• Title/Summary/Keyword: Online Public

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Towards a UTAUT Model for Acceptance of MOOCs

  • Sara Jeza Alotaibi
    • International Journal of Computer Science & Network Security
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    • v.23 no.11
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    • pp.117-127
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    • 2023
  • In many training institutions, the major advancement of Information Technology is having a profound impact on the way in which instructors teach and students learn, as well as how the two interact. The training process is continuing with the goal of enhancing the calibre of instruction and engagement. Top colleges and institutions have more recently developed a variety of Massive Open Online Courses (MOOC) systems centred on the development of new educational offering ways. These have not only captured the interest of students and scholars in the field of higher education, but also that of staff members in the private and public sectors. This study uses a Unified Theory of Acceptance and Use of Technology (UTAUT) model to assess the top MOOC providers and pinpoint the key elements influencing learner acceptance of MOOCs in Saudi Arabian training. A total of 382 government trainees in Saudi Arabia participated in an online survey, the results of which underwent analysis using structural equation modelling. This study identifies the key elements influencing Saudi government employee trainees' intentions to use MOOCs, with the findings indicating that the suggested model can account for 86.2% of user behaviour and 88.5% of user intentions.

An Online Opinion Analysis on Refugee Acceptance Using Topic Modeling

  • Choi, Sook;Jang, Si Yeon
    • Asian Journal for Public Opinion Research
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    • v.7 no.3
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    • pp.169-198
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    • 2019
  • This study focused on the increase in refugee-related discourse in Korean society with the recent inflow of asylum seekers to Jeju Island. The purpose of our study was to understand the trends in public opinion concerning the acceptance of refugees by analyzing the content of refugee-related video commentary on YouTube. Topic modeling was conducted to analyze the main points, context, and ideas in the comments. The results indicated that the media mainly focus on the pros and cons of refugees, restricting the refugee issue to the problem of acceptance with a narrow focus on the case of Jeju Island. Refugee acceptance was treated as overwhelmingly unacceptable in the comments. We found that commenters often used negative discourse in the comments as a device for reproducing and amplifying hate speech.

Global Online Leadership Strategies for Public and Private Sectors (공공기관 및 수출기업 글로벌 온라인 홍보전략)

  • Jeong, Euiseob;Moon, SunJoo;Kim, Chanho;Yun, Insik;Park, Boyana
    • Journal of Korea Technology Innovation Society
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    • v.16 no.1
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    • pp.1-19
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    • 2013
  • A myriad of information production channels and medium including internet, social media, and multi media channels emerged, often with conflicting interests, disseminate unwanted and inaccurate information which could result in sudden severe public relations damage to the global companies with world class products if not dealt with in the professional way. Properly crafted and managed public relations thus should become the integral part of all organizations. In particular online public relations leadership becomes even more important to public organizations responsible for national branding and interests and to private sectors expanding into the global markets. The research aims to increase global competitiveness of the pubic and exporters by presenting the online leadership strategy 101. For this purpose, locally produced web sites are analysed both from technical and global marketing perspectives. From the research all web sites were classified into three types of ghost, wreck, and moron. The 2012 research showed that 99% was moron, followed by 67% wreck and 1% ghost. The research presents must strategies for global public relations and marketing. They include strategic planning, public relation training, white hat search engine optimization, web standards, web accessibility, mobile web site and the inbound marketing strategies.

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Perception of Internet Information Quality and Trust in Government: Focusing on participation of young netizens in their twenties and thirties in public policy process (인터넷정보의 질에 대한 인식이 정부신뢰에 미치는 영향 - 20-30대 네티즌의 정책과정참여를 중심으로 -)

  • Kim, Ki Hyun;Park, Tong Hee
    • Informatization Policy
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    • v.18 no.4
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    • pp.59-84
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    • 2011
  • In the 21st century, Internet information has a huge impact on citizens' participation in public policy process and trust in government. If the quality of Internet information is more positively perceived, the impact will be greater. In order to identify that causal relation, we construct the elements which make up the quality of Internet information and then analyze the impact of that quality on citizens' participation in public policy process and trust in government. First, positive perception about the quality of Internet information increases online participation and decreases offline participation in public policy process. Second, online participation activates offline participation significantly. Third, offline participation has a negative impact on trust in government. In sum, the quality of Internet information activates online participation, which, in turn, contributes a lot to an increase in offline participation and eventually weakens trust in government. On the other hand, the improved quality of Internet information weakens offline participation in public policy process and could contribute to the improvement of trust in government.

