• Title/Summary/Keyword: Perceived Company Characteristics

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An Empirical Study on the Factors Affecting the Adoption of Enterprise Architecture based on the TOE Framework (엔터프라이즈 아키텍처 도입요인에 관한 실증적 연구 : Technology-Organization-Environment 프레임워크를 중심으로)

  • Lee, Young-Ho;Chae, Myung-Sin
    • Korean Management Science Review
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    • v.23 no.2
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    • pp.17-39
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    • 2006
  • Interest in EA has been Increasing recently, however, with the coming into effect from July 2006 of the 'Information Technology Architecture Act' which requires the public sector to adopt EA. Until now, the study of EA has been focused on concepts and methodologies for the adoption of EA. The fundamental issue, however, the study on the factors affecting the adoption of EA, has rarely been explored. This thesis therefore surveyed which factors have affected the adoption of EA. The analysis found that the adoption of EA was affected by the external environmental characteristics such as rules or regulations and the level of competition in the Industry concerned, and by the organization's information technology level. However, technological aspects such as perceived usefulness or perceived ease of use - traditionally considered as critical factors in adopting information technology - were found to be less influential. These results show that in Korea we still do not regard EA as a method of optimizing the IT resources of a company. In order for EA to be widely adopted, therefore, we should Put primary emphasis on efforts to properly appreciate its technological aspects, such as its technological usefulness or convenience.

Factors Affecting the Mobile Instant Messenger Satisfaction, Loyalty, and Switching Intention (모바일 인스턴트 메신저 이용자의 만족도, 충성도와 전환의도에 영향을 미치는 요인 연구)

  • LEE, Sae-Bom;WANG, Ya-Qin;SUH, Yung-Ho
    • Journal of Korean Society for Quality Management
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    • v.43 no.4
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    • pp.545-558
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    • 2015
  • Purpose: The Purposes of this study are (1) to examine why users are communicating through MIM (2) to understand what factors impact these users' satisfaction and loyalty. Methods: We use a questionnaire survey to collect 256 data on users' perceptions of Kakaotalk. We also use a structural equation modeling method by using AMOS 18.0. Results: Company trust, communication voice, connectedness, and perceived network size are found to be statistically significant factors affecting. Also, satisfaction influence on word of mouth and intention to switch. Conclusion: This study develops a research model from the MIM context. We suggest three points of view as company characteristics, device interactivity, and social factor. We examine the determinants of users' satisfaction and loyalty. The results can offer valuable insights for future mobile services research.

Effects of Personal Characteristics and Public Hospitals Awareness by Community Residents on use-experience of Public Hospitals (지역주민 특성과 인지도가 공공병원 이용경험에 미치는 영향)

  • Sim, In Ok;Hwang, Eun Jeong
    • Korea Journal of Hospital Management
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    • v.19 no.4
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    • pp.45-56
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    • 2014
  • Purpose: This study aims to explore the effects of personal characteristics, satisfaction, quality of care, role performance, image, awareness level of public hospitals perceived by community residents on use-experience of public hospitals. Methods: A cross-sectional survey was conducted with 2,100 community residents around 39 district public hospitals. The questionnaire was designed to collected information on personal characteristics and community awareness of public hospitals. The community awareness consists of 5 factors and 15 items. The data were collected utilizing call-interview by a survey company. Results: The personal characteristic and community awareness were shown significant differences between having use-experience and not-having use-experience of public hospitals (p<.001), except gender. As the results of multiple logistic regression, the significant variables of use-experience of public hospitals were satisfaction (OR=1.06 95%CI=1.010-1.116), quality of care (OR=1.07, 95%CI=1.016-1.134, level of awareness to public hospitals (OR=1.50, 95%CI=1.378-1.632), age (OR=0.43, 95%CI=0.236-0.785), education (OR=1.62, 95%CI=1.013-2.590), type of medical security (OR=0.37, 95%CI=0.142-0.945). Conclusions: Public hospitals have to effort to improve community awareness through providing quality of care, and role performance. It is possible to support them by the Central and Local Government.

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Issues of Workplace in Korea: How to Inspire Temporary Workers?

