• 한국IT서비스학회지
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• 제16권1호
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• pp.99-118
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• 2017

Growing importance of online security on certification, many of the web-related security technology introduced day by day. Especially, using smart certificate (USIM) is recognized as one of the most safe and convenient method for the security of public certificate. The purpose of this study is to find the factors that affect the Intention of switching to smart certificate for the general public who use public certificate service. Based on migration theory, this study determined the relationship between pull factors, push factors and mooring factors which can affect the intention of switching to smart certificate. To empirically analyze the proposed hypothesis, the statistical analysis were conducted based on the response from 350 public certificate service users using SPSS 22.0 and Smart PLS 2.0. The results of this study can be summarized as follows. First, system quality, one of the pull factors has positive influence on perceived ease of use. On the other hand, the other pull factor, service quality has positive influence on both perceived ease of use and perceived usefulness. Second, push factors, user experience and information security awareness have positive influence on perceived ease of use only. Third, mooring factor, switching cost does not have influence on switching intention while perceived usefulness has positive influence on. The results of this research can be used for whom has interest to the switching intention of public certificate service for online security and provide the proper understanding about smart certificate service mechanism.

• 디지털산업정보학회논문지
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• 제8권1호
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• pp.231-244
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• 2012

Consumer dissatisfaction and complaints make it difficult for online shopping mall to maintain existing customers and attract new customers, which may result in a direct profit loss. The primary purpose of this study is to investigate the relationship between customer dissatisfaction in terms of product-complaints and website complaints and complaint behaviors in terms of individual, public, and 3rd party complaint behaviors. Th results indicate that product-dissatisfaction is significantly related to the public and 3rd party complaint behaviors, but not the individual complaint behavior. Website dissatisfaction was not found to be significantly related to any complaint behavior. The moderate effect of sex and individual attitude on the relationship between customer dissatisfaction and complaint behaviors was also not considerable.

• International journal of advanced smart convergence
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• 제13권2호
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• pp.110-118
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• 2024

This study examines factors influencing nonusers' resistance to the adoption of the metaverse, focusing on propagation mechanisms. It elucidates the role of innovation resistance within the metaverse adoption process. We applied the Innovation Resistance Model in the context of the metaverse and considers three major groups of factors influencing resistance to the metaverse: innovation characteristics (perceived usefulness, compatibility, perceived risk, and complexity), consumer characteristics (personal innovativeness), and propagation mechanisms (mass media, online media, and personal communication). An online survey of college students who do not use the metaverse revealed that perceived usefulness, compatibility, personal innovativeness, and online media were negative predictors of resistance to the metaverse. Conversely, perceived risk, mass media, and personal communication were positive predictors of resistance to the metaverse. Furthermore, innovation resistance was found to play a mediating role in the metaverse adoption process. Drawing upon the findings, we suggested marketing strategies to decrease resistance to the metaverse.

• 한국임상약학회지
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• 제23권4호
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• pp.334-343
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• 2013

Purpose: This study aims to investigate consumers' demand of and perspective on drug information domestically available and uncover hurdles that they faced while utilizing information. Methods: We conducted a survey of 101 consumers, face-to-face after obtaining informed consent. Chi-squared, or Fisher's exact tests, and multivariate logistic models were used to investigate the association between participants' perceptions and characteristics. Results: As results, participants showed the highest demand for "Adverse effects >90%"; "Drug interactions/Dosage/Drug-food interactions/Indication >80%", and utilized package inserts (52%), doctors (41%) and pharmacists (36%) most often as information sources. Generally, the most common difficulty consumers suffered with was that "it is hard to understand (51%)". With public sources of drug information, sixty one percent of participants were "unaware of the provision of information", resulting in strikingly low usage rates (5~11%). Subgroup analyses indicated that the older (${\geq}50$ years) and the disadvantaged might have been placed in the blind spot of information mostly developed online (p<0.05).Conclusion: In conclusion, public sources of drug information that have been developed online might fail to meet consumers' demand. Greater efforts should be made to balance the development of the information sources between online and offline, and to increase accessibility of the established information sources.

