• Korean journal of food and cookery science
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• v.26 no.5
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• pp.511-520
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• 2010

The purpose of this article was to study how the 7Ps influence consumers' risk perception of eating at family restaurants in Seoul. In this study, frequency analysis, reliability analysis, factor analysis and path analysis (SEM) of the data were performed. First, reliability analysis confirmed that the 7Ps performance and risk data could be used in this investigation. Path analysis showed that the 7Ps significantly influenced customers' risk perception of eating at restaurants in Seoul. According to the results, product negatively influenced performance risk (p<0.05) and financial risk (p<0.001); price negatively influenced performance risk (p<0.001), financial risk (p<0.001), and time risk (p<0.01); place negatively influenced performance risk (p<0.01) and time risk (p<0.001); promotion negatively influenced financial risk (p<0.05) and time risk (p<0.001); process negatively influenced performance risk (p<0.001) and time risk (p<0.001); physical evidence negatively influenced performance risk (p<0.05) and financial risk (p<0.001); and people negatively influenced performance risk (p<0.05), financial risk (p<0.001), and time risk (p<0.001). As a result, we confirmed that 7Ps were an effective marketing tactic for reducing consumers' risk perception of eating at restaurants. Therefore, family restaurant companies are recommended to administer the 7Ps without additional cost.

• Korean Parent-Child Health Journal
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• v.6 no.1
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• pp.46-58
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• 2003

The purpose of this study is to investigate the effect on maternal perception of her infant and the infant's behavior development through maternal education designed to provide information of the capabilities and the individual characteristics of her infant. The subjects were 48 pairs of normal infants and mothers at three different hospitals, 24 pairs for the intervention group and 24 pairs of the control group. The survey was conducted from July 30 to October 6, 2001. The results of this study were as the following. A maternal perception of her infant was significantly different between the two groups, more positive in the intervention group than in the control group. The information and understanding of behavioral characteristics of the infant are an important factor influencing maternal perception for her infant and general development of the infant. On the basis of these results, the educational intervention method of this study may be worth utilizing in nursing practice. The practitioners of hospitals have to establish a system that it offers an education of understanding the infant's behavioral characteristics during the hospitalization after delivery.

• Journal of Korean Society for Atmospheric Environment
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• v.22 no.4
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• pp.421-430
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• 2006

This paper explores a new methodology of socio-statistical survey to classify environmental perception characteristics and to quantify atmospheric environmental sensitivity of neighboring people around a large industrial complex. In order to compensate intrinsic inclination against environmental problems, Atmospheric Environmental Sensitivity Index (AESI) is proposed as the weighted-summation of four representative questions asking the current status of the local air quality, which are chosen by the factor analysis of questionnaire. Atmospheric environmental perception is tried to be classified into interest/indifference characteristics and rational/emotional perception on environmental issues, positive/negative opinion on the solution of environmental problems. According to the chi-square cross-correlation and two-way layout analyses, it was clearly shown that environmental perception is categorized into two major groups, i.e., the positive-rational group having lower AESI and the negative-emotional group having higher AESI which means more seriously senses the status of local air quality.

• Journal of the Korean Society of Food Culture
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• v.29 no.6
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• pp.585-592
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• 2014

The purpose of this article was to research the effects of physical environment on risk perception in customers at raw-fish restaurants in the Northeastern area of Kangwon province, South Korea. In this research, reliability analysis, factor analysis and path analysis were carried out. Physical environments were divided into four factors and risk perception into three factors. 'Exterior facility' had a negative influence on performance (p<0.001) and financial risk (p<0.001). 'Interior facility' negatively affected performance risk (p<0.001), financial risk (p<0.001) and time risk (p<0.001). 'The others' negatively influenced performance risk (p<0.05). Lastly, 'press copy' negatively influenced performance risk (p<0.001). Based on these results, various physical environments affected the risk perception in customers at raw-fish restaurants, and satisfaction level of customers was based on risk perceptions. As a result, food-service companies need to manage the physical environment as a marketing strategy, as well as reduce risk perception to increase customers loyalty.

• Journal of the Korean Society of Clothing and Textiles
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• v.20 no.5
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• pp.826-840
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• 1996

With rapid changes in social and marketing environments, catalog retailing emerges as a new method of selling clothes in Korea. In catalog shopping, in-store and multi·store search behavior are omitted saving consumers time and effort. On the other hand, consumers may lose recreational enjoyment of shopping when they purchase clothes through catalog. In this study, consumers perception of shopping cost and recreational shopping orientation were tested as consumer characteristic intervening catalog shopping behavior. The concept of shopping cost was derived from Darian(1987)'s analysis of cost and benefit of store shopping and in-home shopping. A national sample of 700 adult women was surveyed and 477 questionnaires were returned and used for statistical analysis. Nine shopping cost perception variables were found to have significant positive relationships with the purchase intention of apparel through catalog. As a result of confirmatory factor analysis, two factors of shopping cost were found; perception of lack of shopping time and perception of store search effort. Causal modeling of LISREL analysis showed that percetion of lack of shopping time was strongly related with patronizing intention of catalog shopping. Since catalog shopping exclude enjoyment of store shopping activity, it can be logically inferred that recreational store shoppers have less chance of being catalog shoppers. However, the result of LISREL analysis showed that there were no negative relationship between recreational shopping orientation and catalog shopping intention. This suggests that consumers might experience enjoyment of shopping through catalog when properly presented.

