• Title/Summary/Keyword: Perceived Factors

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A Study on Perceived Health Status of the Aged in Rural Area. (노인의 인지된 건강상태에 관한 연구)

  • Shin Eun Young
    • Journal of Korean Public Health Nursing
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    • v.10 no.2
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    • pp.135-145
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    • 1996
  • The purpose of this study was to investigate the perceived health status and to find various factors affecting it of the aged. The sample size of this study were 206 cases. The subjects were over sixty-five years old persons in rural area. Data were collected with direct interview using the questionaires. The analysis of data was done by using SPSS package. The results of this study are summarized as follows : 1. Perceived health status of the aged were measured by 5 point rating scale and whole mean value was 3.024.(For men, 3.302 and for women. 2.782) 2. Perceived health status. functional health status and number of diseases have significant correlations.(P<0.01) 3. The main factors affecting the perceived health status were age. sex and education level.

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Perceived Service Qualities in Cosmetics Purchasing, those Difference and Consumer Satisfaction among Store Types (화장품 구매시 지각된 서비스품질, 점포유형에 따른 차이와 고객만족도)

  • Hwang, Yeon-Soon
    • Fashion & Textile Research Journal
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    • v.8 no.4
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    • pp.449-457
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    • 2006
  • The purpose of this study was to investigate perceived service qualities in cosmetics purchasing and, those difference and consumer satisfaction among cosmetics store types. Data were collected from 276 adult females and analyzed by using frequencies, factor analysis, reliability analysis, ANOVA and duncan test utilizing SPSS WIN 10.0. The results showed that consumers perceived service quality such as reliability and responsiveness, product policy, tangibles, store atmosphere policy, business policy, sales policy to cosmetics store. There were significant differences on service quality among cosmetics store types. Consumers using department stores highly perceived factors such as reliability and responsiveness, product policy, tangibles, store and atmosphere policy, but consumers using common cosmetics store lowly perceived these factors. There were significant differences with regard to use effect and pleasure in using to satisfaction among cosmetics store types. Use effect was revealed the highest to consumers purchasing cosmetics in department stores but the lowest in discount stores. Pleasure in using was revealed the highest consumers using department stores but the lowest common cosmetics store.

A Study on the Factors Influencing Mobile Service Usage (모바일 서비스 사용의 영향 요인에 관한 연구)

  • Moon Hyun-Pil;Ok Seok-Jae
    • The Journal of Information Systems
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    • v.14 no.2
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    • pp.133-154
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    • 2005
  • The objective of this study is to find the factors influencing the use of mobile service. We extracted critical study variables according to literature reviews about adoption of information systems, those under the internet environment and mobile internet adoption for theoretical foundation. TAM suggested by Davis(1985) has explained the acceptance mechanism with the following constructs: perceived usefulness, perceived ease of use, attitude toward use, behavioral intention and actual usage. After studying prior literature reviews, this study investigated the group of people using mobile services. The result of study claims that it has same results with previous TAM, especially between personal innovativeness and attitude toward use have strong statistical relations. On the other hand, there haven't been any statistical relations between perceived ease of use and perceived usefulness and between perceived usefulness and behavioral intention, either. In conclusion, use of mobile service can be promoted by developing various kinds of mobile service, designing device and interface to use mobile service more convenience and familiar, stimulating user's innovative characters and recognizing mobile service more useful in real life.

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The Determinant Factors on the Service Quality and Buying Intention of Internet Apparel Shopping Mall (인터넷 의류쇼핑몰의 서비스 품질과 구매의도의 영향 요인에 관한 연구)

  • 류은정
    • The Research Journal of the Costume Culture
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    • v.10 no.3
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    • pp.261-269
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    • 2002
  • The purposes of this study were to investigate component of service quality and to determine significant factors on the service quality and buying intention of internet apparel shopping mall. The data were collected from 212 female adults using questionnaire. Using SPSS package, Cronbach's α, factor analysis, and multiple repression analysis were performed. The results could be summarized as follows. 1. The service quality of internet apparel shopping mall was perceived as reliability, advantage, responsibility, product assortment, tangibles, and rapidness. 2. For perceived risk, privacy risk, economic risk, delivery risk, size risk, and quality risk were investigated. The perceived risk except economic risk and web search ability had an effect on the service quality of internet apparel shopping mall. 3. The most of perceived risk, web search ability, and advantage of the service quality had an effect on the shopping intent of the internet apparel shopping mall. Based on the these results, marketing strategies were suggested.

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Must-have for Crowd-funding Projects: Credibility

  • Wang, Huaxin;Kim, Taekyung
    • Asia pacific journal of information systems
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    • v.26 no.1
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    • pp.109-123
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    • 2016
  • The success of a crowd-funding project can be attributed to various reasons, among which, backer's (also known as 'investor', or 'funder') perception of project credibility may be a salient one. The purpose of this study is to investigate the extent to which perceived project credibility can affect a backer's investment decision. We examine the factors that could influence the building of perceived project credibility by testing the proposed research model using survey data. Analysis results indicate that perceived project credibility has a significantly positive effect on backer's investment intention. Furthermore, information quality and source credibility are two key determinants of perceived project credibility. This study contributes to crowd-funding literature by enriching the list of successful factors for fund-raising with project credibility. The study also has practical implications because it explains why and how a backer's perception of project credibility can be improved.