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An Analysis Research on User Satisfaction of Public Library Comparison between Korea and USA (공공도서관의 이용자만족도에 관한 한.미간 비교사례연구)

  • Park, Jae-Yong
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.2
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    • pp.151-169
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    • 2012
  • This research analyzed and compared the public library satisfaction level between South Korea and USA public library user. This research looked at the public library user's nominal complains to the library from various countries and analyzed the impact variance of customer satisfaction level by using four key factors(faculty, facility, online service, books). The results were, first, overall customer satisfaction level of USA average(m=3.91) was higher then South Korea average(m=3.08) with a difference of m=0.83. Second, in the outcome of the survey conducted in South Korea, all four key factors were strongly related to customer satisfaction level, whereas the survey conducted in the USA, only two key factors showed relation to the customer satisfaction level which were facility and online service. Lastly, In the survey conducted in South Korea, out of the four key factors, Faculty(${\beta}$=.838) and online service(${\beta}$=.496) were the only two key factors that influenced the customer satisfaction level. In the survey conducted in the USA, Facility(${\beta}$=.441) and online service(${\beta}$=.471) were the two key factors that influenced customer satisfaction level. Therefore, South Korea should invest in increasing online service and educating faculty service as well as managing more intensively in software type field policies.

Analyzing the Ecosystem of the Domestic Online Game Industry : Focusing on the Linkage between Developers and Publishers (국내 온라인 게임 산업 생태계 분석 : 개발사-퍼블리셔 관계를 중심으로)

  • Chun, Hoon;Lee, Hakyeon
    • Journal of Korean Institute of Industrial Engineers
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    • v.42 no.2
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    • pp.138-150
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    • 2016
  • This study aims to analyze the structure and characteristics of the domestic online game industry using network analysis. In particular, two-mode network analysis is employed to measure the network structure, centrality, and cluster for two types of online game platforms, online games and mobile games, from 1996 to 2014. We also conduct a dynamic analysis to capture the structural changes in the ecosystem by internal and external environmental changes before and after turning point for each online game platform. It is revealed that the online game econsystem has the higher number of clusters and higher concentration ratio than those of mobile game ecosystem. In dynamic analysis, both platforms exhibit similar trends over time with the increasing number of clusters, enlargement of largest cluster's size, and decreasing concentration ratio. This study is expected to provide fruitful implications for strategic decision making of online game companies and policy making for the online game industry.

Online Community Design: Review of Frameworks and Developing Online Community Construct

  • Oh Ki-Tae;Lee Kun-Pyo
    • Archives of design research
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    • v.19 no.3 s.65
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    • pp.131-142
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    • 2006
  • The purpose of this study is to develop an online community construct, which proposes an inclusive illustration of the structure of online communities, for online community designers. This study reviewed researches from psychology, sociology, management engineering, and practical reports to understand the characteristics and dynamics of online communities. The proposed online community construct visualizes the cognitive, affective, and behavioral aspects of online community. As the notion of community originates from geographical groups, and with the assumption that geographical community shares identical characteristics with online community, this study reviewed researches about geographical communities as a starting-point. Then the study went through three main perspectives (1) online community attributes, (2) sense of online community and (3) challenges of online community. Then this study proposed an online community construct that encompasses the reviewed frameworks. The online community can be seen as a congregation of members from two sources. One is from the 'Shared Goal' that meets the personal needs. Given the shared goal, members gather into the community without personal relationship and have more chances to feel the sense of belonging to their needs fulfillment or benefit. This befitting tendency leads to strengthening of membership. Public online forums fall under this classification. The other source is from the emotional connections that are already initiated by personal and casual contacts in the real world. The network of emotional connection can evolve into an online congregation of people under faint boundaries. Although there is no (or weak) shared goal, members are strongly bound to other members. Personal homepage or web log (blog) can be classified as an example of relationship-oriented community.