• Journal of Information Science Theory and Practice
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• v.5 no.4
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• pp.68-80
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• 2017

The invention of computers is one of the best things that have ever happened to mankind and undergraduate students can benefit immensely from the use of computers. However, observations have showed that in the present Nigerian society, there are a number of issues arising from unethical use of computers. Interactions with some undergraduate students revealed that a majority have fallen into the trap of unethical use of computers at one time or another. This seemingly alarming rate of unethical use of computers therefore calls for concern. A literature search has shown that awareness and perception of computer ethics have not been adequately researched within the Nigerian context. Thus, the main objective of this study was to examine the awareness and perception of computer ethics by undergraduate students in a Nigerian university. Descriptive survey research method was used and the study population was comprised of 12,894 undergraduate students of the University of Ibadan, Nigeria. The multistage random sampling technique was used to select a sample size of 292 and the questionnaire was used to collect data. Findings showed that the level of awareness of respondents on issues associated with computer ethics was high (mean=45.19). A majority of the respondents had a favorable perception of computer ethics and the most prominent factor identified that could hinder adherence to computer ethics as noted by most of the respondents was the poor economic situation of the country. Part of the recommendations was that government at all levels should provide responsible and responsive leadership.

• Journal of the East Asian Society of Dietary Life
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• v.16 no.1
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• pp.77-84
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• 2006

Nowadays, people are more concerned about health food than satisfying their hunger. Therefore, media presents programs related to health food such as dietary food, traditional food, and herbal items. The trend has emphasized the importance of traditional food items and the need for a 'han-bang' menu development The purpose of this study was to identify the perception of herbal items and other food items used in medicinal cuisine in the Seoul Area. Out of 300 questionnaires distributed, 287 were collected and analyzed. Descriptive analysis, factor analysis, ANOVA, and T-test were conducted using SPSS 12.0 for windows. This study identified that the perception of herbal items was influenced by age, education, and wage level. Daily eating habits partially affected on the perception of herbal items. Accordingly, these findings indicate that it is necessary for 'han-bang' menu' development set to target market.

• Journal of the Korean Society of Safety
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• v.29 no.1
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• pp.80-85
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• 2014

A survey of risk perception in South Korea was conducted in 2007 to evaluate relative riskiness of typical industrial and technological risks. This article summarizes the characteristics of risk perception using psychometric analyses. The survey with a sample size of 1,194 reviews the perceived level of 25 risk items in the areas of transportation, chemicals, environment, industry, nuclear power generation, and newly-introduced risks. Six categories of risk identified by a factor analysis show that the level of perceived risk does not correspond to the statistical level. Psychometric analyses including voluntariness, severity, effect manifestation, exposure pattern, controllability, familiarity, benefit and necessity demonstrate that voluntary, familiar and immediate risks are perceived as less risky than involuntary, unfamiliar and delayed ones. Risk communication is critical in reducing the discrepance between objective and subjective level of risk. However, the amount of risk information does not always justify a successful risk communication. A safety policy, risk communication strategy in particular, should take into account diverse dimensions of risk reviewed by psychometric analyses in the study. Social policy toward safety can be improved by integrating policy, human, and social factors as well as technological advances.

• Journal of muscle and joint health
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• v.28 no.2
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• pp.130-139
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• 2021

Purpose: This study was conducted to identify factors affecting health behavior related to particulate matter (PM) of among nursing college students. Methods: A cross-sectional survey design was used. Data were collected from 261 volunteering nursing college students from three universities via an online survey. The survey questions measured PM risk perception, self-care agency, and health behavior related to PM. The study was conducted from June 22 to August 21, 2020. The data were analyzed using descriptive statistics, independent t-test, ANOVA, Pearson's correlation coefficient and multiple regression analysis. Results: The factor with the greatest influence on health behavior related to PM was PM risk perception, followed by self-care agency and the frequency of going out. These variables explained about 41% of the types of health behavior related to PM. Conclusion: PM risk perception and self-nursing agency were found to be significantly correlated with health behavior related to PM. This result suggests that there is a need to develop an educational program for nursing students to improve PM risk perception and self-nursing agency.

• International Journal of Advanced Culture Technology
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• v.11 no.1
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• pp.94-102
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• 2023

The purpose of this study is to identify the effects of leisure sports participants' leisure attitudes on immersion and fun perception. As of 2021, the subject of this study was set as a population of adult males and females aged 20 and over who participate in leisure sports in Gwangju and the South, and then the cluster random sampling method was used. A total of 300 people, 150 boys and 150 women, were collected. A questionnaire was used as a survey tool, and a questionnaire whose validity and reliability were recognized in previous studies was modified and secured according to this study. In addition, all questionnaires were constructed on a 5-point scale. The statistical analysis used for data analysis was frequency analysis, exploratory factor analysis, reliability analysis, and multiple regression analysis using SPSS Windows 21.0 Version. The conclusions obtained in this study through data analysis by such methods and procedures are as follows. First, it was found that leisure sports participants' leisure attitudes partially affect immersion. Second, leisure sports participants' leisure attitudes were found to have a partial effect on their perception of fun. Third, it was found that the immersion of leisure sports participants partially affects the perception of fun.