• 제목/요약/키워드: Overseas business

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국내 OTT 사업자의 해외시장 진출의 사업성 연구 : 현금흐름 추정에 의한 시나리오 분석을 중심으로 (A Study on the Business of the Korean OTT in North American Market : Focusing on scenario analysis based on cash flow estimation)

  • 변상규;박천일;위경우
    • 한국콘텐츠학회논문지
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    • 제22권8호
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    • pp.274-287
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    • 2022
  • OTT 서비스가 확산되면서 방송 시장에서 경쟁이 심화되고 있다. 콘텐츠 경쟁력이 높은 우리나라는 국제적인 콘텐츠 공급기지가 되고 있다. 이는 국내 콘텐츠 제작업계에게는 도움이 되겠지만, 결국 글로벌 영상산업구조에서 하청으로 편입되는 결과를 초래한다. 그러므로 한국계 OTT 사업자들이 해외진출을 통해 시장을 넓히고, 콘텐츠 경쟁력을 수익 확대로 연결하여 경쟁력을 유지할 필요가 있다. 본 연구는 국내 OTT 사업자의 해외사업에 대하여 사업성을 분석하여 위험도를 줄이고 참고자료를 제공하고자 수행되었다. 전문가 심층인터뷰와 문헌검토를 통해 북미시장을 성공 잠재력이 높은 지역으로 선정하였고, 현지 플랫폼 사업자와의 제휴를 통한 진출이 유효함을 확인하였다. 그리고 매출과 투입비용을 추정하고, 순현재가치법으로 사업성을 평가하였다. 판권비용, 가입자 수, 요금에 대해서는 복수의 추정치를 이용하여 총 18개의 시나리오를 만들었다. 분석결과 8개의 시나리오가 채택 가능한 것으로 나타났다. 그리고 판권비용이 사업성에 가장 큰 영향을 미치며, 요금, 가입자의 순으로 확인되었다.

재외한인여성의 직업생활비교 - 미국, 중국, 러시아.중앙아시아 지역 한인여성을 중심으로 - (Differences in Working Life of Overseas Korean Women - Focusing on America, China, and Russia.Central Asia -)

  • 이선미
    • 대한가정학회지
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    • 제44권1호
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    • pp.11-23
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    • 2006
  • This study investigated the general trends and differences in the working life of overseas Korean women. The subjects were 872 working Korean women over 20 years of age living abroad in America, China, and Russia Central Asia. The subjects completed a questionnaire on working life and the data were analyzed using SPSS. The working environment of Korean-American women was not stable. Many Korean-American women worked to help the home economy. They were paid by the hour, day and week. On the other hand, many Korean-Chinese women worked for self-achievement and usually for 8 hours a day. The working life of Korean women in Russia Central Asia was not good. They had a small income and worked to help the home economy. The first variables for changing their occupation were income and bonus. Despite their unstable working environment, overseas Korean women estimated their working life positively. They rated scores higher than the median on job satisfaction, business importance, duty ability, duty adaptation and family support. Job stress showed lower scores than the median. Korean women in Russia Central Asia showed lower scores on job satisfaction, family support, and work time flexibility than the other two groups.

경제 하부구조 관련 공기업의 해외투자에 대한 연구(2) - 해외 하부구조투자의 유형과 성격, 국적성의 문제 - (Foreign Direct Investments of Economic Infrastructure-Related Public Companies in Korea(2): Typologies, Characteristics of FDI and Interpretation of Nationality Issues)

  • 김용창
    • 한국경제지리학회지
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    • 제15권2호
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    • pp.166-191
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    • 2012
  • 이 논문은 경제 하부구조 관련 공기업이라는 행위주체의 특수성이 해외투자에서 어떻게 구체적으로 전개되는가를 분석한다. 우리나라 경제 하부구조 관련 공기업 해외투자사업의 일반 특징을 진출지역, 사업유형, 진출 시기를 중심으로 살펴본 다음, 해외투자 유형을 자본투자를 동반하지 않는 전문컨설팅 유형, 자본투자와 위험을 동반하는 해외직접투자 유형과 에너지자원개발 직접투자 유형으로 구분하여 구체적인 사례를 토대로 분석한다. 그리고 하부구조 공기업이라는 행위주체가 갖는 특성 때문에 나타나는 국적성의 문제, 즉 진출대상국 입장에서 자본부족 해소와 종속의 문제, 자본수출국의 입장에서 민간자본과 관계설정의 이중성 문제를 검토한다.

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한·중은행의 상호진출이 경영성과에 미치는 영향 (The Effect of the Bilateral Expansion of Korean & Chinese Banks on Bank Performance)

  • 반기신;변혜영
    • 아태비즈니스연구
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    • 제9권1호
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    • pp.57-76
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    • 2018
  • This paper studies the influence of the bilateral expansion of Korean and Chinese banks on performance. To conduct the empirical analysis, we select eleven Banks in South Korea and thirteen Banks in China over the 2000-2014 time frame. The main regression results are as followed. First, the sample bank's overseas subsidiaries have a significant effect on profitability and the profitability is somewhat deteriorates. Second, the sample bank's overseas branch and subsidiaries have a significant effect on the bank's risk. That is, the loan loss provision ratio is slightly increased but impaired loan ratio is highly decreased. Third, the sample banks' overseas branch and subsidiaries also have a significant effect on bank efficiency. The ratio of customer deposits per employee worsens somewhat but the gross loan per employee are increased. In conclusion, as time passes, bank profitability or efficiency from mutual expansion of Korean banks and Chinese banks seem to be improving somewhat, and this phenomenon is more prominent at Korean banks than at Chinese banks.