  • Yang, Hoe-Chang;Khan, Tasnuva
    • Asian Journal of Business Environment
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    • v.3 no.1
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    • pp.23-27
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    • 2013
  • Purpose - This study will focus on motivation of temporary workers working in distributors as well as generic companies, especially MPS (motivating potential score) proposed by job characteristics model. We think that temporary workers required intrinsic motivation in order to commit with their organization because they are difficult switch-regular workers due to glass ceiling. Research design, data, methodology - This study operates a survey targeting temporary workers, specifically, we used 144 copies except uncollected copies and dishonesty response of total 165 copies on analysis. We used multiple regression and 3 step regression to investigate the proposed model. Results - The high level of perceived distributional justice and procedural justice was increased the level of organizational commitment, respectively. And, MPS was increased the level of organizational commitment, too. Finally, this study showed that both justice and Job characteristics were very important to increase organizational commitment. Conclusions - In order to inspire temporary workers, the company provides placing enough considering job characteristics as well as fairness of the procedure and distribution. Also, to more fully understand the underlying processes between HRM (Human Resource Management) concepts, new fundamental methods may be required such as switch full-time opportunities.

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Apparel Store Patronage Behaviors on Store Types (의류점포 유형별 점포애고행동에 관한 연구 -부산지역을 중심으로-)

  • Park, Eun-Joo;An, Hee-Kyung
    • Journal of Global Scholars of Marketing Science
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    • v.8
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    • pp.89-110
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    • 2001
  • The purpose of this study were to examine the types of apparel store, to investigate consumer characteristics related to the apparel store patronage behaviors, and to find out the differences of casual relationships on apparel store patronage behaviors in store types. Data were collected from 451 consumers living in Pusan and analysed by factor analysis, ANOVA and path analysis. The results were as followings : First, the types of apparel store recognized by consumers were composed by five factors such as Casual-wear store, Traditional market store, Neighboring store, Department store, and Small-sized department store. Second, apparel store patronage behaviors have significant differences recreational and economic shopping orientations, Fashionability in store evaluative creteria, social psychologic risks in perceived risks, and observation store information source. Third, there were differences in casual relationships an apparel store patronage behaviors across store types. Casual-wear store patronage behaviors were directly influenced by the information source, and traditional market store patronage behaviors did by the perceived risk. Apparel shopping orientations directly influenced Neighboring store, and department store patronage behaviors. Evaluative creteria of store directly did small-sized department store. That is, consumer characteristics directly influencing to patronage behaviors were different across apparel store types. Therefore, the marketers of apparel store should understand consumer characteristics related to patronage behaviors and affecting variable and then try to encourage consumer's store patronage behavior.

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Safety Management in Norwegian Fish Farming: Current Status, Challenges, and Further Improvements

  • Thorvaldsen, Trine;Storkersen, Kristine;Kongsvik, Trond;Holmen, Ingunn Marie
    • Safety and Health at Work
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    • v.12 no.1
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    • pp.28-34
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    • 2021
  • Background: Safety management is required to ensure health and safety of personnel in Norwegian fish farming. However, few studies have addressed the status and practical relevance of this risk-reducing measure. Methods: This article provides new knowledge through interviews with 35 employees at different company levels, addressing perceptions of various safety management activities according to managers and operational personnel. Results: The interviews show that managers and operational personnel at fish farms agree that the quantity of measures aimed to improve safety has increased in recent years. However, some activities are perceived to have higher practical relevance than others. In general, measures that fit well with the practical reality are well received by the employees at the fish farms. Conclusion: Suggested improvements include involving operational personnel in the design of procedures, considering all risk dimensions that may affect occupational health and safety, and challenging the value of specific safety activities based on a detailed knowledge of the distinctive characteristics of work practice in fish farming.

A Study about Self-care for Hypertensives in Rural area (일부 농촌지역 고혈압 환자의 자가간호 수행요인 연구)

