• 디지털산업정보학회논문지
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• 제19권2호
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• pp.147-160
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• 2023

Unlike other currencies, cryptocurrency is not a currency used for general transactions, but is currently applied to various investment assets and its scope is expanding. The purpose of this study is to the effect of personal characteristics on investment intention. As a theoretical background, it was verified by applying the Extended Technical Acceptance Model (ETAM). self-confidence propensity, bandwagon propensity, risk tolerance propensity, network externality, attitude, and Investment intention were composed of variables. The research method collected data from 871 people who had experience in cryptocurrency investment through a survey and analyzed it after excluding the data of 71 people who were judged to be inappropriate. The structural equation modeling method using AMOS was used. As a result of this paper, five hypotheses were accepted as statistically significant. This study concluded that self-confidence propensity, bandwagon propensity, risk tolerance propensity, network externality, and attitude had statistically significant effects on Investment intention. In this respect, this study will be able to provide useful information for cryptocurrency research.

• Journal of Information Processing Systems
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• 제9권1호
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• pp.157-172
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• 2013

There are many recommendation systems available to provide users with personalized services. Among them, the most frequently used in electronic commerce is 'collaborative filtering', which is a technique that provides a process of filtering customer information for the preparation of profiles and making recommendations of products that are expected to be preferred by other users, based on such information profiles. Collaborative filtering systems, however, have in their nature both technical issues such as sparsity, scalability, and transparency, as well as security issues in the collection of the information that becomes the basis for preparation of the profiles. In this paper, we suggest a movie recommendation system, based on the selection of optimal personal propensity variables and the utilization of a secure collaborating filtering system, in order to provide a solution to such sparsity and scalability issues. At the same time, we adopt 'push attack' principles to deal with the security vulnerability of collaborative filtering systems. Furthermore, we assess the system's applicability by using the open database MovieLens, and present a personal propensity framework for improvement in the performance of recommender systems. We successfully come up with a movie recommendation system through the selection of optimal personalization factors and the embodiment of a safe collaborative filtering system.

• 정보처리학회논문지:컴퓨터 및 통신 시스템
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• 제2권11호
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• pp.475-482
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• 2013

추천 시스템들에 대한 여러 방법들이 연구되고 있다. 개인화와 추천 시스템 중에서 가장 성공적인 방법은 협업 필터링이다. 협업 필터링은 고객들의 프로파일 정보를 기반으로 추천을 하므로 데이터가 충분하지 않다면 항목을 추천하는데 있어서 희박성의 문제가 제기된다. 본 연구에서는 희박성의 문제를 해결하는 방법으로 가중치를 가진 개인 성향을 협업 필터링에 활용하는 방법을 제안한다. 본 연구에서 가중치를 가진 최적의 개인 성향을 찾기 위해 공개 데이터인 MovieLens Data를 이용하여 성능 평가하였다. 실험 결과 본 연구에서 제안한 가중치를 가진 개인 성향들로 구축된 시스템이 기존의 개인 성향들을 이용한 시스템보다 향상된 성능을 보였다.

• 한국조리학회지
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• 제9권4호
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• pp.37-53
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• 2003

The purpose of this study was to find out efficient control plan for productivity increase. To analyze the data, the measure of question a paper was used to 5 a point measure, statistics disposition was used to SPSS, the analyze method was used to frequency analyze, trust degree analyze, difference analyze useful average value, person's correlation analyze, revolution analyze. The results of this study could be explained as follow: First, find out high change separation propensity. Secondly, was subjected important for atmosphere composition and was required strategy consideration for stable job recognition. Third, was operated affirmative to recognition about separation and was increased to job satisfaction according as a colleague relation and team work. Fourth, was increased to comparative separation propensity in case that high job satisfaction. Therefore it is required interesting labor item and treatment development about personal evaluation.

• 복식문화연구
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• 제13권5호
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• pp.819-832
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• 2005

The purpose of the study was to examine female college students' credit card usage characteristics and to investigate differences in buying propensity of clothing including impulse buying, consciousness, and conspicuous consumption among their buyer groups according to credit card use and personal characteristics. The questionnaires were administered to female college students in Seoul. The total of 588 questionnaires were collected and statistically analyzed by descriptive statistics, factor analysis, Analysis of Variance (ANOVA), and Duncan's test. Female college students' arrear as well as credit card use have been increasing, and they tend to purchase low price clothing item using credit card. Buying propensity was classified into three factors. There were differences in buying propensity of clothing including impulse buying, fashion consciousness, and conspicuous consumption among buyer groups according to the credit card use and personal characteristics. Students who have credit card and arrear experience, are heavy credit user, and purchase more clothing showed high impulse buying propensity. Students who purchase more clothing monthly with credit card were more fashion-conscious. Students who have credit card, are heavy credit user, and purchase more clothing showed high conspicuous consumption propensity. Implications and future research directions were discussed.