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우리나라 보험사 해외환자 유치 허용 논의에 따른 중재의 역할과 과제 (A Study on the Task and Role of Arbitration in Korea by Discussions on the Allowance of Insurer to Invite Overseas Patients)

  • 김기홍;변승혁
    • 한국중재학회지:중재연구
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    • 제29권2호
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    • pp.225-237
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    • 2019
  • Recently, it has been argued that it is necessary to attract foreign patients outside domestic insurers and to allow foreign doctors to treat in domestic hospitals in order to develop the insurance industry and revitalize the medical industry. Currently, large medical institutions in Korea are attracting foreign patients in connection with foreign insurance companies. It is desirable to increase the number of overseas patients who want excellent medical services in Korea, and to provide opportunities for domestic insurance companies to attract overseas patients by expanding job creation through a revitalization of the medical industry. Therefore, this study suggests the development direction for insurers who aim to attract foreign patients through the side effects of attracting foreign patients in accordance with the Financial Services Commission's plan to strengthen the competitiveness of the financial industry. In addition, this study intends to contribute to the strengthening of the competitiveness of attracting foreign patients, through domestic insurance business, to the insurance direct payment market for overseas patients using domestic medical institutions that are concentrated in foreign insurance companies and in the blind spot of domestic law application.

Assessment of Competitiveness Improvement on Multinational Enterprises based in Korea

  • Kim, Jae-Kyung;Kim, Jun-Hyun;Lee, Bong-Soo
    • Journal of Korea Trade
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    • 제23권7호
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    • pp.64-82
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    • 2019
  • Purpose - This study's the ultimate goal is to analyze competitiveness improvement on multinational enterprises as firstly providing which factors are to strengthen or weaken competitiveness, secondly investigating if hypotheses development and research design is correct and thirdly finding significant implications for research and practices across country specific advantage. Design/methodology - Using feedback data provided by 250 firms, we extracted variable factors and hypotheses, which were empirically carried out by reliability and validity testing, correlation analysis, path analysis, and confirmatory factor analysis to prove which factors are to make the positive effect on the improvement of overseas subsidiaries' management performance and competitiveness. Findings - Through proceeding empirical analysis study, we found out that technology management capability, knowledge management capability, and local management capability had a statistically significant effect on the improvement of overseas subsidiaries' competitiveness, while linked activity capability revealed a negative effect. Originality/value - During business globalization, overseas investments and establishment of overseas subsidiaries have been essential. It is anticipated that this study results would be meaningful for analysis on multinational enterprises' competitiveness and helpful in promoting their entry into Korean market and enhancing their competitiveness. This paper would also help Korea government develops new FDI model and induce more investment from global major companies to Korea region.

Overseas Research Trends Related to 'Research Ethics' Using LDA Topic Modeling

  • YANG, Woo-Ryeong;YANG, Hoe-Chang
    • 연구윤리
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    • 제3권1호
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    • pp.7-11
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    • 2022
  • Purpose: The purpose of this study is to derive clues about the development direction of research ethics and areas of interest which has recently become a social issue in Korea by confirming overseas research trends. Research design, data and methodology: We collected 2,760 articles in scienceON, which including 'research ethics' in their paper. For analysis, frequency analysis, word clouding, keyword association analysis, and LDA topic modeling were used. Results: It was confirmed that many of the papers were published in medical, bio, pharmaceutical, and nursing journals and its interest has been continuously increasing. From word frequency analysis, many words of medical fields such as health, clinical, and patient was confirmed. From topic modeling, 7 topics were extracted such as ethical policy development and human clinical ethics. Conclusions: We founded that overseas research trends on research ethics are related to basic aspects than Korea. This means that a fundamental approach to ethics and the application of strict standards can become the basis for cultivating an overall ethical awareness. Therefore, academic discussions on the application of strict standards for publishing ethics and conducting researches in various fields where community awareness and social consensus are necessary for overall ethical awareness.