  • Park, Young-Im
    • Research in Community and Public Health Nursing
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    • v.8 no.1
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    • pp.45-60
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    • 1997
  • Essential hypertension is a typical chronic disease requiring adequate and continuous management. Many studies supported that self-care was the essential factor to promote the wellbeing of hypertensives and self-efficacy increased healthy, behavior. The comprehensive self-regulation program was conducted as a nursing intervention on the promotion self-care performance for hypertensives in company. And this self-regulation program was recommended to apply for hypertensives in rural area. The purpose of this study is to identify the general characteristics affecting self-care and interrelationship among the factors including self-care, self-efficacy, HLOC, perceived benefits, barriers and family support. 40 subjects were interviewed from Dec. 1996 to Jan. 1997 and the data was analyzed by the SPSS PC+ program with t-test and multiple correlation to determine the variables affecting the self-care behavior. The results were as follows: 1) Level of self-care was significant difference according to sex(t= -2.27, p=.0l9). religion (t=1.57, p=.055) and smoking habit (t=4.42, P=.000). Perceived self-efficacy was more significantly high among the non-smoking group (t=3.25, P=.000) and female group (t=-2.534, p=.0l3). 2) There were significant positive correlation among the variables: self-care and self-efficacy (r=.5460, p=.000), external-LOC and self-care(r=.2548, p=.056), external-LOC and self-efficacy(r =. 2901, p=.035), self-efficacy and perceived benefits (r=3307, p=.019). And there were significant negative correlation between self-care and barriers (r=-.5438, p=. 000), self-efficacy and barriers (r= - .4153, p=.004). From the above results, it can be concluded that the self-care is more required in male hypertensives and self-efficacy is one of the important factors to increase healthy behavior in cluding self-care. Thus self-regulation program can be recommended in the management of the hypertensives in community settings.

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Extended TAM Analysis of a Residential DR Pilot Program (확장된 기술수용모델을 이용한 가정용 에너지 수요반응 프로그램 실증분석)

  • Jung, Euna;Lee, Kyungeun;Kim, Hwayoung;Jeong, Sora;Lee, Hyoseop;Suh, Bongwon;Rhee, Wonjong
    • Journal of the HCI Society of Korea
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    • v.12 no.4
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    • pp.65-73
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    • 2017
  • While electricity demand is generally increasing, stably controlling supply is becoming a serious challenge because renewable energies are becoming popular and often their productions are dependent on the weather. The 'demand response' programs can be used to complement the problems of renewable energies, and therefore their role is becoming increasingly important. This study provides an analysis of a demand response pilot that was conducted in Korea. The study first focused on questionnaire surveys and in-depth interviews, and the data was used to perform a Technology Acceptance Model (TAM) analysis. The goal of the pilot was to have the residential users reduce their power consumptions when an energy reduction mission is issued during peak load hours. The experimental subjects consisted of two groups with different characteristics. Subjects in group A obtained smart meters as an optional function of IoT platform service provided by a mobile service company, and received a charge deduction as their compensation. Subjects in group B either voluntarily purchased smart meters as individuals or received them by participating in an energy self-sufficient village program that was run by a local government, and were entitled to a donation as their compensation. With the analysis, group A was found to fit the extended technology acceptance model that includes perceived playfulness in addition to perceived ease of use and perceived usefulness. On the contrary, group B failed to fit the model well, but perceived usefulness was found to be relatively more important compared to group A. The results indicate that the residential energy groups' behavior changes are dependent on each group's characteristics, and group-specific DR design should be considered to improve the effectiveness of DR.

The Effect of Marketing Mix elements on brand Equity (마케팅 믹스 요소가 브랜드 자산에 미치는 영향에 관한 연구)