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Effects of the Out-of-pocket Payment Exemption in the Public Health Center on Medical Utilization of the Korean Elderly

  • Nam, Kiryong;Park, Eunhye;Chung, Yuhjin;Kim, Chang-yup
    • Journal of Preventive Medicine and Public Health
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    • v.53 no.6
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    • pp.455-464
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    • 2020
  • Objectives: The distribution of hospitals in Korea is unbalanced in terms of accessibility. Many local public health centers (PHCs) exempt out-of-pocket payments (OOPs) based on local government laws to increase coverage. However, this varies across administrative regions, as many make this exemption for the elderly, while others do not. This study aimed to evaluate the effects of the OOP exemption at local PHCs among elderly individuals. Methods: This study used online data on Korean national law to gather information on individual local governments' regulations regarding OOP exemptions. Individual-level data were gathered from the 2018 Community Health Survey and regional-level data from public online sources. Results: The study analyzed 132 regions and 44 918 elderly people. A statistical analysis of rate differences and 2-level multiple logistic regression were carried out. The rate difference according to whether elderly individuals resided in areas with the OOP exemption was 1.97%p (95% confidence interval [CI], 1.07 to 2.88) for PHC utilization, 1.37%p (95% CI, 0.67 to 2.08) for hypertension treatment, and 2.19%p (95% CI, 0.63 to 3.74) for diabetes treatment. The regression analysis showed that OOP exemption had an effect on hypertension treatment, with a fixed-effect odds ratio of 1.25 (95% CI, 1.05 to 1.48). Conclusions: The OOP exemption at PHCs can affect medical utilization in Korea, especially for hypertension treatment. The OOP exemption should be expanded to improve healthcare utilization in Korea.

User Interface Design in Online Services (온라인 서어비스의 이용자 접속 디자인)

  • 김선호
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.7 no.1
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    • pp.147-169
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    • 1994
  • The study is to assist system developers or designers who are participated in the design of the user-computer interface on online services such as Online Public Access Catalogue and Online Search-ins. To design the optimal user interface, system developers and designers should try to complete the following process orderly: 1) they should know and understand the active and potential user's information seeking behaviors concerning online services in details as possible. 2) they should design the conceptional user model on basis of that knowledge. 3)They should design the logical and hierachical computer model adaptable to the current environment. 4) they should design the display of the computer terminal which is ease to learn and use by the users. 5) finally, they should design the optimal and practical user inter-face on basis of the above 2, 3, and 4.

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The Publicity of the Museum under the Untact Situation (비대면 상황에서 미술관의 공공성에 대한 논의)

  • Lee, Sooyoung
    • Korean Association of Arts Management
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    • no.56
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    • pp.329-348
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    • 2020
  • Under quarantine policies related to the Coronavirus, museums have closed or started limited operations. Currently, museums are trying to adapt to the untact situation, while maintaining the museum's original function and communicating with visitors through online platforms. This paper first analyzes the operation status of domestic and foreign museums under untact situations and the operation status of online platforms. In order to reconsider the publicity of the museum, the definition of the museum by ICOM and Hannah Arendt's concept of publicity should be examined. Through this, the importance of the function of public art museums in forming democratic discourse and awakening community could be developed. To this end, first, public forum to discuss the quarantine policy of museums should be developed. Second, local and central governments should support museums financially. Finally, the online platforms of the museum should be more activated. Despite the untact situation of the museum, the publicity of art museums must be addressed in order to discuss the community's difficulties democratically.