• International Journal of Internet, Broadcasting and Communication
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• 제10권4호
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• pp.12-18
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• 2018

As of 2016, the cremation rates in the capital area are 91.2% in Incheon Metropolitan City, 87.5% in Seoul Special City, and 87.1% in Gyeonggi-do Province, of which Incheon has the highest rate, and cremation of general corpses through the online cremation reservation service of the funeral information system is continuously increasing every year. And as of 2017, the ratio of the cremation for those outside the jurisdiction (residents of other regions) among the users of public cremation establishment in Incheon, is about 32%. As the supply capacity is expected to reach the limit within several years due to the increase in demand for such a cremation facility, I would like to suggest a policy as follows. The expansion of cremation supply capacity by increasing the number of operations in the cremation furnace; The attractions of operating funds through contracts for joint use of the cremation facility with other local governments and investment funds for the expansion of cremation facilities; The plan for controlling the demand in cremation such as an increase in cremation charge for those outside the jurisdiction(residents of other regions), should be considered.

• 한국산학기술학회논문지
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• 제19권4호
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• pp.563-570
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• 2018

기존의 온라인 투표가 보안 위협에 대한 불확실성 때문에 공적 선거에 활용되지 못하고 있으며 오프라인 투표로 인해 막대한 비용이 소요되고 있다. 이에 대한 대안으로 블록체인 기술이 대두되고 있다. 블록체인 기술을 온라인 투표에 적용하면 투표자 정보 및 집계 정보를 분산 관리하므로 투명성과 기밀성이 보장될 수 있을 것이다. 블록체인은 투표 정보에 대해 분산관리하므로 기존의 중앙 서버 기반의 온라인 투표 시스템보다 보안 위협으로 부터 안전할 것이다. 이와 같이 블록체인 기술이 공적 선거에 적용되어 투표 정보의 투명성과 기밀성이 보장된다면 투표로 인한 비용을 획기적으로 감소시킬 수 있을 것이다. 본 연구에서는 블록체인 기술 중에 이더리움 기술을 온라인 투표시스템에 적용 개발하고자 한다. 이더리움은 확장성이 뛰어난 블록체인 기술로서 솔리디티 언어 기반의 스마트 컨트랙트를 제공한다. 이더리움의 스마트 컨트랙트를 이용하여 온라인 투표 컨트랙트를 개발하고 각 투표자에게 컨트랙트를 배포한다. 각 투표자는 배포 받은 컨트랙트에 투표하며 투표한 집계는 다른 투표자들에게 분산 저장된다. 실험에서는 저장된 투표 집계 정보에 대해 일관성을 검증한다.

• 한국IT서비스학회지
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• 제16권1호
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• pp.139-162
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• 2017

Museums contain a significant meaning as a place that reflects empirical knowledge that have been accumulated socially and scientifically in overall life of the public and provides the opportunity to enjoy prestigious culture, while serving as the extended place of education. The first objective of this study is to increase the accessibility of general public through the development of online museum programs as service contents and to present the ultimate direction the development of in art appreciation contents that can effectively expand the infrastructure of culture and art. Second, the effectiveness of online art appreciation programs by registered private museums, which continuously develop smart media-based online museum contents and systemization of archive as the distribution rate of smart devices is increased due to generalization of digital environments, was analyzed by each case to examine the objective distinctions strategies. Third, in terms of museum visitors and smart contents users, this study examines the expected effects of popular distribution by seeking various ways that can enhance the desired exhibit appreciation and autonomous utilization of educational programs, while not being restricted by the physical accessibility and limitation of space at the museums. The subjects of this study included cases of BoroomSan Museum, Savina Museum of Contemporary Art, Imageroot, Sangwon Museum of Art, Hello Museum, etc. and the online smarts contents art appreciation educational programs by registered private museums were analyzed. Results expected to achieve from such processes are as follows. First, the possibility to expand cultural participation in museum exhibition appreciation and museum education infrastructure became widen. Second, the educational program resources can be utilized as the culture and art asset that strengthens the museums' responsibilities in their social role. Third, museum archive can be constructed in more systematic way, and the efficiency of museum archive system can be enhanced to maintain the museum collection database in a consistent format. Fourth, the museum's smart contents users' continued access to museum's online contents may induce the exhibition effect of the site and voluntary participation in education, and can also expect an economic synergy effect as the users become potential visitors that may actually visit the museum in the future.