Influencing Factors of the Fast Food Restaurant Users' Intention of Reusing (패스트푸드레스토랑 이용자들의 재이용 의도 영향요인에 관한 연구)

  • Park, Hui-Jin;Jeong, Gwang-Hyeon
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.16 no.1
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    • pp.1-20
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    • 2005
  • The objective of this study is to examine how the factors influence each other by determining the appropriate measurement standard based on the fast food restaurant attribute evaluation, perceived pricing, value, satisfaction and intent for return patronage, and present an effective fast food restaurant marketing strategy based on the analytical results by patrons and market segmentations. The results showed that restaurant attribution evaluation had a positive effect on the perceived value, satisfaction and intent for return patronage of the fast food restaurant patrons; perceived pricing of the fast food restaurant patrons had a positive affect on the perceived value, satisfaction and intent for return patronage; perceived value had a positive affect on satisfaction and intent for return patronage; and satisfaction had a positive affect on intent for return patronage.

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A Research on Influencing Factors of New Energy Vehicle Purchase Intention Based on BRA Theory and Environmental Cognitive Theory (BRA 이론과 환경 인지 이론에 기초한 신에너지 자동차 구매 의도에 영향을 미치는 요인에 관한 연구)

  • Li, Wei-jia;Liu, Zi-Yang;Yang, Qiao
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2022.07a
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    • pp.693-696
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    • 2022
  • The purpose of this paper is to explore the factors affecting the purchase intention of new energy vehicles, utilizing the BRA and VAM models. Based on self-interest and altruism, a model for willingness to use new energy vehicles was developed. Through analysis with analytical tools such as SPSS and AMOS, we obtained the following conclusions: Perceived value, perceived entertainment, and environmental values all have a significant positive impact on the purchase intention of new energy vehicles; Perceived risk has a negative impact on purchase intention. By conducting this research, useful suggestions can be made for the formulation of enterprise strategies, and new directions and inspirations can be provided for enterprises.

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Predicting Continuance Intention of Personal Preventive Behavior after COVID-19: A Framework of Health Belief Model

  • Zong-Yi Zhu;Suleimen Madina;Hyeon-Cheol Kim
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.4
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    • pp.239-249
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    • 2023
  • This study aims to investigate the factors influencing preventive behavior among foreigners residing in Korea. Drawing upon the Health Belief Model (HBM), this study seeks to gain insights into the decisionmaking processes underlying preventive behavior within this specific population. A comprehensive online survey was conducted among 364 foreigners. An analysis revealed that perceived barriers and perceived benefits played crucial roles as mediators, mediating the relationship between the examined factors and preventive behavior. The insights gained from this study have implications for public health interventions and self-preventive product businesses aiming to promote and sustain self-preventive behavior practices among foreigners residing in Korea, even after all COVID-19 restrictions have been lifted.

Individual and Family Variables and Classroom Environment that Affect Children's Perceived Competency (아동의 개인 및 가족 변인과 교실의 심리사회적 환경이 유능감에 미치는 영향)

  • Lee, Kyung-Nim
    • Korean Journal of Human Ecology
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    • v.17 no.2
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    • pp.207-221
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    • 2008
  • This study examined different individual, family factors and classroom environment that affect children's perceived competency. For an analysis, achievement motivation, intrinsic locus of control and anxiety were included in individual variables. For family factors, parental support and marital conflict were examined. For classroom psycho-social environment, teacher support, peer relations, classroom involvement and teacher control were used. The sample consisted of 565 fifth and sixth grade children. Statistics and methods used for the data analysis were Cronbach's alpha, Factor analysis, frequency, percentage, t-test, Pearson's correlation, and Hierarchical Regression. Several major results were found from the analysis. First, boy's perceived academic competency was higher than girl's. And no sex difference was in children's social and athletic competency. Second, boy's and girl's perceived academic and social competency and boy's perceived athletic competency had a positive correlation with achievement motivation, intrinsic locus of control, parental support, teacher support, peer relations and classroom involvement. And girl's perceived athletic competency had a positive correlation with achievement motivation, intrinsic locus of control, parental support and peer relations. But boy's and girl's perceived academic and social competency and boy's perceived athletic competency had a negative correlation with anxiety and parental marital conflict. Third, the most important variable predicting boy's and girl's perceived academic competency was achievement motivation. The most important variable predicting boy's and girl's perceived social competency was peer relations. And the most important variable predicting boy's perceived athletic competency was peer relations. On the other hand, the most important variable predicting girl's perceived athletic competency was father's support.

Key Factors Influencing Continuance Intention toward Bike-Sharing Services in China: The Role of Perceived Value and Trust (중국 공유 자전거 서비스에서 지속 사용 의도에 영향을 미치는 선행 요인: 지각된 가치와 신뢰의 역할을 중심으로)

  • Hao, Xaoshui;Kim, Byoungsoo
    • Journal of Digital Convergence
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    • v.18 no.7
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    • pp.167-175
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    • 2020
  • With the recent revitalization of the shared economy, bike-sharing services are gaining huge popularity in the bicycle sector. Bike-sharing services are characterized by reducing environmental pollution and borrowing bicycles at low prices. This study investigated the mechanisms for the formation of customer's continuance intention toward bike-sharing services. The theoretical framework clarified the role of perceived value and trust in enhancing customer's continuance intention. Perceived usefulness, perceived ease of use and perceived enjoyment are considered as the vital factors of enhancing perceived value and trust in a service provider. The research model was validated by data from 217 bike-sharing users in China. Both perceived value and trust in a service provider had a significant impact on user's continuance intention. However, the analysis results showed that perceived usefulness does not have a significant impact on both perceived value and trust in a service provider. Perceived ease of use and perceived enjoyment played a significant role in enhancing both perceived value and trust in a service provider. Our results are expected to provide academic and practical implications for bike-sharing services.