A Study on Effects of Repurchase Intention of Consumer Innovativeness and Website Characteristics: Focused on Consumer of Overseas Direct Purchase

  • LEE, Hye-Jeong;LEE, Jong-Ho
    • 산경연구논집
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    • 제12권2호
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    • pp.29-40
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    • 2021
  • Purpose: In this study, with the transaction amount of foreign direct Purchase and foreign direct sales increasing, South Korea is in a situation where foreign direct sales are focused on China. We looked at the impact of consumer innovation and site characteristics on repurchase ability among the characteristics of overseas direct purchase consumers as a way to make direct overseas sales to various overseas countries. Research design, data and methodology: Consumer innovativeness consists of four variables: functional, hedonistic, social, and cognitive, and the site characteristics consisted of four variables: product price, product assortment, convenience, and service. The study was conducted on consumers with foreign direct purchase experience, and was finally used in 252 additional analyses. Results: The main findings of this study were first, that the impact on the degree of re-purchase among consumer innovativeness of foreign direct purchase consumers had a significant impact in the order of cognitive innovativeness, hedonistic innovativeness, and functional innovativeness. Social innovativeness did not affect the degree of re-purchase. Second, site characteristics have been found to have a significant impact on the degree of re-purchase in order of product assortment, commodity price, and service. Convenience did not affect the degree of re-purchase. Conclusions Taken together these results can be called the biggest characteristic of the cognitive innovativeness of the consumer's inclination to use the overseas direct purchase, the price or quick response of the goods sold on the site is a factor that affects the re-purchase, above all it is important to have a variety of products. We will present this element as a way to make direct sales abroad to various countries. In addition, foreign direct purchase is a lot of transactions in China, the United States, EU, but the share of China is high in foreign direct sales, and the U.S. and EU have a very low performance, it is important to consider the reasons why they prefer Korean products in China to study the social and cultural characteristics of U.S. and European consumers in the future, and to support and active marketing that companies and sellers can increase sales.

해외전시회 품질특성이 재참가의도에 미치는 영향: 참가성과의 매개효과 및 정책지원의 조절효과를 중심으로 (The Effect of Overseas Exhibition's Quality Characteristics on Re-Participation Intention: Focused on the Mediating Effect of Participation Performance and the Moderating Effect of Policy Support)

  • 김용국;동학림
    • 벤처창업연구
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    • 제15권2호
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    • pp.235-251
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    • 2020
  • 본 연구는 해외전시회 참가를 통해 기업의 해외마케팅 확대와 성과제고에 도움을 받으려는 중소기업을 대상으로 전시회 품질특성 및 정부의 정책지원의 실효성을 확인하기 위해 시도되었다. 실증분석을 위하여 2016~2018년까지 3년간 정부 및 정책기관의 지원을 받아 해외 전시회에 참가한 기업의 전시관계자를 대상으로 직접 설문조사를 실시하여 회수된 371부 중 346부의 유효 표본을 가지고 실증분석을 수행하였다. 연구결과 해외전시회 품질특성은 재참가의도에 유의한 정(+)의 영향을 미치는 것으로 나타났으며, 영향력은 주최기관역량이 가장 중요하고 그 다음 전시회명성과 전시장환경 순으로 나타났다. 또한, 품질특성은 참가성과에 유의한 영향을 미치고 참가성과는 재참가의도에 부분 매개효과를 갖는 것으로 나타났다. 정부의 정책지원은 참가성과와 재참가의도 간에 유의미한 조절효과가 있는 것으로 나타났으며, 품질특성이 재참가의도에 미치는 영향에 있어 참가성과가 조건부 간접효과(조절된 매개효과)를 보이는 것으로 나타났다. 본 연구는 기존의 선행연구들에서 시도된 전시회 서비스품질과 만족도 및 참가성과, 행동의도 및 재참가의도 와의 영향관계 규명뿐 아니라 참가성과의 매개효과를 확인하였고 정부의 정책지원의 조절효과를 확인했다는 것에 학술적 의의가 있다.

IPA를 활용한 해외 건축 사업 PMC 분야 단계별 업무역량 분석 (An Analysis of Competency at Each Phase of PMC for Overseas Architecture Project Using the IPA)

  • 하성욱;이석원;김재준
    • 한국건설관리학회논문집
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    • 제16권3호
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    • pp.59-67
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    • 2015
  • 국내 건설업체의 해외건설 진출은 최근 10년간 급성장 하였지만 단순도급형 사업과 EPC사업에 주력한 결과 매출액 대비 순이익률은 2007년 6.4%를 기점으로 줄어들어 2012년에는 불과 0.5%만을 기록하였다. 이에 국내건설 업체는 선진 업체가 독점하고 있는 고부가가치 사업인 PMC(Project Management Consultant)분야로 방향 전환을 시도하였으며 몇 년 동안 경험 및 시장 경쟁력을 높이고자 국내 건설업체는 16개의 건축 토목 PMC 관련 사업(용역)을 진행하였다. 하지만 대부분이 토목분야로 진출을 하고 있어 해외 건축사업 PMC분야 진출을 위해 단계별 세부업무 역량의 중요도 및 현재 역량수준을 알아보고 IPA를 이용하여 분석하였다. 계획단계에서의 중요도 대비 현재역량 수준 Gap값이 가장 크고, 다음으로 Gap값이 크게 나타난 건설이후 단계로 나타났다. 특히 계획단계에의 세부업무역량수준을 우선적으로 강화해야 될 것으로 판단된다. 본 연구에서 도출된 분석결과를 통해 해외건축사업 고부가가치 영역인 PMC분야 업무에 향후 국내 건설업체의 진출을 위해 강화해야할 업무역량에 대한 업무항목 및 역량수준파악을 위한 기초 자료로 활용 될 것으로 기대된다.