• 한국의상디자인학회지
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• 제25권2호
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• pp.17-29
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• 2023

The digital environment, which has been rapidly developing since the beginning of the 21^st century, has become more specific due to COVID-19, and marketing strategies are rapidly changing to suit purchasing activities of Generation MZ, whose online purchases are becoming the center of their lives. A public relations agency is generally responsible for all aspects of making a client's product or service visible to the public through various forms of media. Among them, a company that performs only fashion-related tasks is called a "fashion PR agency". Now, the fashion industry is also centered on the e-commerce environment, and various digital marketing strategies have been developed and directly related to sales. This study examined the current status of online media and digital marketing, analyzes the aspects of fashion brand promotion strategies and methods in the e-commerce era, focusing on the work of fashion PR agencies, and suggests the direction of new online and offline promotion methods based on marketing and technological aspects. As a result of the study, first, theories on strategies for online media and digital marketing were examined, and found that the amount of online promotion has recently increased and become more specialized. Second, this study examines the concept of fashion PR agencies and analyzed their main tasks through interviews with fashion PR professionals. Third, based on successful online fashion promotion cases, the study analyzed fashion promotion strategies and methods that are being integrated online and offline in the e-commerce era. The main methods included SNS strategy, content strategy, performance strategy, influencer strategy, and event strategy, and it is suggested that integrated management is necessary for consistent brand image management, and an IMC (Integrated Marketing Communication) strategy, which intensively manages all strategies, should be employed.

• Educational Technology International
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• 제24권1호
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• pp.53-80
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• 2023

This study investigates faculty support for quality assurance in online education, and offers suggestions for its improvement based on feedback from Instructional Design (ID) staff working at a public university in the U.S. Qualitative research using semi-structured interviews was conducted with seven ID staff in order to examine their perceptions regarding faculty support related to quality assurance in online education. The results of the data analysis indicate that four types of faculty support-quality assurance reviews using Quality Matter (QM) standards, templates, individual consultations with ongoing support, and monitoring-were offered for faculty. Faculty support for quality assurance in online education could be improved by developing specific quality assurance standards, recruiting external experts, examining learning effects, developing a quality assurance management system, and sharing documents among ID staff. This study highlights the necessity of quality assurance in online education and provides cases of faculty support in a real higher education setting.

• 한국가족복지학
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• 제23권4호
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• pp.575-593
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• 2018

Online and offline are not separate worlds, especially for adolescents. Many friends in offline settings originally met each other online, but cross-domain influences have rarely been examined. This study aims to examine how much time adolescents spend with peers in online and offline settings, and how time spent with peers influences their online and offline delinquent behaviors during their middle school years. This study used data from the Korean Children & Youth Panel Survey (KCYPS). We focused on students for whom information was available from all three years of middle school. We used a cross-lagged panel model to examine the bi-directional effect of online and offline behaviors over time. Results show that more time spent with peers offline was associated with more offline delinquency, and more time spent with peers online was associated with more online delinquency. Cross-domain influences were also found: more time with peers offline increased online delinquency, and vice versa. However, this adverse cross-domain influence was observed only for male adolescents, not for female adolescents. Implications for intervention programs are discussed for male and female adolescents.