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A Study on the Economic Effects of Big Tech Companies: Focusing on the Google Revenue and Tax Issues (글로벌 플랫폼이 국내 경제에 미치는 영향 연구: 구글 매출 추정 및 세원잠식 사례연구를 중심으로)

  • Kang, Hyoung-Goo;Jeon, Seongmin
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.1
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    • pp.1-11
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    • 2023
  • Big tech companies are further strengthening its status against the background of data accumulation, price competitiveness by the platform, and competitive advantage due to the network effect. The competition subcommittee of the European Union(EU) imposed a huge fine on Google for antitrust violations, which was interpreted as an attempt to collect Google's unpaid taxes. In fact, taxation efforts in the form of 'Google tax' are underway, targeting expedient tax avoidance by global platforms. It has power and has a considerable influence on the startup ecosystem. The domestic sales and tax scale of global platforms, which have a great impact on domestic content startups and small and medium-sized venture companies, are not accurately measured. In the case of Google, according to research literature, sales in Korea were estimated at about 2 trillion to 3 trillion won in 2017, but Google Korea reported sales of 290 billion won in 2021 and paid 13 billion won in taxes. This study aims to verify the economic effect of the global platform that has a great influence on Korea, and specifically to quantitatively estimate the annual domestic sales and taxes of Google, a representative global platform. As a result of estimating Google's annual domestic sales and taxes based on the figures presented in the document related to Google's economic effect published by Google, the result was 4 to 9 trillion won in annual sales and 390.6 to 913.1 billion won in taxes. This study is meaningful in that it provides basic data on the direction of national and tax policies in the future digital economy era by estimating the problem of tax authority by country of global platform companies with a specific example of Google.

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The Effects of Information Technology Acceptance and Digital Media Utilization Capability on Senior Entrepreneurship Intention: Focusing on the Mediating Effect of Opportunity Recognition (정보기술 수용성과 디지털미디어 활용역량이 시니어 창업의도에 미치는 영향: 기회인식의 매개효과를 중심으로)

  • Hong, JungKi;Heo, Chul-Moo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.4
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    • pp.173-191
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    • 2022
  • The global economic crisis, the trend of an aging society, and the rapid digital transformation are huge burdens and crises for our society. Due to these environmental changes and the economic recession, entrepreneurship and re-employment issues after retirement have emerged as social issues. This study was conducted to empirically analyze what factors affect seniors when they may start a business. In particular, as the fourth industrial revolution progresses, the focus was on the capability to utilize information and communication technology (ICT) and digital media that cannot be avoided. For empirical analysis, an online survey of seniors was conducted and 287 valid samples were analyzed. SPSS 24.0 and Macro Process 4.0 were used for statistical analysis. As a result of the empirical analysis of this study, self-efficacy and personal innovation for information technology acceptance(ICT), and communication capability using digital media had a significantly positive (+) effect on senior's entrepreneurial intention. However, the perceived usefulness of information technology and the capability to utilize digital media devices were not tested for significance. Among the variables that had a significant effect, personal innovation was found to have the greatest effect. Opportunity recognition was found to play a mediating role between self-efficacy, personal innovation, communication capabilities, and senior's entrepreneurial intention. The results of this study are of academic and practical significance in that digital media utilization capability is also an influential factor among various factors influencing the entrepreneurial intention of seniors.

The impact of sports rehabilitation education on career and employment will through psychological resistance (스포츠 재활 교육이 심리적 반발을 통해 진로 및 취업 의지에 미치는 영향)

  • Song Ki-Jae
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.2
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    • pp.187-199
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    • 2024
  • Due to the educational ecosystem in South Korea, there is a significant need to explore a new balance for students who pursue sports rehabilitation education based on their academic performance, in order to help them adapt to their majors, find career paths, and foster motivation for employment. There is a lack of related research in this crucial phase. The purpose of this study is to ascertain the impact of sports rehabilitation education on career aspirations and employment motivation through psychological reactions. The research methodology involved conducting an online survey from December 11th to December 28th, 2023, targeting university students undergoing sports rehabilitation education, with a final collection of 212 survey responses used for analysis. The research findings indicate: firstly, that the knowledge of sports rehabilitation educators has a positive influence on voluntary psychology. Secondly, the competence of sports rehabilitation educators has a positive impact on voluntary psychology. Thirdly, the attitude of sports rehabilitation educators negatively affects involuntary psychology. Fourthly, voluntary psychology positively influences career aspirations. Finally, voluntary psychology positively influences employment motivation, while conversely, involuntary psychology negatively affects employment motivation. These research results are expected to contribute to the development of sports rehabilitation education that influences career paths and employment motivation through psychological reactions.