  • Ryu, Jang-Mu
    • Journal of Industrial Convergence
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    • v.1 no.1
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    • pp.41-70
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    • 2003
  • Many researches on brand equity have been focused in definition about it, factors of it, and the process of formation. Most of them have been used by voluntary production category, as is durable goods or nondurable goods. But this study, using the model is developed by Foote, Cone & Be1ding(FCB) Company, classified four fields, high-low involvement, rationality(rational or sensitive) involvement. The selected goods is a sensitive high involvement(casual wear). This study investigate the effects of brand equity and search the influences of brand equity formation according to factors of marketing mix. To this goals, this study kept a literature survey and a demonstrative research. In literature survey, there are several definitions of brand and brand equity. The research model is derived from selected factors of marketing mix and former study. This study used the regression analysis to verify effects from brand equity through the selected marketing mix. The research data is collected from the capital area. The focus of this study is effects of brand equity according to marketing mix. The followings are results and suggestions of this study. First, in the price factors, the affirmative effects are revealed the perceived quality and the brand awareness in a rational high involvement goods, the perceived quality and the brand associations in a sensitive high involvement goods, all factors of brand equity in a rational low involvement goods, and the perceived quality in a sensitive low involvement goods. As summary, the important characteristics is the price factors to consumers, and consumers recognize that a high price means a high quality. Second, in the store image factors, the affirmative effects are revealed all brand equity factors in a rational high involvement and a sensitive high-low involvement. A good store image incites more interest, contact, and visit from potential consumer. And such store offers more consumer satisfaction, simulates more active and positive conversation to consumers. Third, in advertising spending factors, the affirmative effects are revealed the brand awareness and associations in a rational high involvement and a sensitive high involvement, all brand equity factors in a rational low involvement and a sensitive low involvement. An advertisement increases not only a brand awareness but also strong brand associations. Forth, in price promotion factors, the affirmative effects are revealed the brand associations in a rational high involvement, the negative effects are revealed all brand equity in sensitive high involvement. According the result about the effects of brand royalty through the brand equity factors, a perceived quality and brand associations have positive effects to brand royalty in all factors. Consumers choice a deep perceived quality than other competitive brand. So, brand equity will increase according to a qualitative grade of a perceived brand by consumers. Brand associations represent a quality and a degree of involvement. In conclusion, brand associations and equity have a positive relation each other. According to the analysis results about a brand royalty of selected marketing mix factors, the affirmative effects are revealed the store image and price promotion factors in a rational high involvement, the price and store image in a sensitive high involvement, and the price and advertising spending in a rational low involvement. The results about the affect of selected marketing mix factors according to brand equity, are the perceived quality in a high involvement, and all brand equity factors in a low involvement. The affirmative effects about a store image are revealed all equity factors in high-low involvement. In advertising spending factors, the affirmative effects are revealed the brand awareness and associations in a high involvement goods, and the perceived quality and the brand awareness in a low involvement goods. In price promotion factors, the affirmative effects are revealed the brand awareness in a low involvement goods, and the negative effects are revealed the brand awareness in a high involvement goods. According to a degree of involvement, the results of a brand royalty through a brand equity factors are following. The affirmative effects are revealed the perceived quality and the brand royalty in a high involvement goods, and the brand awareness are revealed a negative effect. The affirmative effects are revealed the perceived Quality and the brand associations in a low involvement goods. So, in a high involvement goods, the brand royalty is built by strong brand associations, but, in a low involvement goods, the brand royalty is built also by a perceived Quality and a brand awareness. This study have some concept of limitation. So, this study presents a future direction of research. First, a future study has to have more deep analysis for this study analyzed through a limited marketing mix factors. Second, a future research has to get mutual effects about brand equity of marketing mix factors for this study has an individual marketing decision factors. Third, for the future, a brand equity needs a research about a several goods such as services, profit or nonprofit, industrial products, culture, and so on. Forth, the research have to diversify a various data for population.

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Structural Equation Modeling for Public Hospital Quality of Care, Image, Role Performance, Satisfaction, Intent to (Re)visit, and Intent to Recommend Hospital as Perceived by Community Residents (지역주민이 인지하는 공공병원 의료의 질, 이미지, 역할수행, 만족도, (재)이용 의향, 타인추천 의향 구조모형)

  • Hwang, Eun Jeong;Sim, In Ok
    • Journal of Korean Academy of Nursing
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    • v.46 no.1
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    • pp.118-127
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    • 2016
  • Purpose: The study purposes were to construct and test structural equation modeling on the causal relationship of community residents' perceived quality of care, image, and role performance with satisfaction, intention to (re)visit and intention to recommend hospital. Methods: A cross-sectional survey was conducted with 3,900 community residents from 39 district public hospitals. The questionnaire was designed to collected information on personal characteristics and community awareness of public hospitals. Community awareness consisted of 6 factors and 18 items. The data were collected utilizing call-interview by a survey company. Research data were collected via questionnaires and analyzed using SPSS version 20.0 and AMOS version 20.0. Results: Model fit indices for the hypothetical model were suitable for the recommended level: ${\chi}^2=796.40$ (df=79, p<.001), GFI=.93, AGFI=.90, RMSR=.08, NFI=.94. Quality of care, image, and role performance explained 68.1% of variance in community awareness. Total effect of quality of care process factors on satisfaction (path coefficients=3.67), intention to (re)visit (path coefficients=2.67) and intention to recommend hospital (coefficients=2.45) were higher than other factors. Conclusion: Findings show that public hospitals have to make an effort to improve community image through the provision of quality care, and excellent role performance. Support for these activities is available from both Central and Local Governments.