, the superiority experienced in store appeared to be positive effects. 5. The causal relationships of purchasing behavior in apparel store were significant differences between two relationships by shopping motivations. In conclusion, this study showed that purchasing situation in apparel store effected on purchasing behavior with the different causal relationships by shopping motivations.

• IE interfaces
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• v.7 no.2
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• pp.133-144
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• 1994

The problem of productivity improvement is one of the most challenging problems facing the world economy. This paper studies an analysis of improving personal-computer(PC) company productivity through factory automation. It attempts to analyze value added productivity at the company level. The index measured will effectively help managers supervise their companys. This study justifies that the proposed approach will stimulate manager's profit-motivation by providing them with value-oriented management instead of quantity-oriented method.

• Journal of the Korean Society of Earth Science Education
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• v.5 no.1
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• pp.31-41
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• 2012

This study investigates the effect of ASI program on the improvement of gifted students' scientific creative problem solving skill and science learning motivation. ASI developed by reflecting the characteristics of scientific inquiry. The study was aimed at Twenty elementary gifted students from C Gifted Education Program participated in the sixteen sessions of ASI curriculum from June 2010 to October 2010. First, we found that the ASP program is effective to improve the gifted students' scientific creative problem solving skill overall. Specifically, the ASI was effective in the sub-catagories of scientific creative problem solving skills such as 'fluency', 'flexibility', 'originality', and 'appropriateness'. However, there was no significant change in the sub-category of 'reliability' and 'elaborateness' Second, we found that the ASP program is effective to improve the gifted students' sscience learning motivation overall. Specifically, the ASI was effective in the sub-catagories of science problem solving skills such as 'intrinsic motivation', 'correlation with personal goal', 'self-determination', and 'fear of evaluation'. However, there was no significant change in the sub-category of 'extrinsic motivation' and 'self-efficacy'. summary, the ASI program was shown to be effective for improving their scientific creative problem solving skill and scientific learning motivation; This study implies that the ASI curriculum would be a effective tool to help gifted students to improve their ascientific creative problem solving skill and their motivation to learn science.

• Journal of the Korea Society of Computer and Information
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• v.24 no.11
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• pp.271-276
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• 2019

The purpose of this study is to examine how social motivation, functional motivation, playful motivation, and psychological motivation affect SNS user satisfaction in order to find out what factors are important to Korean high school students in using SNS. As a result, playful motives, functional motives, and psychological motives except social motives have an effect on SNS user satisfaction, and this satisfaction has a positive effect on students' value formation. These results suggest that the reason why Korean high school students use SNS is that they need it and enjoy it, that is, they use SNS from a personal point of view, and are not related to social phenomena. However, social motives were found to have a positive effect on functional and playful motives. In other words, various social phenomena, which are social motives, provide an opportunity and theme for the use of SNS, and functional motives have positive effects on playful and psychological motives. In other words, the various functions provided by SNS have a positive effect on the selection and use of SNS.

• Journal of Families and Better Life
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• v.20 no.3
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• pp.39-47
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• 2002

This study analyses young adults'perceptions of the meanings and motivations of parenthood. It also verifies the relationship between the meanings and motivations of parenthood by young adults. The sample population included 311 university students. Our findings show that young adults perceived parenthood variously as a personal lifestyle, and as an statement of social maturation and sound mind and of marital satisfaction. There were no differences by gender in their perceptions on the meaning of parenthood. As for the motivation to become parents, strengthening biological family ties, traditional norms, emotional and altruistic reasons, deepening marital bonds, and perpetuating one's self through the passing on of genes. Among these, altruistic-emotional motivation and marital cohesion were stronger than other motivations. Finally, we provide recommendations for future research.

• Journal of Korea Society of Industrial Information Systems
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• v.24 no.4
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• pp.79-98
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• 2019

In this paper, the security behaviors and attitudes related with the personal information of teenagers were investigated using empirical data based on rational behavior theory and protection motivation theory. An experiment for teenagers was conducted on Excel and the statistical packages (i.e., SPSS 21.0 and SmartPLS2.0.M3) to see how self-efficiency, security attitude, security intention and individual innovation affect their security behaviors. The experimental results showed that the security behaviors and attitudes of teenagers between internet and information devices are closely related, and the social influences can affect personal self-efficacy and security attitudes. Finally, we can know that teenagers should recognize the importance of security and protect their personal information safely through continuous education and training so that they can be linked to security behaviors.

• The Korean Nurse
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• v.20 no.2 s.110
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• pp.52-54
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• 1981

효과적인 조직기능에 영향을 미치는 요인은 구조적요인, 인적요인, 경제적 및 외적요인 등이 있겠으나 본 논제에서는 인적요인에 초점을 두어, 가장 보편적이면서 또 재인식이 필요하다고 보는 Leadership, Communication and Group Process 그리고 Motivation and Job Satisfaction에 관하여 Sandra Stone 외 4명이 공동 집필한 ''Management for Nurses''를 중심으로 다루어 보았다.