Digital Citizenship Library Programming in Award-Winning Libraries of the Future: A case review of public libraries in the United States (공공도서관의 디지털 시민성 프로그래밍: 미국의 미래 도서관 수상 도서관을 중심으로)

  • Jonathan M. Hollister;Jisue Lee
    • Journal of Korean Library and Information Science Society
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    • v.54 no.4
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    • pp.359-392
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    • 2023
  • Digital citizenship includes an evolving set of knowledge and skills related to effectively and ethically using technology, especially when interacting with other people, information, and media in the online context. As public libraries have long provided access to and training with a variety of technologies, this study explores how digital citizenship has been covered in public library programming to identify potential trends and best practices. A purposive sampling of public library recipients of the American Library Association (ALA) and Information Today Inc.'s Library of the Future Award over the past 11 years (2013-2023) identified 7 case libraries to review. The titles and descriptions of 337 relevant library programs for audiences of school-aged children (5 years old and up) to seniors were collected for a 2-month period from each library's website and analyzed using Ribble & Parks (2019) 9 elements of digital citizenship. The findings suggest that programming related to digital citizenship most often addresses themes connected to digital access and digital fluency through coverage of topics related to computer and technology use. Based on themes and examples from the findings, public libraries are encouraged to expand upon existing programs to integrate all elements of digital citizenship, strive for inclusive and accessible digital citizenship education for all ages, and leverage resources and expertise from relevant stakeholders and community partnerships.

A study on the relationship between college students' self-differentiation and marriage outlook (대학생의 자아분화와 결혼관의 관계연구)

  • Ri-a Lee;Won-Sun Lim
    • Industry Promotion Research
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    • v.9 no.1
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    • pp.179-187
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    • 2024
  • This study aims to develop policies and programs to improve self-differentiation that will have an impact on establishing a positive view of marriage among college students by examining and confirming the impact of college students' self-differentiation on their views on marriage among college students in early adulthood. This is an attempted research study. For this purpose, a self-report online survey was conducted and analyzed among 204 college students attending a university in northern Gyeonggi Province. The analysis method used SPSS 25.0 program to calculate internal consistency, frequency analysis to identify the general characteristics of the research subject, descriptive statistical analysis to determine the level of the research variable, and differences in research variables according to the characteristics of the research subject. To find out, an independent samples t-test, analysis of variance, and post hoc test were conducted, and analysis using SPSS Process Macro was conducted to verify the mediation effect. The results of the analysis showed a positive (+) correlation between self-differentiation and views on marriage, which suggests that self-differentiation has a significant impact on establishing a positive view on marriage, and for this purpose, it is necessary to establish a positive view on marriage among college students. To this end, we aimed to provide basic data to support education for healthy families through national policy.

The mediating effect of socially imposed perfectionism in the relationship between parental attachment and career indecision in college students (대학생의 부모에 대한 심리적 애착과 진로미결정의 관계에서 사회부과적 완벽주의의 매개효과)

  • Kyung-In Min;Sung-Sim Cho
    • Industry Promotion Research
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    • v.9 no.1
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    • pp.89-101
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    • 2024
  • The purpose of this study is to examine the relationship between parental/parental attachment and career indecision among college students, and to examine the goodness of fit and influence of variables in a model that assumes that socially imposed perfectionism has an influence on the relationship between parental/parental attachment and career indecision. It's about verification. For this purpose, an online survey was conducted by randomly sampling 250 college students attending 4-year institutions across the country, and data analysis was conducted using a three-stage regression method using SPSS Win 25.0. The analysis results are as follows. First, psychological attachment to parents appears to have a negative effect on career indecision, confirming that the more a stable attachment relationship with parents is formed, the less difficulties in career decision-making. Second, the mediating effect of socially imposed perfectionism was confirmed in the relationship between psychological attachment to parents and career indecision. This shows that the more stable the psychological attachment to the father and mother is formed, the lower the level of socially imposed perfectionism and career indecision. Based on these research results, implications for career counseling practice and follow-up research were discussed.

Awareness and Expectation of Social Robots Used for Treatment and Social Adaptation of Children with Developmental Disabilities: A Focused Group Interview Study Focusing on Parents (발달장애아동의 치료와 사회적응에 활용되는 소셜로봇에 대한 인식 및 기대: 주양육자를 중심으로 한 포커스 그룹 인터뷰)

  • Jun-Seo Lim;Eun-Young Jeong
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.4
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    • pp.868-880
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    • 2023
  • This study is a qualitative study conducted to analyze the functions and needs of social robots for parents of children with developmental disabilities in order to utilize care robots for treatment of children with developmental disabilities. The subjects of the study were 11 primary caregivers with children under the age of 18 whose children were diagnosed with developmental disabilities or who had been receiving special education for more than one year. The interview questionnaire was composed of a semi-structured questionnaire and consisted of awareness, necessity, expectation, concern, and other opinions about social robots. The interview was conducted as a non-face-to-face online video interview due to COVID 19. As a result of the study, 4 themes and 7 sub-topics were derived. The four topics were derived from the unfamiliar but soon-to-be-faced reality, social robots with active functions, opinions on the appearance and materials of social robots, and concerns about social robots. Through this study, it was possible to identify the expectations and suggestions of the main caregivers for social robots, which could not be identified in quantitative studies, and if these can be reflected in social robots to be developed in the future, it is expected that positive results with higher acceptance will be derived.