• 한국치위생학회지
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• 제22권5호
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• pp.443-450
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• 2022

Objectives: This study was conducted to investigate the effect of professional self-concept and ethical awareness of dental hygiene (department) students attending a university located in Gwangju and Jeollanam-do on patients' willingness to protect personal information. Methods: Professional self-concept, ethical disposition, and patients' personal information protection intention according to general characteristics were analyzed using t-tests and one-way ANOVA. After confirming the correlation through Pearson's correlation analysis, the effect on the patient's personal information protection intention was confirmed using multiple regression analysis. Results: Professional self-concept, ethical disposition, and the patients' willingness to protect personal information all showed positive correlations. The higher the communication skills of professional self-concept and the higher the idealism of ethical orientation, the higher the patients' willingness to protect personal information. Conclusions: This study, ascertained the effect of dental hygiene students' professional self-concept and ethical consciousness on patients' personal information protection practices. The results suggest that it is necessary to develop an educational program that can enhance the practice of dental hygienists to protect patients' personal information, and to develop and conduct continuous policy development and research.

• 유통과학연구
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• 제18권8호
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• pp.5-14
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• 2020

This study aims to examine the impact of characteristics of SNS content provided by airlines on customer satisfaction and to explore the effect of the personal characteristics of the customers which have a modulating effect on the relationship between content characteristics of SNS and customer satisfaction. The data were collected over a period of April 21. 2019. to July 21. 2019. for three months from the people who have experience using SNS provided by airlines. 225 samples were selected and used as final samples from a collection rate of 93.4 percent. Findings suggest that the characteristics of airline's SNS content which include a promotion, information, and communication showed a positive impact on customer satisfaction. The analysis of a modulating effect of individual characteristics on the relationship between the airline's SNS content characteristics showed that diversity pursuit propensity, innovation propensity, and information-seeking propensity control the relationship between characteristics of airline's SNS content which are publicity, information and customer satisfaction. And it was found that all three personal characteristics do not control the relationship between communication and customer satisfaction. Thus, airlines should use SNS more effectively to generate customer satisfaction and present marketing measures to help generate profits through consumer purchasing behavior. It is expected that the findings of this study will help airlines to utilize marketing implications for effective and practical marketing methods.

• 한국의류산업학회지
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• 제19권2호
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• pp.194-206
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• 2017

This study analyzed the effect of individualism-collectivism propensity and social capital on participation activity as well as the effect of participation activity on fashion brands relationship orientation of social network service users. Also, this study investigated the difference in participation activity and fashion brands relationship orientation by participation level of social network service. A survey was conducted from October 1 to November 31, 2015, and 476 responses were used in the analysis. As results, the individualism-collectivism propensity was composed of vertical-horizontal individualism and vertical-horizontal collectivism. The social capital was composed of trust, norm, and network. Also, the participation activity was composed of personal interaction, consumer rights, information pursuit, interest pursuit, and economic pursuit. Vertical individualism positively affected information pursuit and economic pursuit, and horizontal individualism positively affected personal interaction, consumer rights, and information pursuit; in addition, vertical collectivism positively affected personal interaction, consumer rights, and interest pursuit. Horizontal collectivism positively affected information pursuit, but it negatively affected consumer rights. Consumer rights, information pursuit, interest pursuit, and economic pursuit of participation activity positively affected fashion brands relationship orientation. Also, there were significant differences in the participation activity and fashion brands relationship orientation by participation level. The study results provide useful information to the marketing strategies using social network service of fashion brands.

• 한국산학기술학회논문지
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• 제12권11호
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• pp.4819-4825
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• 2011

이 연구는 노인들의 성격유형이 스트레스 저항에 미치는 영향이 있는지를 개인이 지닌 뇌신경 생리학적 지표인 뇌파 측정을 이용하여 비교하여 보았다. 대상자는 한국정신과학연구소에 2007년 9월에서 2010년 12월까지 뇌파측정을 실시한 노인(만 65세 이상)들을 기준으로 선정한 자료이며, 총 1108명이다. 행동성향의 분포도는 긍정 적극성향이 552명, 부정 소극성향이 556명이었으며, 정서성향의 분포도는 명랑(외향)성향이 735명, 우울(내향)성향이 373명이었다. 분석 결과 노인들의 행동성향과 스트레스 저항과는 무관하였으며, 정서성향과 스트레스 저항과는 (p=.000)으로 유의미한 차이가 있었다. 즉, 명랑(외향)성향이 우울(내향)성향에 비하여 항 스트레스지수에서 평균이 높게 차이가 났으며, 이는 스트레스를 이겨낼 수 있는 능력이 높다고 할 수 있겠다. 이 연구 결과 정서성향과 스트레스 저항능력이 관련이 있음을 보여주었으며 미치는 영향이나 작용기전을 규명하는 연구가 필요하다고 사료된다.

• 간호행정학회지
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• 제12권3호
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• pp.434-443
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• 2006

Purpose: This study was to compare effects of preceptorship on nursing students' critical thinking propensity, clinical competency, and the satisfaction of clinical practice. Method: The subjects were 80 by preceptorship group and 51 by conventional method group. The data were analyzed by SPSS 12.0 program. Results: The subject's critical thinking propensity, clinical competency and satisfaction of clinical practices between the preceptorship group and the conventional method group revealed statistically significant difference. Subject's critical thinking propensity revealed significant correlations, along with the clinical competεncy and the satisfaction for clinical practice. And the clinical competency revealed statistically significant correlations with the satisfaction for clinical practice. Conclusion: Findings of this study reveals that the nursing students who had clinical practice by preceptorship showed higher scores in the critical thinking propensity, clinical competency, and the satisfaction for clinical practice than the conventional method group. Consequently, we are quite consciously encouraged to reinforce the preceptorship for realization of an effective clinical practice education for nursing students.