Relationship between Digital Informatization Self-Efficacy and Life Satisfaction in the Elderly - the Mediating Effect of Social Capital

  • Jun-Su Kim;Young-Eun Jang
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.2
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    • pp.137-144
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    • 2024
  • The purpose of this study is to suggest action directions for preventing social isolation and improving life satisfaction of the elderly by verifying the mediating effect of social capital in the relationship between the elderly's digital information self-efficacy and their life satisfaction. For this purpose, the 2022 digital information gap survey data were used to analyze the relationship between digital information self-efficacy, social capital, and the elderly's life satisfaction using SPSS 26.0 and AMOS 24.0. As a result, first, the elderly's digital information self-efficacy was found to have a positive (+) effect on life satisfaction. Second, the elderly's digital information self-efficacy was found to have a positive (+) effect on social capital. Third, the social capital of the elderly was found to have a positive effect on life satisfaction. Fourth, the social capital of the elderly was found to have an indirect mediating effect in the relationship between digital information self-efficacy and life satisfaction. Based on this, practical and policy measures were presented to revitalize digital information education that older people can apply in real life, develop a digital platform for forming online-based social capital, communities suited to the digital information capabilities of older people, and revitalize information groups.

The Relationship between Intolerance of Uncertainty and Relationship Addiction: The Mediating Effect of Experiential Avoidance (미혼남녀의 불확실성에 대한 인내력 부족과 관계중독의 관계에 관한 연구: 경험회피의 매개효과)

  • Gayeon Kim;Jeoungyun Park
    • Korean Journal of Culture and Social Issue
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    • v.30 no.2
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    • pp.221-238
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    • 2024
  • The purpose of this study was to explore the effects of intolerance of uncertainty and experiential avoidance on relationship addiction and to investigate the mediating effect of experiential avoidance in the relationship between intolerance of uncertainty and relationship addiction among unmarried adults. For this purpose, an online survey was conducted on unmarried adults aged 20 to 29 who are currently engaged in opposite-sex romantic relationships, and a total of 302 data were used for analysis.. The collected data were analyzed using SPSS 29.0 and PROCESS MACRO v4.2. The main results of this study are as follows. First, intolerance of uncertainty and experiential avoidance had significant effects on relationship addiction. Second, experiential avoidance had a significant mediating effect between intolerance of uncertainty and relationship addiction tendencies. This study identified individual psychological factors that induce relationship addiction. Based on the research results, this study suggests directions for counseling interventions to reduce relationship addiction tendencies and promote healthier relationship patterns among unmarried adults.

Identifying Personal Values Influencing the Lifestyle of Older Adults: Insights From Relative Importance Analysis Using Machine Learning (중고령 노인의 개인적 가치에 따른 라이프스타일 분류: 머신러닝을 활용한 상대적 중요도 분석 )

  • Lim, Seungju;Park, Ji-Hyuk
    • Therapeutic Science for Rehabilitation
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    • v.13 no.2
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    • pp.69-84
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    • 2024
  • Objective : This study aimed to categorize the lifestyles of older adults into two types - healthy and unhealthy, and use machine learning to identify the personal values that influence these lifestyles. Methods : This cross-sectional study targeting middle-aged and older adults (55 years and above) living in local communities in South Korea. Data were collected from 300 participants through online surveys. Lifestyle types were dichotomized by the Yonsei Lifestyle Profile (YLP)-Active, Balanced, Connected, and Diverse (ABCD) responses using latent profile analysis. Personal value information was collected using YLP-Values (YLP-V) and analyzed using machine learning to identify the relative importance of personal values on lifestyle types. Results : The lifestyle of older adults was categorized into healthy (48.87%) and unhealthy (51.13%). These two types showed the most significant difference in social relationship characteristics. Among the machine learning models used in this study, the support vector machine showed the highest classification performance, achieving 96% accuracy and 95% area under the receiver operating characteristic (ROC) curve. The model indicated that individuals who prioritized a healthy diet, sought health information, and engaged in hobbies or cultural activities were more likely to have a healthy lifestyle. Conclusion : This study suggests the need to encourage the expansion of social networks among older adults. Furthermore, it highlights the necessity to comprehensively intervene in individuals' perceptions and values that primarily influence lifestyle adherence.